Getting ready to launch your first product- with Laura Gillett, Stomperz Shoes
Play • 34 min

Today on the podcast I'm speaking to Laura Gillett. Laura is the founder of Stomperz, a children's shoe brand specialising in wide fitting shoes in fun, affordable styles, which have just launched. 

Laura and I talked about what it takes to come up with an idea, and then implement an idea for a product. The focus is on the early stages of starting up a business, and how Laura managed this alongside her full-time job and young family.

Listen in to hear Laura share:

  • An introduction to herself and her business (01:07)
  • What inspired her to create her own product (01:30)
  • Researching how to to create her own shoes (02:46)
  • Finding a shoe designer (05:59)
  • Finding a manufacturer (07:24)
  • The time frame involved (08:30)
  • The launch range (09:47)
  • Testing the prototypes (13:19)
  • Working with the manufacturer in China (16:50)
  • Building her website (21:56)
  • Getting insurance (24:21)
  • Her launch plans (25:48)
  • Being realistic about her time when also working full time (29:28)
  • Her number one piece of advice for other product creators (30:12)


Stomperz Shoes Website

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Stomperz Shoes Twitter



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