Kick-start your emerging brand the right way, with Rich Elms of BabyBallers
Play • 13 min

The world of child-centric franchises is an increasingly populated one, with the line between parent and entrepreneur becoming virtually non-existent. This is certainly the case for Rich Elms, who founded his child soccer concept BabyBallers back in 2016.  

Popularity prompted Rich to launch the BabyBallers franchise opportunity in 2017, and since then, the brand has expanded beyond its U.K. roots to markets as far as Australia. 

But if Rich could go back in time and give himself some advice in 2015, when BabyBallers was just an idea, what would he say to start the brand off on the right foot? And now it’s developing in international markets, what does Rich look for when recruiting new franchising partners? Tune in to find out! 

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This episode of the Global Franchise Podcast is brought to you by BrightStar Care, a private-duty home care and medical staffing franchise, with prime territories available nationwide, and five revenue streams for uncapped earning potential. For more information, visit

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