Retail Uncharted
Retail Uncharted
Apr 9, 2021
Why Facebook Advertising Is Vital to AllHeart’s Revenue Growth
Play • 38 min

It’s time to rethink how Facebook can help you achieve your e-commerce goals. In this episode, AllHeart paid social manager Randall Evenson explains how Facebook became a critical part of the retailer’s customer acquisition and revenue growth strategy. With granular prospecting and retargeting on Facebook, the medical apparel and equipment retailer was able to implement full-funnel marketing and create a ripple effect that boosted performance on all of its paid marketing channels.

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