Leaders in Lending
Leaders in Lending
Sep 21, 2022
Tapping into Underserved Homebuyers with Co-Ownership
Play • 30 min

In the current economic environment, finding an affordable home has become out of reach for many potential buyers. What if a realistic option was to co-own a home or property- instead of pouring money into your landlord’s mortgage?

Underserved homebuyers and renters who can’t afford to buy a home on their own are now multiplying their buying power and making co-ownership a reality.

Eric Chebil Founder and CEO of Cher, does all this for clients, realtors and lenders looking to co-own a home.

Join us as Eric and Jeff discuss:

  • Co-ownership as a way to serve those just out of reach of home ownership in competitive housing markets like California
  • How lending and other agreements works in a co-ownership model
  • Activating more clients for lenders- risks and rewards
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