Down Under to Plant-Based Wonder: The Story of Taking Risks and Thinking Big with Alicia Paliuca
Play • 50 min

In this week’s episode, host Nick Portillo talks with Alicia Paliuca, National Director of Foodservice Sales for Just Egg. Alicia shares stories from her global professional journey and talks about why she loves the technology, the people and the products in the foodservice industry. She discusses the importance of learning from your peers and finding leaders that will help you grow and teach you how to pivot. 


  • “Hire somebody great and be willing to empower them to succeed or they're going to take off and go somewhere else. There's too many good companies. So if you're going to hire somebody good, you better be willing to back it up and to listen and to do what they say. If they take your go to market model and shred it into pieces and say pivot, you need to be humble enough to do that.” -Alicia Paliuca[34:53]

  • “Find something where you can learn and just work hard every day. Talk to your peers. I hope that people are able to find wonderful leaders that will mentor them, help them grow, help them pivot, and learn how to pivot.” -Alicia Paliuca [47:41]


2:43 From Coca-Cola to Just Egg

14:20 The CPG World

18:17 Mental Clarity, Australian Business, and Plant-Based Foods in the US

32:12 Strategies for Entering the Food Service Industry

37:44 Building a Regional Sales Team

45:32 Alicia's Advice for College Graduates


Portillo Sales




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