Simplify
Simplify
Jan 25, 2020
Simplify Spotlight: Seth Godin on Meaningful Marketing
Play • 15 min

In this special Spotlight Caitlin talks with teacher, author, and entrepreneur, Seth Godin, about his new release, This Is Marketing.

According to Seth, marketing is no longer about hawking products that nobody needs, but instead about helping people find the ones that will actually make a positive difference to their lives. 

In this episode of Spotlight, Seth tells Caitlin about what marketing really is, what it can and can’t do, and how it has changed fundamentally for the better.

Read more at: https://www.blinkist.com/magazine/posts/simplify-spotlight-seth-godin?utm_source=cpp

Read more at: https://www.blinkist.com/magazine/posts/simplify-spotlight-seth-godin?utm_source=cpp
 

Try Blinkist for free for 14 days by going to https://www.blinkist.com/simplify, tapping the "Try Blinkist" link at the top right, and typing in the code thisismarketing.

Let us know what you thought of this episode of Spotlight, or just come say hi on Twitter! Find Caitlin at @caitlinschiller.

That excellent music you heard is by Nico Guiang. You can find more of it on Soundcloud and Facebook.

Stay tuned for the next season of Simplify!

Anna Jelen The Time Expert Podcast
Anna Jelen The Time Expert Podcast
Anna Jelen The Time Expert
REACH YOUR GOAL
I'VE LEARNED A FEW THINGS ABOUT GOAL SETTING... This episode is about reaching goals without chasing them and how important it is to eliminate impatience because it kills not only your creativity but it is a real danger for the goal you want to reach. Welcome, dear ladies and gentlemen.  A little outtake: " You see, I have never been a future-oriented person. I was THE example of living in the here and now. That was my place to be. Sounds nice, huh? Well, wait for it; the second time I remember someone asking me this question; Miss Jelen, where do you see your company in one year was my marketing counsellor when I got started with my own business. Same answer here: I have no idea! With this attitude - you will gently push your business over the edge. There was no way around it; I had to learn, to have visions and goals. That was very difficult for me. As a young woman, my near-death experience and other losses taught me that life could end faster than you think. This realization made me stay in my now and only there - because I knew, that is where life happens." My dear ones out there, Do you want to win free participation in my upcoming Zoom speech on January 18th? If you're already a member, you can win a call with me. Just you and me.  I will be talking about daily routines and rituals to build up a solid inner self and to achieve your goal. This is how you can win: First: leave a review of this episode wherever you are listening to it - so that more people can join our lovely communitySecond: After you've posted your review, leave a comment on my homepage below this episode and tell me about a goal of yours The grand winner will be randomly selected and announced on my podcast episode on Sunday, January 17th.I wish you luck! Take care! Bye, anna The Member's Club CHECK IT OUT Episode notes:- a life in the here and now 00:00 - 04:15- learn to have goals  04:15 - 09:13- impatience 09:13 - 12:51- win free participation for my next zoom speech 12:57 - end Next zoom speech for Members: 18th (EN) and 19th (DE) of January. All about routines and rituals to stay mentally fit and to achieve your goal.
14 min
Beat Your Genes Podcast
Beat Your Genes Podcast
BeatYourGenes
(Replay) Stuck in a stagnant rut, Mirror emotions, More detail on agreeableness
In tonight's replay of episode 187, Dr. Lisle discusses: 1. Why am I so stagnant? Despite doing poorly in practically all the dimensions of my life (romantic, social, pursuit) I don't take any effective action. I've done an immense amount of therapies from various modalities, worked with many therapists, including numerous other things to no avail. I stew and rage but don't do anything and I don't know why. I also like to feel like a victim so as to not feel the pressure of responsibility. 2. Your explanation of anger and guilt being mirror emotions really struck me.  Do you think there is always a mirror emotion like anger and guilt? Or is it rather mostly a spectrum like your explanation of depression and boredom, when related to stress? I would be curious to hear about more on categorizing emotions. 3.  I am a bit confused about when disagreeableness is seen as a negative and positive trait. You said agreeableness is a highly valued trait, and while it is clear that one would want a disagreeable lawyer, you also said that charisma basically comes down to disagreeableness, and when most people think of charismatic people, they certainly don't think of pushiness and anger. I am probably ~75th percentile disagreeable (but pretty stable) and generally try to beat my genes by hiding it, but, not contradicting people, avoiding confrontation, for example with groups of friends. Am I right to do so, or could I win more friends/esteem by being more "assertive"? 4. I'm trying to work on it, but I feel I have an issue with agreeableness. I'm too agreeable, to the point that I feel bad about myself for disappointing others, like turning down a job offer or rejecting a potential partner when it's obvious that those situations won't work out. How do I get past this, "trying to please all of the people all of the time" mentality
58 min
Changeability Podcast: Manage Your Mind - Change Your Life
Changeability Podcast: Manage Your Mind - Change Your Life
Kathryn Bryant and Julian Illman: Personal Development | Mind Management | Educators | Authors | Entrepreneurs
CA100: The Changeability Podcast past and future
The Changeability Podcast past and future We celebrate 100 episodes as we take a look at the Changeability Podcast past and future. Here’s some of the top 3s from the past 99 episodes followed by a look at the next episode in the Changeability Podcast story. Audience top 3 episodes The 3 favourite episodes of our audience to date. These are the shows with the highest number of downloads so far. The longer the episode’s been on iTunes or our BrilliantLivingHQ.com website or Stitcher or TuneIn the longer people have had to listen to it, so we would expect the older shows to have more downloads than newer ones and that’s reflected in these results. Third most popular episode - ‘What is Mind Management’ Episode 6 In episode 6 of the Changeability Podcast we were thinking about our strap line phrase – ‘Mind Management’. What is mind management and what’s in it for you? In episode 6 you found out about: * Kathryn and Julian’s acting skills (you’ve been warned) * How many thoughts you have in a day * Why sports people love mind management * How thoughts have energy * How you are not thoughts * How mind management needs training * Mind management can improve your personal and professional life Second most popular episode - ‘The Brilliant You’ Episode 2 Do you know how truly amazing you are? Well that’s what episode 2 is all about. You might not always feel like a magnificent being, but by the end of this second episode you be agreeing with us that you’re pretty smart. Because in this show we talk about just how brilliant you and your marvellous mind and what it means. * What you’re doing as you listen to the episode (really?) * How you’re like an iceberg and why that’s a good thing. * How many things we can focus on at a time * What Julian learnt from a Memory World Champion (or rather - didn’t learn!) * The role of the conscious and unconscious brain and how they manage our minds. Understanding a few basics about how your mind works, will help you understand what’s getting in the way of doing what you want and what to do about it. Most popular episode - ‘Changeability – The Start’ Episode 1 The first episode saw us introducing ourselves and the Changeability show. The Changeability podcast is for you if you’re interested in changing or improving something in your life or business, big or small. It’s for people like us who’re interested in finding ways to make our lives the best they can be – so we can be more successful (whatever that means to you), happy and fulfilled. Through discussion and interviews we look at practical mind management and change techniques, tactics & tools - taken from the worlds of personal development, psychology, neuroscience, business, sport, entertainment and spirituality – to empower and inspire a happier, successful life or business. In the first episode you find out: * What is Changeability? * And why should you care about it? * Why is change hard? * How we can self-sabotage our best intentions * Why it’s not your fault - and why it’s good. * Our story and what we’ve learnt Top 3 countries We love you being here wherever you’re from – so this isn’t our favourite countries – but rather the top 3 countries with the highest number of listeners out of the 167 countries we currently have listeners in. * Third – UAE 6% * Second – USA 19% * First – UK 48% (And just in cast you’re interested the fourth is Australia with India in fifth place.) Kathryn and Julian’s favourites This was so hard to choose, especially as we decided not to include any interviews in our top 3s (maybe they’re deserving of a separate post) – but here’s three each with a couple of extras thrown in for good measure. Kathryn’s favourites * Episode 3 – The Library in your brain * Episode 19 - Why use affirmations to manage your mind? * Episode 31 – 5 mind management techniques for changing your life. Julian’s favourites * Episode 43 – What is mindfulness and why you need it? * Episode 46 - 21 simple tips for mindfulness meditation. * Episode 56 What is happiness and the neuroscience behind it Couple of extras * Episode 85 How to recognise toxic people and relationships * Episode 89 What does success mean to you 3 of our favourite reviews on iTunes Very hard to pick 3 out of the 78 we have so far across the different iTunes countries as we obviously love them all. So we can’t really call these our favourites but they are reviews we’ve especially like. Excellent - iimmmii from United Kingdom One of the best ‘change your life’ resources I’ve come across. If you like to understand the theory and evidence (be it scientific or anecdotal) behind advice on how to change your life, this material is presented in an engaging way in this podcast. Of course they also make recommendations for how best to go about taking action. A few episodes in and you will feel like you’ve made two new friends who are supporting you on your journey of change. Well done Kathryn and Julian, listening to you makes me proud to be from the same Sceptred Isle! A Homely Serving Up of Sound Advice/Wisdom - Ola-B. from United Kingdom Where has this amazing couple been all my life?! :) Love Kathryn, love Julian, and let's not forget Dude!!! Love this podcast - the topics, the delivery of it all...it's simply unique, uplifting and inspiring! Thank you guys! Kathryn and Julian's chemistry rocks! - LornaLi from United States I love the concept of this show! It's so unique and refreshing! I absolutely LOVE the hosts' chemistry - their exchanges are such a joy to listen to. Thank you for all the useful tips you provide to your listeners on how to plan and achieve their goals, I'm sure many are reaping so many benefits from this show! Thank you to you for taking the effort and making our day. By the way – we’d love more reviews. We don’t always ask for them in every episode as it gets tedious for you to listen to – and we want to provide you with a good listening experience. However, reviews are important to us not only because it’s great to find out what you think but it means iTunes makes our show more visible to people looking for podcasts. You know yourself the power of reviews on sites like Tripadvisor and Amazon – so if you feel like helping us out that’s one way to do it. Dude’s top 3 Who’s been with us all through every single episode and every phase of the podcasting process – in fact he’s always with us – Dude the Dog, our faithful hound and black labradoodle. We’ve joked we have a contractual obligation to mention him in every show – not that we’ve quite done that but he’s had more than his fair share of mentions and even made it onto the show on a few occasions. So here’s Dude’s top 3 favourite Changeability Podcast moments as chosen by him (woof). * Episode 83 ‘Self-love Rituals’ – The 10th of our self-love rituals is to have Pet Time. Walk, cuddle, play with or groom your dog or cat or talk to your budgerigar. You might not get this if you don’t have a pet – but if you do have one you’ll know what we mean! * Episode 63 ‘How to start and finish anything with Tom Boother’ – Dude features in a cameo role when Tom starts talking about Dude and how they met! * Episode 98 ‘What are habits and why we need them’ – Dude gets his own moment in the spotlight. You’ll have to listen to this episode to know what we mean, or just listen to episode 100 to hear the extract. Our top 3 bloomers You wont know what we’re talking about here if you’ve never listened right to the end of our shows – but listen to episode 100 to hear 3 of them for your entertainment – and why they’re called Kathryn’s bloomers! 3 lessons we’ve learned from creating 100 episodes of the Changeability Podcast Here’s just 3 of the many things we’v…
53 min
A Sustainable Mind - environment & sustainability podcast
A Sustainable Mind - environment & sustainability podcast
Marjorie Alexander
077: Kind Cup - Bringing Innovation to Menstrual Cups and the Feminine Hygiene Industry with Christine Brown
Kind Cup Kickstarter Campaign: https://www.kickstarter.com/projects/kindcup/kind-cup-the-innovative-menstrual-cup?ref=72obwi&token=02b39bee   Visit our site for a full transcript of this episode at www.ASustainableMind.com/077      Founder and designer of Kind Cup, Christine Brown, grew up in a small agricultural beach town in Southern California. A sixth-generation Carpinterian, Brown is a part-time avocado farmer, and American Sign Language teacher and advocate. Brown studied Critical Social Thought at Mount Holyoke College, and Deaf Studies: Cultural Studies for graduate school in Washington D.C. at Gallaudet University.     In this episode Marjorie and Christine Brown discuss: * How menstrual cups work and why they can be a much better alternative to tampons and pads. * How Christine came up with the idea for Kind Cup.  * The design elements that make Kind Cup unique. * Marjorie’s personal experiences with menstrual cups over the last 15 years and why she loves the Kind Cup design.  * What to consider when choosing a menstrual cup that works best with your body and lifestyle.   Resources from Christine Brown: * Direct Relief - Kind Cup's non-profit partner (DirectRelief.org) - Direct Relief is a humanitarian aid organization, active in all 50 states and more than 80 countries, with a mission to improve the health and lives of people affected by poverty or emergencies – without regard to politics, religion, or ability to pay. * Here is the press release about their work with Kind Cup https://www.kindcup.com/blogs/news/podcast-with-direct-relief-on-period-poverty * Intersectional Environmentalist Group (IntersectionalEnvironmentalist.com) - A platform for resources, information, and action steps to support intersectional environmentalism and dismantle systems of oppression in the environmental movement, led by environmental activists and sustainability advocates. * Put a Cup in It (PutACupInIt.com) - A collection of resources about reusable menstrual products overall and great general info if you are new to the conversation about menstrual cups * The Alchemist by Paulo Coelho   Connect with Christine Brown and Kind Cup: * Website: https://www.kindcup.com/ * Facebook: https://www.facebook.com/kindcup * Instagram: https://www.instagram.com/kind.cup/ * Kickstarter Campaign: https://www.kickstarter.com/projects/kindcup/kind-cup-the-innovative-menstrual-cup?ref=72obwi&token=02b39bee   Connect with Marjorie Alexander: * Instagram: https://www.instagram.com/asustainablemind/ * Twitter: https://twitter.com/SustainableMind * Facebook: https://www.facebook.com/asustainablemind/ * Website: asustainablemind.com     Want to help us spread the word?   Post a screenshot of ASM in your favorite listening app and tag us on your Instagram story!   Subscribe, Rate & Review ASM on Apple Podcasts: ASustainableMind.com/Apple
41 min
Women Who Travel
Women Who Travel
Condé Nast Traveler
The Books Helping Us Escape Right Now
There may be no better time than winter to cozy up, ideally by a fire, with a stack of books and a cup of coffee (or something a little stronger). This particular winter, though, the escape and education we find through books will be even more necessary. Whether you're picking up books for yourself or sending hefty hardcovers to family and friends as holiday gifts, we have some suggestions that will distract, entertain, and inform—all by female writers spread across the world. (Translated Japanese authors were surprisingly popular this episode.) Joining us to share their favorite recent reads are Riverhead Books' associate publisher Jynne Dilling-Martin and Kalima DeSuze, activist and founder of the Cafe con Libros bookstore in Brooklyn.  Here's a full list of what we talked about: Oreo, by Fran Ross Lobizona, by Romina Garber The Fifth Season, by N.K. Jemisin The Memory Police, by Yoko Ogawa Convenience Store Woman, by Suyaka Murata Tokyo Ueno Station, by Yu Miri The Custom of the Country, by Edith Wharton The Lying Life of Adults, by Elena Ferrante The Neapolitan Novels, by Elena Ferrante The Japanese Table, by Sofia Hellsten Luster, by Raven Leilani Hurricane Season, by Fernanda Melchor Read a transcription of the episode here: https://www.cntraveler.com/story/the-books-helping-us-escape-right-now-women-who-travel-podcast Follow Kalima's Cafe con Libros: @cafeconlibros_bk Follow Jynne: @jynnnne Follow Lale: @lalehannah Follow Meredith: @ohheytheremere All products featured on Condé Nast Traveler are independently selected by our editors. If you buy something through our retail links, we may earn an affiliate commission. Learn more about your ad choices. Visit podcastchoices.com/adchoices
38 min
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