A quantum theory of customers
36 min

Treat different people differently


Akimbo is a weekly podcast created by Seth Godin. He's the bestselling author of 19 books and a long-time entrepreneur, freelancer and teacher.

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Deep Questions with Cal Newport
Deep Questions with Cal Newport
Cal Newport
Ep. 49: Organizing Massive Projects, Taming IM, and Exploring the Deep Life Canon
In this episode of Deep Questions I answer reader questions about organizing massive projects, taming IM, and elaborating the books I would include in the Deep Life Canon. To submit your own questions, sign up for my mailing list at calnewport.com. You can also submit audio questions at https://www.speakpipe.com/CalNewport Please consider subscribing (which helps iTunes rankings) and leaving a review or rating (which helps new listeners decide to try the show). Here’s the full list of topics tackled in today’s episode along with the timestamps: DEEP DIVE: The Deep Reset, Part 1 WORK QUESTIONS  - The limits of deliberate practice? [12:09]  - Getting started on massive projects. [20:11]   - Social media and the dissemination of academic research. [25:04]  - Digital time blocking. [31:59]  - My opinion on GTD-style contexts. [35:50]    - When a job requires social media use. [40:01]   TECHNOLOGY QUESTIONS  - Taming IM. [42:13]  - How to attend online classes. [50:08]  - Breaking a YouTube addiction. [1:00:30]  - Controlling heavy RSS use. [1:03:40]  - On the phenomenology of technology. [1:06:31]  DEEP LIFE QUESTIONS  - Deciding when to give up on a book [1:12:25].  - Dealing with an overwhelming amount of advice. [1:14:05]  - Living deeply in high school. [1:17:30]   - The Deep Life Canon. [1:23:47] Thanks to listener Jay Kerstens for the intro music.
1 hr 35 min
Guy Kawasaki's Remarkable People
Guy Kawasaki's Remarkable People
Guy Kawasaki
Tim Kendall: Former Facebook Exec, Former President of Pinterest, and Former Wrestler
This episode’s guest is Tim Kendall. In my humble opinion, Tim’s greatest claim to fame is probably that he was an intern who worked for me. That said, since then, Tim has held somewhat important positions at other companies you may have heard of such as Facebook and Pinterest. And he was much more than an intern at both. He is the person who created Facebook’s monetization strategy as the director of monetization. This was way before the current monetization strategy of enabling foreign governments to influence American elections. He was head of product and then president of Pinterest where he made the company “focus.” Lately, he has appeared in the film The Social Dilemma--which you should watch on Netflix if you are concerned about the future of the world, your kids included. He is currently the president of Moment, a company that fosters physical, emotional, and social health by improving people’s relationships with their phones. He is one of the most qualified people in the world to analyze addiction to social media. He has an undergraduate and MBA degree from Stanford. As an undergraduate, he was on the wrestling team. For those of you that don’t know much about collegiate wrestling, let’s just say that it attracts people who are extremely gritty, intelligent, and dedicated. In this sport, there are few externalities or outside factors to blame. It’s you versus your opponent on a mat. And wrestlers know that there’s no lucrative MLB, NFL, NBA contract at the end of the contract but nevertheless they persist. In other words, wrestlers are the kind of people you’d want on your side. This episode is brought to you by reMarkable, the paper tablet. It's my favorite way to take notes, sign contracts, and save all the instruction manuals to all the gadgets I buy. Learn more at remarkable.com I hope you enjoyed this podcast, would you please consider leaving a short review on Apple Podcasts/iTunes It takes less than sixty seconds, and it really makes a difference in swaying new listeners and upcoming guests. I might read your review on my next episode! Sign up for Guy's weekly email at http://eepurl.com/gL7pvD Connect with Guy on social media: Twitter: twitter.com/guykawasaki Instagram: instagram.com/guykawasaki Facebook: facebook.com/guy LinkedIn: www.linkedin.com/in/guykawasaki/ Read Guy’s books: https://guykawasaki.com/books/ Thank you for listening and sharing this episode with your community.
1 hr 1 min
Founders
Founders
David Senra
#156 Theodore Roosevelt
What I learned from reading Mornings on Horseback: The Story of an Extraordinary Family, a Vanished Way of Life and the Unique Child Who Became Theodore Roosevelt Subscribe to continue listening and gain access to all full episodes. What other people are saying: “Uniquely outstanding. No fluff and all substance. David does an outstanding job summarizing these biographies and hones in on the elements that make his subjects so unique among entrepreneurs. I particularly enjoy that he focuses on both the founder’s positive and negative characteristics as a way of highlighting things to mimic and avoid.” “Without a doubt, the highest value-to-cost ratio I’ve taken advantage of in the last year is the Founders podcast premium feed. Tap into eons of knowledge and experiences, condensed into digestible portions, for roughly the cost of a takeout meal. Highly, highly recommend. “I just paid for my first premium podcast subscription for Founders podcast. Learning from those who came before us is one of the highest value ways to invest time. David does his homework and exponentially improves my efficiency by focusing on the most valuable lessons.” “I haven’t found a better return on my time and money than your podcast for inspiration and time-tested wisdom to help me on my journey. “It is worth every penny. I cannot put into words how fantastic this podcast is. Just stop reading this and get the full access.” “Reading a biography is a privilege that condenses a life's journey, all its lessons, loves AND mistakes into 20 odd hours of reading. Here David condenses many of the best and intriguing Bios into 1-2 hours. Presented organically and thoughtfully with full book links and show notes for ease. Subscribe right away!” Subscribe to continue listening and gain access to all full episodes.
32 min
Flow Research Collective Radio
Flow Research Collective Radio
Flow Research Collective
Action Sports As A Tool For Accelerated Self-Development — Cedric Dumont | Flow Research Collective Radio
Join our flagship cognitive performance training. 👉 Zero to Dangerous helps you accomplish your wildest professional goals while reclaiming time, space, and freedom in your personal life. Today, we welcome a true peak performer to share his story: Base jumper, Cédric Dumont. He started BASE jumping in 1996, and since completing his first jump has competed in the X Games three times, finished third in the Skysurfing World Cup, and won the Brazilian Open of Skysurfing. Cédric has more than 10,000 skydives and 2,000 BASE jumps on his record, always traveling the world in search of new adventures. He is a true multi-talent: He’s always been passionate about flying, but has also been a snowboarder and surfer – he’s even claimed a spot on Belgium’s national golf team. Besides being an Action/Adventure Sports athlete, Cédric's degree in Applied Sports Psychology allowed him to begin his coaching vocation by giving professional athletes the mental edge and skills necessary to achieve their goals and unleash their full potential. His new book “Dare to Jump: Everything You Want is on the Other Side of Fear” is just coming out now, so make sure to check it out. In this episode, we not only talk about action sports and base jumping but we talk about the practical learnings that business people, entrepreneurs, and knowledge workers can draw from Cederics experience. Make sure to stay until the end to learn what entrepreneurs and managers can learn from extreme athletes. OUR FLOW TRAINING We are currently accepting new participants in our flagship flow training: 👉 Zero to Dangerous. Our science-backed peak performance training is for entrepreneurs and knowledge workers like you wanting to accomplish their wildest professional goals while reclaiming time, space, and freedom in their personal life. In Zero to Dangerous, you’ll work one on one with our Ph.D. level peak performance coaches. They’ll help you implement flow practices and push you to where you want to go—and far beyond. You’ll master the maps and models of peak performance through our online video course. You will get lifetime access to weekly calls with our community of peak performing business leaders who provide you with accountability, support, and feedback. After the training, you will be able to access flow states on-demand, so you can spend your entire workday in that hyper-focused zone and say goodbye to the distractions of politics, colleagues, and trivial nonsense. To apply for Zero to Dangerous, go to 👉 getmoreflow.com/ to book a call with our team who will help you assess if it is a good fit for you. Rooting for you!
48 min
Badass Digital Nomads
Badass Digital Nomads
Kristin Wilson
One of the First Digital Nomads From Africa: Agnes Nyamwange
Agnes Nyamwange is one of the first digital nomads from Kenya, Africa. Learn how she accomplished this feat and how you can become a digital nomad, too - even if you're from a developing country. She also shares how she makes money online, how to save money money to travel and score local prices in African countries, tips for solo travelers, how to get cheap co-working and internet at luxury hotels, and much more of what she has learned in her years of traveling the world as a digital nomad. You'll also like this episode if you're interested in how to get a study visa in the US, how to quit your corporate job if you feel burnt out, and how to invent your own digital nomad job. WHAT YOU’LL LEARN: * How to become a digital nomad when you’re from a developing country * What it's like becoming a digital nomad in Africa * How to shift from corporate America to having a location independent business * How to heal from work-related burnout * How to save money money to travel full-time * How safe is solo travel? * How to combat discrimination in the workplace and while traveling * How to deal with office politics while working remotely * How to make friends as a digital nomad * How she became featured in a digital nomad documentary ....................................................................................................... Send money from anywhere in the world with Transferwise. Get a free transfer up to £500 at TravelingwithKristin.com/Transferwise. ........................................................................................................ Travel in Africa and South America: * Club scene in Nigeria * Where to visit in Kenya * Things to do in West Africa * Ghana * Senegal * Ivory Coast * Malaga, Spain as a digital nomad and travel destination * Bolivia's Cost of Living * Travel Hacks like how to save money working from hotel coworking spaces EPISODE RESOURCES AND SHOW NOTES * Roamers Digital Nomad Documentary Movie * MBO Partners Study on Digital Nomads * Stay at Selina in La Paz, Bolivia * Get Google Fi for your phone * Nomad Cruise for Digital Nomads Related Podcast Episodes: * The Maverick Show Episode 46: Undocumented, Detained and Deported: Becoming a Full-Time Nomad on a Kenyan Passport with Agnes Nyamwange * Retire Early on FIRE with Nomad on Fire * How to Make Money Blogging with Tom Kuegler * How to Make Money Blogging with Anthony Moore * Closing the Remote Work Gender Wage Gap with Tortuga Backpacks Travel to Dubai as a Digital Nomad: * Burj Khalifa Dubai * Dubai Digital Nomad Visa * Join the Nomad Cruise Related videos about the Digital Nomad Lifestyle: * Nomad Cruise Vlog * About the Nomad Cruise * Digital Nomads in Santorini, Greece ....................................................................................................... WORK WITH KRISTIN: * Book a private consultation * Join the Make Money Mentorship 6-week program (Special offer for podcast listeners $100 off) * Relocate abroad with Orbis Relocation or Poker Refugees Support the Badass Digital Nomads Podcast: * Become a Patron for $5 per month * Leave a 5* Review: https://lovethepodcast.com/digitalnomad * Leave a voice message * Submit a question or recommend a guest (feedback survey) * Buy new Badass Digital Nomads Merch (Teespring.com/Stores/TravelingwithKristin) Connect on Social Media: * Follow on Instagram * Subscribe to Traveling with Kristin on YouTube * Subscribe to Digital Nomad TV on YouTube * Join the Badass Digital Nomads Facebook Group Podcast descriptions may contain affiliate links of products and services we use and recommend at no additional cost to you.
1 hr 52 min
Coaching for Leaders
Coaching for Leaders
Dave Stachowiak
502: The Way to Build Wealth, with Chris Hogan
Chris Hogan: Everyday Millionaires Chris Hogan is a best-selling author, a personal finance expert, and America’s leading voice on retirement, investing, and building wealth. His goal is to help as many people as possible avoid financial traps and set their families up for the future. His book Retire Inspired: It’s Not an Age; It’s a Financial Number* is a number one national best seller, and The Chris Hogan Show has millions of downloads. He is also the author of Everyday Millionaires: How Ordinary People Built Extraordinary Wealth―and How You Can Too*. In this conversation, Chris and I discuss the national study that his organization conducted on everyday millionaires. We address some of the common misconceptions about millionaires. Plus, we detail both the mindset and behaviors that millionaires have that support the creation of wealth. Key Points The top three occupations for millionaires are engineer, accountant, and teacher. Millionaires steer clear of debt. Millionaires have a mentality of abundance vs. scarcity. They embrace change and usually see adversity as an opportunity for growth. Millionaires are frugal, not flashy. They spend less than the general population on groceries, restaurants and clothing. Employer sponsored retirement plans are a key vehicle the vast majority of millionaires use to build wealth. Only 1 in 5 millionaires receive any kind of inheritance. Resources Mentioned Everyday Millionaires: How Ordinary People Built Extraordinary Wealth―and How You Can Too* by Chris Hogan The Chris Hogan Show Related Episodes Improve Your Financial Intelligence, with Joe Knight (episode 244) Four Rules to Get Control of Your Money, with Jesse Mecham (episode 356) Dumb Things Smart People Do With Money, with Jill Schlesinger (episode 396) Discover More Activate your free membership for full access to the entire library of interviews since 2011, searchable by topic.
32 min
North Star Podcast
North Star Podcast
David Perell
Nik Sharma: Building DTC Companies
My guest today is Nik Sharma, the founder of Sharma Brands and an advisor to companies like Judy and Cha Cha Matcha. Nik is one of my very best friends and my go-to person for all things commerce. Since we first met, we've spent hours exploring the future of marketing and commerce together and recorded this podcast to give you a window into what our conversations are like. We started with Nik's philosophy of launching Direct-to-Consumer brands. I particularly liked Nik's idea of "The Brag Bar" on landing pages, where you can use social proof to sell your products. We also spoke about managing relationships with influencers and finding the supply and demand equilibrium at launch. Towards the end, Nik and I talked about our process for turning conversations into articles, and the time he cold emailed Mark Cuban. Please enjoy my conversation with Nik Sharma. ____________________________ Show Notes 2:21 - Why Nik has the "world's craziest fridge" and how it helps keep him in the know on DTC brands. 6:29 - What marketing strategies Nik has found most successful for DTC brands. 13:31 - How brands can differentiate themselves in a world of emerging brands in already burgeoning markets. 19:25 - Nik's approach to launching a successful DTC brand and when to concentrate your advertising versus diversify. 30:19 - The role of A/B testing in building a brand. 35:43 - How influencers play into the big picture of marketing and why the "shaky video" effect is so successful. 42:12 - The selection and audition process of influencers in Nik's campaigns and how he chooses those he sees as the best for his brands. 45:52 - The costs and benefits of starting your brand through heavy promotion via influencers. 49:56 - How the process of rebranding Hint Water's bottle was performed and the qualitative process that got them to the bottle you see today. 57:27 - The metrics and methods Nik uses in his development of marketing strategies with his brands. 1:05:19 - What Nik looks for in a great landing page, and why all landing pages should be easy to read for everybody from a 12-year-old to a drunk person. 1:10:07 - What UGC is and why Nik thinks it is so underrated by marketing teams. 1:13:31 - The different marketing funnels and when you should use each one. 1:17:09 - Why Nik creates landing pages for fake products and makes them live on the internet. 1:22:56 - The importance of having great merch for your brand. 1:26:22 - What about internet culture makes collaborations so successful and popular. 1:34:05 - How somebody can convert a large personal following into sponsorships and meaningful collaborations. 1:35:46 - How new brands should position themselves when huge players like Amazon are in the same space. 1:44:01 - What happened when Nik cold emailed Mark Cuban and how he got an almost instant response. 1:50:46 - How David and Nik collaborate to develop, write, and publish the articles they make. 1:56:14 - Why Nik doesn't sweat the details of his personal brand that much.
2 hr 1 min
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