Welcome to the third episode in our Top 4 Under 40 series. These four episodes will feature conversations with the winners of Fruit & Vegetable’s recent contest, which sought to recognize the industry’s young trailblazers.

In our fourth and final episode, Fruit & Vegetable associate editor Alex Barnard chats with Nicholas Ploeg of Sunrise Potatoes in Alliston, Ont. Ploeg discusses the power of learning what the crop is telling you, rolling with the punches in a swiftly changing industry, and the value of efficiencies for a growing operation.

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