29. Boulder vs Boston Beer-Off and Research Relevance
University of Colorado-Boulder professors Jeff York and Brad Werner distill entrepreneurship research into actionable insights.
Jeff York | Associate Professor | Research Director
Brad Werner | Instructor | Teaching Director
Deming Center for Entrepreneurship | CU Leeds School of Business
303.492.9018 | email@example.com
In this episode, hosts Jeff York and Brad Werner are joined by Andy Wu, Assistant Professor of Business Administration in the Strategy Unit at Harvard Business School, where he teaches in the MBA and Executive Education programs.
This discussion was recorded on a Friday evening at Jeff's kitchen table, and features a "Boulder vs Boston Beer Off", in which Brad, Jeff and Andy sample several years from Colorado, and one from Boston. Then the trio explore the disconnect between topics covered in academic papers and real-world questions business owners need addressed.
Wu acknowledges that a significant portion of academic research doesn’t serve entrepreneurs or managers. York discusses how he intends for his own research, which examines how entrepreneurship can address climate change, to be translated into something useful for people, whether it’s students, activists or policy makers. Werner posits thinking around entrepreneurship is limited by its close association with business schools, when it could be a powerful tool to bring people together and generate new ideas.
All in all, it's another rousing, rollicking, real conversation on Creative Distillation.
Learn more about Andy Wu: https://www.linkedin.com/in/andywuandywu/
Learn more about CU's Deming Center for Entrepreneurship: https://www.colorado.edu/business/deming/
Comments/criticism/suggestions/feedback? We'd love to hear it. Drop us a note at CDpodcast@colorado.edu.
Thanks for listening.
An Analog Digital Arts Production for the Deming Center for Entrepreneurship
Produced, recorded and edited by Joel Davis
"AcidJazz" by Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0