Audience Drives Government Innovation with Katherine Tobin
Play • 51 min

Why do stories matter to the innovation process? What values can be instilled in innovators who share stories? How do innovation leaders inspire creators to tell and share their success and failure stories? We speak with Katherine Tobin, Director of Lateral Innovation at the Office of the Director of National Intelligence (ODNI). Two years ago, Katherine worked with the Central Intelligence Agency, but when she heard that the ODNI was planning to create a new Office of Transformation and Innovation, she knew she had to be a part of it. Now she leads the Intelligence community’s work on lateral innovation, where they accelerate the pace of innovation by connecting innovators and innovative practices across the Intelligence Agency. For more information about Katherine Tobin’s innovation work within the Intelligence community, read Katherine’s interview on, and check out her team’s Innovation Storycraft Workbook and Innovation Stories Mural. To learn more about the Intelligence community in general, check out For more on the Office of the Director of National Intelligence, explore

For more information, visit our website:

You can also find us on Instagram: @untoldcontent

More episodes
Clear search
Close search
Google apps
Main menu