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The Brand Brothers
S1-10 / The Magic of Framing: Same Facts, Different Story
Aug 27, 2018
More episodes from The Brand Brothers
Jan 28, 2019
S2 - 10 / Live from San Antonio Startup Week
The Brand Brothers are LIVE from San Antonio Startup Week, telling branding stories and much much more.
Jan 21, 2019
S2 - 09 / The Selling Pyramid
On this episode of The Brand Brothers, Bill and Lorenzo talk about the Selling Pyramid and give some examples of it being used in everyday sales.
Jan 14, 2019
S2 - 08 / The Questions
On this episode, Bill and Lorenzo tell the brand family about The Questions. How to use them to help find your Dominate Selling idea and that the questions are more important than the answers.
Jan 7, 2019
S2 - 07 / Brands We Love and Brands We Hate
Much like the Golden Globes and the Raspberry Awards, Brother Bill and Brother Lorenzo spend this week's show judging the best (and the worst) in branding across the spectrum.
Dec 31, 2018
S2 - 06 / The Four and a Half Micro-Script Rules
The Brand Brothers are back to discuss the Four and a Half Micro-Script Rules. https://www.amazon.com/Micro-Script-Rules-Story-Differentiate-Sentence/dp/B07KQNPTQ5/ref=sr_1_1?ie=UTF8&qid=1546273742&sr=1-1&keywords=The+Micro-Script+Rules%3A