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The #REALTYHACK Podcast
Damn good real estate advice from leaders around the nation.
Sep 28, 2022
Objection Handlers with Johnny McCarthy
You’re going to get objections as a real estate agent and you’re going to need to handle those objections in order to move your client forward. Otherwise, you’re going to find that you’re not closing deals. You’re going to find that you’re working your ass off to stay in the bottom production of your firm. Well in today’s video interview with Johnny McCarthy, I’m going to show you 3 simple ways to bypass objections. Realtors need to be versed in ways to help their buyers and sellers get over their objections to reach their home ownership goals.
Sep 9, 2022
Setting Home Buyer Expectations in 2022 - Thrive in a Shifting Market
This is not the same real estate market that it has been in the last 3 years. Most home buyers under 30 years old have not seen rates above 5%. It's important that you are able to ask the right questions to buyers that are hesitant and then provide them with historical data that guides them to make the right decision on whether they should buy now or wait. We believe the best sales people sell by consultation and not by trying to get someone to do what they don't want to do. But in order to show a potential client or homebuyer what is going in the market, you need to figure out their home ownership goals and go from there.
Aug 23, 2022
How to Hire a Virtual Assistant the RIGHT Way
Jul 7, 2022
Austin Zoning Issues
What's wrong with Austin's Zoning issues. You may have read that the city has the highest development fees in the state. That's only a start to the issues. In this interview, I sat down with Chris Affinito of Heartwood RE to talk about the issues that developers have with Austin's cluster of zoning requirements and Chris goes over how he tackles the entitlement of raw land and how his team uses some of the lesser-known solutions to their advantage when they are developing a lot in Austin. He also offers solutions as to what could be changed now to tackle the issues that Austin is experiencing. Affordability in Austin is one of the biggest issues and our city doesn't do much to solve these issues, despite it being around for several years.
Jun 22, 2022
DISRUPTERS on edge - The Future of the Real Estate Industry w/ Jay Thompson
Part 2 of our interview with former Zillow outreach director, Jay Thompson. We talk about the over-leveraged real estate disrupters such as Redfin, Compass, Better, Rex Homes, and other real estate technology firms that are showing signs that they may be in trouble if the market continues at this pace. We also talk about the DOJ investigation into claims of anti-trust violations
Jun 22, 2022
Jay Thompson's Journey to Zillow and Inman part 1
Part 1 of 2. We interviewed Jay Thompson, formerly the Director of Industry outreach with Zillow. Jay tells us about his journey with Zillow, the things that he did when he was with Zillow, including dealing with the haters, spreading Zillow's mission, as well as what he thinks Zillow's plan was and is now.
Jun 15, 2022
Austin Luxury Real Estate Market Update
Is luxury real estate in Austin about to CRASH? We asked Wade Giles with The Giles Group at Moreland Properties about what's happening in the Austin real estate market. He gives us the market trends and tells us if Austin is in a real estate bubble. We also talk about the time on the market for luxury property and what's in store for luxury homes in the future.
Jun 9, 2022
Don't Get SUED over Realty Photos! Here's What you Need to Know
DISCOVER everything you need to know to not get sued over copyright issues with real estate photographs. This is a slippery slope and a lot of real estate agents don't know how this works. Some photographers have used this as a means of income. We go through everything you need to know to not get sued by a photographer for Copyright issues and then interview a photographer who doesn't play those games.
May 20, 2022
Cindy RHHow to market real estate through Social media with Cindy Garcia
In this day and age you're MISSING OUT if you're not marketing yourself on social media. Today on RealtyHack we have social media influencer and Spyglass Realty agent, Cindy Garcia, joining us to tell us her story and offer us a few tips along the way on how you can break into social media marketing yourself!
May 17, 2022
How to compete with a CASH offer in Austin's Real Estate Market!!!
How do you compete in a competitive market like Austin, when you're up against cash offers??? It's a MESS out there!!! Our guest on this episode of RealtyHack is Blake Outlaw from Homeward.
May 4, 2022
How to sell vacation rentals in Austin Texas (and other tough markets)
Vacation rentals are BOOMING in Austin and the hill country area. For agents, they offer a great selling point to clients, but can also be a tough area to navigate legally. Erika Albert of E-Rae Realty joins us on this episode of RealtyHack to discuss selling vacation rentals and what you can do to capitalize on this industry effectively!
Apr 29, 2022
Rising Tax Values and 3 BIG opportunities for agents to capitalize
Property tax values in Austin are up at least 50% across the city. Homeowners are reacting with shock. Here are three ways that Austin real estate agents can add value and be trusted resources to their past, present, and future clients.
Mar 31, 2022
Austin Home Inventory Hits ZERO!!! (Austin Real Estate April Update 2022)
The spring 2022 Market is in full swing and inventory now is lower in most areas than it was last year. We explore the variations from last year to this year and what buyers can do to compete in the most competitive real estate market in the world. Once again, we interview Chris Jacob with The Housing Report to go over the data and we strategize how to navigate this data and use it to your advantage.
Feb 25, 2022
Open Door has Almost 10% Market Share of Austin Listings - 2022 Q1 Austin Real Estate Report with Chris Jacobs
What's going on with the Austin real estate market? In January, Open Door sold 8.5% of all the sold listings on MLS. How does this impact our current inventory crisis? What does that mean for the next several months? We interviewed Chris Jacobs for our podcast and we dig into the data to interpret it and try to predict what the future holds... -- Ryan was awarded the Austin Platinum Top 50 Realtors Award for 9 years running, he was recognized as a Top Producing Team by the Austin Business Journal. He was awarded the Platinum Top 50 Executive of the Year Award as well as the Austin Board of Realtors Indy Broker of the Year Award. He served on the board of directors for the Austin Board of Realtors as well as the Customer Advisory Board for Workplace by Facebook. He specializes in agent productivity, recruitment, technology, and automation. He's spoken on stage at Inman Connect, Curaytor Excellence, and Ylopo Summit. He's written a monthly column for Inman News and is a frequent collab…
Jan 21, 2022
Built Piece by Piece: Chris Heller of OjoLabs
Chief Real Estate Officer of Ojo Labs. Former CEO of Keller Williams. The GODFATHER of real estate. We're talking to Chris Heller today on how he built his business, his personal brand, and the story of his career. We're also going to talk about the future of real estate, automation in technology, and what agents are going to need to do to survive the purge of real estate from iBuyers and disruptors. You do NOT want to miss this interview.
Dec 30, 2021
Built Piece by Piece: Jimmy Mackin of Curaytor
That's a season wrap! This week, we have Jimmy Mackin on the show. Jimmy is the co-founder of Curaytor, a full-service digital marketing company specializing in Facebook marketing and advertising. Created in 2013, Curaytor has been featured in Forbes, Inc, The Huffington Post, USA Today, and American Express Open Forum. Jimmy is also the co-host of the hit podcast #WaterCooler.
Nov 16, 2021
Built Piece by Piece: Zachary Maurais of SunRoom Rentals
Zachary Maurais is the co-founder of Favor, a popular runner software that was popular even before the Pandemic Fifteen. With the debut of Sunroom, a venture-backed tech startup based in Austin that focuses on bringing openness and speed to the lease listing and application process, he's moved on to a new enterprise. He met our fundamental demands for grocery delivery and Friday wings, and now he's focusing on assisting consumers with the leasing process while also providing property managers and owners with tools to advertise their properties more effectively with SunRoom Rentals.
Oct 29, 2021
Built Piece by Piece: Dean Linnell of Whistler Real Estate
Today we had Dean Linnell of The Linnell Group at Whistler Real Estate. In today's podcast Dean talked about their services, how they start their training regiment, how they structure their organization in terms of leadership, hierarchy, and meeting schedules, the things agent needs to look for in a brokerage, some of the mistakes he made, and what's next for Whistler Real Estate.
Oct 26, 2021
Built Piece by Piece: Dan Corkill of Follow Up Boss
Today we had Dan Corkill of Follow Up Boss. A simple sales-focused CRM, self funded, profitable company started back in April of 2011, fully remote with a mostly US-based team. In today's podcast, we walk through the journey of Dan, how he started with Follow Up Boss, moving from his hometown Australia to establishing his career in Austin, Texas, how their CRM services can help real estate companies and brokerage firms, the lessons he learned in building his company and what's next for FUB for the next five years.
Oct 15, 2021
Built Piece by Piece: Morgan Carey of Real Estate Webmasters
Today we had Morgan Carey, CEO Real Estate Webmasters Inc drives billions of dollars in yearly real estate sales via his software and marketing company. Named as one of the 200 most powerful people in real estate (Swanepoel 2015-2020), Inman 100 Most Influential People and finalist for coveted Ernst And Young Entrepreneur of the year in Canada 5 years straight. He was also invited into Google's GCP Leaders Circle joining the C-suite from companies such as Coca-Cola, Spotify, National Geographic, and Uber. Morgan Carey is a business savant, entrepreneur, and visionary leader. He is the charismatic passion behind numerous endeavours, including Real Estate Webmasters, and REWSters restaurant, as well a residential / commercial property company (Carey Real Estate Holdings). Recognizing the need for superior web platforms, Morgan founded Real Estate Webmasters (REW) in 2004. The award-winning company catapulted into success and now boasts over 150 employees in five offices. REW has been r…
Oct 10, 2021
Built Piece by Piece: Amy Youngren of North Group Real Estate
Today we had Amy Youngren of North Group Real Estate. With 16 years of industry experience, Amy’s roles have ranged from corporate executive to sought-after speaker to Founder of North Group. In today's podcast, we walk through her professional history, how she rebrand and reinvent North Group, the new work set-up from using different platforms and channels, the mistakes she's made along the way, and what's next for the North Group Team.
Oct 1, 2021
Built Piece by Piece: Isabel Affinito of WIRE Austin
Isabel Affinito is the Founder and Team Real Estate Lead of the WIRE Group in Spyglass Realty. In her work as a team leader, Isabel is inspired by growth, and supporting the women on her team in their growth. In today's podcast, we go over her professional history, how she decided to build an all-women team for real estate, the mistakes she's made along the way, and what's to come for the WIRE team.
Sep 24, 2021
How I Built This: Howard Tager of Ylopo
We're starting a new series on this podcast for interviewing stellar leaders in the real estate industry. Today we have Howard Tager, Co-founder and CEO at Ylopo LLC. Howard is the co-founder and CEO of Ylopo, a “next generation” digital marketing technology company in the real estate and mortgage lending industries. Recently named to the Real Estate Almanac’s 2021 “Power 200” which ranks the most influential leaders in the residential real estate industry as well as listed by RISMedia as one of 2020’s top real estate Futurists, Howard helps lead Ylopo which is now one of the fastest growing tech companies in the real estate industry.
Sep 16, 2021
How To Implement A Training Program For Team Leaders And Brokers
Today we had Anthony Lamacchia of Lamacchia Companies Inc., which has over 400 agents servicing 6 states to talk about how to implement a training program for team leaders and brokers. We spoke about Anthony's journey in real estate from starting a team to starting a brokerage. He shares how he operate his team model, training regiment and how to structure their organization based on leadership, hierarchy, and meeting schedules. He also discuss things that agent needs to look for in a brokerage and what to look forward with Lamacchia Real Estate.
Aug 9, 2021
How To Begin In The Luxury Industry Featuring Meredith Alderson
Today we had Ryan and Meredith, Realtor at Compass to talk about How To Begin In The Luxury Industry. We spoke about how her passion for people, architecture and design started her career in real estate. Meredith also shares her tremendous experience and success in professional services, sales, and technology. She also talked about her average price range when she started and landed a $10 million dollar, her own method in expanding and creating referrals, and some advice to agents moving from another town in searching for homes and rebuilding their network.
Jul 13, 2021
Market Comparison: Austin vs. New Orleans Featuring Clint LaCour
Today we had Ryan and Clint, the co-founder of Rêve Realtors to talk about Market Comparison: Austin vs. New Orleans. We spoke about Clint’s real estate background and how he establish his own realty business from agent recruitment, training, systems, marketing and goal planning. They also discuss about the status of New Orleans Real Estate market and vacation rentals. Clint also share some tips for agents when choosing the right brokerage.
Jun 24, 2021
Brittney Pino's 5 Levers To Success
Today we had Ryan, Brittney and Spyglass Realtors talk about Brittney Pino's 5 Levers To Success. We spoke about Brittney's real estate story and how she built her own business. We also spoke about these 5 Lever's of Success which are producing effective and efficient real estate videos, leveraging with your people that truly helps serve the clients and the business, nurturing your database and ask for google review, to prioritize health and wellness, making sure you are always in your top notch condition and lastly is living your life means learning to rest, recharge and create wholeness of peace within.
Jun 17, 2021
How To Score 10 Million Volume In Your First Year Of Real Estate (ft. Joey Wilkes)
In today's podcast, we are featuring Spyglass' very own Joey Wilkes on her first year of real estate, how she managed to score $10 million in contract-to-close within 2021, and advice she has for other agents to achieve the same.
Mar 29, 2021
Eliminating Distractions To Work More Efficiently Featuring Nora Simpson
Today we had Nora Simpson of Simpson Strategic Solutions to talk about eliminating distractions to work more efficiently. We spoke about time management, how to efficiently use time to work with clients and make better use of workday and rule of 7 in sales. Also we spoke about neuroscience of overcoming distraction and mastering the neuroscience of productivity.
Mar 12, 2021
How to Quadruple Sales With Relocation Buyers (ft. Serene Aandahl)
In this podcast, we interview Serene Aandahl on how she quadrupled her sales volume in her 3rd year in real estate by focusing on relocation buyers. She's a rock star agent with Sotheby's and dives deep into how she's had massive success by focusing on one or two areas of her career.
Feb 13, 2021
How To Have Better Conversations With Potential Clients Featuring Anthony Lamacchia
Today we had Anthony Lamacchia of Lamacchia Companies Inc. to talk about how to have better conversations with potential clients. We spoke about how to talk, work and deal with buyers and sellers in a crazy hop market, how to present to them in the initial part of the phone call, how to not push away potential buyers and some perspective points of view of a buyer and seller. We also spoke about agent productions, best habit and goal setting.
Jan 29, 2021
Where We’re At In This Market (ft. Chris Jacobs)
Today we had Chris Jacobs of Housing Report to talk about where we’re at in this market. We spoke about what's going on in the market in the past 12 months, graphs on Austin MSA average values, 5-20 years supply vs. demand, new vs. pending units, inventory, appreciation. Also the comparison of this graphs for the last 20 years, active prices per area, and predictions to look forward.
Jan 23, 2021
How to Dominate Your Real Estate Farm
Today we had Dena Davis of Davis Company Real Estate to talk about how to dominate your real estate farm. We spoke about her journey in real estate farm, how he find homes that are owner occupied vs. non owner occupied, steps for agents who wants to venture in this farm real estate, experiences between digital and physical ads and best advices for struggling agents who are doing neighborhood farming during this extremely competitive time in austin real estate.
Jan 21, 2021
How One Agent Increase Sales During Covid By 60% Without Leaving The House
Today we talked to John McCarthy, our sales manager at Spyglass Realty to talk about how he increased sales during COVID by 60% without leaving the house. We went over about streamlining his business, how he effectively built and delegated tasks to his team, his advice for agents to increase sales during this pandemic, and how he has adapted to work-from-home while managing his personal and work time.
Jan 8, 2021
Jessica Woodbeck's Journey
Today we had Jessica Woodbeck of Thrive Realty Co. to talk about her career journey in real estate. We spoke about her previous corporate job and the transition for her passion in real estate that turned into a full-time career, how she launched her independent real estate business with her husband and scaled their business, the challenges and lessons learned throughout her journey, and some of her advice for real estate agents and their career plans.
Dec 22, 2020
Selling Luxury Real Estate in Austin (ft. Wade Giles) | #REALTYHACK
Today’s topic is about Selling Luxury Real Estate in Austin, TX with special Guest Wade Giles. Wade is a REALTOR® in the Elite 25 Austin Luxury League and shares his experience from his tenuer here in the Austin real estate market. Elite 25 Austin is a prestigious group made up of the top 0.2 percent of Austin’s real estate agents. We go over how he got to ramp up so quickly, what advice would you give to an agent just starting out, and other vital advice for anyone who wants to break into the competitive Austin real estate market.
Dec 19, 2020
What It Means to Be a Leader in Real Estate
Today Ryan and Kelly talk what it means to be a leader in real estate. We spoke about the experience of Ryan's most recent award nomination for the Platinum top 50 Executive of the year award, what does it means to be a leader, what are the growing pains that he faced up to this point, how does he structure organization and advices for leaders to improve their own professional and interpersonal skills.
Dec 11, 2020
2021 Goal setting for Successful Real Estate Agents
Today Ryan, Kelly and Sunny talk about goal setting for agents. We spoke about goal planning over the years, what are some important points to make a difference in increased volume, calculating goals that breaks down the goals of each agents, client contact consistency system, how to meet and accomplish objectives and how and when to measure progress.
Nov 27, 2020
What Commission Model is Best For You?
Today Ryan and Kelly talk the commission models and which one is best for you. We spoke about what are some of the common commission models available and who would they before, the relationship between the commission model and an agent’s as well as the company’s growth potential, thoughts of a broker's salary model, Ryan's working background as well as some of his personal experiences. And some tips for leveling up your top-performing real-estate team or brokerage.
Nov 21, 2020
Graduating from a Team to Independent Agent
Today, Ryan and Kelly talk about graduating from a team to an independent agent within the real estate world. We spoke about what the difference is between a team, brokerage, and being an independent agent, what some of the growing pains are that we’ve seen agents deal with when they go through this transition, and more insights to ensure that the most effective route is taken for the agent's success.
Oct 23, 2020
How to Build Your Team from the Ground Up
You’ve been selling real estate for a couple of years now, and you’ve made a name for yourself. Some have said you’re a “top producer.” So you think “I have an idea, I’ll get a team name, get some of my buddies to work with me, bring in some leads, lay back and wait for those Benjamins to start dropping. Welcome to easy street.” Well, think again. It doesn’t work that way. That above line of thinking is where my head was at about 11 years ago. I had a handful of my “bros” hanging their license with me (for what reason, I have no idea). I put all that aside four years later and started again with a single hire: a part-time assistant. Once again, you get to learn from all the stupid mistakes I made early in my career.
Oct 23, 2020
5 Tips for Team Leaders to Boost Productivity Permanently
Running a team means that you have to wear a lot of hats at different times and continually balance the time you commit to each task. If you don’t have a guide to your priorities, you’re never going to be able to grow, and that’s essential for every team leader. Inevitably, people leave, and attracting great agents while maintaining the culture and productivity of your existing agents is the key to growing responsibly. Here are some tips for team leader productivity that work for me.
Oct 23, 2020
Be a Better Leader: 10 Tips for Starting 2021 on a Positive Note
The world has been rocked, the nation is divided and polarized, and we are surrounded by negativity. Well, my friends, 2020 has been an f-ed up year, and we all have a lot to improve on. And what does that really mean? It means being in service to your fellow human beings. As leaders of this industry, we have to look at how we can get past all the negativity and start to reset ourselves for what a “normal” year should look like, even if next year’s definition of normal isn’t what it was in 2019.
Aug 5, 2020
Setting Up for Success in Real Estate (ft. John Crowe) | The #REALTYHACK Podcast
John Crowe is a broker associate at Spyglass Realty. We sat down to chat about why 87% real estate agents drop out within the first year, how to best find a brokerage that supports your needs, and why company culture could make or break your career.
Jul 7, 2020
Efficiency Tools for Austin Real Estate Agents (ft Lee Adkins of Amplified Solutions) | The #REALTYHACK Podcast
We are joined by Lee Adkins to discuss some best practices for Real estate agents to maximize productivity. We went over setting up Google Calendar for efficiency, G-suite Hacks, and CRM settings. PLAYLIST TO DEMOS FOR MENTIONED TOOLS: https://www.youtube.com/playlist?list=PLUTu3te8TdM5RIdyGpSuG4XN8PpK8t7S0 G-suite/Gmail Hacks Setting up Google Calendar for efficiency Google Drive File Stream - makes your Google Drive act like a folder on your computer - you can attach or save files or folders to Drive just like anywhere on your computer https://www.google.com/drive/download/ Unroll.me (and/or Google inbox setup) General Organization 1Password or Last Pass - both for ease of workflow and security of your data and client data Video stuff (client or company facing) Use Zoom for meetings Use Zoom to train your team, have team meeting, do buyer or seller consults, NAR Discount = NAR-ZOOM Loom or Camtasia or similar to create on-demand training or client info House it unlisted (or public…
Jun 2, 2020
How Life Has Changed During Stay-At-Home: Business, Parenting, and the New Norm (ft. Jessica Smith of The Key Group Austin) | The #REALTYHACK Podcast
In this week's podcast, Spyglass Realty's very own Jessica Smith sits down (virtually) and chats about the new norm that the coronavirus has brought into the real estate industry, the stay-at-home order, and how she is shifting her lifestyle to fit into the business while maintaining safe distancing measures and generating revenue.
Mar 20, 2020
Social Media Habits for Executives (ft. Adam Contos, CEO of RE/MAX) | The #REALTYHACK Podcast
At our February Spyglass Team Meeting, we were joined by RE/MAX CEO Adam Contos to talk about what strategies he personally implements for social media and our role as real estate agents to curate a welcoming online community for our clients.
Mar 2, 2020
Future-Proofing Your Business from Disrupters
How does one take a team of 30 and grow it to a brokerage of over 100 agents and 1,500 transactions in under 2 years? How can real estate agents "future-proof" their business for the incoming disrupters that threaten our industry? What are the things that agents should be looking for in their team or brokerage that are going to help them grow their business? Is the traditional brokerage model dead? Last week I met with Kris Lindahl with Kris Lindahl Real Estate for my upcoming Inman article and we went over a variety of topics, including the answers to the questions above. This was the most interesting and informative interview I've ever done and Kris is a tour-de-force in the industry that has accomplished so much in such a short time frame. His insights into where our industry is going and what type of team or brokerage agents should be aligning themselves with are spot on, in my opinion.
Feb 21, 2020
Agent's First Hire (ft. Anthony Malafronte) | The #REALTYHACK Podcast
You do all you can. You go as far as you can go. You get all the results you can get, and when you can't go any further, you look for help. Most successful real estate agents hire this person before they fully develop and document their systems and tools. We are here with Anthony Malafronte of My Tampa Agent to talk about an agent’s first hire and how to transition your business to the next level.
Feb 5, 2020
The Key to Agent Branding & Effective Marketing (ft. Laura Monroe)
Laura Monroe has been a staple in the national real estate scene for years, having started a business that helped agents with their virtual marketing and worked with Inman magazine as Director of Industry Engagement and Social Media. She was an editor with 60 contributors and hosted a weekly webinar with them as well. She’s now head of industry and Brand Engagement for Real Estate Webmasters. Today, we're going to be talking about Agent Branding & Marketing to stay relevant in the real estate industry amongst other top producing agents.
Jan 31, 2020
The Key to a Successful Podcast (ft. Bill Risser) | #REALTYHACK
What does it take to start a renowned podcast? That's exactly what we're figuring out today. I sat down with Bill Risser, Vice President of Digital Strategy at Fidelity National Title, to discuss the intricacies of podcasting and why it's important for business owners to build a voice.
Dec 13, 2019
Why It’s Beneficial to Curate Meaningful Relationships With Other Top Producing Agents (ft. Amber Thomas, CEO of Platinum Top 50) | #REALTYHACK
n the competitive world of real estate, it’s easy to fall into the mindset that competitors are your enemy. Some marketers will tell you that you need to “kill or be killed” and that there is only one way to succeed: by stomping on the competition. However, marketing does not need to be all or nothing. However, today we will debunk the idea that competitors can’t also be your allies. Today, were going to be talking about how to transform your relationships with competitors to ones that bear opportunities to improve both your businesses.
Dec 13, 2019
NAR + The Ban on Pocket Listings (Ft. Emily Chenevert) | #REALTYHACK
In Real estate, a pocket listing is a property where brokers can have a "Exclusive Right to Sell" agreement and is never advertised nor entered into the MLS. Recently, NAR has placed a ban on these types of listings, which has brought the industry into a frenzy. I had the pleasure of chatting with my friend Emily Chenevert, CEO of the Austin Board of Realtors. Let’s see how the city of Austin is revamping their system to fit these new conditions in this week’s episode of the Realty Hack podcast.
Dec 12, 2019
How to Screen for Exceptional Talent (ft. Jon Cheplak) | #REALTYHACK
In one of my previous Inman articles, I wrote about how losing my top agent spurred me into action to restructure my organization and build it up to the point where we eventually placed # 3 on the local business journal’s list of Best Companies to work for. What I didn’t mention at the time, was that one huge part of this transformation was being introduced to Jon Cheplak, the elite coach who teaches others how to recruit the best talent and build a company culture where agent’s thrive. Today I had the pleasure of interviewing him for the Realty Hack podcast, check it out now.