Ayahuasca, a Tech Acquisition & Conscious Businesses that Elevate Humanity w/ Steffen Hoffman
Play • 49 min

Today’s episode is truly special as it was the very first episode recorded in human form, live with my guest Steffen Hoffman in his home in Guanacaste, Costa Rica. And let me just start by saying he had just done Ayahuasca the night before and he shares that journey with us!

He’s a multi-disciplinary artist and visual storyteller. His passion is in conscious creation.

He has led design, creative, tech, and product launches for both startups and large corporations, including Rythmia, RLOVE, The Honest Company working alongside Jessica Alba, Salesforce, and AOL. He has founded both tech and product companies, including Openly Human, Klova, Metastory, and Hipster which was acquired by AOL.

I have never met someone who is this talented in so many different creative skills. And if for some reason you needed an extra reason to stay with us through the end, Steffen performs for us with a epic little handpan session aka he plays the UFO drum for us.

Show notes in order of appearance:

  • This is the very first episode being recorded in real-life form, not over a video call. And we are in Costa Rica with Steffen Hoffman.
  • Ayahuasca Wednesdays. Steffen shares his experience with his ayahuasca journey the night prior to this episode recording.
  • Growing up in a poor family and how that shaped him
  • Steffen’s rock band
  • Steffen’s first entrepreneurial gig, a brick and mortar design agency.
  • Hipster, Steffen’s photo-sharing tech startup that was acquired by AOL.
  • The experience of being acquired by AOL.
  • Making it in life?
  • The Honest Company and working alongside Jessica Alba
  • Conscious brands: marketing vs actually having an impact? And does it matter as long as the impact is truly there?
  • The story about Openly Human, a clean deodorant brand created by Steffen.
  • Sourcing conscious ingredients
  • Conscious business brands to the advancement of humanity and improvement of our ecosystems.
  • Where humanity stands today.
  • Rythmia: a high-end Ayahuasca retreat center.
  • Rhytmia’s mission and how they’re doing it.
  • Steffen shares his top two traits for a conscious leader to embody

Visit amormeafati.com  and find  Steffen Hoffman on Instagram.

Connect with Sebastian on Instagram


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