B.E. GOOD! by BVA Nudge Consulting
Apr 18, 2021
BE GOOD! By BVA Nudge Consulting - Lisa Feldman Barrett on Emotion And Action In The Brain
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In this episode, we speak with Dr. Lisa Feldman Barrett, professor of psychology at Northeastern University. Dr. Barrett is one of the top 1% most cited scientists in the world, and the author of two acclaimed books on the brain: How Emotions Are Made: The Secret Life Of The Brain, and Seven And A Half Lessons About The Brain. Her research examines emotion, behavior, and how the brain creates both.
More episodes from B.E. GOOD! by BVA Nudge Consulting
Jun 29, 2023
B.E. GOOD - Uri Gneezy
Listen in on our conversation with Uri Gneezy, a professor of Economics and Strategy at the Rady School of Management, UC San Diego, and an expert in designing behavioral science-based incentives. Uri is the author of the recently published book, Mixed Signals: How Incentives Really Work, which explores how incentives really work in the real world. In this episode, Uri tells us about the key elements at work in incentive design and his real-life experience influencing behaviors. He has worked with a variety of companies to help them define the right incentives to change the behavior of their audiences, always putting good intentions at the core of the approach.
During the conversation, we explored:
- Why incentives are not just incentives, but signals that convey information
- How incentives are social
- Why behavioral science is the key ingredient to design effective incentives
- How to avoid creating the wrong incentives
- Real-life examples of how to change consumer, employee, and citizen behavior
To learn more about Uri and his work, visit Uri Gneezy Official Site (gneezy.com).
Let us know what you think on Twitter @BVANudgeConsult.
Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com .
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May 22, 2023
BE GOOD - Julia Dhar
In this episode, we have the pleasure of hosting Julia Dhar. As a Partner at the Boston Consulting Group, Julia leads BeSmart, the firm’s Behavioral Economics and Insights initiative. With her background as a behavioral economist, she advocates for the use of behavioral insights to enhance product and service design across public and private organizations. Julia’s extensive experience includes advising and implementing behavior change initiatives across a range of sectors including finance, education, social welfare, and more.
During our conversation we explored:
- How individuals and organizations can positively influence their own lives and work through the thoughtful application of behavioral science
- The business of being busy: discussing the ways in which people disproportionately hide their busyness and the need to identify non-promotable tasks
- The challenges of change aversion and the need to ensure that people feel equipped to cope with change and keep up with a constantly evolving world
- Human-centric and science-informed approach to change management
We conclude by discussing Dhar’s hopeful vision for a world in which organizations prioritize the humans that will be changing, rather than the systems and processes that need to change, and the importance of strong connections between academic and business communities
To learn more about Dhar and her work, visit Home - BCG Henderson Institute. Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult.
Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com.
BCG Henderson Institute.com
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May 12, 2023
BE GOOD Robert Plomin - A Quest to Understand How DNA Makes Us Who We Are
Welcome to our latest episode, where we explore the fascinating field of behavioral genetics with a true expert on the subject. Robert Plomin is a renowned psychologist and geneticist who has dedicated his career to the study of behavioral genetics. He is a Professor of Behavioral Genetics at King's College London and has authored over 800 research articles and several books, including Blueprint: How DNA Makes Us Who We Are. His groundbreaking research has significantly advanced the field of behavioral genetics and has led to a deeper understanding of how genetics and the environment interact to shape human behavior.
During the conversation, we covered:
- The important role that genetics plays in shaping behavior, personality, and mental health
- Behavioral genetics and the future of effective intervention design
- The complex balance between nature and nurture
To learn more about Plomin and his work, you can find his latest book Blueprint: How DNA Makes Us Who We Are, available for purchase at various online and in-person retailers.
Join the conversation and share your thoughts about this podcast on Twitter @BVANudgeConsult.
Don’t have social media? Our inbox is always open at contact@bvanudgeconsulting.com
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