This week we were so excited to talk to Dr. Paul Bedford, an industry-leading expert on retention and the owner of Retention Guru, which helps independent gyms and larger international franchises with their retention strategies. Paul talks to us about the fundamentals of a great retention strategy, creating an engaging customer experience in a virtual setting and the key to implementing change across multiple location franchises.

To get in contact with Paul you can find him at paul@retentionguru.co.uk This podcast is brought to you by Glofox, a gym software management company. If you are looking to accelerate growth, work efficiently and deliver a well-branded boutique customer experience, check us out at www.glofox.com