The Flip
The Flip
Mar 18, 2021
Middlemen as a Service - A Retrospective with Sayo Folawiyo and Justin Norman
Play • 20 min

Each episode during our narrative episodes, The Flip's b-mic, Sayo Folawiyo, and founder, Justin Norman, sit down for a retrospective conversation on the topic explored in that episode. However, our current series of conversational episodes explored one theme across the series - digitizing analog and fragmented industries - we opted to have one retrospective conversation that reflects on the entirety of our 10 episode series.

In this episode, Sayo and Justin talk about people-centric tech startups, market segmentation, interoperability, specialization, and they may have even invested a new as-a-service category. 

3:54 - After a full season of episodes exploring those digitizing analog and fragmented industries, what did we learn?
5:17 - People heavy, high-touch businesses are a feature, especially in African markets.
10:10 - On segmenting the informal sector.
11:53 - A discussion on interoperability and the role of the middlemen.
15:35 - Introducing Middlemen as a Service.
16:04 - On specialization.

This episode is part of our conversational series sponsored by MFS Africa. MFS Africa’s competition is with cash, and throughout this series, we’ll feature other startups and entrepreneurs who are digitizing, better organizing, and aggregating analog and fragmented industries.

Follow The Flip on social media @theflipafrica.

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