Taste, Trends, and Publishing: Foodservice Insights from Cathy Holley, Publisher and Editor-in-Chief at Flavor & The Menu Magazine
Play • 47 min

In this episode of the Titans of Foodservice podcast, host Nick Portillo speaks with Cathy Holley Publisher and Editor-in-Chief at Flavor & The Menu Magazine and owner of the Flavor Experience event. Cathay and Nick discuss trends in the food service industry, focusing on Gen Z and their preference for experiential dining. Kathy shares insights into the Flavor Experience event and the importance of engaging with high-volume menu developers. She also discusses the influence of social media on Gen Z's eating habits and the future trends in flavor development, including global cuisines and innovative beverages.


  • “We're hoping to deliver a really multidimensional experience for attendees of the Flavor Experience event in that they're able to taste and talk about the trends.” -Cathy Holley [09:39]

  • “We tend to play in the most creative space which is flavor development and I'm very happy sticking to that wheelhouse. It's easy to come up with content because we will find an ingredient that might be new to us or some of our readers and you can just dive deep into that, what you can do with this ingredient, how it's showing up in its authentic form, and what we could do to modify it." -Cathy Holley [22:35]


02:54 Kathy's background and how she got into the food industry

04:37 Kathy's ownership of Flavor and the menu and the Flavor Experience event

09:39 What makes the Flavor Experience unique and its focus on trends

16:05 Kathy's day-to-day responsibilities in Flavor and the menu

23:05 Trends in Gen Z and their focus on experience over flavor


Portillo Sales


Nick: nick.portillo@portillosales.com

Cathy: https://www.linkedin.com/in/cathy-nash-holley-214a5613/

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