The group walks us down the path to simplify IT by dealing with groups of people who have similar requirements but may not necessarily do the same job. Often, this is called the development of “personas.”
Jeff Malec points out that we now have five distinct generations in the workforce. They are different and have their own attitudes. Bruce Michelson, who has done considerable work around demographics and how it's impacting organizations, then dives into the concept of "Planet Me," a planet that is shifting.