Counsel Cast
Counsel Cast
Oct 19, 2021
Where do you start with SEO? with Pete Everitt
Play • 33 min

In this episode, I speak with Pete Everitt, a UK-based digital entrepreneur. Pete learned his craft working in digital agencies specialising in e-commerce, SEO and paid traffic. 


In 2016 Pete started his own agency, SO…, and in 2020 launched SEOHive - a productised SEO service that helps digital agencies build streams of recurring revenue. Pete also podcasts at RetainFM.


Pete is a wealth of knowledge and we go into the ins and outs of SEO, and how it will help your law practice stand out against competitors.


We talk about:

  • How SEO works
  • Why SEO is a long-term game
  • Is there a quick route to good SEO?
  • How the Google bots work
  • Why your site health is imperative, and three ways to improve it


Resources mentioned in this episode:


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