Marketing in Focus
Marketing in Focus
Jan 29, 2020
17. How To Be Prepared For When Things Don't Go As Planned
Play • 6 min

In all of my experiences when things went wrong, I was always better able to recover from it when I had already thought about what I might do when things went wrong.  So today I’m going to share my best tips on how to be prepared, so you can recover faster and with more grace.

  1. Identify potential areas for where things might go wrong
  2. Develop a plan for handling different situations.
  3. Identify business impact: how long would it take you to recover?
  4. Identify tools needed.
  5. Craft communications in advance

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