Changing The Way The World Sees Relationships - with Matt Elwell
Play • 44 min

John talks to Matt Elwell, the found of the Elite Closing Academy, a place built for entrepreneurs, business owners and sales teams who want to dramatically increase their sales without coming across as hard sell, pushy or manipulative.

Matt discusses the importance of building relationships when it comes to sales, and how the art of sales itself is built upon establishing and developing connections with others.


  • Sales is a three-way relationship - healthy for your client, a good win for yourself, and a positive impact upon the universe itself.
  • We must start with the end in mind. If we can see the perfect ending for both parties, and work back from there, we're guaranteed to provide the wins we all need.
  • Life and our futures are never doomed by past experiences, so long as we have the will to want to change our destiny. Don't look back - look forward. We are in control of what comes next.
  • Being coached by an expert in relationships allows us a different perspective. Never discount the guidance that others can provide on life.


'I believe that life is all about the relationships you have with others, but also the relationship you have with yourself'

'Sales should be the perfect relationship'

'When humans are successful, the universe wins'

'Our experiences have led us here. Now what do we want to do about it?'


The Relationship Guy Podcast -      

Matt Elwell LinkedIn -

Elite Closing Academy -


I am John Kenny, The Relationship Guy - Coaching people to experience healthy loving relationships.

Having spent a life choosing unhealthy relationships and self sabotaging my own success, I now coach people to live a life they choose.


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