CMO Talks
CMO Talks
Jul 14, 2021
CMO Talks with Danny Sachdev, TrueQC
Play • 24 min

This episode features Danny Sachdev from TrueQC, who gets to the heart of quality control when outsourcing lead and demand generation services. TrueQC is a Dubai-based go-between broker, ensuring the client and third-party provider delivers on the promise of top quality leads. This interview begins with the procurement stage of what questions marketers should ask to what you need to review during and after the campaign is executed. Danny leaves no stone unturned covering the good, the bad and the ugly.

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