Ep. 14 - Copywriting With Integrity with Susan Jerrell
Play • 45 min

In today's episode, we have Susan Jerrell, the founder of My Copy Pro LLC and the Course Creators Copywriting Academy. 

Susan is a launch copywriter and her laser-focused mission is to help course creators, coaches, and online entrepreneurs Write copy that turns cold leads into 🔥 on fire 🔥 fans who are ready to buy without using sleazy sales tactics so that together they can make a positive impact in the world. Susan wants readers to feel good about what they are buying and her ideal clients to feel good about what and how they are selling.

We chat about:

➡️ The biggest mistake you're doing when writing your sales pages

➡️ Long vs short sales pages: what's more effective? 

➡️ How to grab your audience's attention in the first few seconds they see your sales page

➡️ The role of AI in copywriting

➡️ How to appeal to your audience through your copy

➡️ The ultimate copywriting hack


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