In Episode 39, “Challenge to Greatness”, Blenheim Partners' Gregory Robinson is delighted to speak to Naomi Simson, Founder of the leading online experience retailer RedBalloon and Co-Founder of The Big Red Group. She is also a Member of The University of Melbourne’s Faculty of Business and Economics Board and a Governor of The Research Foundation of the Cerebral Palsy Alliance. Naomi is the author of the best-selling books Live What You Love and Ready to Soar and was one of the Sharks in the television program Shark Tank Australia.
Naomi talks us through beginnings of her business and brand, after biding her time in the corporate world, she started RedBalloon at home with a second hand computer and eventually became a household name and media personality. Last year, the Big Red Group delivered $850m worth of economic value to the community and looking forward, aims to serve an experience every second, somewhere on earth, by 2030.
Greg and Naomi discuss the changes we are going through, from the evolution of technology to new working arrangements. In these times, Naomi presents us with the challenge to greatness: how we, as one community, can rally and support one another to bounce back stronger than ever.