Media Masters
Media Masters - Richard Bradley
Sep 21, 2017 · 53 min
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Richard Bradley is Editor-in-Chief of Worth, the lifestyle and wealth management magazine for ‘ultra-high-net-worth’ individuals. In this in-depth interview, he reveals what he’s learnt in a career profiling the super-wealthy; the growing culture of large-scale philanthropy in the light of the ‘Giving Pledge’ campaign; how President Trump has vastly fewer fans in the global elite than he claims; their efforts to utilise technology, data insight, and prestigious brand partnerships to retain the print magazine’s profitability - thus sustaining Worth as a global editorial platform, powering their iconic annual ‘Power 100’ list.
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