Leaf OnLine
Leaf OnLine
Oct 2, 2020
Leaf OnLine - Crack the code of e-commerce in China Ep. #4
Play • 58 min
Why your brands and products need a Chinese name to penetrate the Chinese e-commerce market?

Sandrine Zerbib (Full Jet) and Bruno Grangier (Leaf) are discussing this topic with Vladimir Djurovic (Founder & CEO of Labbrand Group), a specialist of naming brands in Chinese.

Full Jet is an e-commerce agency based in China and in France.
Leaf is a corporate law firm based in China and in Europe.

- Sandrine Zerbib de Full Jet (zerbib@fulljet.com.cn)
- Bruno Grangier de Leaf (b.grangier@leaf-legal.com)
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