S6 Episode 32: Dr. JJ Peterson - Chief of Teaching at Storybrand - Storyteller, Author, Giggler
Humans are designed to understand and process information through storytelling whether we are sharing our experiences or building a community. Dr. JJ Peterson has spent his lifetime exploring how to define stories and their impact. This episode shares that adventure. JJ is the Chief of Teaching and Facilitation at Storybrand(https://storybrand.com), a marketing company started by the New York Times best-selling author Donald Miller. Storybrand teaches companies how to clarify their message and connect with their customers through a proven methodology. Get ready to learn about JJ’s new book(Marketing Made Simple - https://amzn.to/2A8NjyR), his acting career in Hollywood, his teaching experience, and his impact on helping run one of the fastest-growing marketing companies in the industry. He also has a giggle that will brighten your day. Enjoy!