DG is joined by Allen Gannett who's the CEO of Track Maven and author of the new book "How to Develop the Right Idea, at the Right Time." They talk about Allen's book and lessons from over 25 creative geniuses, from the Broadway team behind Dear Evan Hansen, to the founder of Reddit, from the Chief Content Officer of Netflix to Michelin star chefs. Allen shares the four laws of creative success and identifies the common patterns behind their achievement. But DG and Allen also go behind the scenes to dig into Allen's writing process, how he created the book, and the secrets (and systems) behind his massive success with LinkedIn video. Follow Allen on Twitter @Allen and say hi to @davegerhardt & @dcancel. Use the promo code SEEKINGWISDOM when you get your tickets to HYPERGROWTH 2018 and save $500 today (just $199 for your ticket). Visit https://hypergrowth.drift.com/ to get your tickets today and come see speakers like Jocko Willink, Molly Graham, Chaka Pilgrim, Amelia Boone, Grant Cardone, and more in September.