Telco leaders have been scratching their heads about how to monetize their 5G network. One of the world’s top think tanks, McKinsey & Company, has opinions on this topic—and research to back them up.
For this episode, I’m joined by McKinsey Partner Ferry Grijpink, founder of the McKinsey Center for Advanced Connectivity. He’s got great insights into how data analytics can help telcos personalize the subscriber experience and boost ARPU. Listen now to hear our conversation about:
Links and Resources
Wanna talk public cloud? Telco execs set up a meeting with our team to learn how to tap the immense business value it can bring.
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About Ferry Grijpink
Ferry leads the McKinsey Center for Advanced Connectivity within McKinsey & Company’s Technology, Media & Telecommunications Practice, and advises telecommunications companies on strategy, marketing, and operations, including mobile operators that are launching adjacent businesses in areas such as mobile health and money services. He also co-leads McKinsey’s research on deploying and commercializing next-generation infrastructures, such as fiber, mobile broadband, and 5G networks.