Media Masters
Media Masters - Joanne Lipman
Dec 21, 2017 · 56 min
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Joanne Lipman is Editor-in-Chief of USA Today, with a daily reach of 3.3 million in print across the US, and 102 million unique visitors online reading 1.2 billion articles; and Chief Content Officer of The USA Today Network, employing 3,000 journalists in 110 regional newspapers across America. In this in-depth interview, she talks about her ‘calling’ to journalism and how an internship at the Wall Street Journal led to over twenty years at the paper; her current role and the challenges of leading an iconic media brand; and shares her frustration with the low number of women in media leadership roles - how she is dedicating the next phase of her career to being part of the solution, and her forthcoming book “That’s What She Said: What Men Need To Know (and Women Need To Tell Them) About Working Together.”
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