6 Findings from Testing the Worlds Leading Checkout Flows - Rebecca Hugo
Play • 39 min

Welcome to the second episode of the first series of the eCommerce Growth Show Adriatic!

Rebecca Hugo is a UX Auditor from Baymard Institute, and part of a growing team that has been dedicated to helping e-commerce sites make more well-informed decisions about their end user experience since they were first founded in 2009.

In this webinar she will present 6 key findings from testing the world’s leading checkouts, highlighting the impact of checkout length, the importance of security, and the benefits of mobile optimization.

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