The Brand Manual
The Brand Manual
Jul 29, 2019
Matt Gilbert - GaP Advisors
Play • 33 min

Matt Gilbert and his partner Brett Pardue (GaP Advisors) serve as expert advisors to businesses who are preparing to sell. It's no easy decision for a business owner to sell the company he has put 30+ years into. GaP helps maximize the process as they prepare to sell so that the often difficult transition goes smoothly. We talk about the logistical and deeply emotional factors that are at play when an owner makes what is likely his final major business decision.

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