Westbank’s Philosophy and a Discussion about Smart Buildings
Play • 20 min

“It's been in the DNA of the company from the beginning. That idea of doing extraordinary buildings has, and is, and will be what the practice does.” — Robert Macdougall

With rental prices increasing year on year, we’re noticing that renters are looking not only for a nice place to live but for modern amenities to help justify the steep prices that they’re paying to live in major markets and downtown cores. One of the ways Westbank Living approaches this market is with smart buildings. Joining us to discuss this and the other ways that Westbank installs modern amenities in its real estate developments, is Robert Macdougall, Senior Vice President at Westbank Living. He sheds light on some of the exciting developments that the company is working on in the purpose-built market in Vancouver, Calgary, Toronto, Seattle, Tokyo, and San Jose, and explains what inspired Westbank to embrace architecture and create hubs in these areas. Tune in today to find out more about the benefits of utilizing smart features, Robert’s advice to anyone exploring them, and some of the services and partnerships the company is implementing to generate additional income. 

Key Points From This Episode: 

  • An introduction to Robert Macdougall and his role at Westbank Living.
  • Insight into some exciting developments in the purpose-built market in Seattle and Toronto.
  • What inspired Westbank to embrace architecture and create hubs in these areas.
  • What Robert gained from the National Multifamily Housing Council's OPTECH conference.
  • The benefits of smart features and how Westbank has been approaching this trend.
  • Advice to any developers that are exploring smart features. 
  • Insight into the due diligence done when exploring the scalability of smart features.
  • How Westbank decides what needs to be modernized to help increase the value of the asset.
  • The type of services and partnerships Westbank is implementing in 2023 to generate additional income. 

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