The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
Episode 118: TMBA 118 (LBP107) – How To Compete With Free And Not Fight Downhill
Jun 14, 2012 · 19 min
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Dan and Ian are together again at the infamous Badladz Resort in Puerto Galera, Philippines. This week they are joined by special guest Tim Conley from Foolish Adventure who will be working with the first group of folks here for the TMBA Start-up Summer project. Stay tuned in the next couple weeks for updates about these guys, their projects, and our Start-up Summer.
This week they got a question from Shayna at EspressoEnglish.net: I run a website that teaches English as a Second Language, and I feel like I’m competing with the zillions of pages all over the internet. I’m having trouble pricing my products for a global audience and trying to compete with all the free sites out there.
The most important thing about competing with free products when you’ve got something quality to offer is that you will always be fighting downhill when you do that. No one wants to fight downhill…you usually fall. Instead fight uphill and you’ll find it much easier

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