Media Masters
Media Masters - Jacqui Gifford
Feb 13, 2020 · 54 min
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Jacqui Gifford is editor-in-chief of Travel + Leisure. Known for its stunning photography of far-flung destinations, the world's most influential travel brand has five global issues with a combined circulation of almost two million and an online readership of nine million. A specialist in travel and lifestyle content for almost two decades, Jacqui has written and edited for publications including Vanity Fair, OK!, and Brides magazine. In this in-depth interview, she examines changing consumer tastes such as the shift towards multigenerational holidays, discusses the challenge of appealing to the Instagram generation who value imagery over experience, and evaluates the impact of modern travel on local economies – and the planet.

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