Ep 77: Yann Rivoallan talks to Olivier Guyot about “Reinventing the French Fashion Industry” FR
Join us as we explore the realms of fashion innovation and industry transformation with our latest podcast guest, Yann Rivoallan, President of the FFPAPF (Fédération Française du Prêt à Porter Féminin / French Federation of Women’s Ready-to-Wear).
In this episode, Yann takes Olivier Guyot, Editor-in-Chief France of Fashion Network, on a journey through his career, from his beginnings in photography to his pioneering role in shaping brands for the digital age. Along the way, he unveils defining moments that propelled his journey to success.
Yann's presidency of the FFPAPF shines a spotlight on his profound insights into the current landscape of the ready-to-wear sector.
He explores the fabric of fashion brand metamorphosis, including the pivotal roles of co-creation, AI, data, and their impact, as he deciphers industry lacunae.
We look into the rise of Shein and its AI prowess, as Yann dissects the challenges confronting French and European brands against the backdrop of Chinese giants.
Yann shares strategic insights that European brands can leverage to elevate their competitive edge, paving the way for a dynamic, eco-conscious and societal-responsible future for the fashion industry.