How do you make sure your hottest prospects have your stand on their "Must See" list before the show even opens? In our latest episode experienced emap Publisher Helen Chater gives you the hints, tips and inside secrets to using trade press to amplify your trade show presence before, during and after the big event.
Plus we solve listeners trade show troubles by re-visiting the thorny issue of uniforms and knowing when it's the right time for you to exhibit or not if you're not quite ready.
Don't forget to let us know your trade show pain-points which we'll trouble shoot in the next episode.
Enjoy the show and don't forget to subscribe so as not to miss out on more insights from future episodes.
Thank you for listening!