Failing to Success
Chad Kaleky
Subscribe
True stories of entrepreneurs making mistakes and overcoming obstacles on their path to success. Join us as we sit down to hear their real life experiences of triumph over adversity.
Our host Chad Kaleky interviews our guests to learn about their journey. From Tech Startups to Small Businesses to Fortune 500 Companies, we’ll hear firsthand how they overcame their failures in entrepreneurship and life.
Available episodes
Newest first
Oldest first
10 hours ago
208 | Align Metrics with Value | Niche Market Discovery | Value-Driven Customer Relationships | Andy Terrel from StoryFit
💡 Key Talking Points:
💡 Align Metrics with Value: Andy Terrel's insights emphasize the importance of clear KPIs, focusing on customer retention, and understanding the lifecycle of customer engagement to drive sustained success.
🚀 Niche Market Discovery: StoryFit's evolution from book publishing to the movie industry exemplifies the significance of finding a market where the product's unique value aligns perfectly.
💬 Value-Driven Customer Relationships: Building value by addressing customer needs and solving their problems fosters meaningful relationships, boosting retention and long-term growth.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 208 of "Failing to Success", Andy Terrel, CTO of StoryFit, shares valuable insights from their journey, highlighting the significance of understanding customer needs, aligning metrics with customer value, and prioritizing retention for sustained success. The evolution of StoryFit's market focus, from book publishing to the movie industry, underscores the importance of identifying niches where their product's value shines. By nurturing relationships and solving customer problems, companies can create meaningful impact and long-term growth.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Customer Retention, Value-Driven Growth, Niche Market Success, Metrics Alignment, Business Insights, Customer Relationships, Product Value, Sustained Success, Customer Engagement, Market Focus, StoryFit, Andy Terrel, CTO, Business Evolution, Customer Needs, Long-Term Growth, Market Niches, Customer Value
playlist_add
1 day ago
207 | Webflow Advantage | Business Growth and Adaptation | Entrepreneurial Journey of Josh Hampson from HMPSN Studio
💡 Key Talking Points:
💼 Entrepreneurial Journey: Josh Hampson's journey from high school DJ business to founding Hamson Studio during the pandemic highlights the significance of seizing opportunities and adapting to changing circumstances.
🖥️ Webflow Advantage: Webflow's intuitive visual development tool, user-friendly CMS, and constant updates make it a preferred choice for streamlined web design and development, especially compared to clunky platforms like WordPress.
🚀 Business Growth and Adaptation: Highlighting a successful project with Swish Dental underscores the importance of business-client relationships, growth mindset, and adapting to market needs, while also emphasizing the role of continuous learning from business books.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 207 of "Failing to Success", Josh Hampson's entrepreneurial journey, from his early DJ business to founding Hamson Studio during the pandemic, exemplifies the value of seizing opportunities. He discusses the advantages of Webflow over other platforms due to its intuitive interface and constant updates. A successful project with Swish Dental demonstrates the importance of business-client relationships, growth mindset, and adapting to market needs. Hampson's focus on learning from business books and implementing frameworks like StoryBrand highlights his commitment to business development.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Entrepreneurial Journey, Webflow Advantage, Business Growth, Adaptation, Client Relationships, Growth Mindset, Continuous Learning, Business Books, Web Design, Visual Development, Hamson Studio, Josh Hampson, Pandemic Entrepreneurship, Webflow vs WordPress, Streamlined Web Development, Success Stories, Client-Centric Approach
playlist_add
2 days ago
206 | Entrepreneurship Realities | Bridging the Gap between Data Scientists and Software Engineers to Make AI Accessible | Kyle Morse from AI Base
✅ Entrepreneurship Realities: Kyle Morse shares valuable insights into entrepreneurship, emphasizing the challenging journey with moments of despair but also high rewards for those who persevere.
💼 AI Base Revolution: Kyle discusses AI Base, a user-friendly AI development platform, highlighting its rapid deployment feature and how it bridges the gap between data scientists and software engineers.
🚀 Making AI Accessible: The discussion underscores AI Base's role in making AI technology accessible to small and medium-sized businesses, enabling them to harness the power of custom AI without extensive development costs.
➡️ Book a Call with Chad
Episode Summary:
In this episode 206 of "Failing to Success", entrepreneur Kyle Morse provides a candid view of entrepreneurship, likening it to a struggle akin to surviving in the wild, with dark moments that demand unwavering determination. He emphasizes the need to act decisively during challenging times to ultimately reach the brighter side of entrepreneurship, where personal gratification and financial rewards await.
Kyle then delves into AI Base, an innovative AI development platform he co-founded. AI Base offers a solution to the disparity between data scientists and software engineers by providing a self-service platform with rapid deployment capabilities. This accessibility empowers small to medium-sized businesses to leverage AI technology effectively and measure its impact quickly. Kyle's journey from the cannabis industry to AI development illustrates the platform's potential to transform businesses by making custom AI development more accessible.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
entrepreneurship, AI development, small business AI, startup journey, business insights, technology innovation, entrepreneurial challenges, AI platform, data science, software engineering, Kyle Morse, AI Base, entrepreneurship advice, entrepreneur journey, accessible AI, custom AI development
playlist_add
2 days ago
205 | Mission-Driven Sustainability | Circular Economy Revolution | Economic Resilience | Siemen Brinksma from Biosphere Solar
💡 Key Talking Points:
💡 Mission-Driven Sustainability: Siemen Brinksma's journey from plastics recycling to circular PV module solar panels showcases the power of aligning business with purpose for a positive impact on the environment.
🌍 Circular Economy Revolution: The pursuit of circular solar panels reflects a commitment to sustainability beyond traditional rectangular designs. Prioritizing reduced waste, reuse, and repair drives change and long-term value.
💪 Economic Resilience: Circular solar panels offer corporations higher quality and durability, yielding greater returns over time. The potential for repairs and prolonged operational lifespan enhances financial and environmental gains.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 205 of "Failing to Success", Siemen Brinksma, founder of Biosphere Solar, delves into his transformative journey from addressing plastic waste with Precious Plastics to his mission to revolutionize solar panels within a circular economy framework. The circular PV module solar panels not only embrace environmental responsibility but also offer corporations economic resilience through high-quality, repairable designs.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Circular Solar Panels, Sustainability Mission, Circular Economy, Economic Resilience, Green Innovation, Solar Energy, Environmental Impact, Long-Term Value, Circular Design, Corporate Responsibility, Plastics Recycling, Precious Plastics, Biosphere Solar, Circular PV Module, Environmental Responsibility
playlist_add
3 days ago
204 | Entrepreneurial Resilience | Evolution of Gold as Money | Goldback's Use Case | Jeremy Cordon from Goldback
✅ Entrepreneurial Resilience: Jeremy Cordon, founder of Goldback, reflects on his entrepreneurial journey, emphasizing the role of perseverance and a lucky break in the success of his third venture.
💡 Evolution of Gold as Money: Jeremy discusses the challenges faced in his previous startup, Quintric, and how the introduction of Goldback, a physical interchangeable gold money, addressed trust issues associated with digital gold and cryptocurrencies.
🌱 Goldback's Use Case: Jeremy explains why individuals choose Goldbacks over traditional gold coins, highlighting their interchangeability and convenience for everyday transactions, especially in uncertain economic times.
➡️ Book a Call with Chad
Episode Summary:
In this episode 204 of "Failing to Success", Jeremy Cordon, the founder of Goldback, shares his entrepreneurial journey, including the challenges faced in earlier startups and the role of a lucky break in Goldback's success. Goldback, the world's first interchangeable gold money, addresses trust issues associated with digital gold by offering physical, non-counterfeitable gold notes. These notes provide a cash-like form of gold, facilitating everyday transactions, especially in areas where businesses accept them as payment. Jeremy envisions Goldback as a potential solution to combat the devaluation of traditional currencies and foresees its adoption by central banks in the coming decades.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
entrepreneurial journey, gold money, startup success, Goldback currency, economic security, digital gold trust, gold coins, interchangeable currency, currency innovation, central bank currency, Jeremy Cordon, Goldback founder, cryptocurrency trust, gold as currency, inflation protection
playlist_add
3 days ago
203 | Impact of Energy | Entrepreneurial Evolution | Revolutionizing Energy | Gareth Evans from Veckta
💡 Key Talking Points:
🌍 Impact of Energy: Gareth Evans' experience in Iraq highlighted the critical role of energy access. His journey to empower a positive energy future emphasizes clean, reliable energy's significance for businesses and resilience in the face of challenges.
💡 Entrepreneurial Evolution: Gareth's transition from corporate to startup underscored the demanding yet rewarding nature of entrepreneurship. Balancing diverse tasks, learning, and inspiring teams becomes a transformative adventure.
⚙️ Revolutionizing Energy: Veckta's platform facilitates informed energy decisions, enabling enterprises to navigate rising costs, outages, and sustainability demands. The platform empowers businesses globally to improve their energy efficiency and impact.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 203 of "Failing to Success", Gareth Evans, CEO and Founder of Veckta, shares his inspiring journey from witnessing energy struggles in Iraq to founding a startup aimed at revolutionizing energy solutions. The transcript highlights his transition from corporate to entrepreneurial, emphasizing the importance of informed decision-making for businesses in an energy-challenged world.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Energy Revolution, Entrepreneurial Journey, Business Resilience, Startup Success, Energy Solutions, Sustainable Business, Informed Decisions, Positive Impact, Clean Energy Future, Veckta, Gareth Evans, Energy Challenges, Corporate to Startup, Energy Efficiency, Business Impact, Energy Sustainability
playlist_add
4 days ago
202 | Flexibility and Pivoting in Startups | From Prototyping to Exam Predictions | Embracing User Feedback with Rami Akily and Abbas Moledina from YouMakr AI
✅ Flexibility and Pivoting in Startups: The founders of YouMakr AI, Rami and Abbas, highlight the importance of staying flexible and willing to pivot in the unpredictable startup journey.
💡 From Prototyping to Exam Predictions: YouMakr AI originally began as a 3D printing platform for inventors but evolved to assist students with exam preparation using AI.
🚀 Embracing User Feedback: The founders stress the significance of being user-focused, letting go of initial ideas, and constantly iterating based on user feedback to find the right product-market fit.
➡️ Book a Call with Chad
Episode Summary:
In this episode 202 of "Failing to Success", Rami and Abbas, co-founders of YouMakr AI, discuss their entrepreneurial journey. They emphasize the necessity of adaptability in startups, recounting how they transitioned from a 3D printing platform to developing AI tools for students. Their latest innovation helps predict exam questions, a feature that has garnered substantial interest.
The founders underscore their commitment to user feedback, explaining that each pivot in their journey has been driven by the needs and preferences of their users. With backgrounds in physics and engineering, they entered the AI field driven by the potential to transform industries and support students.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
startup journey, adaptability, AI in education, user feedback, entrepreneurship, AI innovation, student life, exam preparation, Rami, Abbas, YouMakr AI, 3D printing, product-market fit, pivoting in startups, AI tools, physics, engineering, student support
playlist_add
4 days ago
201 | Offshore Energy Economics | Integrating Renewable Technologies | Challenges of Industry Transition with Roy Robinson from Excipio Energy
💡 Key Talking Points:
⚙️ Offshore Energy Economics: Offshore energy's success depends on balancing project value and costs. Combining multiple energy sources in a single platform can lead to substantial profitability, differentiating from single-purpose platforms.
🔄 Integrating Renewable Technologies: Combining wind, wave, tidal, and ocean thermal energy conversion in a single platform optimizes power generation and reduces costs, ensuring unsubsidized profit and efficient energy production.
🌊 Challenges of Industry Transition: Offshore energy industry transition is hindered by established investments in specific technologies. Overcoming this requires integrating efficient innovations and considering economics beyond claims of unsubsidized pricing.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 201 of "Failing to Success", Roy Robinson, CEO of Excipio Energy, shares insights on revolutionizing offshore energy through multifaceted platforms. Emphasizing the profitability-cost balance, he introduces a groundbreaking approach that combines wind, wave, tidal, and ocean thermal energy conversion in a single offshore platform. Robinson highlights that embracing innovation requires overcoming established investments and recognizing the economics of transition.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Offshore Energy, Multifaceted Platforms, Renewable Integration, Economic Balancing, Innovation in Energy, Energy Transition, Offshore Technologies, Profitability in Energy, Industry Challenges, Wind Energy, Wave Energy, Tidal Energy, Ocean Thermal Energy Conversion, Offshore Investment, Energy Economics
playlist_add
5 days ago
200 | Embracing Uniqueness and Innovative Thinking to Simplify Video Production | Enhancing Content Creation in the Fashion Industry with Isabella Sumner and Till Janz from Inhaus AI
📌 Being different can be challenging but ultimately rewarding in entrepreneurship. It's about embracing uniqueness and innovative thinking.
📌 Inhaus AI simplifies video production for e-commerce, utilizing existing studio spaces and streamlining the entire workflow, from recording to editing, in just 20 minutes.
📌 AI is not a threat but an opportunity for businesses like Inhaus AI, enhancing content creation and improving accuracy in representing products, particularly in the fashion industry.
➡️ Book a Call with Chad
Episode Summary:
In this episode 200 of "Failing to Success", Isabella and Till, co-founders of Inhaus AI, emphasize the importance of being different and leveraging their unique skills in entrepreneurship. They also discuss the potential of AI in the industry, focusing on its role as an enhancement rather than a replacement. Inhaus AI revolutionizes e-commerce video production by seamlessly integrating video creation into existing photo studios. Their tool simplifies the process, allowing for affordable and consistent product videos, addressing the challenge of high-volume video production.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
EcommerceVideos, ContentCreation, Entrepreneurship, VideoProduction, ProductVideos, HighVolume, AIEnhancement, InhausAI, FashionIndustry, UniqueEntrepreneurship, AIIntegration
playlist_add
6 days ago
199 | Efficient Solar Technology | Artificial Tree Innovation and its Practical Applications with Malek Ibrahim from Redeemed Solar Technologies
💡 Key Talking Points:
* Artificial Tree Innovation: Malek Ibrahim explains the concept of artificial trees that utilize photocatalysis to convert sunlight into valuable materials, addressing environmental damage caused by CO2 emissions.
* Efficient Solar Technology: The artificial leaf combines PV cells and chemical reactors, simplifying green chemistry methods and accelerating the transition to sustainable practices.
* Practical Applications: These trees produce materials like hydrogen and polymers, contributing to the green hydrogen movement by eliminating carbon emissions in fuel production.
Book a Call with Chad
📝 Episode Summary:
In this episode 199 of "Failing to Success", Malek Ibrahim, CEO of Redeem Solar Technologies, discusses the innovation of artificial trees powered by photocatalysis. These "trees" use sunlight to produce materials like hydrogen, offering a sustainable solution for fuel production. By merging PV cells and chemical reactors into a single device, this technology simplifies green chemistry methods and accelerates the transition to eco-friendly practices. Ibrahim emphasizes the importance of teamwork and listening when pursuing technological startups, underscoring the need for complementary skill sets and effective collaboration.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
artificial trees, photocatalysis technology, sustainable innovation, renewable energy, hydrogen production, solar power advancements, eco-friendly chemistry, green hydrogen movement, technological startups, teamwork in business, sustainable fuel production
playlist_add
Sep 24, 2023
198 | Integrating AI in Enhancing Mental Health Predictions and Bridging Mental Health Gaps with Matt Heys from Cyferd
🚀 Key Talking Points:
💡 Enhancing Mental Health Predictions: Integrating data from diverse healthcare sources is crucial for accurate mental health predictive models. Overcoming biases and capturing emotional nuances remains a challenge.
🧠 Bridging Mental Health Gaps: The need to capture information both inside and outside healthcare systems is crucial for proactive intervention, bridging gaps in mental health care and prevention.
🌐 Connecting Data Silos: Data silos within organizations hinder efficient analytics and predictive model deployment. Adaptive systems are required to seamlessly integrate data sources and align predictive insights with real-time workflows.
🔎 Observational Bias in AI: The perception of targeted ads based on conversations often results from observational bias, wherein users inadvertently notice ads relevant to recent interactions, leading to misinterpretation of data collection practices.
🤖 Language Models' Potential: Language models like GPT-3 are intriguing for their speed in knowledge sharing, but they're ultimately built on existing information, requiring careful training and validation to prevent propagating misinformation.
🔄 Integrating AI in User Workflows: Embedding AI predictions into daily user workflows, such as patient risk assessments or customer churn predictions, enhances the value and practicality of AI in various industries.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 190 of "Failing to Success" , Matt Heys, Senior VP of AI at Cyferd, delves into the challenges and opportunities of integrating AI into healthcare processes. He shares insights from his experience with mental health predictive models, highlighting the need to capture comprehensive patient data and address biases. Matt emphasizes the importance of connecting data across healthcare organizations to facilitate accurate predictions and proactive interventions in mental health. He also explores the phenomenon of targeted ads based on conversations, suggesting that observational bias and existing data contribute to this perception. Matt envisions AI's potential in language models like GPT-3 for knowledge sharing, while emphasizing the necessity of integrating AI predictions directly into user workflows for practical and valuable outcomes.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
playlist_add
Sep 23, 2023
197 | AI in Healthcare Revolution and Challenges of Adoption from a Physician's Perspective with Pavel Overtchouk from Alviss.ai
🚀 Key Talking Points:
💡 AI in Healthcare Revolution: The integration of AI systems in healthcare can streamline processes, enhance efficiency, and significantly benefit patients and healthcare professionals.
🌐 Challenges of Adoption: While AI holds immense potential, hospitals face challenges in sharing healthcare data due to data privacy concerns. Hospitals must allocate resources to evaluate and integrate AI solutions securely.
👨⚕️ Physician's Perspective: Pavel Overtchouk, a physician and AI engineer, discusses his inspiration for founding Alviss.Ai, highlighting the need to solve real clinical problems by leveraging AI technology.
🔍 Imaging and AI: The current focus is on utilizing AI to interpret medical imaging data for precise surgical planning, ensuring a safer and more cost-efficient procedure.
💪 Capital Challenges: Navigating the healthcare industry as a first-time founder of a medical device startup poses immense challenges, including securing capital and dealing with extensive regulatory processes.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 191 of "Failing to Success" , Pavel Overtchouk, founder of Alviss.Ai, delves into the transformative potential of AI in healthcare. While recognizing the significant advancements in AI technology, he emphasizes the need for efficient healthcare processes. Pavel's innovative AI system targets heart surgeries, aiming to enhance the safety and cost-effectiveness of procedures. However, the integration of AI into healthcare institutions faces hurdles due to concerns over data privacy and resource allocation. As a physician and AI engineer, Pavel's firsthand experience in hospitals inspired him to create AI solutions that address real clinical challenges. While the adoption of AI holds promise, the complex regulatory landscape and the capital-intensive nature of medical device startups pose formidable obstacles.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
AI in Healthcare, Medical Device Startups, AI for Surgical Planning, Healthcare Innovation, Data Privacy Concerns, Physician Entrepreneurship, Regulatory Challenges, First-Time Founder...
playlist_add
Sep 22, 2023
196 | Embracing AI Opportunities in Global Artistry | Rapid Evolution of Creative AI and Ethical Considerations with Björgvin Gudjónsson from Weemad
🚀 Key Talking Points:
💼 Embracing AI Opportunities: Björgvin Gudjónsson's journey from art director to AI director at Tokyo Group exemplifies the fusion of creativity and AI, empowering innovative solutions for businesses.
🌐 Global Artistry: Gudjónsson's cross-cultural proficiency in English and Danish, along with AI tools like ChatGPT, enable him to craft compelling marketing content and music videos.
🎨 Creative AI Synergy: The integration of Stable Diffusion, MidJourney, and 11 Labs allows Gudjónsson to enhance his artistic work, collaborate effectively, and push the boundaries of creativity.
🚀 Rapid Evolution: The pace of AI tools' advancement, like MidJourney and video applications, enables artists to continually explore and expand their creative potential.
⚖️ Ethical Considerations: The ethical dimension of using AI for art underscores the importance of responsible creativity, respecting training data and pushing boundaries while being mindful of potential impacts.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 189 of "Failing to Success" , Björgvin Gudjónsson, owner of Weemad Design and AI director at Tokyo Group, discusses the transformative impact of AI on his creative journey. From his background as an art director, he transitioned into directing AI-infused creative processes for the Group's various sub-companies. By leveraging tools like Stable Diffusion, MidJourney, and 11 Labs, Gudjónsson enhances his artistry while maintaining a keen ethical awareness of AI's evolving role in the creative field. His cross-cultural proficiency and AI tools enable him to craft captivating marketing content and music videos, reflecting the fusion of creativity and technology. Gudjónsson's experiences highlight the exciting intersection of AI and artistic expression.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Creative AI, Artistry and Technology, AI in Design, Innovation in Art, AI in Marketing, Ethical Considerations in AI Art, AI for Artists, Cross-Cultural Creativity, Artistic Expression with AI, AI in Creative Industries
playlist_add
Sep 21, 2023
195 | Surviving Business Challenges, Reinvention, and Growth without Raising Capital with Astrid Laupmaa from Kanvas AI
* ✅ Surviving Business Challenges: Astrid Laupmaa, CEO of Kanvas AI, shares her journey as a single mom passionate about art and technology. She navigated early struggles, including a challenging blockchain project, financial constraints, and team changes.
* 💡 Business Reinvention: Astrid discusses Kanvas AI's pivot towards a fractional model and diversification into different art forms, including animation and music projects. NFTs are used for crowdfunding physical exhibitions, reviving the business.
* 🌱 Growth without Raising Capital: Kanvas AI initially built its model without significant funding, leveraging its team's expertise. Astrid emphasizes the importance of testing the market, seeking client and collector feedback, and partnering with startups before considering raising capital.
➡️ Book a Call with Chad
Episode Summary:
In this episode 195 of "Failing to Success", Astrid Laupmaa, CEO of Kanvas AI, reveals the challenges she faced as a single mom passionate about merging art and technology. She discusses the complexities of building a blockchain and the impact of a crypto market downturn on art values. Astrid shares Kanvas AI's reinvention through a fractional model, embracing various art forms, and using NFTs to crowdfund physical exhibitions. She emphasizes the importance of testing the market, partnering with startups, and growing the business without raising significant capital, focusing on sustainability.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
business survival, art and technology, blockchain challenges, NFT crowdfunding, entrepreneur journey, startup adaptability, raising capital, Web3 industry, business diversification, founder resilience, Kanvas AI, art platform, fractional model, crypto market impact, sustainability in business, art innovation
playlist_add
Sep 21, 2023
194 | Science and Business Synergy | Filling Gaps with AI | Entrepreneurial Path | Ethical and Commercial Balance | Andrew Stelzer from Unlearn.ai
🚀 Key Talking Points:
🧪 Science and Business Synergy: Andrew Stelzer's transition from being a scientist to a key player in business development at Unlearn.Ai showcases the valuable intersection between science and entrepreneurship, driving innovation for the future of medicine.
💡 Filling Gaps with AI: AI-driven clinical outcome predictions bring potential for more efficient drug trials, minimizing participants' risk, and expediting approval processes, thereby revolutionizing pharmaceutical and biotech industries.
🚀 Entrepreneurial Path: Stelzer's journey exemplifies the power of embracing uncertainty and charting new territories in startups, creating from scratch, and finding fulfillment through driving the growth of a company.
🌍 Ethical and Commercial Balance: The ethical implications of human testing in drug approval are highlighted, as AI advancements offer a chance to enhance clinical trial efficiency while minimizing risks.
📚 Science and Business Integration: Stelzer's advice for scientists stresses a holistic approach – understanding both the science and business landscapes, seeking mentorship, and daring to transform research into tangible solutions.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 188 of "Failing to Success" , Andrew Stelzer's transformation from a biophysicist into a business development leader at Unlearn.Ai embodies the synergy between science and entrepreneurship. His journey through academia and industry showcases how AI-driven clinical outcome predictions can revolutionize pharmaceutical trials by reducing participants' risk and speeding up approval processes. Stelzer's choice to join a startup reflects his passion for innovation and building from scratch, emphasizing the entrepreneurial spirit. The discussion delves into the ethical considerations of medical experimentation and highlights the importance of understanding both science and business for successful innovation.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Science and Business Synergy, AI in Medicine, Startup Journey, Clinical Trial Innovation, Ethical Considerations in Medical Research,...
playlist_add
Sep 20, 2023
193 | Adaptability in Business | AI Architects' Approach | Rising Tides in AI with John Arnott from AI Architects
* ✅ Adaptability in Business: The story of managing a project with a major turnover in leadership emphasizes the importance of adaptability in business. Personnel changes can disrupt projects, but adaptability and strong documentation can help overcome these challenges.
* 💼 AI Architects' Approach: AI Architects helps enterprises adopt AI technologies to enhance productivity, quality, and employee capabilities. AI supplements human efforts in various departments, making teams more effective.
* 🌊 Rising Tides with AI: AI technologies are democratizing efficiencies, enabling tasks like transcription and content creation to be automated, freeing up human resources for higher-value work. AI acts as a co-pilot, enhancing productivity across knowledge worker roles.
➡️ Book a Call with Chad
Episode Summary:
In this episode 193 of "Failing to Success", John Arnott, Managing Partner at AI Architects, shares insights into handling leadership turnover in a complex enterprise project. He emphasizes the importance of adaptability and thorough documentation in ensuring project success, even in the face of significant personnel changes. John highlights AI Architects' approach to augmenting human capabilities in various business departments using AI technologies. He discusses how AI can make knowledge workers more productive and efficient, automating tasks and enabling them to focus on higher-value work. The episode underscores the rising tide of AI technologies, revolutionizing productivity and efficiency across industries.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
business adaptability, AI in business, enterprise projects, leadership turnover, productivity enhancement, AI assistance, efficiency boost, knowledge workers, AI implementation, business efficiency, adaptability in business, AI architects, project management, human-AI collaboration, personnel changes in projects, AI technology benefits
playlist_add
Sep 20, 2023
192 | Aligning Business amid Digital Revolution AI and Data | Circular Economy | Piotr Dlugolecki from Aqua Azure
Key Talking Points:
✅ Collaborative Innovation: Emphasize the value of partnerships to accelerate innovations and overcome bottlenecks in business growth.
✅ Leveraging Strengths: Prioritize and build upon personal strengths while complementing weaknesses with the support of a capable team.
✅ Aligning Business: Align businesses around core expertise, leveraging natural talents to drive success and impactful results.
✅ Digital Revolution: Highlight the ongoing digital revolution accelerated by remote work and AI adoption, driving opportunities for technical sectors.
✅ AI and Data: Advocate for utilizing AI in data analysis and report generation, especially in conservative industries like water and energy.
✅ Circular Economy: Express a strong belief in the circular economy model, aiming to minimize waste and create value through recycling and sustainable practices.
➡️ Book a Call with Chad
Episode Summary:
In this episode 185 of "Failing to Success" , Piotr Dlugolecki, founder and CEO of Aqua Azure, delves into his extensive experience in innovation, sustainability, and renewable energy solutions. Piotr emphasizes the importance of partnerships in breaking through bottlenecks, highlighting that entrepreneurs should collaborate with partners to accelerate innovation. He stresses the significance of identifying personal strengths and leveraging them while building teams to cover weaknesses. Piotr discusses the ongoing digital revolution, accelerated by remote work and AI, creating opportunities for various sectors. He shares insights on AI's role in data analysis and the potential for a circular economy, focusing on waste reduction and sustainable practices for a better future.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
innovation partnerships, leveraging strengths, digital revolution, AI and data, circular economy, sustainability solutions, renewable energy, entrepreneurship insights, future trends, business growth, remote work, collaboration, personal strengths, team building, waste reduction, circular economy model, sustainable practices, renewable energy solutions, innovation strategies, AI adoption,...
playlist_add
Sep 19, 2023
191 | Passion-Driven Coffee Entrepreneurship | Leveraging Technology | Entrepreneurial Challenges with Jorge Paz Soldan from Llueva Cafe
* ✅ Passion-Driven Entrepreneurship: Jorge Paz Saldan's journey started with a passion for coffee and a desire to empower coffee-producing communities through technology.
* 💡 Leveraging Technology in Coffee: Llueva Cafe focuses on digitizing the entire coffee supply chain, optimizing processes from farming to consumer experience using AI and data.
* 🌐 Entrepreneurial Challenges: The entrepreneurial journey involves constant learning, pivoting, and staying positive amid challenges. Jorge emphasizes the importance of co-founders and a tech background.
➡️ Book a Call with Chad
Episode Summary:
In this episode 191 of "Failing to Success" , Jorge Paz Saldan, founder of Llueva Cafe, shares his entrepreneurial journey inspired by a deep connection with coffee-producing communities in Mexico. He discusses how technology and data-driven solutions can optimize the coffee supply chain and enhance the consumer experience. Jorge highlights the rollercoaster nature of entrepreneurship, emphasizing the need for continuous learning and staying positive. He's committed to elevating the coffee industry through Llueva Cafe, demonstrating his dedication to making a meaningful impact.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
LINKEDIN
TIKTOK
FACEBOOK
entrepreneurship, coffee business, supply chain optimization, coffee culture, tech innovation, positive mindset, co-founders, digital transformation, coffee industry, passion-driven, technology in agriculture, coffee supply chain, startup journey, entrepreneurial challenges, coffee farming, AI in coffee industry
playlist_add
Sep 19, 2023
190 | Education-Driven Approach | Unified Front and Trust | Fail Forward | Sustainable Revenue | Impactful Legacy | Quality Team Building with Ryan Flynn from Helix Sun
Key Talking Points:
✅ Education-Driven Approach: In the renewable energy sector, education is vital for success, helping differentiate companies and build trust with customers.
✅ Unified Front and Trust: Forming a unified team with shared values and trust leads to impactful outcomes and resilient growth.
✅ Fail Forward: Embracing failure as a learning opportunity can lead to innovation and improved strategies, propelling businesses towards success.
✅ Sustainable Revenue Models: Demonstrating data-backed solutions and educating clients on long-term benefits create sustainable revenue streams.
✅ Impactful Legacy: Aligning with community needs, schools, and municipalities can create a sustainable legacy by harnessing renewable energy's potential.
✅ Collaboration of Industries: Integrating renewables and traditional energy sectors can maximize resources, create change, and drive holistic growth.
✅ Small Actions, Big Impact: Small changes in energy consumption can lead to significant positive effects on families, communities, and the environment.
✅ Quality Team: Building a diverse and skilled team ensures adaptability, innovation, and the ability to overcome challenges in the renewable energy landscape.
➡️ Book a Call with Chad
Episode Summary:
In this episode 184 of "Failing to Success" , Ryan Flynn, CEO of Helix Sun, shares the value of education in the renewable energy sector. Trusting a unified team and learning from failures are critical aspects of success. Ryan discusses sustainable revenue models based on data-driven solutions, emphasizing the role of education in making informed choices. Helix Sun's mission to impact communities and the environment aligns with partnerships in academia and non-profits. Ryan underscores the importance of renewable energy's integration with traditional sectors and the impact of small actions on families and the future. A diverse and skilled team is central to overcoming industry challenges and fostering innovation.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
renewable energy education, team trust, learning from failure, sustainable revenue models,...
playlist_add
Sep 18, 2023
189 | Empowering Customers through Customer-Centric Energy Solutions and an Ethical Business Model - Entrepreneurial Challenges and Team Dynamics with Johnathan Chatman from JLC Energy Solutions
🚀 Key Talking Points:
💰 Customer-Centric Energy Solutions: Johnathan Chatman's transformation from corporate to entrepreneurship stems from offering customers cost-effective utility solutions while getting compensated only when savings are realized.
💡 Empowering Customers: Chatman's platform empowers customers to access, compare, and select energy rates through AI-driven tools, fostering a hassle-free shopping experience.
🌐 Ethical Business Model: Chatman's "no savings, no payment" model aligns his interests with customers, ensuring transparent and beneficial solutions, facilitated by software integration and AI algorithms.
💪 Entrepreneurial Challenges: Entrepreneurship's dynamic nature requires multitasking and persistent marketing efforts, but it provides opportunities for residual income and business growth.
🌟 Team Dynamics: With a remote team spread across multiple states, Chatman harnesses the inspiration of motivational figures like Grant Cardone to foster…
playlist_add
Sep 17, 2023
188 | Transitioning to Green Economy | Purpose-Driven Choices | Rising from Adversity | Dhevan Pillay from LTM Energy
🚀 Key Talking Points:
🌱 Transitioning to Green Economy: Dhevan Pillay's journey from corporate senior management to founding LTM Energy Group was driven by a passion for sustainability and the green economy, motivated by the need to make a positive environmental impact.
💡 Leveraging Adversity: Growing up in challenging circumstances cultivated resilience, discipline, and determination, becoming instrumental in Pillay's entrepreneurial success and adaptive leadership style.
🛤️ Purpose-Driven Choices: Pillay's deliberate shift from conventional energy to sustainable solutions is a testament to the power of finding purpose and the significance of mentors, including parents and managers, in shaping his journey.
🌟 Rising from Adversity: Pillay's experience with autoimmune issues reinforced the value of mental strength, healthy living, and rising above challenges, leading him to contribute significantly to the green economy and inspire others.
➡️ Book a Call with Ch…
playlist_add
Sep 16, 2023
187 | AI Revolutionizing Video Creation with Deep Tech | A Startup Journey of Strategic Funding Approach with Vitalii Romanchenko from Elai.io
🚀 Key Talking Points:
🔥 AI Revolutionizing Video Creation: Generative AI disrupts video creation, enabling faster and cost-effective production, transforming industries with its efficient algorithms.
💡 Deep Tech Startup Journey: Vitalii Romanchenko's success with Elai reflects a determined mindset, resilience, and consistent improvement, overcoming the challenges of deep tech development.
🚀 Strategic Funding Approach: Elai combines bootstrapping with strategic investments, focusing on steady growth, high metrics, and avoiding lower valuations for long-term success.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 182 of "Failing to Success" , Vitalii Romanchenko, CEO of Elai, delves into the transformative power of generative AI in video creation. The technology disrupts traditional methods by drastically reducing time and costs. Romanchenko shares his startup journey, emphasizing persistence, adapting from past failures, and assembling a skilled tea…
playlist_add
Sep 15, 2023
186 | Transformative Shift | Entrepreneur-Friendly Environment | Embracing Uncertainty with Bokang Kelepa from Baletsema Holdings
🚀 Key Talking Points:
🔥 Transformative Shift: Amidst a successful career, Bokang Kelepa's leap into entrepreneurship was driven by toxic work environments and a desire to take control of his life.
🌍 Entrepreneur-Friendly Environment: South Africa, particularly Johannesburg, offers an easy business setup with low barriers and quick registrations, fostering entrepreneurial growth.
🌟 Embrace Uncertainty: Starting his company, Baletsema Holdings, was a bold step. Kelepa encourages stepping into the unknown, relying on determination and adaptability for success.
➡️ Book a Call with Chad
📝 Episode Summary:
In this episode 183 of "Failing to Success" , Bokang Kelepa, founder of Baletsema Holdings, shares his entrepreneurial journey. Prompted by a toxic work environment and the desire to control his destiny, Kelepa founded his mining company. Johannesburg's entrepreneur-friendly atmosphere and low barriers make South Africa a conducive space for business. Kelepa's expe…
playlist_add
Sep 14, 2023
185 | Investing in Early Stage Startups | Focused Investment Strategy | Nutrition with Ari Tulla from ELO Health
1️⃣Ari Tula's journey from tech to healthcare was catalyzed by a personal health scare, driving his commitment to building impactful healthcare solutions.
2️⃣Tula's investment strategy centers on backing experienced founders, having seen multiple startup cycles. Failures can pave the way for success.
3️⃣ELO Health aims to revolutionize healthcare with personalized nutrition plans based on real data, bridging the gap between finding the right doctor and navigating complicated medical conditions.
➡️ Book a Call with Chad
In this episode 185 of "Failing to Success", Ari Tula, CEO of ELO Health, shares his transformative journey from tech to healthcare due to a health scare that inspired his passion for impactful healthcare solutions. Ari's investment strategy focuses on experienced founders, recognizing the value of failure in achieving success. ELO Health is pioneering personalized nutrition, leveraging real data to empower individuals to find the right doctors and ma…
playlist_add
Sep 13, 2023
184 | M&A Insights: Business Sales, Optimal Timeline, Specialization, Transaction Focused Strategies with Arthur Petropoulos from Hill View Partners
M&A and business sales require thorough preparation of people, process, and product aspects for successful outcomes.
A six-month process streamlines selling a business, offering value-driven solutions within a reasonable timeframe.
Emphasizing congruence and specialization in services accelerates business growth and client referrals.
➡️ Book a Call with Chad
In this episode 184 of "Failing to Success", Arthur Petropoulos, the founder of Hill View Partners, shares insights into the world of M&A and business sales. Recounting a humorous story involving an "angry Santa," Arthur highlights the complexities of winding down a shopping mall and underscores the importance of understanding a business's unique strengths and processes. He offers a detailed overview of the steps involved in selling a business, emphasizing the contemplation phase, the significance of product, process, and people evaluation, and the optimal timeline for selling. Arthur's transition from a consulting-centric…
playlist_add
Sep 12, 2023
183 | Overcoming Challenges Through Resilience, Teamwork and Determination | AI and Machine Learning with Ron Green from KUNGFU.AI
Overcoming challenges through teamwork builds resilience and contributes to eventual success.
Startups demand perseverance, even during the toughest times, leading to valuable experiences and growth.
Passion for AI led to founding KUNGFU.AI, a company focused on machine learning and AI strategy, development, and execution.
The diversity of problems addressed in KUNGFU.AI keeps it exciting, distinguishing it as the most enjoyable venture.
Entrepreneurship requires an optimistic outlook, confidence projection, and unwavering determination to overcome failures and succeed.
➡️ Book a Call with Chad
In this episode 183 of "Failing to Success", Ron Green, co-founder of KUNGFU.AI, shares insights from his entrepreneurial journey. Drawing from experiences with a DNA sequencing startup and other ventures, he highlights the significance of resilience in overcoming challenges, even when facing near-death experiences. With KUNGFU.AI, Ron emphasizes the fun and diversity of solving comple…
playlist_add
Sep 12, 2023
182 | Entrepreneurial Mindset and Learning from Failure | AI in Healthcare | Journey of David Belo from Safe AI 4U
💡 Key Talking Points:
🚀 Entrepreneurial Mindset: David Belo's transformation from an NASA intern to the founder of Safe AI 4U demonstrates the significance of confidence, networking, and embracing entrepreneurial challenges.
💡 Learning from Failure: David's initial startup venture faced failure due to the complexity of early-stage technologies. Learning from this, he emphasizes timing and market readiness as crucial factors for startup success.
🧠 AI in Healthcare: David's journey led him to AI-driven healthcare, leveraging his biomedical engineering background to bridge the gap between technology and medical understanding. His passion now lies in deploying responsible AI solutions in the healthcare sector.
➡️ Book a Call with Chad
📜 Episode Summary:
In this episode 181 of "Failing to Success" , David Belo, the founder of Safe AI 4U, shares insights into his transformative journey from NASA intern to AI entrepreneur. David discusses his early startup failure and…
playlist_add
Sep 11, 2023
181 | Diverse Career Path in Space-Based Solar Power with John Bucknell from Virtus Solis
💡 Key Talking Points:
🚀 Diverse Career Path: John Bucknell's journey from aerospace engineer to startup CEO showcases the value of embracing career changes, taking risks, and pursuing innovative ventures.
☀️ Space-Based Solar Power: John explains the technical and economic viability of space-based solar power as a solution to global energy challenges, offering continuous and scalable clean energy.
💡 Early Risk-Taking: Encouraging young professionals to embrace early career risks, John emphasizes that taking chances and joining startups can lead to unique experiences and personal growth.
➡️ Book a Call with Chad
📜 Episode Summary:
In this episode 180 of "Failing to Success" , John Bucknell, CEO of Virtus Solis, shares his remarkable career journey from aerospace engineering to pioneering space-based solar power technology. John delves into the potential of space-based solar power to revolutionize global energy markets, providing uninterrupted clean energy. He d…
playlist_add
Sep 10, 2023
180 | Entrepreneurship, Technology Innovations, Climate Change, and Farming with Jyotsna Budideti from SpaceSense.ai
🛰️ Satellite Tech: Jyotsna's journey with SpaceSense.AI demonstrates the impact of utilizing satellite data to address real-world challenges, such as climate change and sustainability, bridging the gap between technology and global issues.
🚜 Farming Innovation: Satellite technology's role in agriculture empowers farming companies to scale their operations while offering personalized insights for optimized resource management, sustainability, and regenerative practices.
💡 Startup Strategy: Jyotsna's well-considered startup journey emphasizes the importance of validating ideas, building a solid co-founder relationship, strategic location selection, and network building to attract investors within the right ecosystem.
➡️ Book a Call with Chad
In this episode 180 of "Failing to Success", Jyotsna Budideti, CEO of SpaceSense.AI, shares her entrepreneurial journey in making satellite technology accessible to tackle climate challenges. Satellite data revolutionizes industrie…
playlist_add
Sep 10, 2023
179 | Evolving Chatbots with Generative AI amid Data Protection Concerns with Growth in Conversational AI - Embracing Pragmatism with Alexis Safarikas from Campfire.ai
Key Talking Points:
✅ Evolving Chatbots: Conversation AI is transforming with generative AI, offering more possibilities.
✅ Generative AI and Business: Generative AI like ChatGPT enhances rather than disrupts businesses, enabling new use cases.
✅ Consideration for Adoption: Companies are cautious due to AI's ability to deviate from brand voice and data protection concerns.
✅ Data Protection Concerns: European companies are concerned about data protection and may prefer European-based AI solutions.
✅ Growth in Conversational AI: After ChatGPT's release, demand for conversational AI services surged, creating new business opportunities.
✅ Brand Voice Control: Challenges in controlling AI's language output emphasize the need for precise content guidelines.
✅ Embracing Pragmatism: Young entrepreneurs should balance optimism with pragmatic decision-making to protect their businesses.
✅ AI in Mental Health: AI could support mental health by framing challenges and provi…
playlist_add
Sep 9, 2023
178 | Solar, Battery Storage, and EV Charging | Tackling Climate Crisis through Renewable Energy with Ron Kamen from EarthKind Energy
🌱 Renewable Organs and Sustainability: Sharing a personal story about liver donation, highlighting the concept of renewable organs and its analogy to renewable energy sources.
⚡ Clean Energy Consulting: My extensive experience in clean energy policy and consulting with property owners for clean energy transitions, encompassing solar, battery storage, heat pumps, and EV charging.
🌍 Tackling Climate Crisis: Urgent need to transition to clean energy due to increasing extreme weather events. Clean energy not only mitigates environmental issues but also offers economic benefits and personal fulfillment.
➡️ Book a Call with Chad
In this episode 178 of "Failing to Success", Ron Kamen, CEO of EarthKind Energy, delves into the concept of renewable organs and its parallel to renewable energy sources. With a strong background in clean energy policy, Ron discusses his work in consulting property owners for clean energy transitions. He emphasizes the pivotal role of clean energy in…
playlist_add
Sep 8, 2023
177 | Door-to-Door Sales, Personal Development, and Business Success In The Solar Energy Industry with Dakota Malone from Community Solar Authority
📈 From Door-to-Door to Business Success: Starting with no sales experience, I embraced door-to-door sales which taught me foundational entrepreneurial skills, leading to a thriving career in the energy industry.
💪 Embracing Personal Development: Engaging with personal development, like Tony Robbins' methods and NLP, enabled me to apply holistic healing and effective communication skills to sales.
🚀 Advice to Young Entrepreneurs: Trust the process and envision your long-term goals. Base partnerships on aligned values and long-term commitment, essential for sustained growth.
➡️ Book a Call with Chad
In this episode 177 of "Failing to Success", Dakota Malone, founder of Community Solar Authority, shares his journey from a humble start in door-to-door sales to building a successful business in the energy industry. He emphasizes the value of foundational skills acquired through direct sales and personal development. Dakota's story resonates with those seeking unconventional…
playlist_add
Sep 7, 2023
176 | Venture Capital Perspective on Transformative Technologies: AI, Quantum Computing & Blockchain with Susan Lindeque from Avestix
🔍 Embrace Exponential Technologies: Dive into blockchain, AI, quantum computing, and more; these disruptive technologies are reshaping industries and businesses.
🌐 Global Transformation: Blockchain's potential extends far beyond cryptocurrency; it's evolving into a tool for digital transformation, promising efficiency and transparency across various sectors.
💡 Entrepreneurial Insights: Building a VC firm requires solid team partnerships, strong networks, understanding industry dynamics, and selecting startups with potential for traction and leadership.
➡️ Book a Call with Chad
In this episode 176 of "Failing to Success", Susan Lindeque, CEO of Avestix, discusses the transformative power of exponential technologies such as AI, quantum computing, and blockchain. Starting with blockchain's potential to reshape businesses and industries through transparent, efficient systems, she highlights its future integration with digital currencies. Lindeque explores the critical aspe…
playlist_add
Sep 6, 2023
175 | Pushing Climate Action in Wastewater Energy Recovery | Turning Sewage into Electricity Savings with Lynn Mueller from SHARC Energy Systems
✅ Retirement Surprise: Retirement didn't stick as Lynn realized his passion lay in tackling the problem of wasted energy in wastewater, catalyzed by a desire to address environmental concerns for his grandchildren.
✅ Wastewater's Hidden Energy: Wastewater holds immense untapped renewable energy potential, as evidenced by its 200 trillion gallons daily flow worldwide, making sewage heat recovery a sustainable solution.
✅ Environmental Impact: Recovering energy from sewage significantly reduces carbon emissions and fossil fuel dependency, highlighting its crucial role in combating climate change.
➡️ Book a Call with Chad
In this episode 175 of "Failing to Success", Lynn Mueller, CEO of Sharc Energy Systems, shares his unconventional journey from retirement to revolutionizing energy recovery from wastewater. Lynn's epiphany about wasted energy in wastewater, driven by his granddaughter's concerns about the environment, led to the founding of Sharc Energy Systems. Their innov…
playlist_add
Sep 5, 2023
174 | AI Evolution | AI Applications | Neural Networks and Challenges with Jamie Smith from Imandra.ai
💡 Key Talking Points:
🗝️ AI Evolution: Reflecting on the past decade, AI has transformed industries. Challenges in data analysis and variance led to innovative solutions.
🤖 AI Applications: From predictive maintenance to controls applications, AI's power was harnessed. The potential for viable business ventures became evident.
🌐 Neural Networks and Challenges: Neural networks excel in language translation but struggle with reasoning. Symbolic AI offers mathematical reasoning for improved accuracy.
➡️ Book a Call with Chad
📜 Episode Summary:
In this episode 174 of "Failing to Success", Jamie Smith, VP of Product Management at Imandra, discusses the evolution of AI over the past decade. He started with predictive maintenance and leveraged AI's potential in various applications, including controls. Neural networks excel in language translation but lack reasoning abilities. Jamie introduces Symbolic AI, based on mathematical reasoning, which can prove correctness…
playlist_add
Sep 4, 2023
173 | Leadership Lessons from Resilience of People, Clean Energy Prospects and Rapid Trassition with Cassidy DeLine from Linea Energy
Key Talking Points:
✅ Leadership Lessons: Handling challenging situations like reductions in workforce can define leadership and reshape a company's trajectory.
✅ Resilience and People: Building resilience in the face of adversity and valuing people are essential for business success.
✅ Startup Talent: Recruiting for startups in talent-scarce environments requires deeper engagement beyond financial negotiations.
✅ Clean Energy Prospects: Clean energy offers intellectually stimulating opportunities due to its dynamic nature and global impact.
✅ Rapid Clean Energy Transition: Meeting carbon neutrality targets by 2040 demands accelerated industry growth, creating a generational opportunity.
✅ Lifelong Learning: "Man's Search for Meaning" by Viktor Frankl illustrates the significance of finding purpose even in challenging circumstances.
✅ Perspective and Optimism: Gaining perspective from historical hardships can fuel optimism and resilience in the face of industry cha…
playlist_add
Sep 3, 2023
172 | Energy Transition Challenges | Hybrid Vehicle Advantages | Sustainable Food Production with Victor Sauers II from TKO Energy Capital
🌐 Energy Transition Challenges: Victor Sauers, CEO of TKO Energy Capital, discusses the energy transition's complexities, highlighting energy storage, grid infrastructure, and challenges in adopting renewable sources like solar and wind. He stresses the need for careful consideration to avoid unintended consequences.
🚗 Hybrid Vehicle Advantage: Victor advocates for the practicality of hybrid vehicles in the transition, addressing EV challenges. He emphasizes their higher efficiency, faster emissions reduction, and reduced pressure on grid infrastructure.
🥦 Sustainable Food Production: Victor underscores the critical role of natural gas-derived fertilizer in food production. Transitioning away from fossil fuels without addressing fertilizer needs could impact global food supply and pricing. Entrepreneurs are encouraged to explore solutions in agriculture.
➡️ Book a Call with Chad
In this episode 172 of "Failing to Success", Victor Sauers, CEO of TKO Energy Capital, delv…
playlist_add
Sep 2, 2023
171 | Selling Your Startup | How to Build a Company then Successfully Exit | Learnings from GE Sale with Jacques Ludik from Cortex Logic
📌 Successful Exit: Selling a company like Jacques Ludik's to a major player like General Electric is a dream for entrepreneurs, showcasing the potential of AI-driven ventures.
📌 Strategic Focus: Making smart decisions, like focusing on specific industries, enables growth. Cortex Logic chose the industrial sector, leveraging data for impactful AI solutions.
📌 Partnering for Success: Strategic partnerships, both with clients and distribution partners, can enhance credibility and expand market reach.
➡️ Book a Call with Chad
In this episode 171 of "Failing to Success", Jacques Ludik, CEO of Cortex Logic, delves into his journey of creating and selling AI-driven businesses, particularly his experience of selling a company to General Electric (GE). The discussion unveils the process of the acquisition, the key lessons learned, and the strategic decisions that led to success. Ludik emphasizes the significance of aligning with the right partners, focusing on specific industri…
playlist_add
Sep 1, 2023
170 | Sustainable Mining and the Global Mineral Strategy | Decreasing Waste with Mary-Anne Hildebrandt from Moneta Gold TSX:ME
✅ Waste in Mining: Traditional binary view of waste in mining is changing. Material sent to dumps or tailings facilities often contains economic minerals.
✅ Economic Cutoff Grade: Decisions based on economic cutoff grade at the moment of mining can change due to varying factors.
✅ Global Mineral Strategy: The World Bank's projection of needing 500% more minerals by 2050 prompts the search for alternative ways to meet demand.
➡️ Book a Call with Chad
In this episode 170 of "Failing to Success", Mary-Anne Hildebrandt, Resource Geology Manager at Moneta Gold, discusses the changing perception of waste in mining. Traditionally, waste has been seen as binary, but it often contains economic minerals. Decisions on waste are based on economic cutoff grades, which may change over time. Hildebrandt explains the global need for 500% more minerals by 2050 and highlights the role of existing tailings facilities in bridging the gap. Geoscientists can play a pivotal role in identifying…
playlist_add
Aug 31, 2023
169 | Learning from Failure | Finding Product Market Fit | New Startup Approach | Investor Choice with Laura Werle from Snackz.ai
🗝️ Learning from Failure: Laura Werle's experience of downsizing her previous B2B startup highlights the importance of not forcing product-market fit and embracing empathy in tough decisions.
🚀 Startup Approach: Laura emphasizes the significance of user testing, starting small, and listening to customers' needs before scaling a business.
💼 Investor Relations: Choosing compatible investors is crucial for success. Laura praises her investors' support and the close relationship that aligns with the business's vision.
➡️ Book a Call with Chad
In this episode 169 of "Failing to Success", Laura Werle, CEO of Snackz.Ai, delves into the challenges and lessons learned from her previous startup. She discusses the need to avoid forcing product-market fit and the value of starting small and engaging in user testing. Laura reflects on investor relations, highlighting the importance of finding investors whose values align with the company's mission. She also shares insights about…
playlist_add
Aug 30, 2023
168 | Startup Success Journey | Bootstrapping Your Business vs. Venture-Backed and Raising Capital with Sharekh Shaikh from CleverX
✅ Making a Bold Startup Decision: Starting a business amidst personal life changes requires courage and timing may never be perfect.
✅ Choosing Accountability: Venture-backed businesses bring external accountability, while bootstrapping provides autonomy but slower scaling.
✅ Investor Relationships Matter: Select investors carefully; their involvement, especially in tough times, reveals their true character.
➡️ Book a Call with Chad
In this episode 168 of "Failing to Success", Sharekh Shaikh, founder of CleverX, shares his journey from starting a business while expecting a newborn to building a successful tech-driven market research platform. He emphasizes the significance of being in an environment of creators and builders. The first venture, bootstrapped, taught him accountability. The second, venture-backed, reinforced the value of wise investor choices.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE…
playlist_add
Aug 29, 2023
167 | Open to the Suffering of Entrepreneurship? | Lessons for Startup Founders in Durability with Mark Stouse from ProofAnalytics.ai
✅ Startup Lessons: Embrace suffering as a path to personal growth in running a startup; startups come in two flavors – nearly dead or dead.
✅ Founders' Durability: Building a startup requires immense durability and self-awareness; not everyone is suited for the challenging journey.
✅ Ownership and Sacrifice: Owning the asset and navigating on-the-job training comes with the trade-off of potential suffering and challenges.
➡️ Book a Call with Chad
In this episode 167 of "Failing to Success", Mark Stouse, CEO of Proof Analytics, delves into vital lessons for startup founders. He highlights the transformative power of embracing suffering in running a startup, explaining that it molds better human beings. He emphasizes the importance of durability and suitability for the entrepreneurial journey, encouraging aspiring founders to evaluate whether startups align with their ultimate purpose. Mark discusses T-shaped leadership, where deep specialization meets broad business acum…
playlist_add
Aug 28, 2023
166 | Transforming Logistics AI in Action for the Future of Autonomous Delivery with Sandeep Singh from Beans.ai
✅ Transforming Logistics: Beans.ai pioneers location intelligence to optimize delivery in complex settings like apartments, campuses, and buildings.
✅ AI in Action: Applied AI, including computer vision and machine learning, generates precise delivery information for efficient routing and decision-making.
✅ Future of Autonomous Delivery: Beans.ai envisions a world where AI-powered bots autonomously navigate locations for seamless delivery, transforming the industry.
➡️ Book a Call with Chad
Episode Summary:
In this episode 166 of "Failing to Success", Sandeep Singh, Head of Applied AI at Beans.ai, sheds light on their groundbreaking work in location intelligence, revolutionizing delivery efficiency. By mapping every mapable address and deploying AI-powered tools, Beans.ai tackles inefficiencies in logistics, envisioning a future where autonomous bots carry out deliveries seamlessly. Sandeep highlights the company's focus on adopting cutting-edge technologies and the broa…
playlist_add
Aug 27, 2023
165 | Operationalizing AI in Defense and Intelligence | Rapid Retraining with Active Learning | Featuring Rob Albritton from Octo (acquired by IBM)
✅ Operationalizing AI in sectors like defense and intelligence remains a challenge due to models not making it into production.
✅ Active learning enables rapid model retraining, essential for maintaining accuracy in dynamic environments.
✅ AI's evolution will lead to more automation, job creation, and integration into everyday life.
➡️ Book a Call with Chad
In this episode 165 of "Failing to Success", Rob Albritton, VP of AI at Octo (acquired by IBM), delves into operationalizing AI, especially in defense and intelligence. The challenge lies in ensuring that AI models make it into production, rather than being shelved. Octo addresses this with tools like their ML ops platform, simplifying model deployment. Active learning facilitates rapid retraining, a crucial aspect for maintaining AI accuracy in dynamic environments. Rob draws parallels between interacting with AI models and teaching children, underlining that ongoing interaction refines AI behavior. He shares his AI j…
playlist_add
Aug 26, 2023
164 | Bootstrapping vs. Raising Capital | Renewable Energy CEO Insights | Investing in Solar Energy with Ian De la Garza from Fin Solar
✅ Bootstrapping too early in a market can lead to cash depletion and loss of focus.
✅ Capital infusion aids in market timing and maintaining business focus.
✅ Accountability and board involvement are key benefits of raising capital.
✅ Fin Solar's innovative model leverages accelerated depreciation and long-term finance for solar panel investments.
➡️ Book a Call with Chad
In this episode 164 of "Failing to Success", Ian de La Garza, CEO of Fin Solar, discusses the pivotal choices between bootstrapping and raising capital, sharing insights from his experiences in the renewable energy industry. Ian highlights the drawbacks of early-stage bootstrapping, underscoring the importance of timing and focused investment. He emphasizes the benefits of accountability, board involvement, and raising capital for achieving business objectives. Ian elaborates on Fin Solar's innovative platform, which facilitates large corporations to invest in renewable energy through long-term financ…
playlist_add
Aug 25, 2023
163 | Using AI and Computer Vision in Real Estate to Create an Efficient Market with Nicolas Lassaux from HelloData.ai
👥 Targeting the Right Market: Startups should approach the market strategically, avoiding premature outreach to big players, and instead focus on refining their product with smaller clients to gather valuable feedback and improve readiness.
🚀 Efficient Real Estate Solutions: HelloData.ai employs AI and computer vision to unlock untapped data within real estate images and text, helping investors make informed decisions, optimize pricing, and benchmark their property.
🌐 Impact on Real Estate: The fusion of data and AI in real estate is enhancing decision-making and market efficiency, enabling better investment choices and potentially leading to higher liquidity in the market.
➡️ Book a Call with Chad
In this episode 163 of "Failing to Success", Nico Lassaux, co-founder of HelloData.ai, shares insights into the startup's journey, emphasizing the significance of correct market targeting. His advice underscores the benefits of focusing on smaller clients for effective produ…
playlist_add
Aug 24, 2023
162 | Electric Boats with Solar Panel Roofs with Freepower - The New Age of Renewable Boating with Martin Bjurmalm from Freepower
☀️ Green Innovation: Freepower's CEO, Martin Bjurmalm, revolutionizes boating with electric boats (EBs) powered by solar energy, tackling environmental concerns while offering efficient, multifunctional vessels.
⚙️ Innovative Design: EBs feature solar roofs, an app-based interface, and adaptable configurations, offering users a unique experience of clean energy and sustainable travel.
🌎 Individual Impact: Martin's journey from witnessing ocean pollution to founding Freepower demonstrates the impact individuals can make by leveraging their skills for positive change.
➡️ Book a Call with Chad
In this episode 162 of "Failing to Success", Martin Bjurmalm, CEO of Freepower, introduces electric boats (EBs) fueled by solar energy, underscoring their unique design and multifunctional capabilities. Highlighting the company's focus on sustainability and adaptability, Martin shares how his environmental concerns spurred the creation of Freepower. The discussion touches on the t…
playlist_add
Aug 23, 2023
161 | Secure AI Model Deployment: Model Security Vs Commercialization | Navigating AI Hype with Sahil Agarwal from Enkrypt AI
🚀 Navigating AI Hype: Amidst the AI buzz, distinguishing between genuine technology builders and trend exploiters is crucial for long-term success.
🌐 Future of Machine Learning: As AI becomes an integral part of human workflows, establishing secure infrastructure for seamless integration and preventing misuse is vital.
🔒 Balancing Security and Commerce: Protecting AI models while enabling enterprise usage ensures model providers' IP remains secure while enabling monetization.
➡️ Book a Call with Chad
In this episode 161 of "Failing to Success", Sahil Agarwal, Co-founder and CEO of Enkrypt AI, shares insights into the challenges and solutions around AI model deployment. Amidst the AI buzz, Sahil emphasizes the importance of distinguishing genuine technology development from opportunism. He discusses the necessity of creating secure infrastructures for integrating AI into workflows and maintaining the balance between model security and commercialization.
SUBSCRIBE TO TH…
playlist_add
Aug 22, 2023
160 | How To Build An AI-Driven Solution For Government Innovation with Inquisio.Ai Startup Founder Josh Penner
👁️ Deep Problem Understanding: Founders should focus on deeply understanding the problem they aim to solve, as even "overnight success" stories often stem from years of problem contemplation rather than instant solutions.
🌐 Unexpected Opportunities: Navigating unexpected opportunities can lead to innovative solutions. Josh's experience with multilingual interaction for municipal tools demonstrates how problem-solving can take unforeseen, beneficial directions.
🏛️ Government Tech Strategy: Josh highlights the strategic advantage of targeting a pricing level that doesn't necessitate legislative approval, aligning with government authority thresholds. Leveraging background in local government, they accelerate adoption through administrative channels.
➡️ Book a Call with Chad
In this episode 160 of "Failing to Success", Josh Penner, CEO of Inquisio.Ai, shares insights into building successful startups and his journey from being a mayor to creating an AI-driven solution…
playlist_add
Aug 21, 2023
159 | Navigating A Crisis To Build A Renewable Energy Career | Pivoting for Sustainable Growth with Jon Semingson from Peak Demand
🔄 Pivoting in Crisis: Navigating a market crash led Peak Demand to strategically shift from traditional energy staffing to renewable energy, proving the power of adaptation during challenging times.
⚡ Sustainable Growth: The renewable energy sector faces a workforce shortage, particularly in skilled roles due to rapid expansion, underscoring the need for training, education, and attracting mid-career professionals.
💼 Entrepreneurial Journey: Transitioning from employee to business owner requires mastering financial literacy and understanding metrics, while encouraging aspiring entrepreneurs to start small and gradually build momentum.
➡️ Book a Call with Chad
In this episode 159 of "Failing to Success", Jon Semingson, Managing Partner of Peak Demand, shares insights into successfully pivoting during the financial crisis and establishing a niche in renewable energy staffing. Highlighting the industry's labor shortage, he discusses the challenge of attracting skilled prof…
playlist_add
Aug 20, 2023
158 | Repurposing Salt Caverns as Large-scale Green Hydrogen Storage Reservoirs - Renewable Energy with Jeff Draper from Storelectric
✅ Salt caverns initially used by the fossil fuel industry to store methane gas inspired the idea of using them for renewable energy storage.
✅ Transition from compressed air to hydrogen storage due to hydrogen's significantly higher energy capacity per cubic meter.
✅ Aim to repurpose salt caverns as large-scale green hydrogen batteries for energy security and peak demand coverage.
➡️ Book a Call with Chad
In this episode 158 of "Failing to Success", Jeff Draper, founder of Storelectric, shares his journey from physics and accounting to pioneering green energy technology. Jeff's path took an unexpected turn as he jogged along a tidal river, leading him to envision untapped energy potential in salt caverns. These caverns, initially used by the fossil fuel industry for methane storage, sparked the idea of repurposing them into enormous batteries for renewable energy storage. Jeff's company, Storelectric, shifted from compressed air to hydrogen storage due to hydrogen's highe…
playlist_add
Aug 19, 2023
157 | How I Bought An Oil Field | Bringing AI & Machine Learning To The Oil and Gas Industry with Oleg Schkoda from Oilfield Strategic Solutions
📍 Entrepreneurial Opportunities: Entrepreneurs should embrace AI and ML technologies to revolutionize the oil and gas industry, focusing on faster exploration, drilling, and production processes to reduce environmental impact and increase efficiency.
📍 Strategic Investments: Smart investments in oil fields, even smaller ones, can yield significant returns. By assembling a skilled team, leveraging stock exchange opportunities, and utilizing expertise, entrepreneurs can venture into oil field ownership successfully.
📍 Navigating Challenges: Owning an oil field in Congo involved navigating complexities, including dealing with government-owned refineries, local partners, and regulatory compliance. Relationships, language proficiency, and adaptability were key to success.
➡️ Book a Call with Chad
In this episode 157 of "Failing to Success", Oleg Schkoda, the owner of Oilfield Strategic Solutions, shares his experiences and advice for entrepreneurs in the oil and gas industr…
playlist_add
Aug 18, 2023
156 | Valuing Yourself in Business | Building Community Solar | Industry Challenges | Hawaii Insight with Eric Olson from Inspired Energy Solutions
📍 Valuing Yourself in Business: Overcoming imposter syndrome, avoiding overcommitment, and setting clear boundaries are crucial for self-awareness and fair compensation in entrepreneurship.
📍 Challenges in Solar Industry: Ensuring quality work, addressing race-to-the-bottom pricing, and streamlining community solar projects to improve the efficiency and cost-effectiveness of renewable energy.
📍 Building Community Solar: Focusing on low and middle-income communities, attracting outside investment, and collaborating with strategic partners to create disaster-resilient, community-focused renewable energy solutions.
➡️ Book a Call with Chad
In this episode 156 of "Failing to Success", Eric Olson, President of Inspired Energy Solutions, shares valuable insights for entrepreneurs in the renewable energy sector. He emphasizes the importance of self-awareness and setting boundaries to avoid overcommitting while seeking fair compensation. Eric highlights challenges in the solar…
playlist_add
Aug 17, 2023
155 | 20 Startups and the Secret to Multiple Business Exits - Lessons from a Serial Entrepreneur! Next...AI with Richard Jones from C2-Ai
✅ Success often involves luck, timing, and a great team that aligns well and trusts each other.
✅ Resilience is crucial; dark moments occur, but support from the right people can make a difference.
✅ Recognizing when to pivot or cut losses is crucial; determination shouldn't hinder smart decisions.
➡️ Book a Call with Chad
In this episode 155 of "Failing to Success", Richard Jones, President of C2-Ai, shares key lessons from his entrepreneurial journey. Success is intertwined with luck, timing, and a cohesive team. Luck plays a role in the right time and place, but a reliable team is invaluable. Collaboration and a shared vision help businesses pivot, iterate, or succeed. Resilience during tough times, supported by the right people, is essential. Recognizing that entrepreneurship involves mistakes and humbling moments fosters growth. The process of finding the right idea, timing, and a solid team can determine success. Richard emphasizes that despite challenges, never giv…
playlist_add
Aug 16, 2023
154 | Zero to $2 Million by 21 years old! Rapid Business Scaling - Team Building - Adding Strategic Value with Christian Smutherman from Growth Loop
✅ Rapid scaling demands strategic hiring, focusing on values and skills; refining the interview process improves team quality.
✅ Creating a high-performing team involves aligning with core values; shared language and values ensure a cohesive culture.
✅ Sales as service means providing value and solving problems; understanding customer needs builds trust and authority.
➡️ Book a Call with Chad
In this episode 154 of "Failing to Success", Chad Kaleky and Christian Smutherman discuss their techniques for rapidly scaling businesses! Christian shares insights from his business journey, emphasizing the importance of clarifying your offer, developing systems, and nurturing relationships. He discusses challenges faced while scaling and the significance of values in hiring. Christian explains how to foster a high-performing team through shared values and language. He also emphasizes the long-term aspect of business, highlighting the importance of relationships and giving value. Th…
playlist_add
Aug 15, 2023
153 | Modular Nuclear Reactors Can Solve the Energy Crisis? The Shocking Reality of Rapid Electrification with Katherine Johnson from Johnson Consulting Group
⚡ Energy Transition Realism: Rapid electrification, solar, wind, and EVs are important but lack infrastructure and training. Electric grid development took decades; current pace is unrealistic.
🌐 Diverse Energy Mix: Coal, gas, nuclear, and renewables all have roles. Modular nuclear plants offer localized solutions for power needs, especially in remote areas.
🏗️ Infrastructure Challenges: Electrification demands a robust grid. Energy efficiency is key; start with well-insulated homes. Soft skills, mentorship, and networks are vital in business growth.
➡️ Book a Call with Chad
In this episode 153 of "Failing to Success", Katherine Johnson, President of Johnson Consulting Group, discusses the energy sector's challenges. Rapid electrification, solar, wind, and EVs lack supporting infrastructure, echoing historical grid development taking decades. Coal, gas, and modular nuclear solutions complement renewables. Energy efficiency and soft skills, including mentorship and net…
playlist_add
Aug 14, 2023
152 | Switching from Automotive Sales to Solar Panels: One Man's Business Journey to the Energy Sector with Josh Koehler from SR Solar New Hampshire
✅ Starting a new business involves a learning curve, understanding the product, and the customer's needs.
✅ Leverage your existing skills and experiences from previous industries to transition into a new business.
✅ Self-starting mentality is crucial in exploring and understanding new industries and products.
➡️ Book a Call with Chad
In this episode 152 of "Failing to Success", Josh Koehler, founder of SR Solar New Hampshire, shares his experiences in starting a solar energy sales and installation company. He discusses the learning curve involved in transitioning from his automotive background to the solar industry, highlighting the importance of self-starting and seeking information from various sources. Josh's focus on residential solar allowed him to target a broader customer base and simplify the sales process. Leveraging his marketing expertise, he effectively used online platforms and vendor shows to grow the business. His advice for aspiring entrepreneurs emphasize…
playlist_add
Aug 13, 2023
151 | Applying Acceptance in Business: Adapting to Change and Uncertainty Help to Navigate Challenges with Gabriel Andreson from Inovis Energy
🔄 Embracing Transition: Accepting and being comfortable with constant transitions and uncertainties is essential for personal growth and adaptability in career and life.
🧠 Power of Acceptance: Acceptance involves recognizing what's within and beyond control, facilitating better decision-making and emotional well-being.
💼 Applying Acceptance: In business, accepting change and uncertainty helps navigate challenges like holding people accountable, making tough decisions, and addressing energy supply issues.
➡️ Book a Call with Chad
In this episode 151 of "Failing to Success", Gabriel Andreson, Co-founder and President of Inovis Energy, discusses the importance of embracing change and uncertainties. Acceptance, recognizing what's controllable and what's not, is pivotal for personal growth and business success. Within the energy sector, accepting transitions helps address challenges like energy supply constraints and accountability.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Li…
playlist_add
Aug 12, 2023
150 | The Power to Shape Your Path with Entrepreneurship - The Energy Transition - Finding Mentorship with Andrea Kraj from Core Energy
✅ Entrepreneurship opens doors to unique opportunities and is a valuable skill set for personal and professional growth.
✅ The energy transition is happening rapidly, especially in mobility and remote communities, creating diverse opportunities in the energy sector.
✅ Mentors play a crucial role in guiding and inspiring entrepreneurs, and finding the right mentors can lead to significant personal and professional growth.
➡️ Book a Call with Chad
In this episode 150 of "Failing to Success", Andrea Kraj, the president and CEO of Core Renewable Energy, discusses the freedom and value of entrepreneurship. She shares her experience of witnessing a family member's pivot to entrepreneurship, which ignited her passion for the field. Andrea emphasizes the importance of embracing failures as stepping stones to success and urges aspiring entrepreneurs to keep exploring ideas and opportunities.
Core Renewable Energy is at the forefront of the energy transition, focusing on renewabl…
playlist_add
Aug 11, 2023
Real Estate Secrets for Physicians & Prioritize Self-Care as a Business Owner to Better Serve Others with Daniel Ward from The Ward Institute
✅ Prioritize self-care as a business owner to better serve your team and clients.
✅ Embrace mistakes as opportunities for growth and learning.
✅ Consider real estate investment to secure financial freedom and support fellow professionals.
➡️ Book a Call with Chad
In this episode 149 of "Failing to Success", entrepreneur Daniel Ward shares the significance of prioritizing self-care as a business owner. He explains how investing in oneself enables better leadership and empowers teams to deliver exceptional services. Daniel also discusses the valuable lessons he learned from business challenges and how personal development books shaped his journey. Transitioning from medicine to real estate, he emphasizes the importance of helping physicians achieve financial freedom through office condo investments.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKE…
playlist_add
Aug 10, 2023
Starting a Business? Finding Mentors & Working for Companies in Industry to Accelerate Your Success with Shannon Robnett from SRI
✅Starting a business? Find a mentor or work for a successful company in your industry to learn valuable lessons, systems, and best practices to accelerate your success.
✅Avoid the mistake of trying to do everything yourself. Build a team of specialists you can trust to handle different aspects of the business for greater scalability and efficiency.
✅Focus on recession-resistant markets with strong population growth and pro-business environments for long-term success in real estate development.
➡️ Book a Call with Chad
In this episode 148 of "Failing to Success", Shannon Robnett, CEO of SRI, shares his experiences and advice for entrepreneurs. He emphasizes the importance of seeking mentorship or working for successful companies to gain valuable insights. Shannon learned the hard way that trying to do everything himself led to costly mistakes. Now, he advocates building a reliable team of specialists to handle different aspects of the business. He highlights the significa…
playlist_add
Aug 9, 2023
$600 Million Valuation from Zero! How to Build a Multi-Million Dollar Empire from the Ground Up with Mark Wilson from ILI Group
1️⃣ Perseverance & Patience: Success takes time and hard work; keep going even during tough times.
2️⃣ Build a Passionate Team: Surround yourself with dedicated people who share your vision and love what they do.
3️⃣ Embrace Change & Adapt: In business, you'll face challenges and external factors, but adaptability is crucial for growth.
➡️ Book a Call with Chad
In this episode 147 of "Failing to Success", Mark Wilson, CEO of ILI Group, shares his journey from investing in land to becoming a leading player in energy storage. He emphasizes the importance of perseverance, passionate teams, and adapting to change. Success doesn't come quickly, but by building a dedicated team, embracing challenges, and enjoying the journey, you can achieve remarkable results.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
Chapters:
00:00:00 Highlights…
playlist_add
Aug 8, 2023
Women Powering Sub-Saharan Africa with Solar Energy! 💡 Impactful Stories of Superhero Entrepreneurs with Katherine Lucey from Solar Sister
✅ Transitioning from union electrician to renewable energy entrepreneur, driven by passion for green energy.
✅ Founding Tri-Force Energy to standardize technical solar field services and support regional mom-and-pop solar businesses.
✅ Emphasizing the value of gaining experience, building confidence, and taking calculated risks in entrepreneurship.
➡️ Book a Call with Chad
In this episode 145 of "Failing to Success", Jesse Waters, co-founder of Tri-Force Energy, shares his inspiring journey from union electrician to the renewables field. Embracing the green energy wave, he ventured into solar by learning from mentors and overcoming personal challenges. With Tri-Force Energy, Jesse aims to establish consistency and standardization in solar field services, supporting regional businesses and sharing knowledge with newcomers. The podcast delves into the dynamic world of solar technology, entrepreneurship, and the value of taking control of one's destiny.
SUBSCRIBE TO THE PO…
playlist_add
Aug 7, 2023
Electrician Turned Solar Entrepreneur 🌞 The value of Gaining Experience and Building Confidence with Jesse Waters from Tri-Force Energy
✅ Transitioning from union electrician to renewable energy entrepreneur, driven by passion for green energy.
✅ Founding Tri-Force Energy to standardize technical solar field services and support regional mom-and-pop solar businesses.
✅ Emphasizing the value of gaining experience, building confidence, and taking calculated risks in entrepreneurship.
➡️ Book a Call with Chad
In this episode 145 of "Failing to Success", Jesse Waters, co-founder of Tri-Force Energy, shares his inspiring journey from union electrician to the renewables field. Embracing the green energy wave, he ventured into solar by learning from mentors and overcoming personal challenges. With Tri-Force Energy, Jesse aims to establish consistency and standardization in solar field services, supporting regional businesses and sharing knowledge with newcomers. The podcast delves into the dynamic world of solar technology, entrepreneurship, and the value of taking control of one's destiny.
SUBSCRIBE TO THE PO…
playlist_add
Aug 6, 2023
How We Raised $43 Million for Our Energy Startup 💰 Scaling Solar Solutions with Luxun Energy Founder Juan Carlos Diaz
📌 Validate your business idea with real customers before raising funds; prove the concept works to attract investors.
📌 Embrace unconventional financing methods, like private funds, to kickstart your business and show early traction.
📌 Scaling requires persistence; seek big investors, attend conventions, and build international partnerships for growth.
➡️ Book a Call with Chad
In this episode 144 of "Failing to Success", Juan Carlos Diaz, co-founder of Luxun Energy, shares their journey in the energy industry, providing green energy solutions without upfront investment. Initially, they faced fundraising challenges but managed to secure $30,000 from friends and family to begin installations. Positive validation from a major client boosted their confidence. They created a private fund, demonstrating that investors were interested in renewable energy projects. During the pandemic, they persevered and secured funding from a local bank. Subsequently, they raised $43 millio…
playlist_add
Aug 5, 2023
From Oil & Gas to Eco Success 🌱: Entrepreneurial Journey Unveiled by Marc Brener from Saddleback Energy Consulting
✅ Taking the leap of faith into entrepreneurship can lead to unexpected growth and fulfillment.
✅ Embracing change and staying ahead of the curve are crucial for success in dynamic industries like renewable energy.
✅ Utilize networking, continuous learning, and seeking help to navigate challenges and achieve business goals effectively.
➡️ Book a Call with Chad
In this episode 143 of "Failing to Success", Marc Brener shares his journey from working in the oil and gas industry to founding Saddleback Energy, a renewable energy and energy efficiency consulting firm. Taking a leap of faith into entrepreneurship, supported by his wife, opened doors to opportunities he had not imagined before. Adapting to rapid technological changes, Marc emphasizes the importance of continuous learning and staying informed through reading newspapers, trade journals, and social media. He also highlights the significance of risk management and strategic planning, setting both short-term and long…
playlist_add
Aug 4, 2023
Revolutionizing Wind Power by Flying to a Greener Future 🌍: How Kitemill Soars Above Wind Turbines with Thomas Hårklau
✅ Airborne wind energy utilizes kites to harness wind resources at higher altitudes, increasing production with fewer materials and lower investment costs.
✅ This technology has high impact potential, offering high efficiency rates and a more mobile energy production system.
✅ Pivoting early, despite challenges, is essential for long-term success and avoiding potential pitfalls in the renewable energy industry.
➡️ Book a Call with Chad
In this episode 142 of "Failing to Success", Thomas Hårklau, CEO of Kitemill, discusses airborne wind energy as the next-generation technology for wind power. By using kites to harvest wind resources at higher altitudes, airborne wind energy offers higher production yields with reduced investment costs compared to traditional wind turbines. The technology operates using a glider aircraft in a circular crosswind pattern, producing energy efficiently and demonstrating a high availability of energy supply. Thomas emphasizes the importance of…
playlist_add
Aug 3, 2023
🌞A Sustainable Energy Future: Unveiling the Truth About Big Corporate Utilities & The Solar Industry with David Vincent from ACIP Energy
🏭 Representing property owners in solar projects helps navigate a saturated industry, ensuring informed decisions.
💡 Solar energy provides significant bill credits to farmers, boosting grid stability and reducing water pumping costs.
🔋 Battery storage is the future, stabilizing the grid amid increasing electric vehicle adoption and reduced credits.
➡️ Book a Call with Chad
In this episode 141 of "Failing to Success", David Vincent, founder of ACIP Energy, discusses the benefits of representing property owners in commercial solar projects. The solar industry is saturated, making it challenging for property owners to choose the right providers and systems. ACIP Energy steps in as an owner's rep, providing honest guidance and helping clients make informed decisions.
David shares insights from working on a client project with multiple job sites spread across California. For farmers, solar installations offer significant bill credits, reducing high water pumping costs. By…
playlist_add
Aug 2, 2023
Golden Opportunity in Undervalued Stocks Running a Public Company in Gold & Silver Exploration with Mike Stark from Arizona Silver Exploration (AZASF)
✅ The market for gold and silver exploration is currently indecisive and skittish, presenting an ideal opportunity to cherry-pick undervalued stocks.
✅ Major mining companies are producing cash with high gold and silver prices, but they are cautious about new investments in the current market conditions.
✅ Surrounding oneself with a strong and experienced team is crucial for success in the gold and silver exploration industry.
➡️ Book a Call with Chad
In this episode 140 of "Failing to Success", Mike Stark, CEO of Arizona Silver Exploration, discusses the challenges and opportunities faced by publicly traded gold and silver exploration companies in the current market. The market is indecisive and skittish, making it challenging for companies to gain momentum. Despite positive news, stock responses are lackluster, indicating a shift in market dynamics. However, this environment presents an ideal opportunity for savvy investors to cherry-pick undervalued stocks with the po…
playlist_add
Aug 1, 2023
From Footballer Dreams to Biomass Power Plants with Wynton Baynes from Dylfe Energy Solutions
✅ Transitioning from pro athlete dreams to engineering entrepreneurship, driven by a desire to empower the nation.
✅ Dylfe Energy Solutions aims to address load shedding through biomass-based energy production and employment opportunities.
✅ Focused on holistic community development, financial stability, and environmental impact.
In this inspiring episode, Wynton Baynes shares his journey from aspiring to be a pro footballer to becoming the founding director of Dylfe Energy Solutions. Overcoming personal challenges, he pursued a career in engineering with a vision to tackle load shedding in South Africa. The company's biomass energy approach not only generates electricity but also produces biofuel, fostering job creation and environmental sustainability. Passionate about empowering the nation, Wynton and his team seek investors to realize their dream of transforming energy access in Africa.
Energy startup, load shedding solution, biomass energy, sustainable power, Africa ener…
playlist_add
Jul 31, 2023
From South Pole to Grid Power: The Energy Storage Revolution with Evan Bierman from Great Power Battery
✔ Industry Growth: Battery energy storage is experiencing tremendous growth, similar to solar 10-15 years ago. Prices have significantly decreased, enabling widespread adoption for grid decarbonization and stability.
✔ Powering Through: Overcoming challenges is essential in large projects. Working closely with partners and utilities to find solutions and maintaining good relationships lead to successful outcomes.
✔ Advice for Entrepreneurs: Believe in yourself and what you're doing. Focus on excelling at one thing and build from there. A solid strategic plan and cohesive story are vital for success.
In this episode, Evan Bierman, President of North America for Great Power Battery, shares insights into the booming battery energy storage industry. Having journeyed from researching at the South Pole to developing renewable energy and batteries, Evan offers a unique perspective on the industry's growth. Battery energy storage, akin to where solar was 10-15 years ago, plays a cruci…
playlist_add
Jul 30, 2023
Millionaire Mogul as an Electric Vehicle Entrepreneur: Solving the Labor Shortage in the EV Industry with Rue Phillips from Skill Fusion
✅ Rue Phillips shares his journey from being a musician to becoming an entrepreneur in the electric vehicle industry.
✅ He started with installing and servicing electric vehicle infrastructure, leveraging his electrical contracting background.
✅ Recognizing the need for trained and certified electricians, Rue co-founded Skill Fusion to address the labor shortage and provide training and certification for EV service and maintenance.
✅ He emphasizes the importance of having an end goal, surrounding yourself with smart and passionate people, embracing adaptability, accepting failure as a hurdle, and networking extensively.
✅ The electric vehicle industry is growing rapidly, and Rue sees a bright future with increased EV adoption and automakers' commitment to electric vehicles.
In this episode 137 of "Failing to Success", Rue Phillips shares his journey from being a musician to becoming an entrepreneur in the electric vehicle industry. Rue's background in electrical contract…
playlist_add
Jul 29, 2023
LLMs & AI + Meet the Surprising Influencers Shaping the Products You Love! 💡Data Science Findings with Bob Rapp from Envorso
💡 Customers were unhappy with products, leading to the establishment of the Customer and Partner Experience Team to address issues and gather data.
💡 Analyzing data helped reduce the return rate of mobile devices from 80% to 20% by understanding customer needs and making practical changes.
💡 Data science revealed the five key things customers wanted in a phone: making calls, stability, battery life, email access, and calendar management.
💡 Influencers for product recommendations are not limited to famous individuals but can include professionals in specific micro-communities, like plumbers and doctors.
💡 Large language models, such as GPT, predict the next word or pattern of words, providing convenience but lacking insight and creativity.
In this episode 136 of "Failing to Success", Bob Rapp, principal AI architect at Envorso, discusses his experiences in data science and customer experience. He shares insights from his time at Microsoft, where he worked on addressi…
playlist_add
Jul 28, 2023
520 Pound Weight Loss Journey to Conquering Energy Optimization - This Founder's Inspiring Story! with Daniel Mahoney from Path Energy
🗹 Starting a business: Don't be afraid to make mistakes; take risks and embrace the rewards. Plan holistically for success and consider legal, tax, and business aspects.
🗹 Personal transformation: Overcoming weight struggles and achieving physical transformation can positively impact confidence, mindset, and business success.
🗹 Daily routine: Shift focus from food-centered routines to productive and energizing habits that drive business growth and personal well-being.
🗹 Mindset and determination: Develop a positive and determined mindset to tackle personal and business challenges. Overcoming personal obstacles builds resilience for business challenges.
🗹 Forming Path Energy: Addressing rising energy costs, Path Energy offers turnkey solutions to help businesses reduce energy bills, finance solar installations, and optimize energy processes.
🗹 Client savings: Path Energy enables clients to save an average of 46% on daytime energy costs, providing substantial finan…
playlist_add
Jul 27, 2023
♻️ Energy Revolution: How Standard Gas Turns Waste into Carbon-Negative Gold! Disruptive Solution 🌍 with David Whitmarsh from Standard Gas
✅ Standard Gas produces carbon-negative green energy by processing waste into clean synthetic gas and carbon char.
✅ Their innovative approach challenges the status quo in waste disposal and offers net-zero solutions.
✅ Standard Gas creates renewable fuel by treating waste after recycling, separating it into clean synthetic gas and usable carbon char.
✅ The technology took years of research and development, with a focus on trying, failing, and refining the process.
✅ The gas produced by Standard Gas can replace natural gas in various applications, including heat production, electricity generation, and transportation fuel.
✅ The company's technology aligns well with the current push for clean energy and net-zero commitments.
✅ Opportunities in the energy sector lie in advancing renewable energy technologies, developing energy storage solutions, and focusing on carbon removal.
✅ Starting a business in the energy sector to solve pressing problems can lead to long-te…
playlist_add
Jul 26, 2023
The Secrets to Building Wealth: How to Maximize Financial Returns! 💰Expert Advice for Your Future 💎💡 with JR Gondeck from The Lerner Group at Hightower Advisors
✅ JR Gondeck discusses the importance of learning from mistakes and not rushing into decisions when building a business.
✅ He highlights the need for entrepreneurs to focus on the long-term scope of their investment strategy and consider the broader aspects of wealth, including insurance, mortgages, estate planning, and family communication.
✅ JR emphasizes the significance of proper planning and education in avoiding the loss of wealth between generations.
✅ He advises entrepreneurs to not be afraid to start, step out of their comfort zones, and be willing to give up certain comforts for the potential rewards of building a business.
✅ JR emphasizes the importance of holistic thinking, including legal and tax considerations, when structuring a business.
In this episode 133 of "Failing to Success", JR Gondeck of The Lerner Group at Hightower Advisors shares valuable insights on building a successful business and maximizing wealth through proper planning. JR emphasizes the…
playlist_add
Jul 25, 2023
Million-Dollar Business Building How To Tips & Traps for Maximizing Value to Sell and Have an Exit💸💎 with Paul Carroll from Avion Wealth
✅ Building a successful business requires a consultative, professional, and process-oriented approach.
✅ Self-managing businesses with quality processes are more valuable and attractive to potential buyers.
✅ Maximize the value of your business by focusing on the net present value of future cash flows rather than emotional attachment.
✅ Clean books and separate personal expenses from the business to improve its value and prepare for a future sale.
✅ Seek expert advice and assemble a pre-qualified team of professionals when navigating the complex process of selling a business.
✅ Understand the tax implications of different sale structures, such as asset sales and stock sales.
✅ Be prepared for earnout periods and negotiate carefully to minimize risk and potential clawbacks.
In this episode 132 of "Failing to Success", Paul Carroll, founder of Avion Wealth, shares his journey and insights as an entrepreneur and wealth management expert. Paul emphasizes the importance…
playlist_add
Jul 24, 2023
The Power of Renewable Energy 💥 How Green Hydrogen and Wind Turbines Are Changing the Game 🌍 Growth with Jason Dashney from Epik Energy
✔ Renewable energy has experienced steady growth and increased importance in the past five years, with a mass influx of different types of renewable energy generation and storage.
✔ Staying on top of technology, training, and learning is crucial in the rapidly changing renewable energy market.
✔ Green hydrogen is emerging as a major player in the renewable energy sector, along with wind and battery storage.
✔ The downstream effects of renewables, such as manufacturing and mining, need to be considered when implementing renewable energy projects.
✔ Companies like Google are investing in renewable energy to offset their carbon footprint and benefit from tax credits.
✔ The renewable energy sector is expected to see a significant shift in power production and distribution over the next 5-10 years, but grid limitations and transmission challenges remain.
✔ The US is currently facing an energy crisis, particularly in areas with high population density and inadequate power…
playlist_add
Jul 23, 2023
Energy Crisis Alert! How to Prepare with Renewable Energy - Insights from a Solar CEO 🌞 Distributor with Neel Desai from Sunrgy
✅ Renewable energy is experiencing steady growth and increased importance in the past five years, attracting investments and interest from various companies.
✅ Staying on top of technological advancements, training, and maintaining relationships with clients and manufacturers are crucial in the renewable energy space.
✅ Green hydrogen is a significant focus alongside wind and battery storage, but other factors such as manufacturing and downstream impacts must be considered.
✅ Large-scale wind turbine installations offer excitement and awe-inspiring experiences, especially when dealing with massive components and equipment.
✅ The renewable energy sector is expected to undergo significant shifts in the next five to ten years, driven by government initiatives and the increasing demand for clean power.
✅ The energy sector is facing challenges related to transmission capacity and grid limitations, especially with the growing demand for power from electric vehicles.
✅ The…
playlist_add
Jul 22, 2023
Solar Startup Beat the Odds and Thrived! ☀️ The Benefits of Raising Capital and Secure Funding with Stefano Ratti from Chaberton Energy
✅ Quick pivot after a nerve-wracking capital raise led to success in the solar energy industry.
✅ Community solar projects provide renewable energy to local communities, democratizing access to solar power.
✅ Political alignment and favorable legislation contribute to the growth of the solar sector.
✅ Opportunities lie in developing more projects, especially in community solar, and expanding into different states.
✅ Stefano Ratti emphasizes the importance of finding investors who align with your values and have a shared vision.
✅ Overcoming obstacles and building trust with investors is crucial for long-term success.
In this episode 129 of "Failing to Success", Chad interviews Stefano Ratti, founder of Chaberton Energy, a solar energy development company. Stefano shares the nerve-wracking experience of raising capital and the subsequent need for a quick pivot in their business strategy. Despite initial setbacks, Chaberton Energy successfully adapted and found opportun…
playlist_add
Jul 21, 2023
Gaining the Skills Required for a Career in The Renewable Energy Sector - Solar, Wind, Storage with Stephen San Juan from Rise Renewable Energy
✅ Stephen San Juan shares his journey of transitioning from corporate to entrepreneurship in the solar industry.
✅ Rise Renewable Energy provides comprehensive training programs for individuals entering the renewable industry, focusing on safety, technical skills, and career advancement.
✅ The company aims to bridge the skills gap in the industry by offering industry-wide training that prepares individuals for various solar projects nationwide.
✅ Rise Renewable Energy targets individuals seeking career development opportunities and offers them a second chance to enter a high-demand field.
✅ Certificate programs are designed to provide essential knowledge and skills within a shorter timeframe, enabling graduates to secure job opportunities in the industry.
✅ The company collaborates with industry players and offers consultation services to tailor training programs to specific technical needs.
✅ Rise Renewable Energy specializes in wind, solar, and battery training, w…
playlist_add
Jul 20, 2023
$36 Million Dollar Real Estate Asset Acquisition Challenges and Lessons Learned 🏢💰Mega Asset Tips with Quentin DSouza
✅ Quentin DSouza shares his experience of acquiring his first $36 million real estate asset, highlighting the challenges and lessons learned.
✅ Building a strong network of accredited investors is crucial for raising funds and successfully closing large real estate deals.
✅ Pushing outside your comfort zone and taking calculated risks can lead to achieving more than you thought possible.
✅ Quentin emphasizes the importance of having a vertically integrated business model and leveraging various components to scaffold success.
✅ Writing books can serve as a legacy piece and a way to bring awareness to one's expertise, attracting potential investors and clients.
✅ Real estate investing offers high returns and control over the investment, making it an attractive option for business owners.
✅ In the current environment, creative financing and terms play a crucial role in acquiring properties and maximizing return on investment.
In this episode 127 of "Failing to Success…
playlist_add
Jul 19, 2023
💥 The Circular Energy Gap: Repurposing Waste to Combat Climate Change - Super73 E-Bikes to Biofuels with Alix Armour from Metos Energy
✅ Bridging the Circular Energy Gap: Metos Energy focuses on repurposing agricultural waste, such as olive stones and rice husks, as alternatives to coal and charcoal, and feedstocks for biodiesel and sustainable aviation fuel.
✅ Financial Viability and Incentives: Financial incentives and regulations in various countries, like Europe and California, are driving the adoption of alternative biofuels, making them financially viable and encouraging companies to transition from coal.
✅ The Importance of Tangible Commodities: Working with tangible commodities like biomass allows for the development of supply chains and building relationships with suppliers, creating a more sustainable and interconnected system.
✅ Exploring Battery Repurposing: Metos Energy is delving into the repurposing of e-bike batteries and the challenges associated with disassembling, diagnosing, and managing end-of-life lithium-ion batteries, using their network and expertise from the urban mobility space.…
playlist_add
Jul 18, 2023
The Game-Changing Talent Job Platform for the Renewable Energy Industry! ⚡Reshaping the Workforce with Dave Reece from BHiveLive
✅ Dave Reece discusses the massive growth and demand in the renewable sector, highlighting his experience since 1995.
✅ BHiveLive, a talent acquisition platform for renewable energy, addresses the staffing challenges faced by companies in the industry.
✅ The renewable industry offers job opportunities in various fields, including engineering, construction, electrical work, and management.
✅ AI and robotics are transforming the industry, but human input and technical skills are still essential for verification and maintenance.
✅ Despite automation, there will always be a need for human involvement in maintaining and optimizing renewable energy systems.
✅ The renewable sector presents significant opportunities for civil engineers, electricians, service technicians, engineers, and project managers.
✅ The complexity of modern turbines and renewable systems increases efficiency but also requires specialized skills to address potential faults.
In this episode 125 of "Fai…
playlist_add
Jul 17, 2023
Building-integrated PV (BIPV) - Seamlessly integrating solar cells into structures with Bozhidar Draganov from DANBODD
✅ Getting into the solar energy industry early was a challenge, but now there's increased interest and support.
✅ Managing solar projects was a pivotal moment in understanding the complexity of construction and development.
✅ Solar PV (photovoltaic) generates electricity directly from sunlight, and technological advancements will make it more efficient and applicable to various surfaces.
✅ Innovation in the sector includes more efficient PV modules and management tools like cloud-based platforms and AI assistance for feasibility studies.
✅ Building-integrated PV (BIPV) will likely become more common, seamlessly integrating solar cells into structures.
✅ The energy sector offers great opportunities for entrepreneurs with passion, resilience, and skills in design, construction, project development, and component knowledge.
In this episode 124 of "Failing to Success", Bozhidar Draganov, founder of DANBODD, a solar energy consulting firm, shares his journey in the solar i…
playlist_add
Jul 16, 2023
Why Entrepreneurs Over 40 Have a Higher Probability of Startup Success!⚡ Solving the Energy Crisis with Shwan Lamei from Emulate Energy
🗹 Age and Entrepreneurship: The perception of young founders as the most successful is challenged by research showing that older entrepreneurs have a higher probability of success due to their experience and ability to persevere through failures.
🗹 Energy Industry Transformation: The energy industry is undergoing significant changes, transitioning from centralized to decentralized production. Startups play a crucial role in innovation and helping incumbent companies adapt to the evolving landscape.
🗹 Energy Challenges: Energy shortages and availability are major concerns as the industry shifts to renewable sources. Intermittent energy production from solar and wind requires effective energy storage solutions and demand flexibility.
🗹 Role of Startups: Startups contribute to solving challenges in the energy sector by developing infrastructure, connecting IoT-enabled devices, and aligning energy consumption with renewable availability and prices.
🗹 Golden Age of Startu…
playlist_add
Jul 15, 2023
How I Sold My Business in Just 14 Days! Exiting The Digital Marketing Space Amongst a Recession with Timothy Haines
✅ Selling a business quickly is possible with the right circumstances and a decisive mindset.
✅ Rest and reflection are essential after a business sale, allowing time to explore new opportunities.
✅ Concerns about the marketing industry may influence future career choices.
✅ Being a relational leader and prioritizing people-centric culture pose ongoing challenges.
✅ Building a business with exceptional people is crucial for success.
✅ New entrepreneurs should celebrate what they don't want to do and focus on their unique abilities.
✅ Hiring talented individuals and delegating tasks outside one's passion is key to growth.
📝 Episode 122 Summary:
In this episode 122 of "Failing to Success", Timothy Haines shares the story of selling his digital marketing agency, Symposia Labs. Within a week, he found a buyer—a friend from college—and completed the transaction. Timothy emphasizes the importance of rest and reflection after a sale, especially after the tumultuou…
playlist_add
Jul 14, 2023
Revolutionizing Power Generation: Silent, Green, and Unstoppable! 🌍⚡️The New Age Disaster Relief with Lee Feliciano from New Use Energy
💡 Trusting employees and allowing them to use their skills leads to better outcomes in business.
💡 Adapting and pivoting when faced with challenges is crucial for survival and growth.
💡 New Use Energy focuses on mobile and rapidly deployable solar and battery systems.
💡 Their target markets include disaster relief, large-scale solar construction, film production, and telecommunications.
💡 Their generators are quiet, emission-free, and have a long battery life, making them ideal for communication needs.
💡 Electric generators are expected to replace gas versions and expand into new markets, such as healthcare and rugged terrains.
💡 Entrepreneurs should listen to the market, identify their target audience, and be responsive to their needs.
💡 Reading between the lines and understanding customers' true objectives is key to delivering the right product.
📝 Episode 121 Summary:
In this episode 121 of "Failing to Success", Lee Feliciano, COO of New Use Energy…
playlist_add
Jul 13, 2023
Greenhouse Gas Reporting: Zero Sales to 80% Growth! 💥When the Your Business Matches Market Trends with Dan Frey from THG Energy Solutions
✅ Market timing is crucial in business. Being early to a market requires patience and strategic planning, while waiting for the right timing can lead to significant growth opportunities.
✅ THG Energy Solutions focuses on greenhouse gas emissions reporting and compliance for buildings and facilities. The importance of capturing, measuring, and managing carbon emissions is increasing due to global sustainability efforts.
✅ Developing products that align with market demand is essential. THG Energy Solutions initially faced challenges in selling greenhouse gas emissions reporting, but it eventually became their core service and drove significant growth.
✅ The Securities and Exchange Commission (SEC) has issued guidelines for greenhouse gas emissions reporting, leading to increased accountability and reporting protocols for organizations.
✅ Supply chain integration and customer demands are driving the need for greenhouse gas emissions compliance in organizations of all sizes.…
playlist_add
Jul 12, 2023
$100 Million via Mergers & Acquisitions - Creating a Portfolio of Industrial Manufacturing Companies with Jules Brenner from Industrial Succession
✅ Acquiring businesses in the industrial sector and providing succession plans for small manufacturers.
✅ Combining engineering and business skills to add technology to traditional industries.
✅ Focusing on manufacturing, particularly in Southern California, to leverage existing knowledge and skills.
✅ Taking on one project at a time to ensure stability and consistent performance.
✅ Finding businesses through direct calls and broker relationships to expand acquisition opportunities.
✅ Building a community of diversified metal manufacturing companies with specialized niches.
✅ Saving jobs and creating stability through technology utilization and efficient operations.
✅ Throttling sales efforts and utilizing localized knowledge to achieve operating leverage.
✅ Offering business owners a succession plan and the opportunity to invest in a growing entity.
✅ Cross-selling services and capturing larger portions of contracts through a pool of businesses.
📝 Epis…
playlist_add
Jul 11, 2023
Building Relationships & Harnessing the Power of Word-of-Mouth Referrals in Energy Consulting with Steve Reese from Reese Energy Consulting
🗹 Entrepreneurship: Steve's jump into entrepreneurship was motivated by the lack of fulfillment in the corporate world and the encouragement of mentors, including the late Aubrey McClendon, founder of Chesapeake Energy.
🗹 Relationships and Word of Mouth: Steve attributes his success to building strong relationships and relying on word-of-mouth referrals. He believes that doing the right thing and genuinely helping people are crucial for long-term success.
🗹 Balance and Family: Steve emphasizes the importance of maintaining a balance between work and family. Success is not solely measured in financial terms but also in family, friendships, and faith.
🗹 Experience and Technology: Steve recognizes the astuteness of the younger generation with technology but emphasizes the value of one-on-one relationships and personal connections in business.
🗹 Advice for New Entrepreneurs: Steve advises new entrepreneurs to have a game plan for marketing themselves, learn time manageme…
playlist_add
Jul 10, 2023
How Trusting Your Team Can 3X Your Business Growth - Step Back, Scale Up 🚀 + Strategic PR with Mickie Kennedy from eReleases
✅ Hiring the right people and trusting them to get the job done is crucial for business success.
✅ Micromanaging can hinder employee satisfaction and productivity.
✅ Stepping back from day-to-day operations can free up time for strategic tasks and business growth.
✅ Press release distribution platforms like eReleases serve small businesses, entrepreneurs, startups, and industry experts.
✅ The goal of a press release is to generate media coverage and original articles about the company or announcement.
✅ Strategic press releases, such as surveys or studies, can result in multiple original articles and increased visibility.
✅ Clutch.co is an example of a company that effectively uses surveys to generate media coverage and industry-specific articles.
Episode 117 Summary:
In this episode 117 of "Failing to Success", Mickie Kennedy, founder of eReleases, shares insights on the importance of hiring the right people and stepping back from micromanagement to achieve busin…
playlist_add
Jul 9, 2023
$1,000 + in Savings on Heating & Cooling Your Home with GeoThermal ❄️🔥From Hockey Rinks to Pools with GeoSmart Energy's Stephen Marco
✅ GeoSmart Energy is a geothermal heating and cooling company that utilizes the earth's energy to heat and cool buildings.
✅ Geothermal systems provide efficient heating and cooling by extracting heat from the ground, making them suitable for various projects like hockey rinks, curling clubs, and pools.
✅ The energy produced during the cooling process can be used to heat other areas of the building, such as stands in a hockey rink or the pool in a multiplex.
✅ Geothermal systems offer more efficiency than traditional heating and cooling methods, especially in colder climates where air source units become less effective.
✅ The ground's constant temperature throughout the year makes geothermal the most efficient way to heat and cool a building.
✅ Governments are offering incentives and grants to promote the adoption of geothermal technology, contributing to the industry's growth.
✅ The demand for geothermal technology is increasing as more people understand its benefi…
playlist_add
Jul 8, 2023
How Wrestling Taught This Entrepreneur The Skills to Scale Businesses - Marketing for E-commerce with Kenny Trusnik from Forest City Digital
✅ Kenny Trusnik, founder of Forest City Digital, shares his experience in e-commerce marketing for small and medium businesses.
✅ Wrestling taught Kenny valuable life lessons, including the importance of perseverance and picking oneself up after failure.
✅ Starting a business requires discipline and accountability, as you constantly face challenges and problem-solving.
✅ Kenny emphasizes the significance of finding the right clients who align culturally and actively engage in the partnership.
✅ His journey into e-commerce marketing evolved over time, driven by his passion for the industry and helping businesses scale.
✅ The e-commerce sector has seen significant growth, especially during the pandemic, presenting opportunities for entrepreneurs.
✅ Kenny advises aspiring entrepreneurs to fully invest themselves, avoid tiptoeing, and obsess over their business to determine its viability.
Episode 115 Summary:
In this episode 115 of "Failing to Success", Kenny Trusnik,…
playlist_add
Jul 7, 2023
Startup Struggles to Success: The Power of Implementing Systems Every Entrepreneur Needs to Know with Brian Davidson from Matchnode
📌 Having the right systems in place and the right people in the right seats are crucial for success in business.
📌 Improving the hiring process by following a specific and detailed approach has strengthened the organization.
📌 Initially targeting specific niches for scaling didn't work, but focusing on their expertise in paid social, particularly Facebook and Instagram, proved successful.
📌 Changes in privacy policies and access to data on platforms like Facebook have impacted advertising strategies, but the industry has adapted.
📌 TikTok is emerging as a platform with potential for positive ROI, while Twitter advertising still needs improvement.
📌 Advice for new entrepreneurs: Learn from other entrepreneurs, have a clear long-term vision, and make decisions that align with that vision.
📌 Matchnode expanded into organic content creation to adapt to changing market trends, remixing clients' assets into different formats.
📌 A content marketing plan and a st…
playlist_add
Jul 6, 2023
Solar Energy: The Next Big Boom? Discover How This Entrepreneur Navigated the Turbulent Waters and Thrived! ⚡🚀 with Gary Weston from Vision 2030
✅ Overcoming challenges: Starting a business without financial support and navigating through an unpredictable market.
✅ Market trends: Rise in demand for solar energy due to energy cost spikes, increasing interest in alternative options, and growth in electric heating and cooling.
✅ Industry challenges: Influx of inexperienced companies using AI and software, resulting in poor designs and undercharged jobs.
✅ Differentiation strategy: Focusing on quality, price, and after-sales support by partnering with UK and European companies, emphasizing personalized service and customer satisfaction.
✅ The power of communication: Utilizing automation and AI technologies to enhance customer communication and scale business operations.
✅ Embracing AI: Encouraging entrepreneurs to learn and leverage AI tools and automation for business growth and staying ahead of the competition.
Episode Summary:
In this episode, Gary Weston shares his journey of starting Vision 2030, a solar ene…
playlist_add
Jul 5, 2023
The Importance of Creating Immediate Customer Value - Innovating with Products in the Energy Sector with Denis Kouroussis from Volta Energy
✅ Denis Kouroussis shares his experience of starting Volta Energy and the challenges of running out of money.
✅ He emphasizes the importance of creating immediate customer value to keep the lights on in business.
✅ Denis discusses the development of Atom Power, a semiconductor-based solid-state circuit breaker for EV charging.
✅ Volta Insight is a cloud-based electrical monitoring system that helps diagnose and prevent failures in industrial settings.
✅ Denis advises entrepreneurs to be persistent, chase excellence, and enjoy the journey rather than focusing solely on the end goal.
Episode 112 Summary:
Denis Kouroussis, founder of Volta Energy, shares his entrepreneurial journey in the net zero space. He recounts the challenges faced when starting the company, running out of money, and pivoting into consulting. Denis highlights the importance of creating immediate customer value and discusses the development of Atom Power, a semiconductor-based solid-state circuit break…
playlist_add
Jul 4, 2023
The Business Journey That Started with Cleaning Pools & Landed in Selling a Coaching Company with Chris Castillo from EOS Worldwide
✅ Transitioning from a stable job to starting a business requires adaptability and a willingness to learn.
✅ Building a business from scratch involves acquiring new skills, such as invoicing, budgeting, and client management.
✅ Focusing on a specific niche can lead to better opportunities and growth.
✅ Scaling a business requires finding ways to be more efficient and strategic.
✅ Partnership and collaboration can be instrumental in expanding and evolving a business.
✅ Running a business with a spouse can be challenging but can also lead to great results if roles and boundaries are clearly defined.
✅ Personal and professional relationships may evolve separately, and it's important to adapt and grow individually.
🔍 Episode 111 Summary:
In this episode 111 of "Failing to Success", Chris Castillo shares his journey from working at a big corporation to starting his own pool business and eventually transitioning into coaching and consulting. He emphasizes the need fo…
playlist_add
Jul 1, 2023
Technology Breakthrough Thermal Energy System: Will Blow Your Mind! 💥 Wasted Heat to Power with Michael Logan from MP Logan & Associates
💡 Key Talking Points:
💡 The Nova Cap Thermal Energy Storage and Conversion System is a programmable technology that uses synthetic phase change materials to store and convert thermal energy efficiently.
💡 The system can be programmed to freeze, melt, or vaporize at different temperatures, ranging from -40 to 450 degrees Fahrenheit.
💡 The technology has been extensively tested and proven reliable, with zero system downtime in 42 projects and 400 tests.
💡 It offers a more efficient way to manage thermal energy, reducing waste and improving energy sustainability.
💡 Applications of the technology include data centers, solar power generation, refineries, and even EV charging stations.
💡 The system can enhance the performance of existing infrastructure, reduce carbon footprints, and provide backup power during emergencies.
💡 If deployed globally and across various industries, this technology has the potential to significantly reduce global energy consumption an…
playlist_add
Jun 28, 2023
Renewable Energy Insights with GE - AI, Sustainability & Opportunities - Learn from Claus Rose, VP of EHS Renewables at GE
Key Talking Points:
✅ The energy sector is undergoing a significant transition towards renewables, presenting numerous opportunities for job growth and a better future for the planet.
✅ The demand for technicians in the renewable sector is increasing rapidly, with approximately 570,000 technicians needed globally within the next five years.
✅ The lack of skilled workers is a significant challenge for the energy industry, particularly in areas like offshore wind projects where experience is limited.
✅ Artificial intelligence (AI) can assist in analyzing data and freeing up resources, but humans are still essential for tasks like building power plants.
✅ Individuals should continuously challenge themselves, embrace failure as a learning opportunity, and explore new possibilities to make a meaningful impact in the renewable energy space.
In this episode, Claus Rose, Vice President of EHS Renewables at GE, discusses the transition to renewable energy and the opportunities i…
playlist_add
Jun 27, 2023
Unveiling America's Energy Crisis: A Wake-Up Call to Independence and National Security with Anatoli Naoumov's GreenQ
Key Talking Points:
💡 Anatoli started GreenQ Partners after being dissatisfied with his previous job and wanting to align his work with his values.
💡 The solar industry intrigued Anatoli because of its environmental aspects and the potential for energy independence.
💡 Anatoli expresses concern about changing the minds of Americans and believes they lack an understanding of hardship and humility.
💡 Anatoli discusses the impact of AI on information dissemination and the potential for manipulation and control through controlling screens and data.
💡 Anatoli highlights the shortage of humility as the biggest problem the world needs to solve but acknowledges that he doesn't have a solution.
💡 GreenQ Partners helps companies optimize their energy usage and avoid wastage by ensuring they only pay for the energy they need.
Episode Summary:
Anatoli, the founder of GreenQ Partners, shares his journey of starting the company and his motivation to align his work with his v…
playlist_add
Jun 26, 2023
Sustainable Construction - Integrating Solar Panels in Building Materials - Leaving a Legacy with Danial Hadizadeh from Mitrex
Key Points:
🟢 Evolution of Mitrex: Started 20 years ago as a company optimizing construction materials. In 2015, evolved into Mitrex Solar, integrating solar into sustainable construction materials. Manufacturing of solar integrated products began in 2021.
🟢 Embrace Failure: Learning from failures is essential. Analyze failures closely to understand why they occurred and improve upon them. Failure is a necessary part of the journey to success.
🟢 Overcoming Challenges: Mitrex tackled challenges in solar integration, including producing panels in different sizes, improving aesthetics, and ensuring non-combustibility. Persistence and problem-solving skills are vital.
🟢 Organic Growth: Mitrex adopted an organic approach, focusing on one corner at a time and gradually expanding into other products. Avoid spreading resources too thin and define the route to the solution.
🟢 Impressive Installations: Mitrex has numerous projects, including the University of Halifax, a tall…
playlist_add
Jun 26, 2023
The Serial Inventor: Turning Innovative Products into Profitable Businesses with Terra Slate Founder Kyle Ewing
✅ Kyle Ewing, founder of Terra Slate, shares his entrepreneurial journey from previous failed ventures to the success of his waterproof paper and menus company.
✅ Kyle's first company, Gorilla Tags ID Systems, was acquired by a competitor, teaching him valuable lessons about business and the need for profitability.
✅ Kyle then started Test Line, a Tesla-only rideshare service, but failed due to underpricing rides and the high cost of maintaining Teslas.
✅ The idea of creating a waterproof and rip-proof backup copy of passports led Kyle to develop a material that eventually found a niche in oil and gas exploration for printing materials in trucks.
✅ The material, called Terra Slate Waterproof, found a significant market in the restaurant industry due to its durability, recyclability, and longevity compared to traditional lamination.
✅ Kyle emphasizes the importance of protecting intellectual property through trade secrets rather than patents to maintain a competitive ad…
playlist_add
Jun 25, 2023
Air Force Special Forces Turned Wind Turbine Torque and Tension Entrepreneur Embrace Failure with William Friedl from Prometheus Wind
Key Talking Points:
✅ The military environment and the mindset shift required for success.
✅ The impact of failure and the two different philosophies of dealing with it
✅ Overcoming self-doubt and building confidence through positive support and learning from failure
✅ The importance of mindset and its effect on leadership and personal performance
✅ Starting a business and the necessity of embracing failure as a stepping stone to success
✅ The advantages of having a trusted partner in entrepreneurship
✅ Personal growth and strengthening sibling relationships through shared business experiences
✅ Choosing wind turbines as a means to positively impact employees and the environment
✅ The growth potential and changing landscape of the wind industry
Episode Summary:
In this episode, Will Friedl, founder of Prometheus Wind, shares insights from his military background and the mindset shift required to navigate high-stress environments. He emphasizes the importanc…
playlist_add
Jun 25, 2023
Virtual Staffing for Optometry? How this Entrepreneur Found a Niche to Create a Passive Income Dream with Ankit Patel from mybcat.com
💡 Relevant Talking Points:
✅ Scaling a business quickly is possible when there's high demand for the service.
✅ Virtual staffing setups are gaining popularity due to the availability of skilled professionals worldwide.
✅ Specialized training is crucial to ensure virtual staff can excel in specific industries like optometry.
✅ Partnering with others and seeking help is key to expanding a business beyond personal limitations.
✅ Designing a business for a passive income lifestyle requires careful planning and validation of feasibility.
✅ Multiple locations can provide economies of scale and enable reduced work hours for business owners.
📝 Episode Summary:
In this episode, Ankit Patel, founder of mybcat.com, discusses his journey from the field of optometry to creating a virtual staffing service. Ankit shares how the demand for centralized phone call handling during the COVID-19 pandemic led him to hire skilled professionals from the Philippines. The company quick…
playlist_add
Jun 24, 2023
The Robin Hood of Real Estate: How Bonfire Is Changing the Game with Tokenized Real Estate 💰🏘️ with Joshua Kagan
💡 Key Talking Points:
✅ Bonfire allows everyday folks to own real estate by tokenizing income-producing assets and recording ownership on the blockchain. 🏢🔗
✅ Tokenization enables people, regardless of accreditation or location, to invest and own a piece of real estate with low minimum prices. 💰🌐
✅ Bonfire focuses on facilitating direct access to individual real estate assets rather than bundling them into funds, offering different strengths and weaknesses. 🤝🏘️
✅ Joshua Kagan's background in real estate, PropTech, and FinTech, along with his co-founder's expertise, inspired the creation of Bonfire to address the generational wealth gap caused by student debt and limited access to real estate. 🏢💡
✅ Bonfire aims to make real estate investment simple, transparent, and accessible while providing opportunities for capitalizing on potential downturns in the market. 📈🔥
✅ Advice for aspiring entrepreneurs: Stay close to customers, have a bia…
playlist_add
Jun 23, 2023
The Never Surrender Mentality - Tangible Experience - Taking Calculated Risks with Doug Winston from D&M Electrical Contracting Inc.
📌 Pivotal moment: Guidance counselor's suggestion leads to pursuing a career as an electrician and eventually starting own electrical contracting business.
📌 Overcoming struggles: Faced bankruptcy scare twice, but persevered with a "never surrender" mentality and strategic problem-solving.
📌 Comfort and risk: Balancing discomfort for growth with a level of comfort necessary to take calculated risks.
📌 Skepticism towards consultants: Emphasizes the importance of tangible experience and profitability over empty promises of sales increase.
📌 Dealing with challenges: Confronting clients for payment and resolving issues by assertively communicating with the decision-makers.
Episode Summary:
In this episode, Doug Winston shares a pivotal moment in his life when a guidance counselor steered him towards becoming an electrician, ultimately leading to the founding of his successful electrical contracting company. He reflects on overcoming struggles, including near-bankruptcy…
playlist_add
Jun 23, 2023
Mindset Makeover: How a Business Coach Led This Entrepreneur to Prosperity in Law Firm Marketing with Frank Demming from Local Business Marketing Solutions
Key Talking Points:
✅ Leaving corporate America for entrepreneurship - Overworked and seeking a better future.
✅ Choosing a niche - From coaching various businesses to focusing solely on law firms.
✅ Growth and peace of mind - Targeted messaging and autopilot systems lead to business expansion.
✅ Different approaches for different practice areas - Personal injury benefits from display ads, while family law thrives with LSAs.
✅ The role of a business coach - Gaining valuable insights, structuring the business, and achieving success.
✅ The importance of mindset - Tony Robbins' Business Mastery and the lion mentality.
✅ Embracing discomfort - Transitioning from an employee to an entrepreneur requires resilience.
Episode Summary:
In this episode of Failing to Success, Chad Kaleky interviews Frank Demming, the founder of Local Business Marketing Solutions. Frank shares his journey of leaving corporate America and venturing into entrepreneurship. After initially provid…
playlist_add
Jun 22, 2023
Save Thousands and Save the Planet: Discover the Secrets Behind Solar Power's Massive Surge! ⚡🌎 with Pramis Montero from Green Energy Solar
💡 Key Talking Points:
✅ Moving to the United States to pursue the American dream: Leaving everything behind and taking risks can lead to opportunities for success.
✅ The importance of having a clear vision and goal when starting a business: Having a direction helps in making informed decisions and staying focused.
✅ Hard work and dedication are crucial for entrepreneurial success: Achieving goals requires putting in the effort and overcoming obstacles.
✅ The American dream is still alive: Despite challenges, the United States offers numerous opportunities for individuals of all backgrounds.
✅ Solar industry growth: Rising prices and environmental concerns have increased the demand for solar energy solutions.
✅ Solar panels for residential and commercial properties: Solar energy offers cost-saving benefits for homeowners and businesses alike.
✅ Savings and return on investment: Depending on the purchase plan, customers can save tens of thousands of dollars over 2…
playlist_add
Jun 22, 2023
Pollution to Profitability: How Falcon Project Consultants Revolutionize Industrial Efficiency with Michael Fontaine
Balancing economic viability and environmental impact: I aimed to bring operational efficiency to refineries and petrochemical plants, ensuring profitability while reducing pollution and protecting people's health and the environment.
Driving competitiveness and sustainability: By improving operational excellence, these facilities can remain competitive in the global market, maintain local jobs, and provide critical products for various industries.
Addressing constraints and challenges: Labor shortage, skill shortage, and technology limitations are among the constraints faced by these facilities. Falcon Project Consultants offer expertise, processes, and technology to enhance efficiency, reduce environmental impact, and drive cost-effectiveness.
Helping municipalities and industries thrive: Falcon's services include industrial water treatment, predictive analytics, controls equipment, and providing outside vision and expertise to optimize processes and resources.
Introducing innova…
playlist_add
Jun 21, 2023
Selling Your Business - An Entrepreneur's Journey to Exit - From Validation to Market Domination with Charlie Alsmiller of APIWORX
Talking Points:
Key Talking Points:
✅ Failure can happen even with successful fundraising and early success. External factors can disrupt a business, but internal factors and mismanagement also contribute.
✅ Managing momentum and spending within realistic limits is crucial for sustainable growth.
✅ Being conservative with spending and understanding the business's limitations can prevent layoffs and failure.
✅ Picking yourself back up after failure involves building confidence, learning from others, and reiterating your approach.
✅ Starting a new venture may require consulting and solving problems that customers are willing to pay for, leading to specialization and product development.
✅ Selling a business requires proper preparation, financial clarity, and minimizing the founder's dependence on day-to-day operations.
✅ Finding the right broker or firm specialized in the industry is important to create a perception of competition and close deals efficiently.
✅ S…
playlist_add
Jun 21, 2023
Embrace Failure, Learn from Mistakes, and Create Your Blueprint for Growth! Entrepreneurial Journey of Marketing Plan Formula's Russell Lundstrom
Key Talking Points:
✅ The entrepreneurial journey is challenging and often involves failure, but perseverance and a clear vision are crucial for success.
✅ Failure can lead to valuable lessons and growth, serving as stepping stones to success.
✅ Having a blueprint or a clear marketing plan is essential for entrepreneurs to effectively allocate resources and build their dream business.
✅ Entrepreneurs should embrace failure, take risks, and learn from their mistakes to achieve success.
✅ Perfectionism can hinder progress, and failure should be encouraged as a necessary part of the entrepreneurial journey.
Episode Summary:
In this episode, Russell Lundstrom, the marketing architect and founder of Marketing Plan Formula, shares his insights and experiences as an entrepreneur. He emphasizes the importance of perseverance, vision, and learning from failure in the business world. Russell discusses his own failures, including the challenges he faced in the supplement business…
playlist_add
Jun 20, 2023
The Bittersweet Tale of Closing a Chocolate Empire - How One Entrepreneur Bounced Back Stronger with Natalya Berdikyan from Life by Design Academy
Key Talking Points:
✅ Closing a multimillion-dollar chocolate production business due to unsustainability and outsourcing production to a partner. 💼🍫
✅ Devastating experience of letting go of long-time employees and the importance of finding employment options for them. 💔👥
✅ Transformation from business background to coaching and conscious leadership, inspired by personal experiences. 🔄🧠
✅ Learning to manage exhaustion, overwhelm, and stress by using methodologies and tools for well-being. ⚖️🧘♀️
✅ Avoiding excessive pressure and seeking support from others. Remember, you're not alone in this journey. 🤝❤️
✅ Taking care of oneself, nurturing self-care, and finding balance for sustainable entrepreneurship. ⚕️⚖️
✅ Recognizing the negative effects of stress on physical and mental health, and prioritizing rest and well-being. ⏸️💪
✅ Ensuring businesses support and enhance one's life rather than draining it. It shoul…
playlist_add
Jun 19, 2023
The Career Transition Crisis That Military Vets Face 😮🔥Finding the Next Chapter After Your Service with Don Gleason from Achieve New Heights
Key Talking Points:
✅ Career transition coach helping military veterans find fulfilling careers.
✅ High suicide rates among veterans due to struggles with career transition.
✅ Helping veterans identify their passions and sell their value in job interviews.
✅ Success story: Lieutenant Colonel found passion in emergency management, now working for the Department of Homeland Security.
✅ Over 100 people successfully transitioned through the coaching program.
✅ Rewards of helping others and witnessing their success.
✅ Advice: Seek support and guidance during career transition, tap into subconscious to recall skills and experiences.
Episode Summary:
In this episode of Failing to Success, host Chad Kaleky interviews Don Gleason, a career transition coach who specializes in helping military veterans find fulfilling careers. Don shares the alarming suicide rates among veterans struggling with career transition and highlights the importance of support during this process.…
playlist_add
Jun 18, 2023
$1,500 to $15,000: How Starting at the Top of the Sales Ladder Can Change Your Business Entrepreneur with Daren Smith from Craftsman Creative
Craftsman Creative is a company that provides creators and creative business owners with a blueprint for achieving their desired results. In this episode of Failing to Success, the host, Chad Kaleky, interviews Daren Smith, the founder of Craftsman Creative, who talks about some of the recent pivots his business had to make. Daren started Craftsman Creative just two weeks after the pandemic hit the US, so he was forced to do courses remotely or safely in the same room. In 2021, Craftsman Creative expanded into his personal brand. He wrote a book, started a community, and newsletter. However, he realized that even though he was helping creators and artists, it was still too broad. He needed to niche down further and focus more on his offer and audience.
Daren explains that he aligned the work he wanted to do with the outcomes he wanted to achieve for himself with the people he wanted to serve. He went up the sales ladder by starting with a low-priced offer and upselling to high-ticket…
playlist_add
Jun 17, 2023
How This Founder Handed off the Role of CEO in his Business to Pursue His Passion - Building Leaders with Andreas Constantinou from Slash Data
Andreas Constantinou, the CEO of Slash Data, was a guest on the Failing to Success podcast hosted by Chad Kaleky with Cosmic Design and Development. Andreas talked about his journey in hiring a CEO to take over his company so that he could start something new. He discussed how he knew he had run out of passion for software and developers, and that he was serving more as a manager and leader rather than getting his hands dirty in innovation. Andreas decided he wanted to hand over the business to someone else to start something new, where he could be more involved.
The process of finding the right CEO took about a year, and during that time, they discussed the details and financial arrangements, as well as the changes that would occur as a result of the transition. Andreas mentioned that it was difficult to let go, and there were moments where he struggled to figure out what level of control he wanted to keep versus what he wanted to hand over. In the end, Andreas trusted his CEO comple…
playlist_add
Jun 15, 2023
The Future of Energy: Creating a Sustainable World - How America Can Lead the Clean Power Revolution with Jamey Johnston from Johnston Sustainability
Jamey Johnston, founder of Johnston Sustainability, is interviewed by Chad Kaleky in this episode of Failing to Success podcast. Jamey talks about his views on the energy crisis and how the world can become more sustainable. He shares insights on the difference between solar and hydrocarbons as energy sources and how solar power can be used anywhere in the world to generate electricity, albeit in small amounts.
Jamey believes that America has the potential to lead the world in developing peaceful technologies. He talks about the need to start where people are and the importance of developing products that are logically the best ones for the environment. Jamey also talks about the various challenges faced in developing sustainable technologies, such as compatibility issues between different charging networks, and how it is important to find solutions to these issues.
Jamey Johnston has had a long career in startups and sustainability. He started International Solar and Energy Conserva…
playlist_add
Jun 14, 2023
From Coal to Clean Energy: The Inspiring Story of NXTGEN Clean Energy Solutions with Russ Bates
In this episode of the "Failing to Success" the host, Chad Kaleky, speaks with Russ Bates, the CEO of NXTGEN Clean Energy Solutions, about his company and the transition from working in the coal industry to clean energy. Bates explains that clean energy involves many things, including solar and wind energy, micro wind turbines, battery storage, and electric vehicle charging stations. Bates also offers consultation services to help clients develop clean energy projects from concept to completion. The company offers a "one-stop-shop" approach, looking at all possible solutions and options, and providing clients with the most financially viable solution.
Russ Bates began his career in the coal industry, but transitioned to clean energy in 2017. NXTGEN Clean Energy Solutions offers consultation services for clients looking to develop clean energy projects. The company offers a one-stop-shop approach and views projects from the owner's perspective, taking into account financial viability,…
playlist_add
Jun 13, 2023
Stepping Out and Starting Over: How I Started My Own Fractional CMO Consulting Business with Jamie Grabert
In this episode of Failing to Success, Chad Kaleky of Cosmic Design and Development speaks with Jamie Grabert, a fractional CMO with 20-25 years of experience in the CMO industry. Grabert shares her story of how Covid-19 helped her evaluate her life and realize that she wasn't living it authentically. She decided to make some major changes and move to California, where she felt she could live the life she wanted. Grabert also talks about her journey of stepping out on her own and starting her own consulting business. She has a vast client list, working with companies and agencies for various projects.
Grabert talks about how Covid-19 forced her to take a long, hard look at life, evaluate the definition of success, and understand her purpose. She realized that she wasn't living life authentically and wasn't doing the things that brought her joy. She evaluated her life goals and decided to move somewhere where she felt more comfortable and could live the life she wanted. Grabert hit the…
playlist_add
Jun 12, 2023
From China to Cul-de-sacs: How Joe Frankie III Overcame Obstacles and Started a Coaching Business with Joseph Frankie from JFIII Associates
The latest episode of the "Failing to Success" podcast hosted by Chad Kaleky, with Cosmic Design and Development, features Joe Frankie from JFIII Associates, a transition and branding company that helps people achieve their goals. Joe shares his experience of working on a cooperative joint venture with Chinese partners to do wastewater treatment infrastructure in the late 2000s, which was eventually unsuccessful due to the financial upheaval of the Lehman Brothers collapse. Although the project failed from a financial standpoint, it was a huge success in terms of learning for Joe, and he shares some key takeaways. He emphasizes that you can plan and think through everything, but force majeure things, such as a major upheaval in the financial markets, can happen, and you need to be able to move left or right when that happens.
Joe's experience has taught him that there are cul-de-sacs in the business world, and when you come across one, the only way out is to back up and move left or r…
playlist_add
Jun 11, 2023
Cease and Desist Turned Successful Business - Becoming a Licensed Partner for the NFL Entrepreneur with Mark Koesterer from The Players NIL
In this episode of Failing to Success, Chad Kaleky, host of Cosmic Design and Development, interviews Mark Koesterer, founder of The Players NIL, an education company that supports student athletes. Mark shares his pivotal moment in 2010 when he was asked to take a leadership role in a sports and entertainment company in California, but received a cease and desist letter from the NFL on his first day. The NFL told Mark to stop 60% of the things the company was doing, which caused a significant shift in Mark's life. After understanding why the question was being asked, Mark went on a journey of knowledge and experience that brought him to where he is today.
Mark's experience with the NFL led him to learn about licensing, group licensing, agents, agencies, sponsorship sales, brands, and athletes at a high level. He then leveraged his relationship with the NFL to become the only licensed partner for the NFL in Hollywood, producing TV shows, movies, commercials, photo shoots, and anything…
playlist_add
Jun 10, 2023
Making the Move from Corporate America to a Digital Agency for Non-Profits: Entrepreneurship Journey with Lou Kotsinis from BCS Interactive
In this episode of Failing to Success, Chad Kaleky, the host of the show, interviews Lou Kotsinis, the CEO of BCS Interactive. The company is a digital agency that specializes in offering digital services to non-profits, foundations, and educational organizations. Lou shares the story of how he got into this business after working in corporate America for a while. He started by freelancing as a copywriter and then eventually partnered with a designer to start a traditional print agency called BCS Marketing. However, the agency was hit hard by the recession of 2008, and they lost most of their clients. After some struggle, Lou met a designer and a developer who had strong digital chops, and together they pivoted to digital and created BCS Interactive.
The partnership with the designer and the developer ended after some time due to differences, but Lou was able to maintain the business and the accounts. He decided to exclusively focus on non-profits and foundations in 2015, and it has b…
playlist_add
Jun 9, 2023
Change Hearts & Minds: The Psychology-Based Marketing Approach with Blue Monarch's Butterfly Effect with Ellza Malok
Ellza Malok from Blue Monarch Group joins Chad Kaleky in the latest episode of Failing to Success. The company specializes in changing hearts and minds, and Ellza reveals how their work is based on psychology-based marketing. The approach involves analyzing how people make decisions and how they confirm their biases. Blue Monarch Group’s proprietary approach, called the Butterfly Effect, helps guide clients through the emotional change process by analyzing social contracts within their target audience and personality types. Ellza shares a story about a project where they helped a boutique restaurant chain rebrand and redesign its restaurants. Blue Monarch Group’s approach to marketing helped to increase repeat business, and they ended up attracting younger patrons as well.
Blue Monarch Group helps clients change hearts and minds through psychology-based marketing. The Butterfly Effect, their proprietary approach, guides clients through the emotional change process by analyzing soc…
playlist_add
Jun 8, 2023
Building a Business Around Your Life - Turning Adversity into Entrepreneurial Opportunity with Kris Hughes from Zanate Ventures
In this episode of Failing to Success, Chad Kaleky from Cosmic Design and Development interviews Kris Hughes, the founder of Zanate Ventures, a company that creates compelling content for startups and agency founders. Hughes shares his journey from being a marketer in a financial services company to becoming an entrepreneur. After being let go from the company, Hughes reflects on his career path and decides to build his own business. In fall 2020, he lands his first clients for his current business, which he builds around his lifestyle, providing him with the freedom and flexibility to work from anywhere.
Hughes talks about how his upbringing with entrepreneurial parents influenced his decision to become an entrepreneur. He also shares how he built his business around his life, enabling him and his wife to work from anywhere, and how he picks his clients based on whether they are a good fit for his business.
Through this podcast episode, we learn about Kris Hughes' journey from a mar…
playlist_add
Jun 7, 2023
$65 Million Dollars in Revenue from Creating the Groupon Competitor of Argentina - Inspiring Founder Ignacio Carcavallo
In this episode of the "Failing to Success" podcast, Chad invites his friend Ignacio Carcavallo to talk about his experience of creating the Groupon of Argentina. Ignacio Carcavallo is a successful entrepreneur who shares his story with the audience. In May 2010, Groupon had just arrived in Argentina, and Ignacio was approached by investors from Switzerland and Germany, who were ex-Skype and Facebook early investors, to create the largest group buying competitor all over the world. Their strategy was to replicate the business model that worked in the US and duplicate it worldwide. Ignacio and his team replicated Groupon's business model in Argentina, with their brand called "Click On". Over nine years, they bought out all the local competitors except for Groupon, which led to them being the largest competitor in Argentina with almost nine brands under their umbrella.
In 2018, Ignacio exited the company, which was his best year, but the macro economy of Argentina was not good. The infl…
playlist_add
Jun 6, 2023
Leaving a Corporate Job to Start Her Own PR Firm: Telling Compelling Stories in the Life Sciences with Rachel Hutman from Ford Hutman Media
In this episode of "Failing to Success," host Chad Kaleky interviews Rachel Ford Hutman, the owner of Ford Hutman Media, a PR and communications firm that focuses on the life sciences. Hutman shares her story of struggle, revealing that her defining moment came when she was in her late 20s and working a corporate job that she despised. She quit on the same day and informed her husband of her plan to get her master's degree. Hutman eventually discovered that she wanted to do PR and communications, thanks to the connections she made and the people she met in the program.
She chose to specialize in life sciences because her mother's life was saved by a clinical trial, which exposed her to the difference healthcare can make. Hutman discovered a passion for telling stories and assisting companies in conveying their stories. She enjoys problem-solving and thinking of unique and creative ways to tell a client's story. She admits that there is a lot of regulation in healthcare, but she enjoys…
playlist_add
Jun 5, 2023
What Percentage of Revenue Your Affiliate Program Account For? Insights from Affiliates Expert Marshall Nyman from Nymo
Marshall Nyman, the CEO of Nymo, appeared on an episode of "Failing to Success," a podcast hosted by Chad Kaleky of Cosmic Design and Development. Nyman's company helps brands open their affiliate channels through a content approach. Nyman shared his childhood struggles with ADHD and how he overcame them to pursue a successful career. He attributed his success to the experience of graduate school that taught him how to be organized and prepared, leading him to work in affiliate marketing. Nyman worked for a company for four years and gained enough knowledge to start his own business.
Nymo manages affiliate programs by looking for content partnerships to drive top-of-funnel opportunities for brands. The company helps brands get their products in front of different affiliates and editors, enabling them to make informed decisions. The company is a low-risk platform, and the brand doesn't have to worry about paying anybody unless there's actually a sale. Affiliate marketing is like third-…
playlist_add
Jun 4, 2023
$20 Million Dollar Capital Raise: An Entrepreneurial Triumph over Taboos with the Vagipreneur Rachel Scherl from Spark Solutions for Growth
On this episode of "Failing to Success", Rachel Braun Scherl, CEO of Spark Solutions for Growth, a company that helps drive top-line revenue growth, shares her story of creative marketing. The company was raising funds for a product that enhances female pleasure, and they had 13 meetings in two days with potential investors. However, they faced challenges because they were two female "first-time" entrepreneurs raising money for a product focused on a taboo topic. The investors seemed uncomfortable, giggling and whispering about their prom dates.
Rachel and her business partner came up with a plan to break the ice and make the investors take them seriously. They offered a $100 bill to anyone who could ask a question they could not answer, make them blush with a joke, or create a new double entendre. This tactic worked, and the investors took them seriously, allowing them to talk about their business plan and make investments.
The story shows the importance of creative marketing strate…
playlist_add
Jun 3, 2023
The Art of Podcasting: How to Stand Out in a Saturated Market with the Podcast Expert Shawn Neal from My Podcast Media
The Failing to Success podcast features guest Shawn Neal, the founder of My Podcast Media. They are a full-service podcast production company that helps brands produce their own podcasts. Neal began his career as an audio engineer for concerts, corporate events, and professional theater before moving on to consulting and founding My Podcast Media. He explains that while many people have turned to podcasting since the pandemic began, there is a lot of noise in the market, and it's essential to have a unique purpose, plan, and way to execute that gives you a unique place in the market to stand out. The keys to standing out in podcasting include being an entertainer, knowing how to be a performer, carrying a conversation, entertaining your audience, and taking them through an expected outcome.
My Podcast Media takes care of all the heavy lifting involved in podcast production, from creating the show concept to production flow and training hosts. Neal's company also does all the productio…
playlist_add
Jun 2, 2023
Why Providing Value without Expectations Leads to Success: Hiring Experts to Focus on Your Strengths with Adam Sinkus from A Purpose Partnership
In this episode of Failing to Success, Chad Kaleky hosts Adam Sinkus from A Purpose Partnership, a company that provides value-based marketing solutions. Adam shares his entrepreneurial journey, talking about his failed ventures and the lessons he learned. His first attempt was a consulting business, where he used his experience in the call center industry. He had early success with some consulting gigs, but ultimately lacked the strategy to grow it. The second venture was taking ownership of an existing company, but he found a lack of process and organization, and a shortage of capital. After a year and a half, he made an exit and learned that it's essential to have the right partners and people in place for success.
Adam's current venture, A Purpose Partnership, aims to provide value to its network, clients, and team members first, and then let the work speak for itself. They bring senior-level strategic mindset and build marketing strategies with a tactical approach, treating their…
playlist_add
Jun 1, 2023
Find Your Purpose and Serve Your Gift & Talents to the World to Build a Multimillion-Dollar Business with Darrell Stern from Stern Storming
This episode of "Failing to Success" features Darrell Stern, the founder of Stern Storming. The host, Chad Kaleky, starts by asking Darrell about his catchphrase, "You are a gift to the world, and the world needs you're gifts." The episode then delves into Darrell's life, his upbringing, and how he developed his philosophy of success. Darrell emphasizes that character depth and a purpose with more meaning are essential for a brand to last. He advises businesses to understand themselves, come to peace with their inner selves, and serve their purpose.
Darrell believes that everyone has a gift that they take for granted. He explains that even if building remote-controlled cars is just a hobby, it could be a multimillion-dollar business. It's crucial to realize that the gift you have is something that others might appreciate, and there's a community out there that can make you feel at home. Success isn't just about surface-level things like money, clients, or fancy cars. It's also about u…
playlist_add
May 31, 2023
How to Win Government Contracts - The Art of Creating a Business to Government B2G Relationship with Suzan Chin-Taylor from Creative Raven
✅ B2G marketing involves staying top of mind, selling on features, and finding a champion within the government entity to win contracts.
✅ Suzan Chin-Taylor specializes in demystifying digital marketing for the wastewater management and treatment sector.
✅ She transitioned from a specialty niche market to the wastewater industry and became a specialist in the field.
✅ Selling a business to subcontractors involves open communication, trust, and ensuring a smooth transition for clients.
✅ Longevity and trust in client relationships are crucial for success in the water management sector.
✅ B2G marketing requires education-based selling, specsmanship selling, and staying top of mind with relevant content.
✅ In a virtual selling environment, due diligence and research are crucial, and businesses need to be prepared to sell and present well virtually.
✅ Creating trust in B2G marketing involves publishing relevant content that addresses the target audience's pain points…
playlist_add
May 30, 2023
Growth Consulting for Agencies - The World of Face-to-Face Marketing: Insights from Christian Banach
In this episode of "Failing to Success", Chad Kaleky, host of Cosmic Design and Development interviews Christian Banach, founder of a business development and growth consulting agency for agencies. Christian talks about how he stumbled upon becoming an agency owner through his experience in concert promotions and experiential marketing. While in high school, he started an events promotion business that eventually led to a collaboration with an experiential marketing agency. He shares that they decided to do activations directly for brands, which resulted in them becoming half a concert promotions and half experiential marketing agency. Christian discusses his superpower in business development, which he acquired after working for 10 years at various agencies.
Christian mentions that his agency specializes in providing growth consulting services to small and medium-sized agencies. He shares that the pandemic was the turning point for him to start his own business. When asked about his…
playlist_add
May 29, 2023
Custom Branded Coins - The Perfect Promotional Tool with Keith Hanshaw from Graywater Ops
In this episode of "Failing to Success," Keith Hanshaw, the founder of Graywater Ops, shares his experiences designing custom coins for various clients. He shows a unique coin that has a patent called "NFC Smart Coin" which has an NFC chip that enables the coin to perform a specific action. When someone taps their phone to the coin, it can display the contact information of the owner, which acts as a digital business card. Keith mentions that the coin is a unique promotional tool that helps businesses get remembered by their clients.
Keith's customized coins have a unique design that feels 3D in your hands when you hold them. The process involves creating a custom design in Adobe Illustrator, which is then turned into a CAD drawing, and then two chunks of steel that have a reverse image of each side of the coin on it are created. The metal chip inside the coin is shielded with a thin layer of foam to avoid grounding out the chip. Then, a liquid epoxy is poured on top of the coin to le…
playlist_add
May 28, 2023
2 Days to Close a Sale! Marketing for Publicly Traded Companies with Industry Expert Derek McCarthy from INS Digital Intelligence
In this episode of Failing to Success, Chad Kaleky from Cosmic Design and Development hosts Derek McCarthy from INS Digital Intelligence. Derek's company focuses on marketing and publicizing for publicly traded companies, and Chad asks how Derek balances this with regulations. Derek explains that, as he is not licensed as an analyst or financial advisor, he cannot give advice or make definitive statements. Instead, he creates connections between the company and the audience, often investors, by getting people to start theorizing if they want to invest in the company. He uses questions, such as how undervalued a company is, to draw an audience in and direct them to publicly available financial information or the client website.
Derek shares that the investor audience is a fickle one that constantly changes their minds, and they need to change ads every two to three days to evolve their messaging and narrative. They change the ads frequently to offset the algorithms, which don't like th…
playlist_add
May 27, 2023
The Startup Stories and Keep Pushing: Growth Marketing with Sammy Monistere from Join Marathon
Sammy Monistere, founder of Join Marathon, joined Chad Kaleky on the “Failing to Success” podcast, where he shared his experiences in growth marketing strategies. Sammy has helped clients reach exponential results by testing new creative strategies and setting up a systematic framework to test them. Sammy found that social media, influencers with ads, and organic content, combined with giveaways and collaborations with other brands, have performed well for clients. By going deep on social media and using a combination of strategies, Sammy has been able to provide exponential results. Sammy also shared his experience of working with a cannabis organization and the lessons he learned, including implementing a phase one, phase two approach to maximize profit and do things that benefit the business long-term.
Sammy Monistere has experimented with different marketing strategies for clients, focusing on creating a systematic framework for testing new creative. He suggests that combining…
playlist_add
May 26, 2023
How To Build A Business That Runs Without You and Creating Enterprise Value to Exit for Millions with Dan Claps from The Franchise Playbook
In this episode of Failing to Success, Chad Kaleky interviews Dan Claps, founder of The Franchise Playbook. Claps helps people become franchise owners by guiding them through the process and providing them with the necessary resources. Claps shares his story of exiting his previous business and selling it to private equity. He learned a valuable lesson from the experience that owning a business requires putting business systems in place, so it can run without you, and nothing should depend on you as the owner. Claps decided to explore franchise opportunities to learn how to build systems that work. He fell in love with the process of owning a franchise and started a franchise consulting business in 2014 where he helped people interested in owning a franchise. In 2016, he started a lead generation company to connect people to franchise opportunities.
Claps believes that building a business is not just for earning a living, but it should also be done with the intention of creating enter…
playlist_add
May 25, 2023
LinkedIn Conversion Strategy: How to Get Leads & Close Sales with This Proven Acquisition Technique with Ed Forteau from Email Open Rate Optimization
Ed Forteau, owner of Email Open Rate Optimization, was interviewed on the podcast “Failing to Success”. With over 30 years of experience in marketing consulting, Forteau talked about his journey with email optimization and a pivotal moment that made him shift his perspective on how to acquire clients. During the pandemic, his business was struggling to make sales, taking eight months before securing the first one. Instead of trying to push sales, he built relationships by networking with people and applying a process that focuses on making friends and solving their problems. This strategy led to business coming their way and opened the floodgate for new opportunities.
Forteau shared his process for making friends, which involves looking for dumpster fires, or problems that require the attention of a business owner. He doesn’t push sales, but instead, he is focused on helping them solve their problems. By doing this, he establishes a relationship with them and gains their trust.…
playlist_add
May 24, 2023
How a Chicken Milkshake Turned into a Successful Partnership and Marketing Agency with Peter Ricciardi and Jeff Litcofsky from Brandartica
In this episode of "Failing to Success", Chad Kaleky, host of Cosmic Design, interviews Peter Ricciardi and Jeff Litcofsky, founders of Brandartica, a company that focuses on creativity and brand attitude adjustments. The guests share a story about how they created a brand and various products for a drink called "Chilk" made of chicken and milk. They created a website and social media channels for it and used it as a tool to reach out to people via LinkedIn, email, and cold calls. They treat it as if it were a real client, allowing them to do all the things they wanted to do for a client that a real one might say no to. They still use it today in various ways to attract attention to their business.
The guests discuss their partnership and how their different skill sets complement each other. Peter's energy and creativity, combined with Jeff's insight and experience in technology, make them a small and nimble company that can handle different challenges. They reflect on their early day…
playlist_add
May 23, 2023
Marshall Plan: Your Key to Strategic Marketing Communications in Economic Development & Tourism with Nancy Marshall of Marshall Communications
In this episode of Failing to Success, Chad Kaleky interviews Nancy Marshall, the founder of Marshall Communications, a PR and social media agency that focuses on tourism, economic development, and healthcare industries. Nancy talks about her journey of starting her company, how she landed on these three industries, and how she helps clients in economic development. She emphasizes the importance of having a strong website and social media presence, media relations, and speaking engagements for clients who want to attract new businesses.
Nancy's process for her clients begins with creating a strategic marketing communication plan that identifies the brand story, targeted audiences, strengths, weaknesses, opportunities, and threats, and the competitive advantages. Then, they create avatars or personas of the target audiences to attract them to PR or social media. The agency helps the clients to implement the strategies and tactics such as trade shows, special events, speaking engagement…
playlist_add
May 22, 2023
How to Unleash Possibilities for Your Business: Insights with Samantha Stone from the Marketing Advisory Network
In this episode of "Failing to Success," Chad Kaleky with Cosmic Design hosts Samantha Stone from Marketing Advisory Network. The company's main objective is to help organizations with complex products and services realize their full potential by getting to know their buyers and breaking free from assumptions. They achieve this by holding workshops and primary research, which helps them capture information and insights across the business. They prioritize and pick the few things that would have the biggest impact and measure progress against them.
The company also helps organizations build their marketing and go-to-market strategies in a way that aligns the whole organization around its goals. They ensure that marketing teams utilize their full potential and make the best use of their funds. Samantha Stone believes that the foundational things remain true and are skills that we all need, such as conducting qualitative research and understanding the business deeply. The how of the day-…
playlist_add
May 21, 2023
From Beer to Marketing? Fat Penguin's Origin and How AI is Transforming Their Business Approach with John Hessler
In this episode of the "Failing to Success" podcast, host Chad Kaleky of Cosmic Design interviews John Hessler, founder of Fat Penguin Marketing. The conversation begins with a discussion of the origins of the company's unique name, which came about as a result of Hessler and his friends brewing beer and searching for a fun name. When Hessler transitioned to marketing, he simply replaced "brewery" with "marketing" and the name stuck. Kaleky notes that it is an unusual name for a marketing company but acknowledges that it is memorable.
The conversation then turns to Hessler's creative approach to marketing. He describes an experience where he used social media and Facebook ads to help a documentary increase its donor support, despite a marketing agency's initial skepticism. Hessler also discusses how his company is utilizing artificial intelligence (AI) to enhance their digital marketing services, particularly in graphic creation, wire framing for websites, and developing new concepts…
playlist_add
May 20, 2023
The Marketing Agency That's Focused on 2nd Generation Business Owners with Dan Gershenson from Caliber Brand Strategy
In this episode of "Failing to Success," Chad Kaleky, host of Cosmic Design, interviews Dan Gershenson, owner of Caliber Brand Strategy and Content Marketing, about his experiences with optimizing businesses. Gershenson's company specializes in helping second-generation business owners level up their companies through unique marketing strategies. Gershenson emphasizes that he doesn't just focus on blog posts but takes a topic and explodes it into a variety of mediums, such as social media, videos, and infographics.
Gershenson shared a story about a printing company he worked with that did not have a brand for themselves despite their high-profile clients. He suggested that they use content to bring their stories out, and with the use of big photos and a website, they were able to achieve this. The company came back to Gershenson 10 years later to work with him again, citing his content as the best they had ever had. Gershenson explains that second-generation business owners are ideal…
playlist_add
May 19, 2023
How to Scale Your Social Media Agency Without Losing Profitability with Jason Yormark of Socialistics
In this episode of Failing to Success, Chad Kaleky interviews Jason Yormark, the CEO of Socialistics, a full-service social media agency. Jason believes that the biggest opportunity in social media today is effective storytelling, achieved through compelling video content and creative consistency. He stresses the importance of not taking on every client, regardless of what they can pay, because scaling does not work when it comes to small payments for larger amounts of time. Jason also talks about his experience with his first agency, Studio Nine, where he learned the importance of having the right mix of clients and the right amount of payment for services. He decided to close the business and learned from the experience, which ultimately led to the success of Socialistics in 2018.
Socialistics offers full-service social media management for businesses, including content creation, channel management, paid social media campaigns, and sometimes influencer campaigns. Jason believes that…
playlist_add
May 18, 2023
The Marketing Agency that Helps Solar Companies Scale: Entrepreneurial Journey of Stuart Derman from RELLO
In this episode of the Failing to Success podcast, Chad Kaleky, host of Cosmic Design, interviews Stuart Derman, founder of RELLO, a marketing agency that helps companies scale. Stuart shares his experience of overcoming obstacles and challenges as an entrepreneur. He discusses the process of starting multiple organizations before finally finding success with RELLO, which has grown significantly in the solar industry.
Stuart's passion for the outdoor space led him to study marketing in college, where he discovered his love for the field. He started his career as an intern in a tech startup's marketing department before moving on to work in a marketing agency, where he held various roles. He eventually decided to start his own marketing agency, RELLO, after seeing no room for growth in his previous job and having several clients come his way, specifically in the solar industry.
Stuart talks about how the solar industry is seeing significant growth but also facing disruption, with some…
playlist_add
May 17, 2023
Transform Your Life Today by Discovering the Power Within and Getting Control Over Your Anxiety with Misty Blakesley from Lemonade with Love
In this episode of the Failing Success podcast, host Chad Kaleky speaks with Misty Blakesley, the founder of Lemonade with Love, a transformational life coaching business. Blakesley shares her process of taking in new clients, which begins with an initial consultation where she seeks to understand what the client is looking to achieve and what challenges they currently face in their life.
Blakesley emphasizes that everyone has the ability to be their own healer, and her role as a coach is to help clients access the knowledge, wisdom, and information they need to transform their lives. The length of time it takes to see a full transformation varies based on the individual's goals, readiness, and willingness to do the work. However, Blakesley notes that clients should begin to see shifts in their reality after just one session and should continue to see progress with each subsequent session.
One of the most common challenges that clients come to Blakesley with is anxiety. She explains…
playlist_add
May 16, 2023
Full-Service Digital Marketing to Fractional CMOs: Binge Digital's Journey with Gabrielle Carreiro
In this episode of the "Failing to Success" podcast, host Chad Kaleky interviews Gabrielle Carreiro from Binge Digital. Binge Digital is a company that provides fractional CMOs to startups. The conversation centers around the pivot Binge Digital had to make in the middle of the COVID-19 pandemic. Previously, Binge Digital was a full-service digital marketing agency. However, due to the pandemic, their clients had to quickly shift their budgets, which forced Binge Digital to discover what the most impactful service was that they provided. This led them to focus on high-level strategy and aligning the company's vision with top-line growth metrics. They took over as fractional CMOs for a few clients and decided to grow their team and continue to support businesses that fell into the wellness technology and wellness product category.
Gabrielle explains that Binge Digital chose the wellness technology niche because they value wellness and are passionate about the topic of workplace wellnes…
playlist_add
May 15, 2023
Why Creative is the Biggest Lever for Advertising Success: Insights from Hot Button Chandler Kellogg
In this episode of Failing to Success, Chad Kaleky, the host of Cosmic Design, interviewed Chandler Kellogg, the CEO of Hot Button, a sales enablement and growth marketing company. Chandler Kellogg, who has been in the marketing space for years, emphasized that creative is the biggest lever when it comes to advertising, regardless of how good of a media buyer one may be. He urged businesses to test their creative content organically before paying for clicks, so that they can optimize their advertising and avoid wasting their budgets.
Kellogg suggested that a T-shaped marketer, who specializes in one or two categories and has a strong depth of knowledge, would be able to master a marketing strategy by figuring out how all categories come together. Kellogg also advised marketers to publish on at least two platforms instead of relying on only one platform, which may pose a platform risk, such as TikTok being banned in the US.
Kaleky and Kellogg further discussed the importance of publis…
playlist_add
May 14, 2023
Grow Your Social Media Following! Insights from a 50-Year Media Pioneer and Why Authenticity is Key with Jon Leland from Com Bridges
In this episode of Failing to Success, host Chad Kaleky interviews Jon Leland, the founder of Com Bridges, a company that helps people unlock their video mojo. Jon, a 50-year media pioneer, discusses the importance of taking creative risks that won't bankrupt you, as well as the power of personal connection through video. He emphasizes the ability of smartphones to allow individuals to produce their own movies and make their own news, using examples like the exposure of police violence and the train wreck in Pennsylvania.
Jon explains that he puts a lot of energy into TikTok, which he sees as an opportunity to grow an audience, build community, and make connections with people. He notes that his TikTok following has grown from around 1,000 to over 7,000 in 2023, and he has been focusing on growing his YouTube channel as well. Jon believes that TikTok is an excellent networking tool, as it allows you to build relationships and authentic communities. He advises people to avoid trying to…
playlist_add
May 13, 2023
The Power of Brands to Change the World: Build a Forward-Thinking Brand with Impactful Storytelling with Jennifer Yassen from The Freed Agency
In this episode of Failing to Success, Chad Kaleky, the host of the podcast, interviews Jennifer Yassen, the founder of The Freed Agency. The agency is a creative brand marketing company that helps businesses grow through impactful storytelling. Jennifer discusses her current struggle with personal branding, which is also faced by many marketers and clients who find it challenging to market themselves. She mentions that it is easier to identify the good and bad in others than within oneself.
Jennifer highlights that people find it hard to express who they are because of societal conditioning and pressures. Her agency is based on the mission to build brands that allow people to express themselves and their values. She believes that brands can change the world by shaping societies, impacting cultures, and shifting belief systems. Jennifer has a passion for saving the planet and animals. Her mission is to mitigate the impact of products and companies by thinking about their entire life c…
playlist_add
May 12, 2023
Navigating the Gaming Industry and Helping Content Creators Grow on Twitch with Eric Harper from GG Talent Group
The podcast episode features Eric Harper, the founder of GG Talent Group, a company that helps conscience creators forge partnerships and brand deals to add value to their overall product. The conversation centered on the gaming industry, how GG Talent Group has fared, and the relationship between the company and content creators. Harper revealed that the pandemic was a good time for gaming because people stayed at home and played more games, which led to exponential growth on social media platforms like Twitch and YouTube. However, it was also a tough time because there were no conventions, and there were no face-to-face meetings. This made it challenging to forge in-person deals. Despite the difficulties, GG Talent Group experienced growth on the client side, with the number of clients increasing from four to 80 in a year.
Harper revealed that GG Talent Group's focus is on KPIs and results, and not big brand ideas. Unlike larger eSports orgs, the company is more interested in moving…
playlist_add
May 11, 2023
Work-Life Integration: Scaling Your Business in a Recession While Still Having Time for Your Family with Michael Hoard from Michael Hoard Growth Advisors
In this episode of Failing to Success, host Chad Kaleky interviews Michael Hoard, founder of Michael Hoard Growth Advisors, to discuss his experience of bringing scale to businesses. Having worked in the industry for 18 years, Hoard describes the struggle his company faced during the economic downturn of 2008-2009. He explains that it took a lot of determination and focus on continued growth to stay afloat. He talks about the importance of staying true to core business values during tough times and being strategic about client acquisition.
Michael talks about how the current recession period creates opportunities for businesses, and how fractional positions can be beneficial for companies with larger budgets. He emphasizes the importance of understanding customers' real problems or underlying objectives and matching one's skill set and offerings to them. Michael also talks about the moment that changed his life and business, which was when he had a stroke at 34 years old. This made hi…
playlist_add
May 10, 2023
Value Empathy in Digital Marketing: Solving the Problems of Your Target Customers and Product Users! with Jennifer George from JGMMC
Jennifer George, founder of JGMMC, a digital marketing strategy and conversion optimization company, talks with Chad Kaleky, host of Failing to Success podcast, about her journey in the marketing industry and how she applies her experience to help businesses with digital marketing. George started working in marketing 25 years ago at organizations like Kaiser and Intuit, where she worked on Quicken QuickBooks and TurboTax experiences. She then worked with similar-sized brands, small and medium businesses, and nonprofits for over 20 years, applying her experience in digital marketing tools to disruptors and unique experiences. She started her own company, JGMMC, five years ago to explore the digital sandbox and the opportunities it offers.
George explains that exploring the user journey is crucial to digital marketing. She starts by understanding the customer's goals, available resources, and what their experience should look like to achieve those goals. She puts herself in the customer…
playlist_add
May 9, 2023
From Photoshop to Commercial Photography: How Jonathan Jones Built His Dream Business J81 Studios
The Failing to Success podcast has featured an episode with Jonathan Jones, who is the owner of J81 Studios, a commercial photography company. In this podcast episode, Jones talks about how he started his photography career with software he received from his grandfather. He eventually moved to working in the advertising and design field but realized he had a natural talent for photography, which led him to create his company. Jones explains that although running a business is more terrifying, it provides him with the freedom to work from anywhere he chooses. The second year of the business is less hectic than the first, and he has more breathing space to let things flow.
During the interview, Jones was asked about using AI tools. He explained that he was an early adapter of ChatGPT and used it to prepopulate his social calendar in three hours. He also used AI image generators to make background filling for his commercial clients. However, he felt that integrating AI into finish work w…
playlist_add
May 8, 2023
Navigating Failures and Learning Curves from a Pioneer in the Web3 Industry Metaverse Co. Andrometa with Gabe Gayhart
In this episode of Failing to Success, Chad Kaleky with Cosmic Design is joined by Gabe Gayhart of Andrometa, a web3 entertainment metaverse company. Gabe shares how he got into the industry through investing and research, specifically looking at Africa and the billion new users expected to come online in the next 10 to 15 years due to increasing interconnectivity. He also shares how he has had to navigate failures and the learning curve of being a pioneer in a new space, including a personal story of being blindsided by co-founders who took the bag and walked out the door, leaving him to walk the line of pure humility and explain to investors what happened.
The conversation covers topics like the current trends in the industry, the potential impact of web 3 on social good, and the importance of networking and building personal relationships in business. The podcast provides insights into the challenges and opportunities of being a pioneer in a new and rapidly evolving industry, as we…
playlist_add
May 8, 2023
How Drew Built His Marketing Agency: Overcoming Obstacles to Build a Strong Online Presence with Drew Blumenthal from Digital Drew
In this episode of Failing to Success, the host Chad Kaleky from Cosmic Design interviews Drew Blumenthal, the owner of Digital Drew, a full-service digital marketing and advertising agency. Blumenthal shares how he got into the digital marketing space and how he founded his agency after working for large ad agencies in New York City. He also discusses the obstacles he faced in the early stages of his business and how he overcame them, stressing the importance of having a strong online presence and reaching out to the right customers.
Blumenthal explains that his passion for digital marketing and advertising began when he was still a college student, working as an intern for marketing and advertising agencies. After graduating, he moved to New York City to work for large ad agencies before starting his own agency in 2017. In the early days of his business, Blumenthal faced the challenge of building a good online presence from scratch. He had to bootstrap a lot of it himself because he…
playlist_add
May 7, 2023
The Power of Writing a Book for Your Business | Branding Expert on How to Generate Revenue for Years with Brad VanAuken of Brand Forward
In this episode of Failing to Success, Chad Kaleky of Cosmic Design interviews Brad VanAuken of Brand Forward, a brand strategy consulting company with over 24 years of experience. Brad shares his insight on the importance of writing a book for your industry to attract leads for your business. According to Brad, writing a book helps to establish credibility and expertise in your field, which can attract potential clients. It can also serve as a valuable resource for clients to refer to and can lead to positive word-of-mouth referrals.
Brad emphasizes that a well-written book that is evergreen in nature can have a long-lasting impact and can continue to generate revenue for years to come. He explains that although some of the content may become outdated, the core principles and ideas about marketing are still relevant and valuable today. He also notes that having a book can differentiate you from your competitors and can help establish you as a thought leader in your industry.
Brad di…
playlist_add
May 6, 2023
The Power of the Yenta Way in Digital Marketing with Ellie & Jojo Founder Hillary Glaser
In this episode of "Failing to Success," Chad Kaleky, host of Cosmic Design, interviews Hillary Glaser, owner of Ellie & Jojo, a digital marketing agency. Glaser's background in counter-terrorism allowed her to apply the skills of negotiation and conflict resolution to work in advertising. Glaser does not fit the typical mold of a marketer, and her clients appreciate her integrity and good work, which generates word of mouth referrals. She believes that working the Yenta way allows them to get their client's name out there in a positive light.
Glaser works with a combination of small and larger clients, and she finds losing smaller clients due to financial hardships the hardest part of her job. She acknowledges that small business owners are in the same boat as her and can relate when life throws unexpected expenses their way. Despite the challenges, Glaser's business has continued to grow over the years, thanks to her reputation for good work, integrity, and a word-of-mouth referral…
playlist_add
May 5, 2023
Layoffs Turned into Entrepreneurial Success: Agency Producer to Fractional CMO with Regan Wynne from Wynne Marketing
In this episode of Failing to Success, Chad Kaleky, the host of the show, interviews Regan Wynne, the founder of Wynne Marketing, a consultancy providing fractional CMO services. Regan started his career in film production and video production for corporate media and trade shows. After the great recession of 2008, he moved in-house and worked as an agency producer creative manager for 12 years before transitioning back to entrepreneurship.
egan's experience in team management, event management, consulting, project management, go-to-market strategy, sales enablement, and advising startups has given him enough of a business model and connections to start his consultancy. He landed his first client within a month of leaving his last company after the layoffs, and within seven months, he turned his part-time side hustle into his full-time job. Regan is happy that he made the shift back to entrepreneurship and has been successful in growing his business.
Regan's success story is inspiring…
playlist_add
May 4, 2023
Finding your Niche and Define your Transformation: Become an Industry Expert with a Premium Service with Christian Smutherman from Growth Loop
In this episode of Failing to Success, host Chad Kaleky interviews Christian Smutherman, the founder of Growth Loop, a company that helps experts master their businesses. Christian talks about the challenges he faced while building Growth Loop and the failures that led him to focus on defining his niche and the transformation he wanted to bring to the marketplace. He emphasizes the importance of picking one thing and creating a solution for a specific person going through a particular obstacle. Christian also shares his entrepreneurial journey, starting from selling candy door to door at the age of seven to launching a candy company in high school.
According to Christian, he got into the space of helping startups ideate and start putting together their businesses while working at a startup incubator. He realized that he had the knowledge but lacked the expertise or the knowledge to start his own company, which is what he wanted to do. So he took a risk and started an accelerator progr…
playlist_add
May 3, 2023
Will AI Replace Us All? A Market Researcher's Prediction to Survive the Automation Age in Business with Jared Kinyua from The Direct Mind
In this episode of Failing to Success, host Chad Kaleky from Cosmic Design interviews Jared Kinyua, the founder of The Direct Mind. The topic of discussion is the future of Artificial Intelligence (AI) and its impact on various industries. Jared shares his opinion that AI is likely to replace human effort in repetitive tasks such as copywriting ad design and data scraping. He also talks about the potential of AI in the field of market research and how it can significantly reduce human workload by automating data collection and analysis.
Jared predicts that AI will be a game-changer for businesses that utilize it to automate their sales processes, as well as for professionals in industries that require repetitive tasks. However, he also notes that AI is not a replacement for human expertise, but rather a tool that can help businesses and individuals work more efficiently. He suggests that individuals and companies must prepare for the future and adapt to new technologies or risk being…
playlist_add
May 2, 2023
Why Performance Marketing is the Future of Media Buying with David Young from Goal Aligned Media
In this episode of "Failing to Success," host Chad Kaleky interviews David Young, founder of Goal Aligned Media, an outsourced demand generation company. The company focuses on performance marketing, offering fees based on performance instead of charging a percentage of media expenditure as fees. Young explains that while he can't guarantee sales due to the unpredictable nature of the economy and other factors, he can guarantee improvements in media performance.
Young shares some stories of struggles he has faced, including a situation where he estimated that spending more on non-branded paid search would be successful, but ended up bidding up the price without getting the expected return. He learned from this mistake and implemented tighter controls on the price per click, which ultimately led to success. Young sees the greatest opportunities in the "nitty-gritty" of marketing analysis, where others might overlook potential for improvement.
The episode highlights the importance of n…
playlist_add
May 1, 2023
Don't Make This Mistake in Your Paid Search Campaign with David Aaronson from Digital Inbound
In this episode of "Failing to Success" Chad Kaleky, the host from Cosmic Design, interviews David Aaronson, the CEO of Digital Inbound, an integrated marketing management company that has been in business for 24 years. David discusses some of the challenges he has encountered in the industry, such as clients not following their recommendations for paid search campaigns. The company always creates specialized landing pages, which often requires more budget than clients initially planned for. David emphasizes that proper landing pages are essential for successful paid search campaigns.
Paid search is one of Digital Inbound's primary focuses, which includes social media, LinkedIn display, and Google Ads. They are multi-channel and tailor campaigns to each client's specific needs. David highlights the importance of understanding a client's target market and buyer personas to identify the best channels for the campaign. David notes that becoming a HubSpot partner early in Digital Inbound'…
playlist_add
Apr 30, 2023
How a Florida Based LGBTQ Travel Blog Made It Big: The Rachel Covello Outcoast Story! Sunshine State
In this episode of Failing to Success, host Chad Kaleky talks to Rachel Covello, the founder of OutCoast, a Florida-based LGBTQ travel blog. Rachel shares how her journey started as a platform to share LGBT stories of Tampa Bay and evolved into Florida's only statewide LGBT travel blog. One of the pivots Rachel had to make was to shift from being a community platform to a travel-focused platform, which turned out to be a perfect moment when every pride event in Florida was canceled in 2020. Instead of putting dollars outside of the state to bring people into Florida, they were looking at Florida platforms and advertising channels that would get people road-tripping across the state. OutCoast was able to focus on the drive market, which was the perfect demographic for them.
OutCoast's content is focused on anything travel-related in Florida, and they also support a lot of local Floridians as well. The blog has readers from over 130 different countries, but it was started mostly with a…
playlist_add
Apr 29, 2023
How Blueshift's Customer Engagement Platform Uses AI to Analyze Customer Data with Jason Shugars
In this episode of the "Failing to Success" podcast, Chad Kaleky, the host of the show, interviews Jason Shugars, the CEO of BlueShift, an AI-based customer engagement platform. Shugars explains how AI is the core and focus of BlueShift's platform and how they use it to engage with customers intelligently. BlueShift is an omnichannel marketing platform that allows customers to reach out to their consumers across any channel they want. Using AI, BlueShift can look at the channels a customer prefers and provide the right message at the right time, increasing engagement rates. BlueShift is also a customer data platform that creates a single customer view, allowing customers to tailor their marketing experience to each individual consumer.
The conversation starts with Chad asking Shugars about how BlueShift implements AI. Shugars explains that AI is the core and focus of BlueShift as a platform. They use AI to engage with customers intelligently and provide the right message at the right…
playlist_add
Apr 28, 2023
Discover How 4FP Agency is Helping Financial Planners Grow Their Businesses with Founder Jacob Wagner
In this episode of the Failing to Success podcast, host Chad Kaleky interviews Jake Wagner, the founder of 4FP Agency, a digital marketing agency that specializes in financial planning. Wagner, who learned the value of money from his father, decided to start an agency that would help financial planners with their marketing. He combined the skills he learned from some of the best financial planners and used them to create a process that makes it easier for clients to find their ideal customers.
Wagner talks about his journey from running a tech consultancy business from 2013 to 2017 to establishing a marketing company in 2017. He explains how partnering with Digital Marketer helped him to move from creating websites and funnels to building systems that help clients find their ideal customers in a predictable and planned way. Wagner also shares a struggle he encountered in building out his business, which involved taking out a loan and paying it back at a weekly rate of $500.
In summar…
playlist_add
Apr 27, 2023
Bridging the Gap in BIPOC Distribution with Streaming Media Entertainment: Francis Perdue from Scooter P Entertainment
In this episode of Failing to Success, host Chad Kaleky from Cosmic Design talks to Francis Perdue from Scooter P Entertainment. The discussion is focused on Francis’s company which is a BIPOC distribution company geared towards people of color. Francis explains how there is a huge disparity in the industry where people of color don’t get to distribute their TV series or films on multiple streaming platforms. Scooter P Entertainment aims to bridge this gap by providing resources to such people and helping them distribute their content across various streaming platforms.
Francis shares that the company is doing well with platforms such as Tubi, Motu, Amazon Prime, and a few others that they have some first look deals with. They also mention that each project brings on different outlets, and they do anything from HBO Max to Tubi. They discuss how it is important to have multiple streams of income, and putting podcasts on such platforms is a great way to do so.
Francis talks about h…
playlist_add
Apr 26, 2023
The Rise of the Vegan Industry: A Conversation with Design Vegan Business Owner Founder Ben Larrew
In this episode of "Failing to Success" with Chad Kaleky and Ben Larrew, the founder of Design Vegan, the conversation revolved around the vegan industry and how Ben got started with his business. Ben's career started as a freelance designer, and as he became more invested in veganism, he decided to use his business acumen to help vegan brands with their marketing. Design Vegan aims to be a creative force behind the business boom of the vegan industry, which has seen an insane amount of growth over the past few years. The industry is projected to double into $19 billion in the next four or five years.
One of the main roadblocks Ben faced was not systematizing his business along the way, including networking and prospecting. However, aligning his passion with what he was working on helped him build a successful business. Ben also discussed his personal journey to veganism, where he desired to not be connected to the suffering in the world. He saw the health benefits of veganism, which…
playlist_add
Apr 25, 2023
Living the American Dream: Pink Himalayan Salt to Lawsuits to a Marketing Empire Story of Resilience by Saad Bin Shafiq from SHHA Marketing Agency
The latest episode of “Failing to Success” features Saad Bin Shafiq, the founder of SHHA Marketing Agency, a growth consulting and marketing company. Saad discusses his journey of starting several small companies in the US, which initially failed before he finally hit success. One of his major obstacles was a food distribution company that had a large client who refused to pay, causing him to let go of six employees. Saad then sued the client and recovered his money after two and a half years. Despite this setback, he persevered and continued to start more companies, and eventually found success with his current company that specializes in marketing and growth consulting.
Saad Bin Shafiq’s journey of entrepreneurship began when he arrived in the US on scholarship to attend college. He started several small businesses, including drop shipping, but they were unsuccessful. He then started a food distribution company that imported and distributed small food products, including pink…
playlist_add
Apr 24, 2023
ICOs to NFTs How I Jumped Down the Web3 Rabbit Hole of Marketing with Daniel Barry from Web 3 Marketing Network - Market Changes
The podcast "Failing to Success" hosted by Chad Kaleky features an interview with Daniel Barry, CEO of Web3 Marketing Network. The guest provides insights on how he got involved in Web3 marketing, and shares his experience in the industry. Daniel explains how he came to know about ICOs (initial coin offerings) through a friend, which led him to dive into the blockchain and cryptocurrency world. He became increasingly fascinated by the possibilities of Web3 marketing, and its relevance to the future of the internet. The guest also talks about his business experience in the sector, and how he has been adapting to market changes.
Daniel's journey into the Web3 marketing world began in 2017 when he was the CEO of Insider TV, the largest producer of travel video content for Asia Pacific. He received a call from a friend who had started a new company that was doing marketing for ICOs. Intrigued by the concept, Daniel researched the blockchain and cryptocurrency industry and became fascinate…
playlist_add
Apr 23, 2023
How to Build a Sales Playbook & Process to Grow and Scale Your Business to Exit at a High Valuation with Nicholas Loise from Sales Performance Team
Welcome to another episode of Failing Success. In this episode, Chad Kaleky, host of the show, talks to Nicholas Loise, founder of Sales Performance Team, a company that helps businesses increase their sales and build their sales teams. Nicholas shares his journey of how he got into the business and the challenges that small businesses face in creating a sales process.
Nicholas talks about how he started teaching entrepreneurs and small business owners how to increase their marketing and subsequently increase their sales. But he saw that they all struggled with implementing a sales team or a sales process. So he created workshops to teach them how to create a sales program, including how to create a sales process, hire salespeople, manage salespeople, and create KPIs. This led to the creation of Sales Performance Team, which he launched four years ago.
Chad and Nicholas also discuss the importance of having a sales playbook, a proven and repeatable sales process. Every small business…
playlist_add
Apr 22, 2023
The Dynamic Changes of Advertising and How Smyth Grey Has Adapted with CEO Rick Wells
In this episode of Failing Success, Chad Kaleky interviews Rick Wells, the owner of Smyth Grey, a full-service advertising agency. Rick began his career as a musician and later transitioned to a creative field as a writer and session player on corporate and broadcast projects. He was contacted by a video editing and production company as they believed musicians make good editors. However, due to the paradigm shift of the industry with everything moving to desktop, Rick had to recreate himself and worked in publishing to learn more about print and media. Later, he was asked to join a firm but decided to start his own advertising agency, Smyth Grey, which he has owned for over 20 years.
Rick explains that they create for media channels and have specific media buys in mind. They work to create a campaign that works best in that format and also if it is multi-platform. Rick and his team continually seek out new ways to connect with their audience and strategically manage brands to reach c…
playlist_add
Apr 21, 2023
Building Resilience and Motivation from a Sitcom to a Marketing Mogul with Michael Lux of Lux Media
Join us for this episode of Failing to Success, hosted by Shawn Kaleky, with guest Michael Lux, president and founder of Lux Media Solutions. Lux Media Solutions is a company that offers transparent and flexible marketing and media consulting services to help local businesses grow. In this episode, Lux talks about his background and how he got interested in the advertising industry, his experience working in marketing departments and overcoming challenges while navigating the changing landscape of the world. Lux also shares a specific failure he encountered and how he bounced back from it, maintaining resilience and motivation during tough times, and measuring success in his business.
Lux discovered his interest in advertising from a sitcom called “Who’s the Boss?” and eventually showed an interest in marketing in high school. Lux’s approach to the industry has changed since he first got into it. While he initially worked on the client side in marketing departments, he did not…
playlist_add
Apr 20, 2023
Taking Risks and Overcoming Obstacles: Insights from Relevant Elephant's Owner Joe Sanders
In this episode of "Failing to Success", Chad Kaleky interviews Joe Sanders, the owner of Relevant Elephant, a digital marketing agency. Joe shares his experiences and how he got into the digital marketing space. He started in the restaurant business and began doing marketing for restaurants. When he started, digital marketing was just being introduced, and he had to figure it out as he went. Now, nearly 20 years later, he has been doing it since the beginning, and Relevant Elephant has been in business for eight years.
Joe says that there have been many obstacles during the eight years Relevant Elephant has been in business. To start the company, he had to quit his job and take a risk. He believes that there's a healthy amount of failure that people need in their lives because it's necessary. He thinks that stress is good because it helps people make decisions, and failure and stress help people avoid making really bad decisions. He learned a lot from his bosses who allowed him to fa…
playlist_add
Apr 19, 2023
Pricing Your Product - Testing your Market - Discovering your Niche - The Startup Journey of Dialog with Justin Vajko
In this episode of the Failing to Success podcast, Chad Kaleky from Cosmic Design interviews Justin Vajko, the owner of Dialog, a company that helps entrepreneurs create videos for social media. Justin talks about how he got into the video production space after spending a long time in graphic design and marketing jobs. He stumbled into employer branding, which is the idea of selling job opportunities to potential candidates using social media and video. Through doing remote interviews for employer branding, Justin realized the need for a scalable video service that bridged the gap for people who want to share their thoughts on video but don't have the time or knowledge. This led to the creation of Dialog.
Dialog is not a software but a service that helps people who want to create videos but don't know what to say or don't have the time. Dialog schedules 30 minutes of their time with a producer who walks them through using their existing equipment and lighting, which could be their ph…
playlist_add
Apr 18, 2023
How the Power of Positive Intentions Led to Signing Pitbull as a Client with Nick Foster a.k.a. Machine of Machine Digital
In this episode of Failing to Success, Chad Kaleky interviews Nick Foster, founder of Machine Digital, a boutique creative studio. Foster shares his experience of running actual businesses at a young age, having two offices when he was 20 years old, and working with corporate entities and fortune 500 brands. Foster emphasizes the importance of understanding roles, responsibilities, and expectations in internal and external partnerships. He learned this lesson through trial and error and emphasizes the significance of having clear communication and documentation to avoid misunderstandings and mishaps.
Foster shares his experience working with Pitbull, a well-known musician, and his team. He designed Pitbull's album cover and worked with the team to put together the entire look and feel of the Boat Lift album. Foster recognizes the significance of this opportunity as it was his first time interacting with a high-level celebrity, building relationships with Sony and TVT, and trusting him…
playlist_add
Apr 17, 2023
Cold-Calling Craigslist to Fortune 500 Clients: The Digital CLIQ Story including Marketing Strategy Tips from Drew Moon
In this episode of Failing to Success, host Chad Kaleky interviews Drew Moon, the owner of Digital CLIQ, a full-service digital marketing agency. Moon recounts his entry into digital marketing after IT consulting by responding to a Craig's List ad from a local car dealership. From there, he became proficient in SEO, Google AdWords, and Facebook marketing.
Moon's first clients were also from Craig's List, where he cold-called and emailed 25-30 individuals before receiving a few yeses, including a car dealership that became a long-term client. During the COVID-19 pandemic, his automotive clients reduced their advertising budgets, forcing Moon to diversify his business into other verticals, such as e-commerce. His company's success in helping smaller companies put out products has allowed them to gain new clients.
Moon's story is a testament to how successful entrepreneurship requires persistence and cold-calling to generate new clients. It also highlights the need for diversification t…
playlist_add
Apr 16, 2023
The Entrepreneurial Journey of Building Businesses with SportsEdTV Founder Robert Mazzucchelli
Robert Mazzucchelli, the founder of SportsEdTV, spoke with Chad Kaleky from Cosmic Design on the Failing to Success show. Robert is a former tennis player who spent most of his life in advertising and marketing, running big agencies worldwide. He got into sports education when a friend asked him to help write a book about tennis. He found that learning sports online was fragmented, with thousands of coaches teaching a lot of different sports without any leading brands. So, he decided to create the leading brand of sports education with only content from vetted world-class experts.
SportsEdTV has a vast library of videos on various sports that are filmed in cinema quality. It has filters on its site that allow viewers to search for content based on their age and level. They can also search for specific topics within a sport. The experience is self-guided, and as viewers start looking at content, related content is recommended, and the experience is curated for them. The site also has a…
playlist_add
Apr 15, 2023
Amazon Seller Hacks: Industry Pro Tips from a Marketing Expert to Maximize Your Advertising Budget with Riley Bennett from Amazing Marketing Co
In this episode of Failing to Success, Chad Kaleky, from Cosmic Design, interviews Riley Bennett from Amazing Marketing Co, a boutique Amazon marketing agency. Bennett shares that he got into the Amazon space after attending an e-commerce conference in Thailand eight years ago. Chad then asks if Bennett's agency has seen more clients and volume recently, to which he responds that they are not quite at their peak yet, but the volume is increasing.
When asked about what separates successful Amazon sellers from those whose accounts are shut down, Bennett says that the best products are the ones that win in the marketplace, whether physical or digital. To be successful, a product must be unique and stand out among its competitors. Bennett also offers advice on where to allocate an advertising budget for Amazon ads, suggesting that driving outside traffic, which is a lower cost alternative, and reducing the price of products, are effective strategies for increasing sales and organic rankin…
playlist_add
Apr 14, 2023
Mentorship and Mission: How I Started My Business By Accident And Found My Passion with Stacy Thal of True North Branding
Stacy Thal, the founder of True North Branding, was a guest on the Failing to Success podcast hosted by Chad Kaleky with Cosmic Design. True North Branding is a brand strategy agency that focuses on startups. Thal revealed how she started her business by accident when she got laid off five times in the last 10 years while working in the volatile world of Silicon Valley. She realized that pursuing a steady paycheck was an illusion and that her passion was in her consulting work as an independent contractor with startups.
Thal said that she is passionate about using her experience from working with household names, such as Google, Yahoo, and Walmart, for the benefit of worthy startups. Her goal is to help startups succeed by offering them her knowledge and transferring her skills to help them realize their vision. Thal believes that startups have a worse success rate than marriages in California, and the people who have great ideas for startups don't always have the marketing sense that…
playlist_add
Apr 13, 2023
$50 client turned into 250+ clients! Using Networking & Relationships to Build a Thriving Business with Cedric Williams of Evolving Digital Media
Welcome to “Failing to Success” with guest Cedric Williams, founder of Evolving Digital Media interviewed by our host Chad Kaleky. Cedric shares his story of how he started his digital marketing agency after graduating from university with an internship in social media marketing. He noticed a lack of knowledge in social media marketing among his peers, colleagues, and even the university professors, which sparked his interest in starting his own business. Initially, Cedric struggled to get his business started, working with his first client for only $50 a month. However, he used his network and eventually grew his client base to over 250 businesses in nine different states, including small and large companies, nonprofits, politicians, and restaurants.
Cedric emphasizes the importance of building strong relationships with clients and always doing the right thing, which he believes should result in every client getting you three more clients. He shares how his first client helped hi…
playlist_add
Apr 12, 2023
The Importance of Failing Fast - Lessons from Entrepreneurial Mishaps in Software Startups Hemant Varshney of DigiCom
Welcome to “Failing to Success”, this episode features Hemant Varshney, founder of DigiCom, a company that focuses on growth advertising. Our host Chad Kaleky, from Cosmic Design interviews Hemant about his career path and his experiences with entrepreneurship. Hemant explains how he got into growth advertising and how he formed DigiCom. He also talks about some of the failures he encountered while trying to start other businesses, and what he learned from those experiences.
Hemant got into growth advertising by accident. He took on a project to build a website 14 or 15 years ago, and then ran some Google ads. The ads generated a lot of leads, which turned into revenue for the business. Hemant enjoyed tracking the data and analytics, and decided to pursue a career in marketing. This eventually led him to form DigiCom, which provides growth advertising services to companies.
In the podcast, Hemant also talks about some of the challenges he faced while trying to start other busines…
playlist_add
Apr 11, 2023
AI in Digital Marketing: Opportunities and Challenges - Strategies for Social Impact Entrepreneurs with Kristina Sanderson from Clique Marketing
In this episode of Failing to Success, host Shawn Kaleky interviews Kristina Sanderson, the founder and principal Strategist at Clique Marketing, a boutique marketing agency that works with companies to solve issues central to social impact. Kristina talks about her journey into entrepreneurship, which started when she was 14 and her dad became her first client. She shares how her marketing approach has evolved over the years and how she found a balance between traditional and digital marketing strategies. Kristina also discusses the role of AI in the digital marketing industry and how it can be used to increase productivity and add value to the work of professionals.
Kristina's journey into entrepreneurship began when her dad hired her as a contractor to help him with his small business. Since then, she has been on a journey of continuous learning and growth. Kristina's marketing approach has evolved over the years, and she now relies heavily on organic content and public relations t…
playlist_add
Apr 10, 2023
Marketing 101: Ashlan's Top Tips for Building a Strong Foundation and Reaching Your Target Audience with Ashlan Glazier-Anderson the CEO of AshBeanPDX Marketing
In this episode of Failing to Success, host Shawn Kaleky interviews Ashlan Glazier-Anderson, the founder and CEO of AshBeanPDX Marketing. Her company specializes in creating digital marketing and communication strategies for small businesses and nonprofits with the aim of making a positive social impact. Ashlan discusses her background, starting with marketing as an elective in high school and continuing on for the last 15 years in the sales and marketing industry. She talks about how marketing has changed from primarily print, billboards, radio, and TV ads to digital marketing. She notes the shift towards personalization and creating a one-to-one experience with your audience, instead of mass advertising messages. Ashlan also discusses some of the biggest challenges she has faced in her business, including the education around marketing and honing in on the target audience or customer.
To summarize, Ashlan Glazier-Anderson is the founder and CEO of AshBeanPDX Marketing, a company tha…
playlist_add
Apr 8, 2023
The Learning Gap in Going to Market with Sales and Marketing for Young Companies: Adtech and Martech
Joseph McGrail, the creative director, and founder at Champion Sales and Marketing joins Shawn Kaleky in another episode of Failing to Success. Joseph specializes in young startups, pre-seed series, and mid-size companies, as well as B2B companies that are looking to sell to other businesses. He got his start in Adtech and Martech, where he developed a unique mix of sales, marketing, and operational tactics that deliver measurable results in a cost-effective way in a controlled environment.
Joseph talks about how tools and technology have played a significant role in the marketing approach of companies. He believes that companies need to go above and beyond an ideal customer profile to deliver real value and relevance to their client base. Creativity is vital when targeting B2B sales-led demand generation. Companies need to take a manual process and structure, such as looking at three-star reviews on G2 Crowd of their competitor's products, taking the cons associated with that technol…
playlist_add
Apr 7, 2023
From Luxury Fashion to NFTs: How Lena Found Her Home in Web 3 - Why She Left Meta and What it Led To with Lena Grundhoefer
In this episode of "Failing to Success," Shawn Kaleky interviews Lena Grundhoefer, the founder and CEO of ZEITG3IST, a leading global boutique strategy agency specializing in managing and expanding brands' digital presence. Lena began her career in luxury fashion in Chicago, where she was raised, but always had a fascination with culture, psychology, and design. After interning in luxury fashion and working for Meta for two years, Lena began consulting and freelancing in a wide range of industries, including Web 3. In September 2021, Lena became involved with the first NFT project on Solana, Kreechures, and has since grown her business to work with over 15 brands across the space.
Lena left Meta because it was a contract job, and although she learned a lot and got to travel across the country, it was time for her to move on. Despite facing challenges in her business and going through a lot of trial and error, Lena believes that the startup perspective offers a lot of opportunity if yo…
playlist_add
Apr 6, 2023
Boost your credit and get validation with BOLDCRAFT: Wendy Nog's new digital marketing framework!
In this episode of Failing to Success, host Chad Kaleky with Cosmic Design speaks with Wendy Nog, who has created a new framework for digital marketing called Bold Craft. Wendy explains that she started looking at marketing when she discovered that her clients were struggling on the marketing side. What she found is that there is a gap between the back-end technical knowledge and the front-end marketing tactics, so she looked for a link between the two. Wendy discovered that there are three least common denominators between all marketing campaigns, which are the decision-making process of humans, algorithms that are aligned with that process, and communication channels that are available to communicate with customers.
Wendy and Chad also talk about the use of social media in Bold Craft. They explain how Bold Craft takes a look at the customer decision-making journey, starting with a problem or desire and ending with a decision. Wendy emphasizes that companies should continue servicing…
playlist_add
Apr 5, 2023
$1 Billion Dollar Loss in Competing with Yelp to Founding Local SEO Guide - AI vs SEO vs Writers - The SEO Guy Andrew Shotland
Welcome to “Failing to Success”, in this episode Andrew Shotland, founder of Local SEO Guide is interviewed by our host Chad Kaleky with Cosmic Design. Shotland revealed how he got started in the field of SEO (search engine optimization) after losing about a billion dollars. He was working at Insider Pages, an early version of Yelp, and found a guy who taught him some tricks of SEO. The company's traffic grew to millions of people almost overnight, enabling them to raise money from big VCs. However, the head of marketing decided to redesign the website, causing them to lose almost all their traffic overnight. They ended up selling the company to City Search, and Shotland lost his job.
Shotland's story highlights that businesses must solve a customer pain point to be successful. He advises smaller clients and new employees to remember that Local SEO Guide is about helping clients save their jobs or create jobs, not just making businesses money. Shotland acknowledges that there were…
playlist_add
Apr 4, 2023
How the Cannabis Industry is Being Transformed by Passionate Leadership with Erica from iFreshly Digital
Welcome to "Failing to Success". On this episode, our host Shawn Kaleky speaks with Erica Vallejo, the CEO of iFreshly Digital, who is passionate about the cannabis plant and how it can help people. With over 20 years of knowledge about the plant and its effects on people, she is excited about the industry. Erica believes that the cannabis industry needs leadership to help it grow in the right ways and catch up with other established industries. The industry requires solid marketing principles that do not currently exist, and Erica wants to fill that gap by providing leadership that focuses on the plant and the great opportunity to improve people's lives.
Furthermore, Erica emphasizes the need to have access to the plant without fear of stigmatization, which is another issue that the industry needs to address. Erica wants to provide leadership that can rectify some of the wrongs that have been happening for decades due to the war on drugs. Erica's primary motivation to focus on the ca…
playlist_add
Apr 3, 2023
10,000 Ways to Fail in Business - Why Nobody is Innately Talented at Building a Business - Learning
In this episode of "Failing to Success," host Chad Kaleky talks to Tim Kilroy, a marketing agency coach. Tim helps business owners figure out what parts of their business they are good at, what parts they are not good at, and how to compensate for their weaknesses and amplify their strengths. According to Tim, building a business is difficult, and nobody is innately talented at it. To learn what works for you, you need to do all the things that don't work. Even though systems can be helpful, if you aren't running the business that is best suited for you, all systems will fail.
Tim became an accidental entrepreneur when he was fired from his job during the.com crash in 2001. He started doing consulting while he was looking for another job, and then he had a business. However, he didn't know any better, so he was at the middle of the business, and everything was on his plate. He ran the business for four and a half years, and they scaled pretty well. However, he never figured out how to…
playlist_add
Apr 2, 2023
From Public Relations to Marketing Strategy Business James Foo Torres' Journey - Failing to Success
Welcome to “Failing to Success”, this episode features James Foo Torres, founder of Imperial Authority, a marketing strategy company. Torres talks about how he got started in the industry, his first clients, and how he transitioned from a public relations firm to a marketing strategy company. Torres got into entrepreneurship early on, having sold items in school and traded them for things he wanted. He invested in a coaching program to learn about lead generation, SEO, and public relations. He decided to focus on PR as a starting point, as it was getting him the most responses.
Torres got his first client on LinkedIn and got them featured on Yahoo Finance and Business Insider. His company now focuses on the business leaders space, providing consultancy firms, marketing agencies, and professionals with PR services, SEO, and other marketing strategies. The pivotal moment for Torres was transitioning from a public relations firm to a marketing strategy company. This change has allowe…
playlist_add
Apr 1, 2023
Marketing for Car Dealerships - How Josue Yon Found his Digital Marketing Niche in High Ticket Vehicle Sales
Josue Yon from Diffusion Marketing, who specializes in marketing for car dealerships, joins Chad Kaleky in another episode of Failing to Success. Yon talks about how he started his company, initially focusing on tattoo shops before moving to car dealerships. He explains how he saw greater potential for profit in car dealerships as they require fewer clients to become profitable. Yon emphasizes the importance of car dealerships having a structure in place to handle leads and the need for at least two salespeople to exclusively respond to the leads he brings.
Initially, Yon had targeted tattoo shops, but he quickly realized that they needed a lot of clients to become profitable. With a focus on car dealerships, he only needs to bring in three or four clients for the dealership to become profitable since they make around $2,000 to $5,000 per customer. Yon's father owns a partnership in the industry, so he was familiar with the workings of car dealerships from an early age. For Yon to wor…
playlist_add
Mar 31, 2023
Failed Startup Turned into a Successful Business - The Software Building Story from the CEO of Personify
The CEO of Personify, Om Suthar, was recently interviewed by Chad Kaleky on his podcast Failing to Success. Personify is a company that helps product teams shape their insights into real, actionable data. Om Suthar shared that he was a lifelong designer and started the company after seeing how product teams were not communicating well with their customers, leading to failed new features. Personify is unique in that it is more user-centric and focused on product discovery, instead of just product delivery. Om Suthar also shared his experience with starting his first startup, Squirrel, which failed due to running out of funding during the pandemic, but led to the creation of Personify.
Personify addresses the issues of product teams not talking to their actual customers frequently enough, data being locked away in some Google Doc or presentation, and teams making do with makeshift solutions. The company helps product teams share updated statuses on project progress, what is being learne…
playlist_add
Mar 30, 2023
Bankruptcy Avoidance - Amazon Marketing Strategies for Your Small Business - Scaling Up Ahead of Your Competition
In this episode of "Failing to Success", Chad Kaleky, the host of the show, interviews Sam Lee, the CEO of DLVRD Media. They discuss Sam's journey into the digital marketing space, particularly Amazon. Sam explains how he got into the Amazon space, the impact of the COVID-19 pandemic on his business, and the services offered by his agency, DLVRD Media. They talk about the use of Amazon's programmatic solution called Demand Side Platform (DSP) for display marketing and creating audiences based on browsing behavior and purchases.
Sam shares how he started his career by working with a small agency, learning digital marketing through their training program, and working on various types of digital marketing such as Google ads, Facebook ads, and LinkedIn ads. He mentions that he fell into the Amazon space after being laid off during the pandemic, which was a blessing in disguise for him. They discuss how e-commerce took off during the pandemic and the focus of DLVRD Media on helping busines…
playlist_add
Mar 29, 2023
Get Investors for Your Startup and Brand Visibility with These PR Tips from The Silver Telegram CEO!
In this episode of Failing to Success, the host Chad Kaleky talks with Ronjini Joshua, the CEO of The Silver Telegram, about her journey and experiences in the PR industry. Ronjini started in the industry through an internship at a PR agency after finishing college. Since then, she has worked with various companies ranging from entertainment gadgets to B2B enterprises, developing brand visibility for startups in their growth stages. Her company focuses on both earned and paid coverage to elevate brand visibility and customer acquisition for startups, which can lead to money fundraising.
The main focus of The Silver Telegram is to elevate brand visibility, which can be achieved through earned and paid coverage. The company helps startups and other companies in their growth stages to get in front of news outlets, submit their names for speaking events, or get articles written about their expertise to be published in key publications. Ronjini mentions that getting in front of investors i…
playlist_add
Mar 28, 2023
How This Marketing Agency Survived When Publishers Stopped Mailing - Insights from GRI Marketing's CEO Brian Snider!
Welcome to “Failing to Success”, in this episode Chad Kaleky interviews Brian Snider, the CEO of GRI Marketing, a growth marketing agency that has been around for 37 years. Brian shares his incredible story of how he started out as a print broker and then became an agency after a client asked him to handle their advertising. Brian soon realized that he was in the direct marketing business and started working with over a hundred magazines, including Fortune, Time, Sports Illustrated, and Forbes. Brian's agency became very successful and got referred throughout the industry.
However, things started going south about ten years ago when publishers began to stop mailing and started doing everything online. Brian had to pivot quickly, and he started working with insurance companies, manufacturing companies, higher ed, fundraising, and professional services. One of Brian's most significant successes was with a Fortune 500 company that had a 46% growth year over year in their cross-sell p…
playlist_add
Mar 27, 2023
Technology Revolution – Transforming Paper Displays to Dynamic Screens with Brian Delman Stratacache
In this episode of Failing to Success, host Chad Kaleky with Cosmic Design interviews Brian Delman, the head of Business Development for Stratacache. The company turns paper displays into digital screens to create dynamic experiences. Delman discusses the challenges of leadership, his biggest failure in leadership, and how he was able to turn that failure into success. Delman explains that the biggest mistake he made as a leader was thinking he had to know everything and be the go-to person. This trap didn't allow others to be creative and bring new ideas to the table. As a result, Delman lost credibility, and his team started to unravel. After leaving that position, Delman learned that to build successful teams, he had to build them around people who could bring better ideas to the table than he could.
Delman has been with Stratacache for three years, and he has seen a lot of evolution in the technology. Augmented and virtual reality are driving the future of technology. They are cre…
playlist_add
Mar 26, 2023
92% of Net New Business from Inbound Lead Generation from Website The Key to Altitude's Marketing
Welcome to “Failing to Success”, in this episode of "Failing Success", Chad Kaleky from Cosmic Design interviews Louis Holzman, the director of business development for Altitude Marketing. Holzman shares his experience of how they transformed Altitude Marketing from a company dependent on referrals to a company that receives 90-92% of net new business from inbound lead generation through their website. When Holzman joined the company, he asked what would happen if they stopped receiving leads through their website, and that led to the realization that they needed to focus on generating leads through their website by building organic sustainability of inbound lead generation. Altitude Marketing's success is a testament to compounded efforts over seven to eight years of hard work and working smarter.
Holzman explains that the company needed to understand how to differentiate themselves in a crowded marketplace of marketing agencies. They knew they had to be leaders and build authori…
playlist_add
Mar 25, 2023
$950 Million to Chapter 11: A Rollercoaster Journey of Surviving Adversity - Highlights Cut
This is the highlights cut with top take aways from our Episode 6 podcast.
In this podcast, we interview Justin Schmidt and hear his part in building a $200 million business from scratch and going through the rollercoaster ride of success, bankruptcy, and starting over again. We talk about the lessons he learned during this period of adversity and how it taught him to optimize efficiently and make the most impact with the smallest adjustment. He also shares how talking to customers helped him gain a deeper understanding of their needs and how it benefited the business.
SUBSCRIBE TO THE PODCAST ON YOUTUBE
Listen on:
APPLE PODCASTS
SPOTIFY
CASTBOX
PODCAST ADDICT
GOOGLE PODCASTS
Add us on:
INSTAGRAM
TIKTOK
TWITTER
LINKEDIN
playlist_add
Mar 24, 2023
Zero to Hero - Boost Your Startup Sales & Revenue Growth with the APEE Model and Resonate's Founder
In this podcast, Chad Kaleky with Cosmic Design interviews Cesar, the founder of Resonate. Resonate is a company that helps startups to grow their sales and marketing efforts, advises on funding, and helps them to get capital. Cesar explains how he has been in the sales and marketing space for over 35 years and started off as an individual contributor, worked as a sales manager, regional director, and then moved into the training and enablement space. He also shared his experience working with different startup founders since 2007 as a business planning coach, and how he has been focusing on helping them to gain consistent sales and revenue growth, as well as securing growth funding.
Chad then asks Cesar about his sales strategy and whether he follows specific steps. Cesar explains that he follows a simple but powerful model called the APEE model, which stands for Analyze, Plan, Execute, and Evaluate. He shares that the first step is to analyze and assess the situation, followed by pl…
playlist_add