Jan 10, 2023
Should I start with telemedicine or rent an office first?
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Today's question:
*“I’m looking to start my practice in an area that is mostly health systems and wanted to know do I start with telemedicine or get rental space first?”*
* Start with the end goal, what is it that you want to achieve in 5-10 years? Pencil that in because the decision you make today should move you in that direction.
* If you want to start lean, telemedicine makes sense and is becoming more acceptable.
* In both cases, you have to ask yourself where will patients be coming from? What is your marketing strategy?
* With rental spaces, consider subleasing from existing doctors or symbiotic situations that minimizes conflict of interest or competition.
* Going all out comes at a high cost upfront so if you want to do that, that what you need to do to get a ROI rather than leaving your business up to chance.
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