May 10, 2023
Mastering Life Insurance, Customer Engagement, and Creating Unforgettable Policyholder Experiences with Matt Berman
Matt Berman, a dynamic leader in the life insurance industry, brings over 16 years of experience to the table. Having held senior roles in product distribution and customer experience, Matt now serves as the President for both the US and Canadian markets at Foresters, a financial services company focusing on life insurance and investments. With a passion for delivering unique, value-driven experiences for policyholders, Matt is a key figure in driving Foresters' digital transformation journey, creating impactful and engaging solutions for members.
In this episode, Matt covers the transformation of the life insurance industry through digital innovation, how modern technology can boost customer engagement, the importance of adapting your product offerings to address ever-changing customer expectations, the implications of the COVID-19 pandemic on the life insurance landscape, and more.
Digital transformation speaks to the experience you deliver for your end consumer, your agents and advisors, and–most importantly–your employees.
Digital transformation is a way to enable advisors to make their impact on the consumer more effective, as life insurance is complex and everyone has a different circumstance.
Engagement informs better business quality and a better, more mutually profitable relationship with the customer and state-of-the-art systems allow for more value and the ability to stay in touch with customers' needs as they evolve.
[00:00] - Introduction to Matt
[03:10] - Matt Berman's Background and Skills
[08:41] - Digital Transformation and Life Product Evolution
[11:28] - Distribution and Technology
[14:34] - Foresters Strategic Plans
[19:27] - Foresters Digital Transformation Journey
[22:49] - Sales-Related Systems
[24:30] - Foresters' Conception of Customer Engagement
[27:45] - COVID's Impact on Foresters
[30:46] - Making Life Insurance Compelling
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