Ep 29 - Let's Get Political with Rhonda McLeod
Play • 18 min
Empower's Andrea Book and Evan Dulaney are joined by Empower's Director of Broadcast Media Rhonda McLeod to discuss the election cycle's impact on the advertising and media market. Rhonda leads Empower's Political Taskforce, which helps our clients and buying teams find the best opportunities to advertise during the topsy-turvy election season. Rhonda shares tips on how to plan, where to buy and how to avoid nestling ads next to contentious political programming.
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