Freakonomics Radio
Freakonomics Radio
Nov 25, 2020
441. Does Advertising Actually Work? (Part 2: Digital)
Play • 48 min
Google and Facebook are worth a combined $2 trillion, with the vast majority of their revenue coming from advertising. In our previous episode, we learned that TV advertising is much less effective than the industry says. Is digital any better? Some say yes, some say no — and some say we’re in a full-blown digital-ad bubble.
Stay Tuned with Preet
Stay Tuned with Preet
Newscraft (with Dana Bash)
On this week’s episode of Stay Tuned, “Newscraft,” Preet answers listener questions about the upcoming Senate impeachment trial of former President Trump, Trump’s pardon of Steve Bannon on his way out of office, and the arrival of Doing Justice, the new free six-part podcast based on Preet’s bestselling book of the same name. (Listen to the first episode on Apple Podcasts, Spotify, or wherever you get your podcasts.) Then, Preet is joined by Dana Bash, the Chief Political Correspondent at CNN, to talk about the craft of cable news journalism, what it was like to cover the recent insurrection attempt, and the power players on Capitol Hill at the dawn of the Biden era.  In the Stay Tuned bonus, Preet and Bash talk about whether the business of cable news will change with Trump out of office, and her recent (unsparing) interview with incoming Secretary of Health and Human Services Xavier Becerra.  For show notes and a transcript of the episode, head to: To listen to Stay Tuned bonus content, become a member of CAFE Insider at:  Sign up to receive the CAFE Brief, a weekly newsletter featuring analysis by Elie Honig, and features by CAFE staff: And if you haven’t already, sign up to receive a link to this week’s election focused episode of CAFE Insider:  As always, tweet your questions to @PreetBharara with hashtag #askpreet, email us at, or call 669-247-7338 to leave a voicemail. Stay Tuned with Preet is produced by CAFE Studios.  Executive Producer: Tamara Sepper; Senior Editorial Producer: Adam Waller; Technical Director: David Tatasciore; Audio Producer: Matthew Billy; Editorial Producers: David Kurlander, Noa Azulai, Sam Ozer-Staton. See for privacy information.
1 hr 13 min
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