Creator Upload
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Everything You Need To Know About The Creator Economy
Hosted by Lauren Schnipper and Josh Cohen
Available episodes
Newest first
Oldest first
6 days ago
TikTok, Meta Layoffs, and Reels Pay Cuts, Oh My!
Here's the rundown of what we went over today:
* Yes, Mr. Beast actually went to Lauren's dad's office for his recent video.
* Bob Odenkirk joins the cast of Blippi? See a clip on the official Blippi TikTok page.
* U.S. Threatens Ban if TikTok’s Chinese Owners Don’t Sell Stakes - WSJ
* Meta, Facebook’s Parent, to Lay Off Another 10,000 Workers - The New York Times
* Meta is doing away with monthly Reels Play payouts - Tubefilter
* Jellysmack and pocket.watch are investing $25 million in creators making content for kids - Tubefilter
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you. For real.
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Mar 10, 2023
Could TikTok Actually Get Banned?
Quick, before this podcast gets banned: here's what we talked about on the episode:
* The Senate's anti-TikTok proposal has Presidential support. Say hello to the RESTRICT Act.
* Meanwhile at Google: Google terminates 6,285 YouTube channels to quash "coordinated influence operations" in China
* TikTok also in the news for its latest content offering: a premium layer called "TikTok Series." Read more from their official announcement.
* Short-changed? Zach King made $2,918 from 196 million views during the first month of YouTube Shorts ads
* Get that mf bag: YouTube has dialed back its controversial monetization policy regarding profanity
* Finally, to round out: Ex-YouTube CEO Susan Wojcicki and Her Sisters Are Getting Their Own Barbie Dolls
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you. For real.
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Mar 3, 2023
YouTube AI will do what now?
Yo Adrian! We did it! This episode's got it all:
* A Ninja Kidz "action park" is opening up this month in Texas. Could this be a kinda creator Discover Zone!?!? Josh thinks it's got some legs.
* Head of YouTube Neal Mohan's first letter to the community in his new role teases some AI.
* Kai Cenat just crushing subscriber records on Twitch.
* Jellysmack is partnering with Roku to get some creators on some linear channels.
* A new channel from Pluto.tv is just going to stream Rocky movies nonstop.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you. For real.
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Feb 24, 2023
It's not Influencing. It's Deinflucing.
::Stefan voice:: This episode's got it all, including:
* Your girl Lauren Schnipper live on Bloomberg talking about Zuck and checkmarks.
* More on that here.
* Meta's latest feature, which is kinda like Telegram, but they're launching it because they want Instagram to be a communication hub.
* Deinfluencing is now a big thing that's happening. We got Leila Marsh from Prizma Management on to tell us all about it.
* Here's Mikayla's video that really added fuel to the fire of the whole deinfluencing thing, too.
* TikTok's latest Creator Fund is called a Creativity Program and it wants your videos that are over one minute long.
* YouTube launched multi-language tracks. MrBeast says they're a "huge win" for creators.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Feb 17, 2023
YouTubers get the green light to use licensed music. Now what?
On this episode: Is YouTube becoming the next big marketplace for movie ideas? We explore how YouTubers are catching the attention of Hollywood studios like A24, with two films recently picked up. Plus, we discuss YouTube's latest monetization feature, "Creator Music," which allows creators to use licensed music in their videos. Also in this episode, we cover TikTok's plans to introduce paywalls and a revamped creator fund, as well as Instagram's recent decision to end live shopping.
* A24 has asked Kane Parson to direct horror movie based on his found-footage channel.
* The twins behind the RackaRacka YouTube channel are coming to a movie theater near you.
* YouTubers can now monetiez using popular music.
* YouTube CEO Susan Wojcicki steps down after nine years at the helm.
* Tiktok is reportedly working on paywalled videos and a revamped creator fund.
* Instagram is getting rid of live shopping.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Feb 10, 2023
What's up with the TikTok Transparency Center?
In this episode: Lauren is in Sin City. But the real action isn't at the casinos — YouTube Shorts Monetization has arrived, and it's time to find out if it's paying off. That's not all — a recent study says that TikTok is the app most banned by families, with some surprising runners-up. Also, what's behind the curtain at TikTok's brand-new Transparency Center?
* YouTube revenue is lagging despite 50 billion daily views on Shorts.
* TikTok touts "unprecedented levels of transparency" at its new Los Angeles facility.
* YouTube changes tweaks policy in regards to selling ad space on its masthead.
* TikTok is now the app most banned by families, and that number only continues to grow.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from yo
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Feb 3, 2023
Brent Rivera talks to us about Amp Studios, MRBeast, blindness and Lauren’s dad and Is it a Disney or YCombinator for creators?
In this episode we got:
* Lauren making a MrBeast video about her.
* The 3 buckets of why people don't like the fact that Jimmy Donaldson cured 1,000 people of blindness.
* An interview with YouTube and social media megastar Brent Rivera and his business partner Max Levine of AMP Studios. (This one is good. Seriously.)
* Uploads/Downloads include KSI and Logan Paul's Prime at the Super Bowl and inside UFC octagons.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Jan 27, 2023
Gordan Ramsey Tastes Prime, Tiktok Admits How Videos Goes Viral, Instagram Gets Back to Photos and A Rare Mea Culpa
In this episode:
* Lauren is back! Yay!
* Gordan Ramsey tries a Prime Energy drink and has some thoughts…
* Tiktok admits its own employees decide what videos go viral by _heating_ them.
* Adam Mosseri says Instagram is going back to Photos. For ‘balance’ sake? _Make Instagram Instagram Again._ uhem.
* Upload/Downloads include Arizona State, Hank and John Green doing Study Hall. And a rare mea culpa from one of our hosts.
Check out Jellysmack and GET IN TOUCH!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Jan 20, 2023
Famous Birthdays, Evan Britton Co-Hosts, YouTube Returns to Vidcon, Netflix Goes to Upfronts and TikTok’s Advertising Trick. Plus Monetizing Shorts, MrBeast and ChatGPT Issues
In this episode:
* Famous Birthdays, Founder and our guest host Evan Britton is in the house! We get all the updates happening over at Famous Birthdays
* YouTube returns as title sponsor at VidCon 2023
* Netflix announces it will be at this year’s Upfronts
* Our hosts talk about YouTube Shorts monetizing in February
* TikTok’s advertising trick? Lower prices
* Lex Fridman’s interview with MrBeast
* Upload/Downloads: Chatgpt & AI
Check out Jellysmack and GET IN TOUCH!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Jan 13, 2023
YouTube Monetizes Shorts, Instagram Goes Back to Its Roots, NFL Sunday Ticket Has a New Home, and MrBeast Philanthropy.
In this episode:
* Lauren’s back! And January Josh is pushing Sahil Bloom’s Annual Planning Guide.
* YouTube is monetizing shorts and it’s starting February 1st! Get the details.
* Instagram is going back to its roots and they’re swapping the shopping tab to what? And more importantly, why?
* Upload/Downloads – includes YouTube, The NFL, and MrBeast Philanthropy!
Check out Jellysmack and GET IN TOUCH!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Jan 6, 2023
Mekanism’s Brendan Gahan Shares 2023 Predictions, YouTube Has A Swear Jar, And Samsung Hooks Up An Oven
In this episode:
* Guest host Brendan Gahan, from Mekanism, sits in for one of our hosts and gives insight into CES in Las Vegas.
* More Predictions for 2023!
* YouTube has a new rollout that includes a swear jar and it is controversial.
* Samsung streams food as it cooks…say what?
Check out Jellysmack and GET IN TOUCH!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Dec 30, 2022
Hans Zimmer and MrBeast Collab, Spotify Opens Up Office Space, Blippi Expands to Latin America, and We've Got Predictions for 2023!
In this episode:
* Hans Zimmer and MrBeast collaborate in Antarctica? Yes!
* Spotify opens up offices in Los Angeles for musicians and podcasters.
* Blippi is expanding to Latin America with a new Brazilian character named Juca.
* And Lauren and Josh have predictions for 2023. Twitter, TikTok, and ANYCOLOR round out the list.
Check out Jellysmack and GET IN TOUCH!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Dec 23, 2022
YouTube CFO Kon Exits for Cohere, Theorists Gets Acquired, Meta Shuts Down Super and Will You Be Watching the NFL on YouTube TV?
In this episode:
* There’s a shake-up in the Tech Industry! CFO of YouTube Martin Kon exits for AI Cohere.
* Theorists Media gets acquired by Lunar x.
* Meta’s answer to Cameo is shutting down Super.
* Will YouTube be the exclusive streaming space for NFL Sunday? Maybe.
* Upload/Downloads – Instagram hack and Dhar Mann
Check out Jellysmack and their awesome blog!
Also visit Amaze.co.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Dec 16, 2022
MrBeast Graces the Cover of Forbes, TikTok Gets Banned, Instagram Updates and Cameo Launches Cameo Kids!
In this special episode:
* Jimmy Donaldson, MrBeast, is on the cover of Forbes. Launches Gift Cards. And Feastables are back.
* TikTok is back in the headlines. The Senate Passed a bill to ban TikTok on government devices. What is the Anti-Social CCP Act? We’ll help you out.
* Instagram has a ton of new updates. Is it the End of TikTok? Or an attack on Snapchat?
* Cameo collabs with Candle Media and creates Cameo Kids! Pretty cool for Cocomelon and Blippi and just kids’ space in general.
* Dr. Suess’ Vlog – it’s a thing!
Check out Jellysmack and their awesome blog!
Also our sponsor – Amaze.co – Check them out!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Dec 9, 2022
The Streamy Awards Happened, But What Was Josh Wearing? OpenAI is Cool But Maybe Too Cool and Rhett and Link Get Mad Respect
In this special episode:
* How were the Streamy Awards after all? Josh and Lauren share how it went!
* ChatGPT and OpenAI – more cool than scary? Our hosts chime in.
* Rhett and Link get profiled in the NY Times - they may be OG’s but they’re not slowing down one bit. Mad respect!
* Uploads/Downloads: Discord monetizes and whattup FoodieCon?
Check out Jellysmack and their awesome blog!
Also our sponsor – Amaze.co – Check them out!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Dec 2, 2022
We’re Ready for the Streamy Awards! CEO of TikTok Shares Info on Metaverse, Pinterest Makes a Change and Yes To Charli D’Amelio and DWTS!
In this special episode:
* The Streamy Awards are live in Los Angeles this weekend (Dec 4th) and Josh is in town for the big event. Find out what to expect, how to stream and some other inside scoopy stuff (like what’s Airrack doing at the award show).
* TikTok CEO, Shou Chew talks new technology and the Metaverse at the NY Times Deal Book Conference. Our hosts have some other concerns. Project Texas. Really?
* Pinterest shuts down its Creator Rewards Program.
* Uploads and Downloads:Charli D’Amelio, DWTS and Lankybox
Check out Jellysmack – Jellysmash!
Our newest sponsor – Amaze.co – Check them out!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website
www.creatorupload.com
We love hearing from you!
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Nov 25, 2022
Creator Upload Meets True Crime – The Interview with Chris Eberle
In this special episode:
* A social media horror story, explained by our guest and friend Chris Eberle.
* Chris talks about being doxed, what happened and how he got through it.
* Josh and Lauren ask the question, what is a platform’s responsibility?
* Find out what Chris ended up doing, what happened to the instigators, and more.
* This was a big deal, Business Insider, also did a piece on _“Ginger_”.
Check out Jellysmack – Jellysmash!
Our newest sponsor – Amaze.co – Check them out!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Nov 18, 2022
The FTX and Graham Stephan Drama, Linktree Adds Paywalls, Youtube Shorts Tests Shopping Feature and MrBeast Partners with a University
In this episode:
* Our hosts share Thanksgiving Day plans. Did anyone know Josh was a pastry chef? Lauren shares one of her favorite pumpkin pie recipes that includes melted vanilla bean ice-cream (_this isn’t the actual __recipe, but it’s super close_).
* Youtuber Graham Stephan talks FTX – our hosts talk crypto markets, Ponzi schemes and more importantly the creator’s responsibility in sponsorship.
* Linktree adds paywalls and we find out Excel is Josh’s “love language”?
* Youtube shorts begin testing out its shopping feature.
* Upload: MrBeast and East Carolina University! This. Is. Big! And David Dobrik is back with Pizza!
Check out Jellysmack.
And our newest sponsor – Amaze.co – Check them out!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Nov 11, 2022
YouTube Has a Big Update, Meta Lays Off Workforce and The Interview with Linktree’s Alex Zaccaria
In this episode:
* YouTube’s Big update involves tabs and possibly becoming the “_everything app_.”
* Meta lays off 11% of its workforce. Walls Street Reacts. Viral Video doesn’t help. And Lauren gives us the inside scoop on things they’re also doing away with which used to be commonplace. Laundry? Really?
* The Interview with Co-Founder and CEO Alex Zaccaria from Linktree. Find out how it started, and what it’s doing to help the creator economy grow!
* Upload / Downloads – YouTube shorts and your TV
Check out Jellysmack – Jellysmash!
Our newest sponsor – Amaze.co – Check them out!
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Nov 4, 2022
A Brilliant Amicus Brief by The Onion. The FCC recommends a Ban on TikTok. Elon’s Bringing Back Vine and Facebook Finally Makes It Easier for Creators.
In this episode:
* The Onion. An Amicus Brief. The Right to Parody. LegalEagle Video
* The FCC Recommends a ban on TikTok. Finally.
* Twitter’s Elon Musk is bringing back Vine. And possibly adding a video feature that charges viewers to watch…Hmmmm.
* Facebook makes it easier for creators. Lauren says it’s a huge change!
* A disagreement between Josh and Lauren on an NFT Marketplace feature.
* And Uploads & Downloads – Patreon and YouTube Prime Time Channel.
Check out Jellysmack – Jellysmash.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Oct 28, 2022
We Talk Facebook Troubles, Preview the Streamys, Chat with Google’s Adam Stewart, and MrBeast’s $1.5 Billion. Did We Mention Oprah?
In this episode:
* An inside preview of the upcoming Streamy Awards! Save the date Dec. 4th, 2022 in person and streaming online.
* Facebook / Meta – Lauren chimes in on the list of Facebook’s current and somewhat continuing issues and how the Metaverse maybe shouldn’t be Zuck’s focus. Investors seem to agree.
* Youtube/Google - Alphabet’s earnings update and although also a loss, very different than what Facebook is going through… but why?
* The interview with Google and Youtube’s Adam Stewart.
* Mr. Beast and $1.5 Billion. Is Jimmy Donaldson on his way to being the next…
Check out Jellysmack. Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!
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Oct 21, 2022
TikTok Pulse Program is Announced by Muaaz, TikTok Also Hooks Up with Linktree. YouTube Dominates the Podcast Space and What Did Pinterest Just Do?
In this episode:
* Muaaz reveals on Twitter that the TikTok Pulse Program from 2020 is in full swing. Maybe?
* Tiktok also chimes in with a link in bio platform hooking up with Linktree.
* Youtube wants to dominate the podcast space – but don’t they already?
* Pinterest gets into music. Idea pins. – And Lauren’s all here for it!
* Upload/Downloads – it involves something bathroom worthy. And Ludwig.
Check out Jellysmack.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Oct 14, 2022
AI Is Coming for All Our Jobs, TikTok Builds in The U.S. And YouTube Changes Names
In this episode:
* Artificial Intelligence is coming for all our jobs, which includes creative ones too! Example? See Steve Jobs and Joe Rogan meet up in a podcast. “Terrifying” is one word to describe it…
* TikTok is building product fulfillment centers in the US. What does this mean?
* YouTube makes a small product change that’s HUGE (Lauren’s favorite!).
* Uploads/Downloads – includes Twitch’s foam pit disaster and Ghost _hotels__. _
Check out Jellysmack’sBlog.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Oct 7, 2022
MrBeast Runs for President, Instagram Tests Multiple Links in Bio, Facebook Shuts It Down and TikTok Makes a Tiny Change That Might Change the Game
In this episode:
* MrBeast is running for President – Jimmy Donaldson is entering his aspirational media phase…
* Instagram test multiple links in bio. Will it work?
* Facebook is shutting down its _competitor _ to Substack. It was called Bulletin.
* TikTok makes a tiny change to character limits with a big upside. How will Google respond?
* Uploads/Downloads include Try Guys and Vidcon 2023 .
Check out Jellysmack’sBlog.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Sep 30, 2022
The Interview with YouTube’s Creator Liaison Rene Ritchie and Josh is Excited About…Lace. And AI. And Robots. And A Vacuum?
In this episode:
* Josh shares his excitement about a new video on Lace and its relation to Robots and Artificial Intelligence.
* The Streamy Awards are December 4th. Clearly, the ONLY award show that matters. FYI!
* An insightful interview with Rene Ritchie, Youtube’s Creator Liaison is on the podcast spilling information all creators (and execs) want to hear. We learn what the day-to-day is like over at Youtube, what a Liaison actually does and we also get some insight into the algorithm, how shorts can change the game for a creator and so much more!
Check out Jellysmack’sBlog.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Sep 23, 2022
MrBeast Adds Another Feastables Product, Youtube Shorts and Revenue Sharing May Change the Game, Kyncl Becomes CEO of Warner Music, LinkedIn Hires Coupe and Tiktok Bans Campaign Fundraising – FB Are You Listening?
In this episode:
* Josh still can’t believe there are no Walmart stores in Los Angeles. That’s not stopping Jimmy Donaldson aka MrBeast from announcing another product in his Feastable’s brand available at…you guessed it – _somewhere near you but not anywhere near Lauren_.
* Revenue Sharing for YouTube Shorts. Ads are a coming! Josh and Lauren go into detail.
* Robert Kyncl heads Warner Brothers Music – smart move?
* LinkedIn Hires Courtney Coupe as “Head of Original Programming” and Lauren drops more notes for her favorite platform.
* TikTok bans campaign fundraising, but how do Josh and Lauren really feel about it? It’s complicated. No, actually it’s not.
Check out Jellysmack’s Blog.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Sep 16, 2022
Open Cameras Reveal How Instagram Influencers Take Photos, Vanessa Pappas Talks To Congress, Patreon’s Layoff Drama, and Instagram Tests Another New Feature
In this episode:
* Artificial Intelligence, Open Cameras, Global Surveillance, Driesdepoorter reveals how influencers take photos and “…that is creepy and upsetting…” says one of our hosts.
* Social Media giants are in Congress and Lauren has some issues with the answers coming from Vanessa Pappas of TikTok.
* Patreon lays off 17% of its workforce, but what do we really think about it?
* Instagram is testing a new feature and it’s all just so confusing!
* Uploads and Downloads include Night Media and a super cool upload including our good friend Phil Ranta!
Check out Jellysmack’s Get In Touch Page.
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Sep 9, 2022
MrBeast’s Burger Has A Grand Opening, Warren James Looks to Make an Impact, Instagram Scales Back, and...Charli D’Amelio
In this episode:
* Defining the American Dream, Lauren style.
* A Grand Opening for MrBeast Burger, the American Dream _Jimmy Donaldson style_.
* Warren James raises $6M! Also looking to make an impact in the food and beverage arena – our hosts discuss what makes you move merchandise if you’re not Logan Paul or MrBeast.
* Instagram is scaling back on its shopping feature and the question is, why?
* Uploads: DWTS and the D’Amelio’s. Yes, Charli and her mom Heidi. Lauren chimes in and Josh shares a favorite thing about all of it.
Check out Jellysmack’s blog – click here!
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Sep 2, 2022
Mark Bergen’s Got A New Book, Dispo’s Insta-impressions, Snap Goes Back to Basics, and YouTube’s New Team Have Something in Common
In this episode:
* Daniel Liss makes fun of Adam Mosseri in a Twitter post explaining how Dispo is not like Instagram.
* Snap is laying off some of its workforce, so is Evan Spiegel going back to basics?
* Mark Bergen, Bloomberg Reporter, has a new book out about YouTube and we’ve got the interview!
* Upload / Downloads – believe it or not, it’s also about…you guessed it… Youtube! Who have they been hiring lately?
Mark Bergen's Book is _Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination _
Check out Jellysmack’s - Jelly Fi for Creators!
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!
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Aug 26, 2022
CoryxKenshin Calls Out Youtube’s Racism and Favoritism, TikTok is Crack Cocaine and Josh and Lauren Reveal Their Addictions
In this episode:
* Youtube’s trending page is highlighted. Why? Racism, favoritism. Josh and Lauren discuss the latest happenings with Youtuber CoryxKenshin.
* What does TikTok, A Wall Street analyst, and crack cocaine have in common? There’s a link, we promise! And we’re all over it.
* Tiktok launches new features. Josh says they do this best. Lauren explains it’s just different ways of thinking.
* Uploads/Download – Lauren’s got a favorite new podcast and Josh shares some science with Curiosity Box.
Check out Jellysmack’s Blog!
Also, here’s Spring’s Link.
We have a YouTube Page! Please subscribe and follow. (_Thank you!_)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love to hear from you!
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Aug 19, 2022
Lauren is back! Shopify Collabs, Adam Mosseri Announces More on Reels, LinkedIn Upgrades and Whattup with Chamberlain Coffee & Kim Larson?
In this episode:
* Lauren is back! But Josh is in North Carolina? Find out why.
* Shopify collabs. Lauren wonders about the pay structure; Josh thinks it’s an easier way (_nice to have our hosts back at it again_!).
* Adam Mosseri announces another round of updates on IG Reels. Lauren and _James Charles_ are on the same page. Clearly.
* Lauren’s favorite social media platform is… Yes, LinkedIn. And they’ve made some upgrades.
* This week’s uploads include Chamberlain Coffee and Tubefilter’s breaking news on Kim Larson’s new gig at YouTube.
Check out Jellysmack’s JellyFi program for creators!
Also, here's Spring’s Link to Plushies.
We have a YouTube Page! Please subscribe and follow. (_Thank you_!)
Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love to hearing from you! And of course, check out Jellysmack and Spr.ng!
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Aug 12, 2022
Liz Perle Guest Hosts, TikTok Rises and Facebook Falls with Teens, Creator DAO Invests and Jake Paul Wants to Make Things BETR
In this episode:
* Liz Perle, Creator Economy Expert and Consultant, steps in for Lauren’s last week of vacation. We learn a lot! Like why Liz thinks the word “creator” is meaningless, generational differences in social media, and why she says, teenagers aren’t addicted to technology, but to each other. (_This is all such good stuff!_).
* Josh and Liz discuss the latest Pew Research on teens and social media. Liz wants more detailed information and isn’t surprised, Josh is intrigued!
* Creator Dao is a thing and Josh and Liz break it down.
* Jake Paul starts a sports media company, but will it really be BETR? Our hosts have opinions.
* Uploads and Downloads – Dylan LeMay is into Ice Cream and BeReal is _really_ popular!
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Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We lo…
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Aug 5, 2022
Orca’s Max Benator Fills In, Netflix Sues Creators Over Bridgerton, Influencer Marketing Spend Numbers Are In, and MrBeast Hits 100M. BTW, Is Live Social Shopping Dead or Thriving?
In this week’s episode:
* Max Benator, Co-Founder and CEO of Orca steps in for Lauren this week as co-host.
* Netflix and Shonda Rhimes love that we love Bridgerton but there’s a line. Bear and Barlow are being sued.
* Want to know where the $5 billion influencer market spending is going in 2022? Josh breaks it down.
* MrBeast, aka Jimmy Donaldson, hits 100 million.
* Is Live Social Shopping dead or is it thriving? Max Benator and gives us the inside scoop on what’s really going on.
* Josh’s upload. Something to do with Ludwig and MrBeast doing something cool…again.
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Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you! And of course, check out Jellysmack and Spr.ng!
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Jul 29, 2022
TikTok’s Got a PR Problem, Kylie Jenner and Kim Kardashian Hit Hard Against Instagram Changes, and the Earnings Round-Up for Meta and YouTube
In this week’s episode:
* TikTok’s PR problem / Chris Stokel’s expose. All companies deal with this, but is Tiktok trying to underplay China and its underage users? Lauren and Josh hash it out.
* Instagram powerhouses Kylie Jenner and Kim Kardashian are not okay with Meta’s need to be more like TikTok, and they shared those feelings with millions of their followers. Adam Mosseri knows it too. Lauren breaks this down!
* Earnings: Meta drops in revenue and YouTube earnings fall short. So why does Josh still think, “YouTube is a beautiful place.” Perspective people, perspective.
* Uploads and Downloads – sneak peek, an Oxford study, and music on Facebook.
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Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you! And of course, check out Jellysmack and Spr.ng! W…
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Jul 22, 2022
Lauren’s Favorite Creator Joins LinkedIn? FaZe Goes Public, YouTube Has a New Liaison and Jimmy Kimmel and Mark Rober Are A Thing!
In this week’s episode:
* Can you guess which of Lauren’s favorite creators joined Linkedin? Is it Cameron Dallas?
* FaZe Clan goes public.
* Youtube announces a new Creator Liaison and he’s creator Rene Ritchie.
* Shopify and Instagram live shopping updates.
* Uploads / Downloads - includes a late night with Mark Rober and Jimmy Kimmel Live.
We have a YouTube Page! Please subscribe and follow us (SEE US) there! Click here:
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack and the streamy awards - please be sure to check it out.
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Jul 15, 2022
Addison Rae, Bonkers Toys and Walmart? Youtube TV Is On its Way and We Interview Solesavy’s Ali Adab About All Things Sneakers and Web 3
In this week’s episode:
* Walmart and Addison Rae. Bonkers Toys helps her dreams come true. Side note: is Lauren right about Walmart and Los Angeles County?
* Youtube TV is doing what they’ve always wanted to do – getting those TV dollars, but why? And yup, Josh, was right…
* The interview with Ali Adab from Solesavy – sneakers play an integral role in culture. Solesavy taps into the natural evolution of how brands enter the space. They’re also helping creators launch their own brands. Ali also shares what Fetti is doing to help creators add value with Web 3.
* Uploads/Downloads – Spotify is highlighted.
We have a YouTube Page! Please subscribe and follow us (SEE US) there! Click here:
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is…
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Jul 8, 2022
Logan Paul signs with WWE, TikTok pulls back and the Interview with Famous Birthdays, Evan Britton
In this week’s episode:
* Logan Paul signs with WWE, he’s playing the villain?
* TikTok is pulling back on E-commerce Plan, it's a devastating blow to TikTok
* The Interview with Famous Birthdays’ Evan Britton, learn how it started, how they monetize and Evan's big plans for what’s next (watch out IMDB).
* Uploads and Download – Ryan Trahan Penny Challenge
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is promoting its amazing Creator Program so please be sure to check it out.
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Jul 1, 2022
Who Won Vidcon, Follower Meaning on TikTok Versus YouTube and The FCC Uses Twitter to Talk with Apple and Google. Why?
In this week’s episode:
* Who won at Vidcon? Get the summary of what went down.
* What do 2 Million Followers on TikTok versus YouTube mean? Josh & Lauren discuss
* The FCC has its eyes on TikTok again. What is it asking of Apple and Google this time?
* Upload – Tubefilter’s Sam Gutelle, a rare plug from Josh.
Jellysmack’s _Get In Touch_ link: https://jellysmack.com/getintouch/
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is promoting its amazing Creator Program so please be sure to check it out.
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Jun 24, 2022
Facebook’s Zuckerberg Makes an Announcement, We’re at Vidcon, and the Interview with Beth Le Manach from Entertaining with Beth!
In this week’s episode:
* Facebook’s Mark Zuckerberg makes announcements ahead of Vidcon 2022.
* We’re finally back at Vidcon IN PERSON! And we’re Emceeing the Main Stage!
* Fantastic interview with Content Creator Beth Le Manach, from Entertaining with Beth – gives a great _behind-the-scenes_ look on what it takes to create content and build a business!
* Uploads/Downloads – Ad Rates are trending... in what direction?
Vidcon Jellysmack site link:https://blog.jellysmack.com/
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is promoting its amazing Creator Program so please be sure to check it out.
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Jun 17, 2022
A Business Insider Feature, Vidcon 2022, Youtube Shorts are Super-Hot, Facebook Leaks and FTC Crypto Scams
In this week’s episode:
* Vidcon 2022 is next week and we’ll be there emceeing the Industry Track Stage.
* Business Insider features Creator Upload in one of its articles.
* Youtube Shorts making huge strides against TikTok and promotes the “multi-format creator” as a way of invigorating a new content strategy.
* Alex Heath’s article in The Verge gets single-out in a rare moment for our podcast, find out why Lauren and Josh had to point it out (involves Facebook and a leak).
* An Upload involving a case study by Facebook, but still featured in the “No Duh Magazine.”
* Serious Download discussion about the FTC Report on Crypto-scamming.
Vidcon Jellysmack site link:https://blog.jellysmack.com/
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
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Jun 10, 2022
Lauren Apologizes, Big VidCon News, Linktree Rebrands, Famous Birthdays talks Alexa and Instagram Reels Updates… meh, again.
In this week’s episode:
* Lauren apologizes to Josh (What happened?)
* Big announcement concerning VidCon 2022 _involving Creator Upload_
* Linktree established the industry in this space, now check out what they’re doing and how our hosts feel about it.
* Famous Birthdays is connecting with Amazon’s Alexa. But why?
* Instagram Reels updates, including extending 60 seconds to 90 seconds.
* Upload/Downloads – this week, props again to MrBeast’s Feastables, his chocolate factory film and we get an update on OG Youtuber’s Rhett & Link.
Tubefilter invite link at Vidcon - check it out: https://tubefilter.com/speed
As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is promoting its amazing Creator Program so please be sure to check…
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Jun 3, 2022
Our Guest Jeremy Lewis from Crypto.com talks all things Web3, Sheryl Sandberg leaves Facebook and TikTok is Rocking the Creative Center, Kind of.
In this week’s episode:
* Lauren’s in New York. Again. Did she just miss Josh?
* TikTok’s “Creative Center” has Josh gushing about the front-facing feature interface…
* A “must listen to” interview with Jeremy Lewis, Senior Director, NFT Acquisition at Crypto.com and co-host of the Podcast Wild ‘Til 9. Gives us the 101 on all things NFT, Cryptocurrency and building communities. _When is it a good time to get into the Web3 space?_ Jeremy’s answer may not be what you expect! Mind. Blown!
* Sheryl Sandberg leaves Facebook/Meta and, of course, Lauren has some serious thoughts about it…surprisingly, Josh disagrees!
As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!
Please visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is promoting its amazing Creator Program so please be s…
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May 27, 2022
Uvalde Mass Shooting and Reddit’s Ability to Help? TikTok launches Subscriptions and Spring’s Annelies Jansen Talks Taking the Pain Out of Commerce for Creators
In this week’s episode:
* Another Mass Shooting. Can social media move people to act? Hear the positive side, what happened on Reddit.
* TikTok launches live creator subscriptions – copies Twitch. Lauren chimes in and Josh reveals the surprising reason. We’re Just Chatting y’all.
* YouTube Shorts rolls out Ads globally. How does this affect Creators?
* The Interview with Annelies Jansen, COO of Spring – revealing tools that help creators, with a great pitch why Creators should choose Spring over all others!
* Uploads / Downloads – Made In Network invests in creators and Twitter _Rebrands_?
As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message - We'd love to hear from you!
Please visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors!
Jellysmack is promoting its amazing Creator Program so please be sure to check it out.
_~Fr…
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May 20, 2022
Creator Clash Update, Discord, Twitch and Responsibility – Buffalo Shooting – and YouTube’s Brandcast
In this week’s episode:
* Creator Clash, a “sporting” event that helps give creators a mental health break? Lauren has questions. Josh explains how boxing helps with burnout, plus all proceeds go to charity.
* Do platforms like Discord, Twitch and Facebook have a responsibility when it comes to violence and hate speech? The Buffalo shooting is just the latest. What can they do, and what should they do.
* YouTube Brandcast 2022 summarized – get the scoop on Lizzo and something about Tom Cruise being a national treasure.
* As always, this week’s upload – it’s so good (hint: _TikTok, YouTube and MrBeast's Chocolate_).
As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – please subscribe and send us a message - We'd love to hear from you!
One of our sponsors (who we luv!), Jellysmack is promoting its amazing Creator Program – be sure to check it out!
_~From the Team a…
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May 13, 2022
Instagram is NFT-ing it, More TikTok Users than YouTube, and We Hang with Paul Leys of 368 in NYC
In this week’s episode:
* Josh and Lauren are finally face-to-face on Broadway!
* Instagram is getting into NFT’s – _can we trust Adam Mosseri this time though_?
* U.S. users are on track to spending more time on Tiktok than on YouTube. Impressive.
* And a cool interview with Paul Leys, Co-Founder of 368 in NYC – wait, what is 368? Paul tells us, ".._.it's a lot of things_..." and he shares how they make it all work!
* There really is a Global Meme Summit. No, really. MemeCon for short.
Can you guess what this week’s upload is? Hint: It has something to do with Nebula.
As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – please subscribe and send us a message - We'd love to hear from you!
One of our sponsors (who we luv!), Jellysmack is promoting its amazing Creator Program – be sure to check it out!
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May 6, 2022
LinkedIn Gets Serious About Creators – The Interview with Andrei Santalo, FB Pulls Podcasts and TikTok Splits Revenue with Creators
In this week’s episode:
* LinkedIn gets real serious about Creators and we have the best person to talk about all of it with us as a guest - Andrei Santalo, Global Head of Community and Creators over at LinkedIn. He answers so many questions, but the most important: _Who should be a creator on LinkedIn_? Hear everything that the platform is doing for Creators, it’s impressive!
* Facebook doesn’t want your audio. What? Yup, looks like there’s a big change happening when it comes to podcasts/live audio and Meta. Lauren shares the inside scoop, (_you know she used to work over there, right?_).
* TikTok is splitting ad revenue and Josh has something to say about all of it, specifically the name _TikTok Pulse_ - something to do with MTV? (_Do our listeners know MTV? Note to self: google MTV_).
Last but not least, this week’s download/upload may surprise you – and maybe not. But it’s kind of a bummer. Either way, glad you stopped by!
As always, catch a new episode ever…
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Apr 29, 2022
What It Takes to Use Twitter Again, Elon Musk? YouTube monetizes Shorts. What Makes A Creator Investible and Jellysmack Buys AMA
In this week's episode:
* What will it take for you (_and Lauren_) to use Twitter again? Elon Musk bid. Pros and cons.
* YouTube’s monetization of Shorts could be a game-changer.
* What makes a creator investible? Jellysmack makes an amazing acquisition.
* All this plus, Lauren defines what freedom of speech is, Josh asks who Lauren’s celebrity crush is (and she totally answers!) and we get product updates on Instagram and Instagram Reels.
* And yes, as always - uploads and downloads from our fab hosts.
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment wherever you listen and visit our website www.creatorupload.com – subscribe and send us a message. We’re getting bigger, but we’d love to hear from you and will always do our best to respond!
_~ From the Team at Creator Upload _
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Apr 22, 2022
Host Dishes on Swanky Dinner Party - Clubhouse, Meta Live and Greenroom are Dying and Shopify Acquires Dovetale
We’re celebrating for a pretty cool reason! We’re also summarizing the best moments from the week:
* Josh goes to a swanky dinner in Manhattan and hangs out with former mogul media types and big-time CEOs and Lauren asks what we all want to know: What? And better yet, who was there?
* For Clubhouse and all of its copycats, only one seems to be surviving. Is it Spotify’s Greenroom, Meta Live Audio Rooms, or Twitter Spaces?
* Instagram Reels is out with some new features. Lauren breaks down all three of them.
* Shopify’s acquired Dovetale. Smart? Vision?
* Downloads and Uploads includes CNN+ and Rolling Stone Magazine.
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment on Apple or, Spotify and visit our website www.creatorupload.com. Subscribe and send us a message. We’d love to hear from you!
~ From the Team at Creator Upload
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Apr 8, 2022
Emma Chamberlain is Most Fav, Black Rifle Coffee’s Mat Best Branding, and Instagram Reels Cuts Revenue
On today’s episode, we have an amazing _guest host_, Brendan Gahan, Partner & Chief Social Officer at Mekanism. We get Brendan’s influencer marketing eye on all of our top stories!
* What Piper Sandler’s biannual report means in terms of Gen Z and top influencers Emma Chamberlain and her coffee brand.
* Speaking of coffee... ever wonder why a Veteran-owned, successful coffee brand like Black Rifle Coffee Company, co-owned by famous internet personality, Mat Best is not on the forefront of social media news? Josh and Brendan dig into it.
* The brilliance behind BRCC and how these creators might have pulled off branding in the best way possible for creators.
* Instagram Reels creators and revenue cuts. Creative Juice and its interesting take on creator funding. TikTok revs up Stories. Pokemon, WrestleMania, and something to do with Logan Paul.
* As always, our Uploads and Downloads!
Catch a new episode every Friday on your favorite podcasting site. Please leave a commen…
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Apr 1, 2022
MrBeast’s YouTube Record Gets Smashed by Will Smith and Facebook Gets Caught Lying About Tiktok
Did Will Smith’s actions at the Academy Awards change the viewership of MrBeast's long-held YouTube record? Josh explains how Reddit got involved and how The Guardian may have changed the game by converting the event so quickly garnering millions of views. There’s the Washington Post article discussing Facebook’s hiring of a conservative lobbying firm to undermine TikTok and, Meta doesn’t deny it. Pinterest adds to their Creator Fund, but can it compare to YouTube, Facebook, Tiktok, or even Snapchat? Starting small _may_ be the smarter move.
As always, we have uploads. Hint: Josh talks Cryptocurrency and Lauren doesn’t drink coffee but will support Awesome Coffee for a great cause.
Catch a new episode every Friday on your favorite podcasting site. Please leave a comment on Apple or, Spotify and visit our website www.creatorupload.com. Subscribe and send us a message. We’d love to hear from you!
_~From the team at Creator Upload _
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Mar 25, 2022
Unity’s Teaser is Shocking, Instagram Gets Deterministic and Shopify is Coming for Your Bio
Game Developers Conference is happening right now and you’d be forgiven if you mistook Unity’s latest avatar in the teaser Enemies for a real person! The new tech is so accurate, even wrinkles and blood flow are on point! Lauren and Josh talk about Unity’s latest and whether or not the real time video game developer is too much for Western tastes? And more importantly, will we still be able to choose animal-like or cartoony avatars?
Next up is Instagram and its fancy new terminology to explain... we’re not sure what. But it’s “deterministic” and Lauren’s all over it. The intention from IG seems good – wanting to give people options over their feeds, but maybe giving users _control_ over their own feeds would be a better idea? Uhem, yeah! Wait till you hear the grades Josh and Lauren give for this well-intended roll-out. Surprising? Not so much.
Shopify has come up with linkpop. A new link in bio that connects you directly to all things Shopify. Brilliant? Our team t…
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Mar 18, 2022
White House Reaches Out to TikTok, NCAA Punishes Smack Talk and Instacart Delivers on TikTok
Yes, you read that right – the White House reached out to TikTok Stars to help spread the message about Ukraine. The idea was to help inform creators about the US policy towards Russia. In doing so, the White House acknowledged that people are getting their information from these social media platforms. So, why do Lauren and Josh think this is both terrifying and genius? And what does Saturday Night Live have to do with all of it? I’m curious too!
After wrapping your head around that, it looks like we’re really touching on the “_madness_” part of March Madness, in this episode. The NCAA suspends members of Kent State for talking smack against Akron and Josh and Lauren discuss - Did the punishment fit the crime? Was it actually a crime? Isn’t smack-talking part of the game? Lauren makes a valid point, “_Do people really need to do everything online?_” Hmmm.
Instacart rolls out a recipe ingredient delivery service that would allow creators to link their TikTok videos to…
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Mar 11, 2022
Brandon Sanderson’s Successful 26M Kickstarter Campaign, Amazon’s Amp Does What and YouTube Will Pay for Podcasts
Brandon Sanderson is a prolific author who basically bypassed his publisher TOR to self-publish his next set of books through his own company, Dragonsteel using Kickstarter to raise funding to the tune of $26M. Is it possible for anyone else to follow in his footsteps? Are we heading back to the days when creators can fund projects in substantial ways through Kickstarter and Indiegogo? Lauren and Josh talk about it. And, surprisingly, the answer may be exactly what you think.
Yes, Amazon launched AMP. They’ll compete with the likes of Clubhouse, Twitter Spaces, Facebook Live, Telegram Voice Chat, etc. But what makes AMP different is its access to a large catalog of music! Want to know how that might work for those with a pre-existing audience? What about that DJ who knows how to curate a great playlist? Lauren discusses how it might all work, and why it could be a game-changer. They both dive a little deeper - imagine the possibilities if AMP is somehow intertwined with a live strea…
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Mar 4, 2022
MrBeast Joins LinkedIn and Yes, Randi Zuckerberg's Crypto Dance
Curious what the natural evolution of a YouTube creator is? Check out this episode where Joshua Cohen and Lauren Schnipper explain how the final stop and aspiration for any successful creator seems to always lead to LinkedIn. Best example that happened this week? MrBeast joins LinkedIn and everyone wonders _but why?_ Well, he wasn’t the first. Jessica Alba with the Honest Company, Ryan Reynolds with MNTN, - it all comes down to LinkedIn being the place where creators reach an entirely new audience and show their business chops. Josh says, "_LinkedIn is the final creator frontier_." It's a whole other kind of flex and we’re here for it. Josh and Lauren break it down.
As always there’s the fun stuff: did you see Randi Zuckerberg's latest? Yup, they saw it too. Crypto Cringe-worthy or NFT fantabulous? You’ll have to listen and find out. At the end of the day, we’re all here talking about it, so maybe it worked? They also chime in on the State of the Union address - what does it…
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Feb 25, 2022
A Conversation with Danny Casale, aka Coolman Coffeedan
As always, we’re touching base on everything you need to know about the Creator Economy.
In this episode, we’re catching up on what’s new with Facebook & Instagram Reels. Could it be Meta’s new answer to TikTok? Maybe. We dive into how they plan on making it work - here’s a hint: monetization for creators that includes banner ads on videos.
Do you know what Upfronts are? The New Fronts? We get the breakdown of where it comes from, how it came to be, and why YouTube is fiercely going after Television advertising dollars.
Of course, the big interview with Danny Casale covers it all – the artist talks about why he calls himself an Artist above all else, explains his brilliant journey from kid YouTuber to the work he’s doing today and gives his take on how NFT’s can be lucrative for creators.
_- From the team at Creator Upload _
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Feb 18, 2022
Snap adds midrolls to Stories, Spotter raises $200M, Instagram tries to make sheets happen
Snap is adding midroll ads to stories, will this work or be too disruptivesn? Spotter raises $200M from Softbank, but is that actually that much? And can they succeed? Lauren has thoughts. And more!
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Feb 11, 2022
Meta is ABSOLUTELY not threatening to leave Europe, TikTok updates policy across the board and Snap keeps climbing
Meta is on the defensive about threatening to leave the EU, Tiktok updates policy on everything from drugs, to misgendering and a million other things but Lauren is most surprised that they mentioned a "kids version" of Tiktok. Why is no one else freaking out about this? Snap's numbers are going up and Spring is getting into instant NFTs.
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Feb 4, 2022
Facebook earnings vs YT earnings, MrBeast is the new Willy Wonka, Airrack Raises $3 Million, Koji Raises $20 Million
Despite massive revenues, Facebook stock takes a huge dive after earnings call, YT earnings are relatively the same, MrBeast is going into food and doing major giveaways, Airrack got $3M to teach you how to be a Creator and Koji raises $20M to be the future of link-in-bios
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Jan 28, 2022
YouTube < Crypto, Hank Green's Money Me$$age to TikTok, and Jellysmack's $500 million play for the oldies but goodies
YouTube just lost three very big executives who have been with the company several years (a couple of them 15 years!). At least two of them are moving into roles at crypto/Web3 companies. Are we sensing a theme here?!? Also, Hank Green lays out the argument for why YouTube is so good (it pays creators) and why TikTok isn't as good as it can be (it doesn't pay creators enough). Plus, Jellysmack is getting into the we'll-license-your-back-catalog-of-YouTube-videos-for-upfront-cash game with $500 million in tow.
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Jan 21, 2022
YouTube is done with Originals, Instagram is getting into subscriptions and Linkedin is going all in on a
Youtube is shutting down all of their original programming minus ouTube Kids Fund and the Black Voices Fund and Entertainment vet Suzanne Daniels is exiting, Instagram is rolling out subscriptions to ten Creators, Linkedin is in beta on it's Clubhouse competitor and more!
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Jan 14, 2022
80 Orgs think YouTube is spreading lies, Instagram's going MySpace, and we interview Jessy Grossman from Women in Influencer Marketing
Jessy Grossman from Women in Influencer Marketing joins the podcast, Instagram is going to allow grid customization, Youtube is being called out as a spreader of misinformation what are they doing about it? Josh talks world of women and FB dating is done!
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Jan 7, 2022
Jake Paul is at war, again, Facebook gaming is up, way up, Tiktok is sharing and going to a dentist's office near you and they Hype House is coming to Netflix
Jake Paul is at war with Dana White and the UFC, Facebook gaming views are up by 45% YOY, Tiktok is letting you repost selectively
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Dec 24, 2021
Order TikTok for lunch, YouTubers want to be robots, and what's in store for 2022
TikTok is partnering up with the same people behind Beast Burger to bring viral food items to a food delivery service near you. Meanwhile, at least one veteran YouTuber is trying to phase himself off the platform and phase a virtual avatar of himself in. And here's what we learned in 2021 and what's in store for 2022.
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Dec 17, 2021
TikTok wants to protect you from its own algorithm. It's act one of Meta's new verse. Minecraft gets a 10 figure view count, and Twitch's co-founder his red pill in web three.
Tiktok is making changes to it's algo to protect the kids. Why does it seem enough when Instagram does the same thing and it's never enough? Meta is coming in hot with the Metaverse, Minecraft has a TRILLION views on Youtube and Twitch's cofounder can't resist NFTS
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Dec 10, 2021
Instagram goes before congress and adds more safety measures, Facebook makes Profiles the new Page, Casey Neistat is taking you to film school and it's STREAMYS WEEK
Head of Instagram Adam Mosseri testifies before congress but not before he adds safety measures for teens, Facebook is giving profiles a lot of the same features as pages, Casey Neistat is starting film school while talking sh*t about film school and The Streramys are live this week
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Dec 3, 2021
Larray Tapped To Host Streamy Awards, Jack Dorsey Finally Quits Twitter, TikTok rolls out Creator Next, 100 Thieves Is Now Worth $460 Million
Larray is the MC of the 11th annual Streamy Awards, Jack Dorsey Finally Quits Twitter what does this mean for the product?, TikTok rolls out Creator Next and expands money-making opportunities for creators, 100 Thieves Is Now Worth $460 Million
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Nov 19, 2021
Fazeclan partners with Draftkings, Pinterest is incubating, Jellysmack makes an acquisition
FaZe Clan Inks Wide-Ranging Sponsorship Pact With Sports Bettor DraftKings, Pinterest Launches ‘TwoTwenty’ Experimental Products Division Amid Push Into Video, Jellysmack acquires Kamua
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Nov 12, 2021
YouTube Doesn't Like the Dislikes, QVC < YouTube, Instagram is getting Subscriptions, $$$ for YouTube Shorts Creators, and Clubhouse Is No Longer Just Live
Youtube is hiding dislike counts, Youtube's shopping lineup is huge #MrBeast #DonutMedia, #GordonRamsay, #PatrickStarrr, #JackieAina, #MannyMUA, Youtube is paying Creators to do shorts, Instagram is gearing up for subscriptions, Clubhouse is letting you record and share later.
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Nov 5, 2021
MrBeast is saving the oceans #teamseas, Meta, meta, meta, Pinterest TV coming to screens everywhere
MrBeast launches #teamseas with Mark Rober and has already raised $12M, Zuck already dropped Oculus from Meta, what's next? Pinterest TV is the best thing we knew we needed and don't have to wait for anymore.
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Oct 29, 2021
Facebook goes Meta, Youtube's got a ton of new creators, Fazeclan is a Billionare and Dhar Mann is the afterschool special we need
New Creators are coming back to Youtube via shorts, Facebook is now META, Dhar Mann makes the afterschool specials that we all need and launches an app that reaches #1
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Oct 22, 2021
YouTube's Small Town's Worth of Creator Managers, Instagram Not On Mobile, _________ née Facebook
10% of YouTube's workforce is dedicated to helping creators navigate YouTube and their careers. That's a LOT! YouTube should be shouting that from the rooftops (or the pages of the Wall Street Journal - which they basically already are). Meanwhile, Kevin Systrom is probably laughing or crying that Instagram is now fully desktoppable. And the heat is turning up for Mark Zuckerberg, so he's getting out a name. Oh. We also made a (rare) mistake. So we corrected that, too.
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Oct 8, 2021
Facebook is gone, Youtube is a small country and Snapchat is still paying Creators
Facebook can't catch a break - first the whistleblower, then the outage, what's next? Youtube is making so much money and Snap is still giving away money
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Oct 1, 2021
Facebook Files, Tiktok hits ONE BILLION users, Snap isn't paying as much anymore and #freebritney
The Facebook Files exposé in the WSJ shows they knew they were harming kids, should they make IG for kids? Snapchat isn't paying much anymore and Tiktok has 1 Billion users
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Sep 24, 2021
Nas Daily on Raising $15 Million For Nas Academy and Creators Starting Companies To Change The World
Nuseir Yassin aka Nas Daily talks to Lauren and Josh about his start up Nas Academy and what it takes to be come a Creator Entrepreneur. Lauren and Josh debate whether or not Youtube stole their Podcast name.
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Sep 10, 2021
Netflix Loves It Some TikTok Stars • You Spent 24 Hours Watching TikTok Last Month • Twitter Wants To Be Your Community Hub • Dave Portnoy Loves To Eat Pizza
Addison Rae's gender-swapping 'She's All That' redux was panned by critics, not liked by users of Rotten Tomatoes, and was watched by, like, a @#$ ton of people. So, Netflix did what Netflix does and booked her to a multi-picture deal because data rules everything around us.
TikTok also overtook everything as the most-watched app per person. That's according to App Annie, which says the average US consumer stared at TikTok for 24 hours in the last 30 days. YouTube clocked in at 22 hours and change. It's all about the opportunity costs.
Meanwhile, Twitter still wants to be more like Facebook and Reddit. Dave Portnoy is starting his own pizza brand. And Instagram sheds some light on how influencers get Verified. (It's not from bribing Instagram employers....anymore...allegedly...)
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Sep 3, 2021
TikTok's going shopping, Vine Founder Has Some Loot, Twitter's subscription are SUPER, Amazon reinvents Audio (Spoiler Alert: It's Radio)
Vine's co-founder spawned virality by confining everyone to a six-second block of video. Now he's doing kinda the same thing in crypto. Meanwhile, TikTok wants you to shop a LOT on TikTok, Twitter wants you to pay creators for exclusive content, Facebook wants you to play Fantasy Sports (but not with $$$), and Amazon is reinventing audio (Spoiler Alert: It's radio.).
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Aug 27, 2021
Creator communities going all in on crypto, but for real this time, UTA has money and crypto for its clients, Tiktok testing ten minute video, say goodbye to IG swiping and get paid on Linktree.
Crypto hasn't gone anywhere, UTA is partnering with the Creator commerce company, Pietra, to create brands with its clients, Tiktok is adding minutes to video which means ads are coming, IG is getting rid of the swipe! What does this mean for the Link-in-bio industry which is hot hot hot and Vidcon is cancelled.
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Aug 20, 2021
Buying Crypto Punks At A Party • Why Investing In Creators Makes Sense • OnlyFans Wants To Be Safe For Work • New Hustles of Newsletters • YouTube Figures Out Another Way To Get Your Attention
Josh bought a Crypto Punk. Well, he kinda bought a Crypto Punk. And it was at a party. Well, it was kinda at a party. Let him tell you the story and also how one man is shattering the old-school, tech-journalism, pay-for-play paradigm along the way.
Meanwhile, OnlyFans really wants to go mainstream, investing in creators isn't that difficult to wrap your head around, and YouTube is figuring out more ways to better answer your questions, which lead to more of your attention.
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Aug 13, 2021
YouTube, TikTok, and Facebook Are Unbeatable, But Now We Have Social NFTs • Unboxing YouTube Kids' Channels May Have A Rude Awakening • Instagram Gets Safer, But Why Does This Always Take So Long?
Fred Wilson is a prominent Venture Capitalist who Lauren may or may not know. Regardless, he this week wrote a very compelling blog post about the promise of crypto and the when, how, and why of crypto gathering mainstream adoption and how incumbent kings of the internet looks like they'll last forever, but then something like social NFTs come around and now they look like Ozymandias. It's a party. New nerd millionaires of the world are invited, but they want you to come along, too.
Meanwhile. after nearly a decade post-Facebook-acquisition, Instagram is kinda cleaning up its platform. YouTube is cleaning up, too, forcing children's programming to be less commercial or face banishment from the de-facto babysitter of today that is YouTube Kids. Also, Under Armour just signed Nick Mercs, who is not a professional athlete, but is a professional gamer. There's some crazy stats to back up why that's a good move, too.
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Aug 6, 2021
OnlyFans Metrics Are Becoming A Thing, TikToks Are Going To Disappear, YouTube Shorts Will Start Giving Creators Cash
Corinna Kopf is a 25-year-old YouTuber and member of David Dobrik's Vlog Squad. She's also made over $4 million on OnlyFans in less than two months. But what's potentially equally, if not more interesting, is that there's a site called FanMetrics that's aggregating OnlyFans stats. Could be legit-ish. Could be shady. But it's getting about 2 million visits a month.
Meanwhile, TikTok wants to be Snapchat and/or Instagram. But why? And YouTube is giving thousands of creators a month between $100 and $10,000, which is a lot of money in aggregate, but doesn't really sound like a lot the way they said it.
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Jul 23, 2021
YouTube, TikTok, and Amazon are Finally Doing Shopping LIVE (or will be ASAP) • Fashion x Gaming x $2,500 Vegan Backpacks = The Future • YouTube Daddys Rhett & Link Invest put $5 Million towards Creators
YouTube, TikTok, and Amazon are all in different stages of their live ecommerce journeys, but one thing's for sure. If Asia is any indicator, this sector is going to be BIG. And it's going to be here sooner than you think.
Meanwhile the future of gaming and LVMH (Louis Vuitton, et al) + Kering (Gucci, et al) + fashion houses at large are all intertwined. Both sectors like to contemplate the future and push the limits of what's possible in popular culture. It's a natural fit.
Rhett & Link are also using their Daddys of YouTube status - and incredibly successful careers and business building acumen - to invest $5 million in creators. And TikTok may soon crown a new king in Khaby Lame.
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Jul 16, 2021
$1 Billion Dollars Is Kinda Cool, Facebook, But Several Billion Dollars Is Cooler • The Netflix to YouTube Funnel • Two Video Creators Raise A Collective $21 Million For Their Own Startups
Mark Zuckerberg announced that Facebook will be putting $1 billion towards creators through 2022. It's a lot of $$$, but it's also not really a lot of $$$ when you compare it to how much YouTube is paying out creators every year.
Plus, Netflix is using YouTube as a farm league for kids content. And Nas Daily and The Bucket List Family raise $11 million and $10 million a piece to pursue their own venture-backed startup ideas.
Also, Josh is still bullish on YouTube Shorts.
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Jul 9, 2021
Tiktok wants to get you a job, Karat raised more money to give Creators credit cards and Fidji Simo leaves Facebook
Is Tiktok becoming Linkedin? Or Cameo or both? Karat raised a bunch of money to give more cook Credit cards to Creators, Fidji Simo OG FB exec is leaving!!
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Jul 2, 2021
Social Media is About to Get a Massive Influx of College Athletes, Instagram is No Longer a Photo-Sharing App, Facebook Says Apple is Bad for Creators, and YouTube Gets a Concert Venue
The NCAA just made it so college athletes can exploit their name, image, and likeness for personal profit. It's about time! The organization didn't want this outcome, but is getting ahead of the way the wind is blowing before the Supreme Court makes them. Expect an immediate land gram among managers, PR, agents, influencer marketers, and more. Also, expect a LOT more college athletes to be way more public online.
Meanwhile. Head of Instagram Adam Mosseri says his platform is no longer solely a photo-sharing app. It's gotta innovate to keep up with massive competition (aka TikTok), which is also good for Facebook because it needs some competition to fend of the Feds.
Head of Facebook App Fidji Simo took some shots at Apple, saying it's 30% take on the App store is crippling to creators. It's the latest public pop shot in an ongoing rivalry that's been years in the making.
Also, YouTube put its name on a concert venue and Josh was quoted in the New York Times and told no one about it.
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Jun 25, 2021
YouTube Shorts Channels Are Most Viewed In The World, Head of Instagram Demystifies the Algorithm (LIVE!), Zuck Gets 'Real' On Facebook, Twitter Is 97% Pro-Creator, & Let's Order Food But Socially
You've never heard of Topper Guild, but he was just the most viewed YouTube channel in the world last month with over 3.2 billion views. Spoiler Alert: It's all from YouTube Shorts.
Meanwhile, Head of Instagram Adam Mosseri is here to demystify the algorithm live every Friday. His boss, Mark Zuckerberg, is also getting active on Facebook being very "real" and totally "normal."
Twitter is vying to be super pro-creator with its revenue splits. FaZe Clan teams up with an iconic contemporary artist. And there's more!
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Jun 18, 2021
The $60 Million 'Call Her Daddy' Deal is Going to Change Creator Contracts Forever, Space Yacht Navigates Musical Talent Discovery on Twitch, and TikTok Takes Over VidCon
Alexandra Cooper got 100% control of 'Call Her Daddy's IP after a split with co-host Sofia Franklyn during a contract renewal with Dave Portnoy and Barstool Sports. But now Cooper took her show to Spotify in a reported $100 million deal. Josh thinks it's going to fundamentally change the the way platforms do their contracts with creators. Lauren agrees. Obviously.
Plus, TikTok - not YouTube - is going to the title sponsor of VidCon this year. Is it a big deal? YES!!! 100% But also no, not really. But maybe?
And an AMAZING interview with Rami Perlman - aka LondonBridgeMusic aka co-founder of Space yacht - about the future of music discovery on Twitch, NFTs, and how indie artists work and play in today's hyper-connected media ecosystem.
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Jun 11, 2021
Zuck And Instagram Go All In On Creators, Floyd Mayweather And Logan Paul's Multi-Million Dollar Sponsor Bonanza, Dispo Funding, and Apple's 30% Creator Problem
Mark Zuckerberg is ALL about creators now, kicking of Instagram's first-ever Creator Week. Meanwhile, Instagram head Adam Mosseri reveals some intricacies of Instagram's algorithm. Logan Paul and Floyd Mayweather made $$$ on their exhibition boxing match, but mostly from sponsors buying up nearly all available real estate. And Apple's got 99 problems, of which creators make up about 30%.
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Jun 4, 2021
The Creator Age Is Officially Upon Us, People LOVE Buying Products On TikTok, YouTube's $4 Billion Payout, Buying YouTube Royalties For $500K, and New YouTube Alcohol Tycoons
An app you've never heard of is heralding the Age of the Creator. Meanwhile, brands are getting VERY good at getting viewers to buy products on TikTok, YouTube is paying out billions a year to the music industry (include $1.2 billion from videos created by users), a YouTuber is auctioning off royalties for his library content, and edgy YouTube channel Nelk will be your next alcohol tycoons.
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May 28, 2021
TikTok's Super Viral Scenes, Snapchat's $130 Million To Creators and $500 Million Augmented Reality Plays, Instagram and FB Get Rid Of Likes And Add Drops, and $750K For A Viral Video
TikTok is ushering in a new wave of experiential virality not seen since the Cronut. Meanwhile, Snapchat is charting its own $500 million augmented reality path away from other video platforms. Instagram and Facebook are letting you hide likes and may never develop that app for pre-teens. And an original YouTube viral video just sold for over $750K.
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May 14, 2021
TikTok Is LinkedIn For Gen Z, YouTube's $100 Million Shorts Fund Gets People Talking, Will Creators Pay For TikTok Promo?, and Jellysmack Is A Unicorn
TikTok is going to help its creators get corporate jobs. YouTube is leveling up its Shorts game - to the tune of $100 million - to get itself into short-form conversations. TikTok is also playing around with having people pay for promo, but will it ruin the community vibe? And Jellysmack is now in bed with Softbank.
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May 7, 2021
YouTube Is Taking Over TV (But Seriously. It Is.), Snapchat Gets A Creator Marketplace To Complement Its Impressive Gen Z Demos and 'Intimate' Vertical Videos, and Will Smith Is Platform Agnostic
YouTube is beating its television viewership numbers into the heads of any advertisers within earshot. And they should too, because a LOT of people are watching YouTube on TV. Meanwhile, Snapchat gets a LOT of Gen Zers to tune into its original programming. It's also launching a Creator Marketplace (a la TikTok and Instagram - obviously) to match brands up with creators and lenses. Will Smith is also doing deals with seemingly ALL the platforms.
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Apr 30, 2021
Instagram Is All In On Creator Monetization (Finally!), Spotify's $0 Creator Fees, Google And Facebook Earnings Crush, and A Vlog Squad-er Tops Patreon
Mark Zuckerberg talks with Head of Instagram Adam Mosseri about creator monetization on Instagram as Lauren Schnipper bangs her head against a wall screaming, "It's about time!" Meanwhile, Jeff Wittek of David Dobrik's Vlog Squad becomes one of the top Patreon creators in just 10 short days. Google's earnings crush as shorts pick up steam and everyone is using Facebook's marketplace.
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Apr 23, 2021
Zuck Talks Facebook’s Clubhouse Killer On Discord’s Clubhouse Killer, The News Feed Is Getting Optimized, Is YouTube’s Dislike A Good Thing For Creators?, and Jake Paul’s Boxing Payday
Mark Zuckerberg goes on Casey Newton's Discord server for a live audio talk about how Facebook is also launching live audio talk functionality. Meanwhile, Facebook is also trying to make the News Feed not terrible and make you not hate other members of your family. We also consider whether or not the dislike button on YouTube is actually something to really like. And Jake Paul had another big boxing payday.
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Apr 16, 2021
Linkedin Creators, Community raises $40M to text you, get ready to buy stuff on Snap and Rich Greenfield of Lightshed subs and tells us about his $80 Million fund
Linkedin is building features for Creators, What is community going to do with $90M, Snap is perfectly suited for ecommerce and Rich Greenfield from Lightshed rants on all things!
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Apr 9, 2021
Will BitClout Be Big For Creators?, Spotify’s Lauren Jarvis Breaks Down Audio, Patreon Gets a $4 Billion Glow Up, and Clubhouse Is Giving Creators Tips
Patreon's $4 Billion valuation, Clubhouse tipping Creators, Spotify podcast secrets, MrBeast goes to Facebook and Snap.
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Mar 26, 2021
David Dobrik and Dispo, MrBeast Is Investing Millions in Creators, and VidCon is Coming Back At You Live
David Dobrik canceled, Does Dispo have a future, MrBeast supports Creators, Vidcon is BACK
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Mar 19, 2021
YouTube Shorts Is Coming For TikTok, Clubhouse Cozies Up To Creators, Facebook Wants To Pay You For Short-Form, and Instagram Wants Parents To Feel OK
Josh is obsessed with Youtube Shorts, Clubhouse supports Creators, Facebook is paying, Instagram is protecting teens.
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Mar 12, 2021
Everyone Wants To Monetize Creators, Roblox Goes Public, Facebook Gaming Wants Community, and Yes–There are People Who Only Watch YouTube On TVs
Roblox goes public, Facebook Gaming sets the rules to win, Monetizing Creators, Magiclinks is the Creator businesses you should know about.
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Mar 5, 2021
Audio Influencers are now a thing on Clubhouse, Logan Paul’s Business Savvy, Musicians are going to start Loving Facebook, and acquiring IG Meme Accounts
Clubhouse is here to stay, Logan Paul is making millions with NFTs and Pokeman, Billboard is finally giving FB some credit and what does Instagram like?
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Feb 26, 2021
Creator Upload is here! Spotify and Twitter Subscriptions Are Going To Make Creators Some $$$, The Story of NTWRK with Aaron Levant, and Logan Paul Mints $5 Million with NFTS
Creator Upload, Spotify & Twitter try ssubs, NTWRK is changing Creator Commerce, Logan Paul keeps making money. NFTS, Dobrik Dispo
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Feb 19, 2021
TikTok’s Business is roaring in 2021, YouTube’s TikTok clone #Shorts is about to be HUGE, and will David Dobrik’s Dispo take down Instagram?
Tiktok is huge, YT Tiktok copycat makes it's way to 'merica, Dobrik's Dispo vs. Instagram, and We are the Creator Business you should know about.
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Feb 12, 2021
David Dobrik’s Going To Be Bigger Than Late Night TV, Instagram Doesn’t Want Your TikToks, But Zuck Wants His Own Clubhouse
Instagram will downgrade Tiktok reposts, Is Reels going to last? David Dobrik bought a $9.5M house, Facebook is coming for Clubhouse
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Feb 5, 2021
Instagram feeds lead to TikTok, YouTube’s paid out $30 billion to creators, Google Stadia gets out of games, and how to pronounce Jared Leto.
Instagram is saving your deleted content, Youtube is paying, Stadia gets out of games, Mo.na is a Creator business you should know about.
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Jan 29, 2021
How Redditors Betting on Gamestop is like early Online Video, An Interview With Spring (neé Teespring) CEO Chris Lamontagne, and YouTube’s CEO Touts How Much She Pays Creators
Reddit vs. Wall Street, Gamestop, Teespring becomes Spri.ng, Youtube reveals big numbers.
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Jan 22, 2021
Get $1 Million A Day From Snapchat, Will Instagram Consolidate?, Apple Is Going To Make Money From Podcast Subscriptions, And Post-Peak Creators Leaving YouTube
Fake news is down on socials, snapchat pays, instagram has too much going on, apple is going to finally place a bet on podcasts, maybe?
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Jan 15, 2021
Trump is gone from the internet, YouTube and TikTok put money into Black Voices, Roku gets Quibi for a steal, and YouTube legend PewDiePie gets on Facebook, and Creator Businesses you should know about - Superbam
Trump was banned or restricted on REDDIT, TWITCH, SHOPIFY, TWITTER, GOOGLE, YOUTUBE, FACEBOOK, INSTAGRAM, SNAPCHAT, TIKTOK, APPLE, DISCORD, PINTEREST, AMAZON AWS, STRIPE, OKTA, TWILIO. Tiktok and YT are giving money to Black Creators, Superbam is the Creaor business of the week, and Pewdiepie is going ot make his FB debut.
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Dec 18, 2020
YouTube Taps Charli D’Amelio For New Years Eve, David Dobrik’s $100K Puzzle, Liza Koshy Teams With Will Smith, and Josh Gets Emotional about the Streamys
Is Charli D'Amelio a TikToker or Youtuber? Dobrik can't quit, Liza Koshy and Will Smith, The Streamy Awards
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Dec 11, 2020
Kevin from the office is made $1M on Cameo, Kevin Systrom back at Instagram in a Post-Monopoly Facebook?, FaZe gets a pipeline to talent, and Logan Paul is going to make a ton of dough boxing by talking trash
Is Facebook a Monopoly? Will Kevin Systrom come back to Instagram, Celeb make millions on Cameo, Logan Paul wants to fight Maywheather, Ryan and Roblox.
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Dec 4, 2020
TikTok extends video length, Facebook Gaming Hangs Twitch, Jake Paul v. the world
TikTok test extending video length, Facebook Gaming rolls out Hanging, Jake Paul wants to box Conor McGregor and thinks COVID is a hoax.
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Nov 27, 2020
Charli D'Amelio 100M on Tiktok, Snap gives away $, Baratunde Thurston
Charlie D'Amelio, Tiktok, 100M, Snap, Money, Creators, Baratunde Thurson
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Nov 20, 2020
YouTube’s Getting More $$ (But Not Paying Creators), Instagram Shopping And Reels Is Front And Center, Twitter Copies Instagram (Which Copied Snapchat - Or Was It TikTok?), and Facebook Gets More Claims
Youtube is not paying [some] Creators, Instagram Shopping, Instagram Reels, Twitter copies Instagram who copied Snap or was it Tiktok, Facebook and stealing video
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Nov 13, 2020
Popularity Contests on Snapchat, YouTube Won't Take Down Election Misinfo, Make A LOT of Money on Facebook, and Don't Call Ninja A YouTuber
Youtube won't pull fake news, Ninja hates Youtubers, Snaps wants you show how famous you are, Make money on Facebook.
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Oct 30, 2020
TikTok and Shopify Team Up For Big Business, A YouTube Network Goes Public?, Lawyer Matt Bilinsky Talks About The Influencer Biz and how he helped Dobrik raise $4 Million, and Kindred Wants To Empower Creators To Talk About Tough Topics
Lauren and Joshua discuss Tiktok and Shopify's new partnership, Broadband TV going public in Canada, guest Matt Bilinksy discusses Creators building businesses and helping Dobrik raise $4 Million, Kindred helping Creators discuss mental health and how Stephanie Horbaczewski raised more money.
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Oct 23, 2020
Quibi Is Gone And Here’s All The Reasons Why, Is AOC Gaming On Twitch The Future Of Politics?, and Stir Raises $4+ Million To Run Creators’ Businesses
Lauren and Joshua discuss the fall of Quibi, start up Stir raising $4 Million to help Creators run their businesses, AOC dominating Twitch, Snap's record earnings and more
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Oct 16, 2020
YouTube Wants To Be A Shopping Hub, YouTube Vet Ben Relles Talks About #GoodToVote And Dobrik Registering 125K, UTA’s Digital Co-Head Greg Goodfried Joins D’Amelio Family
Lauren and Joshua discuss Youtube's new push in ecommerce, FB's new A/B testing for Creators, Youtube's Ben Relles joins us to talk #goodtovote and Greg Goodfried's exit from UTA to join the D'Amelio universe
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Oct 9, 2020
Venture Capitalists Discover David Dobrik, Influencers Discover Seed Investments and Ghost Kitchens, and Brands Figure Out Influencer Marketing Actually Works!
Lauren and Joshua discuss David Dobrik's $4 Million raise for Dispo, his potential pizza line, Bryce Hall and the Sway LA's investment in 401Ks, Kids Diana toys heading to Walmart and how the internet is having its best week ever.
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Oct 2, 2020
David Dobrik and Snap Are Getting Out The Youth Vote (And Smelling Good, Too), OnlyTweets Launches Subscription Twitter Feeds, Discord Is Popping, And 21 Year-Old TikTok Millionaire Bryce Hall Gets Some Financial Advice
Lauren and Joshua discuss David Dobrik getting 80K people to register to vote by doing a Tesla giveaway, OnlyTweets which finally gives Creators the power to monetize their Twitter, Discord's massive growth, Bryce Hall's new podcast and more
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Sep 25, 2020
It Took YouTube, Facebook, And Twitter 15 Months To Agree To Not Have Harmful Content?, Lauren Reminisces About Disney + Kevin Systrom + Influencers, YouTubers Are Trading Vids To Get Out The Vote
Lauren and Joshua discuss the Tiktok (non) sale, the new alliance between Twitter, Facebook and Youtube to combat harmful content, Youtube using AI to age-gate content, Youtube Creators gamifying registering to vote.
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Sep 18, 2020
YouTube’s TikTok Competitor Is Here (But They’ve Always Been About Shorts?), Facebook Gaming Gets Good Music–Will Creators Follow?, TikTok Still Up For Sale While Charli D’Amelio Joins Triller, and Logan Paul Sells $30 Million Of Merch
Lauren and Joshua discuss Youtube's new Tiktok competitor "Shorts", Facebook Gaming's new music deal, Charli D'Amelio joining Triller, Oracle's new partnership with Tiktok and Logan Paul raking in $30 million in merch sales.
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Sep 11, 2020
Is TikTok’s algorithm REALLY that good?, Snapchat gets more public and permanent as it preps to take on TikTok, Facebook Watch has over 1.2 billion viewers?, and Facebook Gaming ups its game
Lauren and Joshua discuss the Chinese government's new export controls over algorithms and what that might to do a potential Tiktok sale, Snapchat's new public profiles, Facebook Watch's 1.2 billion viewers, Teespring's new marketing hire and more.
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Sep 4, 2020
What’s next for Patreon and it’s $1.2 billion valuation?, our first Guest tells us WTF is up with Facebook Gaming, Superbam claims 10 billion views for creators, and Dunkin’ runs on Charli D’Amelio
Lauren and Joshua discuss Patreon's raise and $1.2M valuation, Superbam claiming 10 Billion views for Creators, Teespring's partnership with Tiktok, Charli D'Amelio's deal with Dunkin' and our first guest Phil Ranta tells us what's up with Facebook gaming
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Aug 28, 2020
TikTok CEO is out but why?, YouTube's moderation is taking down way more videos, Gen Z loves Famous Birthdays, and is Charli D'Amelio taking over the world?
Lauren and Joshua discuss Kevin Mayer's departure from Tiktok, Tiktok suing the Trump administration, Youtube's massive video takedown due to COVID policies and more.
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Aug 21, 2020
Snapchat Is Making Unprecedented Moves To Be A Major Player, David Dobrik’s Disposable Empire, and Instagram’s New Neverending Feed Hungers For All Your Time
Lauren and Joshua discuss Snapchat "Systrom'ing" Tiktok, Instagram's new way to take up more of your time, David Dobrik's new social media platform and more.
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Aug 14, 2020
TikTok’s Giving $$$ To David Dobrik, But Should It?, Facebook’s $25 MIllion For Black Creators Seems Small, And YouTube Is Great But It Just Reinstated Monetization For Someone It Demonitized For Harassment
Lauren and Joshua discuss Tiktok's first batch of Creators that it's giving money to, Tiktok's highest earners, Facebook's program for Black Creators, and remonetizing Creators after they've been kicked out of the Youtube Partner Program
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Aug 7, 2020
TikTok vs. Reels. It's on! Can Facebook Take Away YouTube’s Music Video Supremacy? And Who’s Going To Watch A Hype House Reality Series? (That Last One Was Easy: We Will)
Lauren and Joshua discuss Tiktok's possible US ban and/or acquisition by Microsoft, the launch of Reels on Instagram, Triller, Clash and other Tiktok competators, FB's new move with music videos, the Hype House and Jake Paul and guns. Is he finally done?
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Jul 24, 2020
TikTok Is Paying Its Creators $200 Million!!!, Is Quibi actually good?!?, and Spotify’s Obvious Video Plans Begin To Coalesce
Lauren and Joshua discuss the fact that Quibi might actually be really great, Tiktok paying $200 million to Creators, Spotify's commitment to podcast video, Liza Koshy's new movie and more.
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Jul 17, 2020
Creators get new $$$ metric from YouTube, Spotify’s charting podcast hits in a challenge to Apple, and Quibi’s subscriber purge
Lauren and Joshua discuss Youtube's new transparency about how they pay Creators, Spotify's new podcast charts, Quibi's lack of conversion into paying customers, how to download your Tiktok videos and more
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Jul 10, 2020
TikTok Open For Self-Serve Business, But TikTok Banned in India, And A LOT More 8-Minute YouTube Videos Coming To A Screen Near You
The 20th episode! Lauren and Joshua discuss Hamilton's impact on Disney +, Tiktok's ban in India, their new self-service ad product, Youtube allowing midroll for 8-minute video and Joey Graceffa's still got it!
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Jun 26, 2020
YouTube’s Sends Advertisers Pizzas, Barstool Touts Numbers, And Microsoft Shuts Down Mixer, But Can Facebook Gaming Still Be A Thing?
Lauren and Joshua discuss the New Fronts, Mixer shutting down, Vidcon Now's first tentpole, sexual assault allegations in the gaming community and Cobra Kai finally finding its home on Netflix.
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Jun 19, 2020
VidCon is happening Now, Don’t sleep on Snapchat, and is Facebook trying to corner the market on lifestyle gamers?
Lauren and Joshua discuss Vidcon 2020, Facebook's new gaming monetization options, Instagram's checking itself for unconscious bias, Snapchat's partner summit, Airbnb collabing with Tiktok, and more.
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Jun 12, 2020
What are all the platforms doing for #BlackLivesMatter?
Lauren and Joshua discuss how all of the major platforms have reacted to the Black Lives Matter movement.
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May 29, 2020
Instagram Will Really Start Paying Creators Soon! But Is It Too Late?, You Can Shop From Target There, Too, And Why Can’t More Bands Be Like Sephora?
Lauren and Joshua discuss Instagram's new monetization features, Facebook's latest TikTok inspired app, Sephora's newest influencer class and Wengie's Futurcon
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May 22, 2020
Spotify’s $100 Million Joe Rogan Deal Is About Video, Call Her Daddy Reveals Uncharted Creator/Platform Dynamics, and Will TikTok Be The Next Disney?
Lauren and Joshua discuss Joe Rogan's unprecedented $100 million deal with Spotify, Call her Daddy Podcast Controversy and the larger implications for talent, Tiktok's new CEO and the end, for now, of Some Good News.
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May 15, 2020
Sorry Katzenberg - Right Now Is Actually The Best Time To Launch A Video Platform, YouTube’s Creator Matchmaking Gets More Bespoke Over Scale, And Celebrities Need Better Audio
Lauren and Joshua discuss Famebit shuttering self serve, Katzenberg's excuses for Quibi's disappointing launch, Twitter letting everyone work a home forever, NBC picking up A Little Late with Lilly Singh and more
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May 8, 2020
Youtube makes amends with Pewdiepie, Quibi makes friends with Youtube and Tiktok goes Hollywood
Lauren and Joshua discuss Pewidepie's new streaming deal with Youtube, Spotify trying native video podcasts, Quibi putting full episodes on Youtube and Tiktok goes Hollywood
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May 1, 2020
Patreon's layoffs, Quibi Fans Get A Quick Bite of Cease And Desist, Youtubes major first quarter and Platform updates for social good
Lauren and Joshua discuss Patreon's layoffs, Quibi's cease and desist to a fan podcast, YouTube's huge first quarter, Tiktoks 2 Billion and more platform updates in the time of COVID.
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Apr 24, 2020
YouTube’s Rock, Paper, Scissors Original Is Its Best Idea Yet, Creators Share Previous Financial Secrets, and FaZe Gets In Bed With Celebs Bigtime
Lauren and Joshua discuss YouTube Slate Of COVID-19 Specials, YouTube Creators Disclosing Their Declining AdSense Rates, FaZe Clan Raising $40 Million In Series A From Slew Of Top Rappers, Athletes, Music Execs, Facebook Debuts Dedicated—And Ad-Free—Gaming App, Netflix's 15M new users and answer a listener question.
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Apr 17, 2020
Instagram, Desktop. Desktop, Instagram.
Lauren and Joshua discuss Instagram's massive week of announcements - Live is on Desktop, Direct is on Desktop, New features for small businesses and the new tell all book about Instagram, Tiktok Pledging $250 Million For Coronavirus Relief, $125 Million In Ad Credits For Small Businesses and more Uploads.
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Apr 10, 2020
Quibi’s here, Facebook gaming had a big week, The Hype house doesn’t know how to quit and more feel good uploads
Lauren and Joshua discuss Quibi's less than stellar launch numbers, Facebook Gaming launching Tournaments, The Hype Houses ongoing drama, Some Good News from John Krasinksi making us all feel great, Buzzfeed's virtual Sedar, Cocomelon as the reigning queen of Youtube and some shoutouts to industry movers and shakers
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Apr 3, 2020
Is YouTube Going To Systrom TikTok? Patreon gains 30K Creators and is this the end of events as we know it?
Lauren and Joshua discuss Patreon gaining 30K new Creators due to Covid, O'Reilly media shuttering its live events division, YouTube Plans to take on TikTok and all of the positive content.
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Mar 27, 2020
Mark Rober teaches you physics in Quarantine, The 6-Year Old YouTube Star With 3.8 Billion Monthly Views, And John Mayer Imagines
Lauren and Joshua discuss Vidcon canceling due to Coronavirus, Mark Rober living his dream of being a physics teacher, Nastya Radzinskaya the 6-year-old Youtube phenom, Instagram making it easier to go live with friends, and Gal Gadot's Imagine mistep.
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Mar 20, 2020
Staying Sane With More Media Consumption And AI
Lauren and Joshua talk about World Health Organization Launching a Daily Livestreamed Concert Series, Coronavirus Shutdowns Could Increase Viewers’ Content Consumption, how coronavirus is forcing tech giants to make a risky bet on AI and how Youtuber Cassey Ho aka Blogilaties and water can keep you sane.
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Mar 13, 2020
Coronavirus is affecting the Creator ecosystem, Vidcon Abu Dhabi and SXSW are postponed, Youtube demonetizing videos that discuss Coronavirus, controversy around the Hype House.
Lauren and Joshua talk about how Coronavirus is affecting the Creator ecosystem. From the postponement of Vidcon Abu Dhabi and SXSW to Youtube demonetizing videos that discuss Coronavirus. They also discuss the new controversy around the Hype House.
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Mar 6, 2020
Getting Systromed
Lauren and Joshua discuss YouTube letting Creators sell their own ads, Vine successor ‘Byte’ launching pooled monetization program, Meghan Reinks getting hacked and the pros and cons of working with micro-influencers vs. large individual Creators.
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Feb 28, 2020
The Daniel Day-Lewis of Podcasting
Lauren and Joshua talk about Patreon giving Creators cash advances, Youtube's new Creator liaison, Toy Fair, how Creators will be evolving and T-Series' new milestone.
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Feb 21, 2020
The Money Episode
Lauren and Joshua talk about Jake Paul's new venture, YouTube's $3 Billion payout to the music industry, Kids Creators diversifying into Toys, and how Creators make money.
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Feb 14, 2020
Creator vs. Influencer
Lauren and Joshua introduce Planet Upload and realized they are doing this to make sure moms know what Creators are. They talk about IGTV monetization, Coco Melon getting into merch, Michael Bloomberg and his memes, the biggest story out of 2019 and what the difference is between a Creator and an Influencer.
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