The Carbon Almanac Origin Story, Idea to Project in 24 Hours and Coming Together in Community to Change Culture
Play • 45 min

Featuring Carbon Almanac Founder Seth Godin and Portfolio Editor in Chief Niki Papadopoulos

In this episode, Jennifer is joined by Seth and Niki to explore the spark behind The Carbon Almanac. Seth shares why he started this, where the idea came from, what he accomplished in 24 hours and how he chose the Almanac format for the book. We learn from Niki about her role in the Almanac and how this project is different from others that she has worked on.

This is the episode to dive into if you want to hear more about how this project came to be. Why now? What's the urgency? Why choose an almanac over another format, why use a community to write a book? How can we change the culture? And how is the Carbon Almanac like the pit of a cherry?

The conversation explores the early phase of writing the book as well as the establishment of the Almanac community. Seth dives into how it's evolved, who he asked to join first, and both Niki and Seth explain their most challenging moment so far. They share the personal impact this project has had on them and where they hope the project will be in a year from now. All while reminding us that it is not too late to join the Carbon Almanac project and create meaningful contributions and take action on climate.

This podcast is a part of the Carbon Almanac Podcast Network.

Production Team: Jennifer Myers Chua, Sam Schuffenecker, Leekei Tang, Tania Marien, Barbara Orsi

Cover Art: Ray Ong

Copyright © 2022 The Carbon Almanac Network

About the Carbon Almanac Collective: What happens when regular people work together to create massive, meaningful change on a global scale? Welcome to the carbon Almanac collective. A podcast where the volunteers who created the Carbon Almanac share the insights and aha moments they had while collaborating on this landmark project to help fight the climate crisis.

Hosted by Jennifer Myers Chua, and featuring the voices of Carbon Almanac Contributors. Reminding you that it's not too late to join in on the conversation.

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