#5. Sherry Qureshy: Halal Socks
Play • 52 min

In April 2017, two Canadian Muslims, Sherry Qureshy and his wife Sara, founded Halal Socks. The idea behind the Muslim-inspired festive socks began when Sara struggled to find a suitable Eid gift for her husband. The husband and wife team started Halal Socks to proudly celebrate Muslim identities in a fun, light hearted way and have engaging conversations with their non-Muslims friends and colleagues about Islam with the backdrop of rising Islamophobia in the west.

Today, Halal Socks is being worn by Muslims and Non-Muslims, celebrating diversity, inclusiveness and addressing Islamaphobia. Even the Canadian Prime Minister, Justin Trudeau wears Halal Socks.

Sherry explains the inspiration behind the brand, the creative spark behind the designs, the struggles faced from within the Muslim community, his tips for starting a design focused business, having a bigger purpose behind your brand and the media storm after Justin Trudeau wore their socks…twice in public!

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