CMO Talks
CMO Talks
Mar 10, 2021
CMO Talks with Jason Rose, Pure Storage
Play • 40 min
This episode features Jason Rose, Global CMO for Pure Storage. Jason shares a new disruptive and innovative business model in delivering storage-as-a-service in a multi-cloud world, as he steps us through how marketing is providing a modern data experience by giving customers what they want. Within an ever-evolving model, we also explore the multiple customer personas required to laser-focus on the customer preferences.
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