Jun 6, 2021
*Electric Vehicle Growth: the brands, consumers, and EV public opinion trends in 2021 (Interesting, the social media side of EV adoption)*
*https://www.pulsarplatform.com/blog/2021/electric-vehicle-growth-ev-brands-consumer-trends-in-2021/*
* *Online interest in EVs has more than doubled in the past year & “social chatter” has grown 5-fold per Pulsar TRAC (a social media data aggregator)*
* *They analyzed over 300k posts & articles authored in the US and UK between Feb 15 – Apr 5, across social and news platforms including Twitter, Facebook, Reddit, TikTok, Amazon*
* *Search queries beginning with ‘can…’ *
* *can they tow? *
* *will they catch fire?*
* *Can they charge at home?*
* *Can they use the HOV lanes?*
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* *at-home charging stations emerge time after time as a key point of discussion*
* *Compared to the non-Tesla EV audience, people talking about Tesla are younger, more male, and American.*
* *brands only making EVs make up almost 45% of th…