The Cost of Doing Nothing (Jerry West with Jason Barnard)
12 min
Jerry West with Jason Barnard at Ungagged Los Angeles 2019

Jerry West talks with Jason Barnard about the cost of doing nothing.

Slightly uncomfortable moment at the start. I then try to be professional. Not sure if I carry it off. Jerry West tells me how great UnGagged is. Then we move onto doing something – the small things effectively. And then the 5 things people can start to do to move your business forwards. A lot of it is simple common sense. And we miss that more often than not. Jerry gives me a good lip twitch that is now a ‘thing’ :) Jerry answers the question as to how much it can cost to flip a switch. Then onto swapping goat stories.
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