Lipstick Economy
Jamie Dunham
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On this season of Lipstick Economy, co-hosts Jamie Dunham, founder of Brand Wise, and Melinda Hudgins Noblitt, Brand Marketing Manager at Asurion, will dive deep into the misconceptions of marketing to women and highlight stories of marketing leaders who are making a difference.
Available episodes
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Feb 20, 2023
Jennifer Turner and Tony Marks: The Magic of TPAC
Jennifer Turner and Tony Marks of the Tennessee Performing Arts Center discuss the magic of viewing live performances, the opportunities of the post-COVID era, and their efforts to curate the shows for Nashville as well as expand program offerings to appeal to new audiences.
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Jan 30, 2023
Hot Chicken Royalty
Anyone hungry for hot chicken? We know we are after this delicious conversation with Ms. André Prince Jeffries and Tamara Kelly of Prince’s Hot Chicken royalty.
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Jan 9, 2023
Extended Reality in 2023
From Middle Tennessee State University’s College of Media and Entertainment, Billy Pittard, Michael (Mike) Forbes and Synethia Blackmon join the Lipstick Economy Podcast to discuss the future of virtual production and how it's preparing its students for the new world of extended reality (XR) production.
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Dec 19, 2022
The Long Table of Second Harvest
Nancy Keil at Second Harvest Food Bank Middle Tennessee is making a longer table to serve those with food insecurity in the region. Nancy, her expert team at Second Harvest Food Bank of Middle Tennessee, donors, volunteers and Partner Agencies take a leading role in meeting the needs of thousands of neighbors impacted by hunger. Second Harvest has met the challenges with amazing innovation and collaboration.
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Oct 24, 2022
Jessica Entner: The Role of Music in Brand Personality
We speak with Jessica Entner, a music producer and founder of JEM, about the role of music in advertising and social media today. Jessica created JEM, a 100% percent female-owned full service music agency, to help uplift underrepresented talent such as women in the composition space and to build more transparency between the advertising and music industries.
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Aug 1, 2022
Diana Peinado and Vanessa Costa--Lip Lab: The Ultimate Lipstick Experience
We get to talk all things lipstick with our guests Vanessa Costa and Diana Peinado of Lip Lab. Lip Lab is a new custom lipstick retail experience available in ten locations, including the Nashville, New York, Las Vegas, Toronto and Paris. Learn how this new concept is giving a new face to lipstick!
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Jun 6, 2022
Rachel Tenpenny Oxford and Savannah Grimm: Body Positivity through Boudoir Photography
Rachel Tenpenny Oxford and Savannah Grimm are helping to empower women through boudoir photography. This genre of photography gives women an amazing opportunity to celebrate themselves as they work through happy and sad times.
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May 2, 2022
Antiques Roadshow is Reality TV
In anticipation of Antiques Roadshow’s visit to Nashville, Executive Producer Marsha Bemko provides insight into what makes Roadshow the most-watched-ongoing series on PBS.
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Apr 11, 2022
Becky Magura: The Importance of Public TV
A conversation with new Nashville Public Television CEO Becky Magura on the importance of public TV programming.
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Feb 14, 2022
Jonah Bloom and Dan Tulloh: Branding the Leading Global Tech Care Company
Jonah Bloom and Dan Tulloh share what it’s like leading creative, marketing, and product design for Asurion, the world’s largest tech startup. They discuss the importance of diversity, equity, and inclusion in these creative spaces and how they empower their teams to take time off to be creative in non-work spaces.
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Jan 25, 2022
Teresa Tatlonghari: Soccer Scores in Nashville
Nashville Soccer Club Vice President of Marketing Teresa Tatlonghari discusses marketing the team to soccer fans as well tactics used to expand the fan base.
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Dec 9, 2021
Hannah Eaglen: Nashville Like Never Before
Hannah Eaglen of Fifth + Broadway discusses this new mixed-use development in downtown Nashville that appeals to locals and tourists alike.
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Oct 4, 2021
Clark Buckner: Podcasts as B2B Marketing
Clark Buckner of Relationary Marketing discusses the evolution of podcasting and what marketers should consider when developing a podcast.
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May 24, 2021
Dr. Nick Sieveking and Anna Walker: Age Management for the Whole Person
Dr. Nick Sieveking and Anna Walker from Sieveking Plastic Surgery discuss the popularity and marketing of what Dr. Sieveking has dubbed as "age management." Age management is a term Dr. Sieveking coined for his practice that includes traditional plastic surgery techniques as well as many non-invasive procedures such as lasers and body contouring and treatments that improve appearances by addressing whole body issues, like regenerative medicine, hormone therapy and nutrition.
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May 9, 2021
Kirbee Miller: The Passion of Culinary Pursuit
Kirbee Miller of KiNiMi Kitchen discusses how she started her business and how it’s become successful through sharing her story, being authentic and utilizing the power of social media.
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Apr 26, 2021
Ashley Bergeron - Rebuilding from the Bombing
Artist Ashley Bergeron talks about recovering and rebuilding from the Christmas Day bombing in Nashville that took her home and gallery.
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Apr 12, 2021
The 2021 Brand on LinkedIn
We talk with Viveka von Rosen of about strategies to maximize the opportunities for sales and marketing on LinkedIn.
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Mar 29, 2021
Ellen Pryor and Kathy Demonbreun: The Art of Marketing The Frist Museum
A discussion with Ellen Pryor and Kathy Demonbreun about the marketing of the Frist Art Museum, currently celebrating its 20th anniversary with an exclusive Picasso exhibit.
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Feb 22, 2021
Kate Jerkens: A New Award Winning Whiskey with Tennessee History
A discussion with Kate Jerkens, Senior Vice President of Sales and Marketing for Uncle Nearest Premium Whiskey.
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Feb 8, 2021
Rachel Layton: The Fresh Side of Hospitality
A discussion with Rachel Layton of Fresh Hospitality about restaurant marketing, including the adjustment to changing customer demands during COVID restrictions.
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Jan 25, 2021
Jennifer Hinkle: New Innovations in Tennessee Titans Marketing
A discussion with Jennifer Hinkle, Senior Director of Marketing and Digital Strategy for the Tennessee Titans football team about targeting female fans in a meaningful way.
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Jan 11, 2021
Tuwisha Rogers-Simpson: The Story of the African American Experience Told through Music
A discussion with Tuwisha Rogers-Simpson of the National Museum of African American Music, a new museum opening January 30 in Nashville.
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Dec 14, 2020
Lisa Sarmento, Creating Paper Goods with a Little Sass and Sarcasm
A discussion with Lisa Sarmento of Tiramisu Paperie about how and why she started her business and the appeal of her irreverent products, particularly to women.
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Nov 30, 2020
Dr. Heather Brown: Women Building Their Place in Construction
A discussion with Dr. Heather Brown, professor at the School of Concrete and Construction Management at Middle Tennessee State University about the reasons why the inclusion of women in the construction industry is important.
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Nov 9, 2020
Kim Radford: A Muralist Living Life Large
A conversation with Kim Radford, the muralist behind the famous Dolly Parton mural.
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Oct 26, 2020
Reilly Stephens, Retail in the Age of Coronavirus
Reilly Stephens of Retail Prophet discusses the long term effects of pandemic shutdowns on consumer shopping behaviors, the ramifications for retailers, and what businesses can do to adjust.
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Sep 28, 2020
Sondra Noble: How to Turn a Virtual Event Into an Experience
Sondra Noble of Hip Hues, which operates “mobile swag bars” for screenprinting at live events talks about her business and how they’ve pivoted to servicing virtual events this year.
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Sep 14, 2020
Jill Melton: Food Magazines Can Create Community
A discussion with Jill Melton, founder and editor of Edible Nashville, a Nashville-based food magazine.
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Aug 24, 2020
Poonam Patodia, A Voice for Dismantling Racism
Poonam Patodia, Chief Marketing Officer at United Methodist Communications, discusses their latest campaign named Dismantling Racism: Pressing on to Freedom, and why women are such an important audience for the United Methodist denomination.
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Aug 10, 2020
Margaret Behm and Jeanie Nelson: The 19th Amendment 100 Years Later
Margaret Behm and Jeanie Nelson discuss Tennessee’s role in the fight for women’s voting rights and the virtual grand opening of the exhibit on the 19th Amendment at the Nashville Public Library on the amendment’s 100th anniversary.
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Jul 27, 2020
Wil Shelton: Bringing Brands and the African American Culture Together
Wil Shelton of of WilPower Integrated Marketing discusses his work in bringing brands together with the African American community.
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Jul 13, 2020
Phillip Fryman: Marketing Through Social Media Influencers
Phillip Fryman joins us to discuss marketing through social media influencers and how food influencers have been a steady and valuable resource to brands.
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Jun 29, 2020
Alina Thompson: The Importance of Pandora's Female Audience
Alina Thompson, Artist Marketing & Industry Relations Manager at Pandora joins us to discuss female representation in music and its importance to Pandora’s female audiences.
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Jun 15, 2020
Margaret Dolan: Capital Waking Up to Women Entrepreneurs
Margaret Dolan of Launch Tennessee discusses the increasing interest of investors in female entrepreneurs, CEOs, and board members.
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Jun 1, 2020
Teresa Blackburn, The Secret Life of a Food Stylist
Food Stylist Teresa Blackburn dishes on the behind-the-scenes work that goes into making food look good
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May 18, 2020
Ea Fuqua & Meg DeLong: Crafting Your Instagram Brand
Ea Fuqua and Meg DeLong of The Tidy Home, a professional organizing and home styling business, talk about the importance of social media for the growth of their brand.
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May 4, 2020
Ruben Hunter, Jr.: A Hip Hop Podcast Women Love
Ruben Hunter, Jr., is host of Surround Sound Podcast, a Nashville-based podcast tailored to the Hip Hop community that uses the platform to discuss topics ranging from sports and entertainment to culture and political involvement.
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Apr 20, 2020
Casey Reese on Marketing Senior Care During Coronovirus
In this episode, Casey Reese of NHC HealthCare talks about the challenges of both external and internal marketing during the COVID-19 healthcare crisis - and how they have had to come up with new strategies during this stressful time.
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Apr 6, 2020
Mimi Bliss & Vincent Phamvan, The New Remote Workforce
While so many of us are now adapting to working remotely, Mimi Bliss of Bliss Communications and Vincent Phamvan, Chief Marketing Officer at Simplr, tell Lipstick Economy about some of the benefits to remote work and offer practical tips for effectively working from home.
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Mar 23, 2020
Courtney Seiter and Buffer - Changing the Way People Work
As Director of People at Buffer, Courtney Seiter has seen firsthand how diversity and workplace culture impact a company’s ability to reach a wider audience. She tells Lipstick Economy about Buffer’s unique values and shares her insight into some of today’s most popular social media platforms.
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Mar 9, 2020
Emily Tucker: A Branded Hotel Experience
Emily Tucker is Senior Director of Brand Marketing Services at 21c Museum Hotels, a Louisville-based combination contemporary art museum and boutique hotel chain. She tells Lipstick Economy how her company is providing more than just an overnight stay to guests, but rather a true one-of-a-kind curated experience. Tucker also shared how elevating customer service - specifically for women - can actually improve service and sales for everyone.
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Feb 17, 2020
A live panel podcast from Red Letter Day 2019
Clark Buckner and Brynn Plummer of the Nashville Entrepreneur Center’s “Navigate” podcast share some stats about women and podcasting and speak with three female podcasters about how and why they started podcasting. Recorded live at Red Letter Day 2019.
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Feb 3, 2020
Beverly Keel and Media and Entertainment
Beverly Keel is the first female Dean of Middle Tennessee State University’s College of Media and Entertainment. Beverly is also a co-founder of the advocacy group Change the Conversation and is an important voice advocating for women in the music industry. Her interesting career as a music executive, publicist and journalist for publications such as Rolling Stone and People Magazine has given her a unique perspective on women as artists and consumers of music.
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Jan 20, 2020
Amanda Weeks-Geveden, Mekesha Montgomery and Advancing Women In Nashville
During a live audience version of Lipstick Economy, Amanda Weeks-Geveden and Mekesha Montgomery tell how they brought twelve leading corporations together to advance and develop women as business and community leaders. Advancing Women in Nashville, known as AWIN, was launched in March 2019, and is already a force in leadership development for women in business.
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Jan 6, 2020
Sharon Brawner & the Country Music Hall of Fame
Sharon Brawner, Senior Vice President for the Country Music Hall of Fame, tells Lipstick Economy how the Country Music Hall of Fame has grown along with Nashville making it the premier home of country music. Today, marketing helps guide 1.2 million people to visit the Country Music Hall of Fame, making it a must visit for Nashville tourists. Sharon says the Country Music Hall of Fame® is like a great hit song. People think they were an overnight sensation but lots of hard work has gone into making it a must-see for Nashville tourists.
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Dec 13, 2019
Yanika Smith-Bartley and Asurion
Yanika Smith-Bartley, Vice President & Special Counsel of Diversity & Inclusion for Asurion, tells Lipstick Economy why diversity and inclusion has moved from being a buzzword to being the way the marketplace and the workplace must operate today to represent the culture we live in.
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Nov 21, 2019
Kaleigh Imbriale and TedXNashville
Kaleigh Imbriale, Executive Director of TedXNashville, tells Lipstick Economy how TedXNashville has thrived in Nashville for ten years, becoming one of the ten largest TedX events worldwide. The popular event programming was recently enhanced with the addition of the TedXNashvilleWomen event in 2018 that returns again in December 2019. Kaleigh tells why having a women’s event was important to TedX.
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Nov 19, 2019
Beth Sachan & Goo Goo Clusters Marketing
Beth Sachan tells Lipstick Economy the story of the 107-year-old Goo Goo Clusters brand and how strategic relationships, creative customer experiences and a local focus has brought a national following for a hometown brand. A retail store in downtown Nashville, special collaborations with celebrated local chefs and social media has replaced advertising dollars in marketing the brand. Goo Goo Clusters are loved by all including travel, restaurant, wedding. event and snack consumers.
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Oct 31, 2019
Nekasha Pratt and Tennessee Tourism
Nekasha Pratt, the Director of Marketing for the Tennessee Department of Tourism, talks with Lipstick Economy about the success that Tennessee tourism has had in being one of the top 10 destinations in the U.S., drawing 1.9 million domestic travelers to the state. Women overwhelming plan the majority of travel whether it be solo trips, girls trips, family trips, or multi-generational travel. State marketing reaches those women with inspiration, storytelling, unique media and creative campaigns bring awareness to female travel planners.
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Oct 28, 2019
Coming Soon: Lipstick Economy
Eighty-five percent of all consumer purchase decisions in the United States today are made by women, yet 90% of those women believe brands just don’t understand them. On this season of Lipstick Economy, co-hosts Jamie Dunham, founder of Brand Wise, and Melinda Hudgins Noblitt, Brand Marketing Manager at Asurion, will dive deep into the misconceptions of marketing to women and will highlight stories of marketing leaders who are making a difference through their insight, strategy, diversity and creative thinking.
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