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Sink Handle Podcast
Welcome to the Sink Handle Podcast where we fight the small business panic so you don’t have to chug that secret handle of gin you keep under your sink. A new episode every Tuesday.
4 days ago
#42: When Selling Feels Yucky
Endless spam-y emails. Content-less content. Constant asks for phone time from strangers. Disingenuous connection requests. These are just a few of the terrible sales tactics I’ve been hit up by in the last month. Why are so many people working so hard to come off so badly? And as business owners do we have better options to sell than these yucky tactics? Yes! Yes we do.
Feb 23, 2021
#41: Mission Vision Values Rethink
In my Get Your Act Together Strategy Sessions, we always start with Mission, Vision and Values. I think it’s incredibly important but I sometimes get push back that it’s only for big companies with lofty goals. But MVV is important for any level of business, even if it’s just you in your pjs working your side hustle.
Feb 16, 2021
#40: How Do You Choose What You Spend On In Your Business
How do you decide what you spend your money on in your business? Do you just try to spend as little as possible no matter what? Do you buy all the things because you hope one of them will work? Today we are talking about the 4 things I think come up when making these decisions and what we should focus on instead.
Feb 9, 2021
#39: Saying No to What's Not Right For You
Someone recently told me that they were working on getting better at saying “no”. It’s a hugely important thing for business owners to be able to do. In the last week I had a conversation with a client that woulds have been perfect for me. Right size company, right sector, needed everything that we do here at ReynoldsOBM. I walked away from the negotiation. Why? Because the way he wanted to work, the price he wanted to pay, and the problems he would have created didn’t line up with what I’m doing with my company. You have to be able to say no and walk away. Bonus: a funny Thanksgiving story about how my husband told my grandmother that he didn’t mind if her cat got killed. (no cats were harmed as part of this story)
Feb 4, 2021
#38: When You Need To Pick Priorities
Whoops! This episode didn’t get out on time so instead of the subject I planned for I’m talking about how that can happen. How when you’re busy spinning a lot of plates you’re bound to have a few drop. For a lot of us business owners there’s real tension between getting your clients’ work done and getting your business’s work done. It bothers me. I don’t like to drop the ball. It feels like going to school without having done your homework. But the truth is that this happens over and over throughout business and life. This episode is about being realistic with that fact. ALSO: There’s also a sneak peak at an offer Reynolds OBM is building right now!
Jan 26, 2021
#37: The Exceptional Opportunity for Women
The inauguration this week got me thinking about the power and opportunity for women. On one hand, there is so much opportunity for women to be smart, make money and still see their families by working online. On the other hand there are the businesses that get the chance to work with incredible talent in different ways that don’t revolve around hiring a full time employee. The online space opens up a flood of talent that business owners have never had access to before and connects smart, savvy women so they can build success around the life they want.
Jan 19, 2021
#36: Don’t Make Goals in a Vacuum
If I ask 10 people what their goals are for 2021, I would bet at least 9 of them would mention how much money they want to make. But how many goals would they have that don’t revolve around revenue? Making goals in the vacuum of income means we leave out so much of the rest of our life: our family, our health, our sanity. And that is the good stuff we tell ourselves we are working for. Today we are looking at all the other goals we should making to have a well rounded and happy life.
Jan 12, 2021
#35: Numbers Are Just Facts
It’s that time of year again! We get to make random money goals that don’t have any connection to our business! Of course we are not going to track our progress at all to know if we are even close over the year. Then at the end of the year we will find out that we definitely weren’t close and then will settle into our fate as failures. Avoiding numbers for the whole year because they are scary. Wait, what? That doesn’t sound fun? Of course not and today we are talking about how to break out of doing this on repeat. Because numbers aren’t scary, they are just facts
Jan 5, 2021
#34: Things Are Supposed To Break Sometimes
Don’t start the year feeling overwhelmed. Start the year by acknowledging that some things in your business aren’t going to work. In fact some things, you’re going to have to break. When you’re trying to grow, things break. We have to try and fail. That’s just collateral damage. Here’s how you should look at that to not get down on your progress or feel guilty about it.
Dec 29, 2020
#33: How Do You Spend Your Time?
After recently being asked when I would be taking off for the holidays, and realizing I had almost no downtime planned, I started thinking about how I spend my time. As I started thinking about how the last few months with all the crazy going on have played out, I was reminded that this is not the way I wanted it to go going forward. How do I want to spend my time? It’s so, so important yet it’s rarely included in our goals when we are planning. So I am going to be intentional about choosing what I spend time doing and making it part of my goals this year.
Dec 15, 2020
#32: Hiring Tips From the Trenches
In the last few weeks I’ve been hiring for both ReynoldsOBM and for some of my client companies. We’re largely hiring outside contractors. This episode is a few “do’s and don’ts” for both sides involved in this process.
Dec 8, 2020
#31: Be OK With the Mess
We are in the middle of bathroom renovation that has been a long time coming. When hiring someone to take care of it didn’t work out, we buckled in for a terrible stretch with a huge mess. But instead, I am embracing the mess and enjoying the process. Deciding it will be messy but that’s just part of the process, has made it more of an adventure than something awful. And has reminded me that I can enjoy the messy in my business as well, learn new things and be on my way.
Dec 1, 2020
#30: Let’s #RallyTheGood and Help Each Other
Today we are going to #RallyTheGood. We are going to share all the love for other businesses, tell others about the awesome dinner or great haircut we had. We are going to share all those great experiences so that other people can find out about them and help support those businesses. Let’s help each other through the rest of this ridiculous year.
Nov 17, 2020
#29: Teaching Your Systems
How do you teach someone else to do the thing only you know how to do? How do you get the knowledge out of your head and out to someone else so they can help you? How do you get over the fear they will mess up? Today we are talking all about how to train someone else your systems so you can do other things like the work you love or go on vacation finally.
Nov 10, 2020
#28: Megan Hamilton On Confidence & Discomfort
As small business owners, we hear over and over again that we need to get out of our comfort zone and do big things. But how do you find the confidence to do these big things when the thought makes you want to puke? Today Megan Hamilton is going to help us fight that panic so you can get those big things done!
Nov 3, 2020
#27: Holly Calloway On Picking A Target Market & Powerhouse Women
On today’s episode of the Sink Handle Podcast, I welcome special guest Dr. Holly Calloway, Owner of Powerhouse Consulting. Powerhouse is a business consultancy primarily serving women in the early stages of building their own business and who don’t necessarily know what the right next move is. Holly is expert at helping her clients niche down and focus on their specific target markets. She mentors groups of women through her community The Power House. Today we talk about: * Vanity metrics * Why talking to fewer kinds of people expands the number of people that will listen to you * Why you have to keep in mind the need to sell something sooner or later * The value of keeping a good group of other women (or close peers for you guys listening) around you.
Oct 27, 2020
#26: Teresa Cleveland On Being a Profitable CEO
Today I am so happy to welcome Teresa Cleveland to the podcast! She is my no nonsense friend who will tell me exactly what she thinks, especially about business. We both went through the OBM and Director of Op trainings but have ended up on very different paths. We are talking about why she loves to help business owners who have started the thing but hit a plateau, and how she helps them to get past it. Oh, and how there is enough business for us all.
Oct 20, 2020
#25: Thank You & Why This
We have reached 25 episodes!!! And in the great tradition of 25 being a quarter life crisis, I thought I would take a look at why I have this agency and how I got here. How I have come to see my business as the best way to do all the things I want in life, see my family once in a while and even have financial security.
Oct 13, 2020
As we are building our businesses, it’s so easy to fall into the trap of wanting someone to just tell us how to do it. But what we need is Figureitoutness. We buy courses and checklists so we know all the things. But we can’t know all the things. That’s why having figureitoutness is such a huge asset as business owners AND for the people we hire.
Oct 6, 2020
#23: One Sheet to Rule Them All - The Ops Manual
When you start getting things written down and SOPs created, it is really helpful if you can find them when you need them. Or someone else can find them so they can pick up a task, whether it’s for delegation or emergency. Today we are talking about my solution, the place to go to find everything.
Sep 29, 2020
#22: Q4 is Going to Be Great, COVID Be Damned
Maybe you had plans and goals in January that haven’t exactly worked out since the apocalypse came in and made a mess. So let's take stock of where we are now after Q3, get rid of the things that aren’t working and make a plan to rock out the last 3 months of 2020. COVID be damned.
Sep 22, 2020
#21: How to Delegate So You Don’t Lose Your Mind
If you have decided to get help in your business, the next question is usually, “Where do I start?” Knowing what work to delegate and how to set someone up for success is vital to actually getting the work off your plate and not adding back a ton of time spent micro managing. Today we are looking at my system for how to figure out what tasks to start with, how to get the knowledge out of your head and easily transfer it to someone else.
Sep 15, 2020
#20: What the Hell Do We Do With These Kids?
This apocalypse thing is the gift that keeps on giving. This fall it’s creating crazy situations all around how our children are being schooled while we are working. My husband Brian and I are having conversations all the time about how to make this work so I asked him to be my guest this week to share what we are thinking, how we are planning and advice from our friends and colleagues on what is working for them.
Sep 8, 2020
#19: My Team Member Onboarding Process
When I first started bringing on team members, I made tons of mistakes. I didn’t set clear expectations. I didn’t give them the info and systems to be successful. Then blamed them for not being psychic. This may sound familiar to some of you, or maybe just a cautionary tale to others. So today I wanted to walk through an overview of my team onboarding process in the same way I walked through client onboarding last week. Here are the basic steps and some things to look for to hire someone as a contractor and get them set up for success. These are the basics to either get you started if this is all new or to clean up your process if it isn’t exactly working.
Sep 1, 2020
#18: My Client Onboarding Process
How do you get a client from a lead to happily working with you? A great onboarding system. Today I am giving you an overview of how I walk a client through the process of getting started with Reynolds OBM so they feel taken care of and excited to get started.
Aug 25, 2020
#17: You Are the Safest Thing to Invest In
This is not the time to panic and hoard your acorns. This is when we need to invest in ourselves and our businesses so we can grow in the crazy and be ready for the recovery.
Aug 18, 2020
#16: Conversations You Need to Have Now
In a crisis don't assume you know enough about suppliers and clients. What they do affects your business and it’s well worth a conversation to see how you could be affected and how you can mitigate that risk.
Aug 11, 2020
#15: Visionary Not Jerk
Being a Visionary, is all about big ideas and strategy, seeing the big picture. But lately I have seen that title used as an excuse for bad behavior. You can be a big thinker without being a jerk to the people around you.
Aug 4, 2020
#14: Realistic and Hopeful
These are some crazy times to be a business owner. We need to be realistic in where we are and not get stuck in the muck of thinking about where we “should be” right now. Let’s make some great decisions and rock this business gig.
Jul 28, 2020
#13: What Kind of Help Do You Need? w/ Jenni Davis
There has been a lot of talk around here about getting help, but what kind of help do you need? Today I have asked Jenni David to help me walk through the different options out there, from virtual assistant to Director of Ops, and what you can expect.
Jul 21, 2020
#12: Delegate, Not Abdicate
I have encouraged you to delegate things in your business to help get more efficient. But, I don’t want to see you abdicate those responsibilities to someone else. You are the leader, you need to know what’s going on in your business.
Jul 14, 2020
#11: My Favorite Online Tools
Today I want to share the tools that have saved me time and money and sanity. I figured they might help you too, in this quest for getting more streamlined and efficient in the face of the apocalypse.
Jul 7, 2020
#10: Scope Creep is Real and Awful
Scope creep is the worst. It feels like people are chipping away at your work. Making your offers clear makes everyone - you, your clients, and your team - happy.
Jun 30, 2020
#9: Yes, You Need Systems
Do you want to grow? Do you want to not be the only one who knows how to do everything? Do you want to go on vacation? Then you my friend, need systems.
Jun 23, 2020
#8: Good Fences Make Good Neighbors, and Clients
Setting boundaries and expectations in your business are great for your sanity and making clients happy. And it’s way better than 4am panicked text message emergencies.
Jun 16, 2020
#7: DIY Is Not Free
How much money are you leaving on the table while you work for free because you think it's cheaper to do it yourself? When we are trying to save money in our businesses, we often think if we do the work, it's free. It is not free. You are not free. This is not a hobby remember?
Jun 5, 2020
#6: You Can’t Do All the Things At Once
When we panic, we try to do all the things at once, fail miserably, then feel terrible. Instead, let's figure out what to prioritize and make a plan.
Jun 2, 2020
#5: Who Are You and Where Are You Going?
Who are you? Where do you see your business in the next 2 years? 5 years? What does your business stand for? All of these questions (and more) are covered in this week’s episode of the Sink Handle Podcast.
May 26, 2020
#4: Mindset, It's the Whole Gig
The stories we tell ourselves are everything. Just like when the guy in the movie gives himself a pep talk in the mirror, our mind listens to what we say. And we tell it a lot of bad things, like we can't. And it believes you.
May 12, 2020
#3: Focusing During Chaos
Working from home is pretty awesome. I have been doing this for a few years and thought I would share some insight on what has worked to help everyone who is new to this thing. Especially when we are all stressed out. And remind you to shower for those video calls. Yes, we can tell when you don't
May 12, 2020
#2: Basics for Getting Your Finances in Order
Working all day every day for free sucks, and it's also called a hobby. So let's have a business instead. Let's get the basics of finances in order so you know what's going on in your business. Let's also make sure we are as streamlined and profitable as possible. I know finances can be scary, but we can do this. No panic.
May 12, 2020
#1: Let's Not Panic
So with this whole apocalypse thing happening, everyone is freaking out. Especially small business owners. Except I think this is the exact time to remain calm, focused and make good decisions. So join me on this journey to fight panic and rock this business gig. For more info on the Reynolds OBM Agency: https://reynoldsobm.com/